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YOUR COMMUNITY MAGAZINE www.iloverutland.com | MEDIA KIT 2015
RUTLAND PROUD
VOLUME 3 2015 MEDIA KIT Publisher / General Manager Wendi Swarbrick 250.491.7819 wendi@iloverutland.com
Art Department graphics@iloverutland.com
With such a proud history, it is time to celebrate the one true thing that we love! That is Rutland! Representing overe 1/3 of the population of Kelowna, Rutland is truly the community to be proud of and to celebrate. When we founded I Love Rutland, we recognized that fact. No other part of Kelowna can boast such a true community spirit nor can we deny that we are truly the most family oriented community in town. With such strong roots, it is time for Rutland to shine!
Advertising
sales@iloverutland.com for our full media kit, visit us at www.iloverutland.com for more information. We would love to hear from you!
We at I Love Rutland are dedicated to being topical, controversial and truly celebratory of the community we call home. We are all dedicated Rutland Residents and proud to say so! In keeping with our commitment to the community, I Love Rutland is prous to be members/directors of the community organizations listed below and will never waiver in our commitment to the community as a whole. At I Love Rutland, we want to hear from you, do you have a suggestion, a comment, a beef, even a side of beef, we want it all, our goal is to make sure the place we call home is the wonderful place we love. Namaste.
The Magazine I Love Rutland Magazine is free of charge by I Love Rutland Marketing Ltd. Reproduction in whole or in part without permission is prohibited. Any advertisements or graphics designed in-house are property of I Love Rutland Marketing Ltd. and may not be used in any other medium without permission. Views expressed in the magazine does not necessarily reflect those of the company. ISSN: 2292-2962 (I Love Rutland)
A PART OF YOUR COMMUNITY We are proud to be members of the following community organizations.
THIS YEAR’S COVERS
holidaony editi
Mailing Address...
I Love Rutland Marketing Ltd.
Coming Soon
187 Asher Road Kelowna, BC, V1X 3H5 778.363.0522 www.iloverutland.com Follow Us... May 2015 For special promotions and contests
2 MEDIA KIT 2015 │ www.iloverutland.com
July 2015
October 2015
December 2015 Coming Beginning of December (it’s a surprise)
ABOUT I LOVE RUTLAND
WHY ADVERTISE WITH I LOVE RUTLAND MAGAZINE? I Love Rutland is YOUR COMMUNITY MAGAZINE!
Founded in 1908 Rutland is one of the fastest growing and most diverse communities within the City of Kelowna.
Since 2013, I Love Rutland has set itself apart by focusing on one of Kelowna’s most diverse and community spirited regions.
Rutland boasts over 14,000 households and 1,100 businesses within its confines from Banks Road through the Airport, Joe Rich & Black Mountain.
Celebrating a host of family oriented events, steady Celebrate Business economic growth and diverse business community, I Love Rutland is the only publication DEDICATED to the fastest growing region of Kelowna.
It is home to a dozen parks, numerous farms and fruit stands, five schools, the University of British Columbia - Okanagan, Seven Golf Courses, it’s own hockey team, an aquatic centre as well as 15 churches and two temples.
Published 6 times a year, I Love Rutland features award winning contributors and staff. Celebrating the community, the surrounding areas and our members, I Love Rutland publishes over 18,000 copies which are delivered to residences and businesses throughout Rutland, Ellison, Black Mountain, Joe Rich, Quail Ridge, UBC-O, Belgo and SE Kelowna with additional copies being situated in high volume waiting areas and coffee shops. With an average household, that’s four sets of eyes looking at each copy. Our affordable advertising rates could see you with a full page ad for as little as 6 cents an issue.
That’s four potential clients in your door for as little as SIX cents!
Throughout the year, numerous family events take place in Rutland including: EASTER EGG HUNT - In it’s Second year, that generous rabbit shares Easter fun at Centennial Park ensuring fun for all the kids. VAISAKHI FESTIVAL Celebrating our Sikh community, this annual event features a parade and open house at one of our Sikh Temples. MAY DAYS - In its 56th year, Rutland’s May Days Festival is the longest running festival in Kelowna, and features a parade, midway and events for all ages.
Celebrate Family
SCARECROW FESTIVAL In its fourth year, the Scarecrow Festival Kicks off fall with fun for the whole family. CLASSIC CAR SHOW - Who doesn’t like a car show? This Summer fun has been going strong for four years now!
Your Local Interest Magazine Proudly serving Rutland, Ellison, Black Mountain, Joe Rich, Quail Ridge, UBC-O, Belgo and SE Kelowna
FILL THE SHELVES FOOD DRIVE - This third annual event really shows the community’s support as we all band together to help our local food bank.
I Love Rutland │ MEDIA KIT 2015 3
SAMPLE ADS
Willow Park
and Happy New Year
SHOPPING CENTRE
Bobbi’s Rutland Optical
250-868-3480
250-763-7300
250-860-3883
S G ETIN
250-980-5559
RE G Y A 250-763-7774 250-860-4573 250-862-5915 250-862-5915 D I L ! O D H A L R A I U C O E Y P N S I T 250-868-8434 250-762-7430 250-861-3996 250-860-8466 PU
Village Laundry Dry Cleaners & Purified Water
250-762-9234
Rutland Medical Clinic
WALK-IN CLINIC
250-860-1788
250-762-2296
310-0001
Proudly Serving the Community for 34 Years Rutland Road
Willow Park SHOPPING CENTRE
Hollywood Road Highway 33
Highway 97 Enterprise
590 Highway 33 West Kelowna 4 MEDIA KIT 2015 │ www.iloverutland.com
Holiday A Special Section from I Love Rutland Showcase your business in this special 2 page section of I Love Rutland. This special feature gives you an opportunity to showcase your business, a product and your holiday hours! Make sure that everyone knows that you have that special gift they are looking for!
150
Example:
All of our all natural products including our 100% Soy Candles, Massage Oil, Bath Oil, Goat’s Milk Soap and Olive Oil Soap make excellent gifts for friends, loved ones, even you! Shop online and see what Wikked Pleasure awaits you!
Wikked Wax www.wikkedwax.ca Available at select locations see our website
$
SPECIAL OFFER!
15%
OFF
Use Online Promo Code
ILR-XMAS
Ad Sizes & Shapes Vary Based on page layout. These are not ads in boxes!
Book before November 1st and save 15% Display Advertisers Included at No Charge (Does not include Directory Advertisers)
Limited Space Available - Showcase Your Product today! I Love Rutland │ MEDIA KIT 2015 5
ILOVE RUTLAND AD SIZES
FULL PAGE
HALF PAGE
THIRD PAGE
. 6.5” x 10” (Covers)
. 6.5 x 4.5” (Horizontal)
. 6.5” x 2.75” (Horizontal)
. 6.5” x 9.75” (Inside)
. 3.185” x 9.75” (Vertical)
. 2.1” x 9.75” (Vertical) . 4.29” x 4.29” (Square)
WEB ADS . Display ads include a web ad . 1/6 & 1/4 page:
329px x 329px
. 1/3 page and greater:
728px x 90px
Dedicated web advertising available, contact your sales associate for further details.
AD SPECS Ad design is free with all regular display advertising. Directory ads may be subject to a one-time design fee.
QUARTER PAGE
SIXTH PAGE
. 6.5” x 2.25” (Horizontal)
. 4.29” x 2.25” (Horizontal)
. 3.185” x 4.81” (Vertical)
. 2.1” x 4.81” (Vertical)
DIRECTORY . 3.185” x 2.25” (Horizontal)
6 MEDIA KIT 2015 │ www.iloverutland.com
All ads recieved camera ready are deemed Good-to-go at time of receipt. Acceptable formats include PDX x/1a, AL or JPG. All Images are to be recieved in CYMK format at a MINIMUM 300dpi. We can not be held responsible to clarity issues based upon materials supplied that do not meet design specifications. Logos are preferred to be received in Vector Format. Any questions, please consult your Sales Associate.
ILOVE RUTLAND AD RATES
ADVERTISING RATES At I Love Rutland, we have the advertising package for you! If it’s print you want we are your one-stop shop! Want to expand your marketing? I Love Rutland has unique Print / Radio combos that are sure to make your competitors jealous! Your sales associate is the expert and can put together a package that best suits your needs!
YOU CAN SAVE UP TO $1080 BY BOOKING FOR 6 ISSUES! PRINT ONLY
PUBLISHES 6 TIMES A YEAR
2015 PUBLICATION SCHEDULE
May 2015 Booking Deadline: April 17, 2015
SIZE 1 ISSUE $ Back Cover 1195 $ 1050 IFC / IBC Full Page (Inside) $895 $ 595 1/2 Page $ 495 1/3 Page $ 395 1/4 Page $ 295 1/6 Page $ 75 Directory
3 ISSUES $ 1110 $ 975 $ 830 $ 550 $ 460 $ 365 $ 275
6 ISSUES $ 1015 $ 895 $ 760 $ 510 $ 425 $ 335 $ 250
Material Deadline: April 22, 2015 On the Street: May 6, 2015
July 2015 Booking Deadline: June 17, 2015 Material Deadline: June 24, 2015 On the Street: July 8, 2015
October 2015 Booking Deadline: Sept. 16, 2015
IN PRINT AND ON THE RADIO! GET TWICE THE IMPACT WITH ONE GREAT PRICE! PRINT / RADIO COMBINATIONS SIZE 1 ISSUE Full Page (Covers) $1325 Full Page (Inside) $1200 $ 850 1/2 Page $ 750 1/3 Page
3 ISSUES $ 1240 $ 1125 $ 805 $ 720
6 ISSUES $ 1145 $ 1045 $ 775 $ 700
Wendi Swarbrick Publisher
250.491.7819
wendi@iloverutland.com
Material Deadline: Sept. 23, 2015 On the Street: October 7, 2015
December 2015 Booking Deadline: Nov. 25, 2015 Material Deadline: June 18, 2015 On the Street: Dec. 2, 2015 Camera-Ready materials may be received past material deadline AT THE DISCRETION of the publisher. All Camera-Ready materials are deemed as ready to print at the time of receipt and will not be proofed to the client.
2016 DATES TO BE DETERMINED
RUTLAND’S COMMUNITY MAGAZINE www.iloverutland.com | MEDIA KIT 2015