By Katie McDonald NMEDA DIRECTOR OF COMMUNICATIONS & SOCIAL
W
hen I interviewed
Much like a home renovation, this type
with some other areas needing a
with Danny Langfield,
of project may seem intimidating,
pretty significant remodel. Let’s start
NMEDA’s CEO, for the
it will be frustrating at times, but
with the website, nmeda.org.
Communications Director position
the end result will totally be worth
a little more than two years ago, I
it. Follow me on this renovation
asked what type of projects I could
analogy…if our web presence is a
NMEDA.org – Simpler & More Intuitive
be working on in this role. The annual
house, the first step in a renovation
I would venture to guess that
conference was on that list, the Circuit
project is to determine the scope of
everyone reading this article has
Breaker magazine, and then the “big
the renovation. Is it a complete tear
visited the NMEDA website. No one
ticket item” would be an overhaul of
down? Must we raze the property and
can deny that it holds lots of great
our web presence. Danny explained
start from scratch? Are the bones
information. From the most basic info
that this overhaul encompassed three
good? Do we just gut it to the studs
about auto mobility for the consumer
areas: 1) Our public facing website,
and rebuild from there? Maybe there
just entering this world, to more
NMEDA.org, 2) Our member portal,
are certain rooms that function just
detailed information on conversions,
or association management system
fine and need some new appliances,
and then of course QAP guidelines
(AMS), and 3) Our training portal, or
and it’s only the bathroom that needs
and specific information only of
learning management system (LMS).
a deeper remodel.
interest to our members. A struggle
He assured me the web overhaul was not an immediate project we’d be tackling, but it was in the not too distant future. Well, the future is now, and it sure is exciting.
It was determined that our NMEDA web presence home fell into the third category. Most of it was working fine, and could benefit from some organization, maybe a few upgrades,
one may have though is navigating through all of this information to find exactly what it is you need. Much like a cluttered pantry, it badly needed some better organization and some
Oct–Dec 2020
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