THOSE WHO KNOW, SELECT THE BEST: www.hannells.co.uk/select select@hannells.co.uk
www.hannells.co.uk/select
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SELECT PA RT O F T H E
www.hannells.co.uk/select
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GROUP
WHY CHOSE S E L E C T
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WELCOME TO SELECT
www.hannells.co.uk/select
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FOR THOSE WHO’S HOME REALLY IS A CASTLE.
WHY THOSE WHO KNOW S E L E C T T H E B E S T
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SELECTING THE BEST
W H Y
T H O S E
W H O
K N O W
SELECT THE BEST
Whether a traditional home in a rural Derbyshire village, a high-rise penthouse in the city, or even a castle; it’s not every day that a property like yours is offered to the market. Premium properties often attract interest from a wider geographical area than normal housing stock, your discerning audience buying into a lifestyle as much as they are bricks and mortar. A financial and emotional investment as it were. Consequently, the manner in which both vendor and purchaser are dealt with, how the transaction is progressed; and critically how the property is marketed is completely different to the ‘mass’ property market. Regular marketing strategies don’t work, and selecting the right agent when valuations are high is critical, as even a few lost percent can translate to considerable sums.
www.hannells.co.uk/select
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EXPERTS IN DERBYSHIRE’S PREMIUM PROPERTY MARKET When you select Derbyshire’s premium estate agency, you can relax in the knowledge you are instructing experts who understand the needs and expectations of the premium property owner, and the unique challenges and opportunities this specialist market presents. An agency with a proven track record in realising maximum net sale prices within Derbyshire’s premium market.
WHY THOSE WHO KNOW S E L E C T T H E B E S T
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www.hannells.co.uk/select
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FOR THOSE WHO ENJOY A DIP IN THE POOL, WITHOUT LEAVING THE HOUSE.
WHY THOSE WHO KNOW S E L E C T T H E B E S T
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AT YOUR SERVICE
www.hannells.co.uk/select
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LONDON ATTITUDE; LOCAL KNOWLEDGE Your Select agent may already be aware of your property, and in some cases will have potential customers waiting on their books. If not, they will take time to fully understand your property’s offering, and marketing potential so they can perfectly match the right buyers - and avoid wasting your time. Sometimes this means attracting interest from outside the area by giving you exposure to both London and International markets through their extensive network of contacts. Throughout your property transaction, Select will look after every facet of your sale in a highly attentive and professional manner whilst expertly dealing with the demands and expectations of your affluent buyer audience. All based locally within Derbyshire and all living and breathing the local prime property market, you will find our truly exceptional team a fount of local knowledge. Regularly meeting to review and re-assess current market trends and conditions they are ready to act immediately and decisively on your instruction.
WHY THOSE WHO KNOW S E L E C T T H E B E S T
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IN TOUCH WITH YOUR MARKET FIRST CLASS MARKETING. HIGHLY TARGETED EXPOSURE The higher the price, the more important the presentation. Premium property buyers are looking for that emotive connection to your property, and it’s our job to captivate and inspire them with skilfully created marketing materials consisting both words and images which paint the perfect picture of their next home. Select properties stand out from the crowd thanks to our specialist marketing approach which correctly identifies and showcases the
features we know will directly appeal to and engage your target buyer. We use higher quality photography and expert copy writing to capture those features, be they important architectural or aesthetic qualities, or desirable location benefits. Likewise the sheer quality of the sales materials we use reinforces the ‘Select difference’, with various channels utilised including print, digital, video and both online and traditional advertising.
www.hannells.co.uk/select
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FOR THOSE WHO CAN AFFORD TO TURN LEFT ON THE PLANE
WHY THOSE WHO KNOW S E L E C T T H E B E S T
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THE VIP PACKAGE
ALL INCLUSIVE. AS STANDARD When you select the best, you expect no compromise. Our VIP marketing package delivers a stunning array of expertly presented sales collateral, with advertising and promotional activities across a broad spectrum of different media. All highly targeted towards your buyer.
• Stunning professional property photography • Luxurious eight page laminated sales particulars • Detailed, visually attractive 3-Dimensional floor plans • A professionally created ‘videoette’ tour of your home • Specialist advertising and premium listings on rightmove.co.uk • Feature advertising in Derbyshire Life magazine • Traditional ‘gallows style’ for sale boards • Featured advertising within multiple additional communication
channels such as the newsletters, emails, branch promotions and video updates
• Energy performance certification included
www.hannells.co.uk/select
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WHY THOSE WHO KNOW S E L E C T T H E B E S T
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EXCEPTIONAL VALUE
MAXIMISING YOUR INVESTMENT Whilst many ‘whole market’ estate agents provide you the same service they would offer the vendor of a two bedroom terrace in the city (and expect you to pay double for it), Select’s truly specialist and much more comprehensive service is instead delivered at a price point which we know will astound you.
With Select you get the best of everything - a unique combination of service, performance and cost which we believe is not available from most agencies throughout the UK, let alone Derby.
However, much more than headline price is bottom line value, meaning the end net sale value realised for your property.
“Here’s to celebrating your successful sale”.
www.hannells.co.uk/select
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WHY THOSE WHO KNOW S E L E C T T H E B E S T
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