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Plans for Oxford Street’s £150 Million redevelopment revealed Oxford Circus will be transformed into two, pedestrian-friendly piazzas as part of plans unveiled by Westminster City Council and The Crown Estate. The new piazzas will become London’s front door and will be the subject of an international design competition. The reinvention of the Circus as a world-leading, forward-facing, urban space, is the latest step in the council’s ambitious plans to revive Oxford Street and the wider District, for its vision for a greener, smarter future for the West End. Westminster has already committed £150m to kickstart the OSD programmes and attract inward investment, taking full advantage of the Elizabeth Line opening in 2022 and the area’s links to the wider West End and beyond. RF
Westfield backs #letsdolondonbetter campaign to support the nation’s talented artists In an effort to hero talent from across the nation, and to support the arts industry as London re-opens, Westfield is backing a campaign by artist Laura Nevill entitled #LetsDoLondonBetter, which aims to raise profiles for local artists and generate support across the UK for creative communities to flourish. Partnering with Nevill as “Curator in Residence”, Westfield, along with Out of Home specialists, Ocean Outdoor, will provide a value in kind media and space package which would normally cost commercial brands £1 million pounds, to some of the Britain’s most talented emerging creatives to showcase their artwork at Europe’s two largest shopping centres. Artists will exhibit across almost 30 key large format digital advertising sites including London’s biggest full-motion retail screen at 220m², physical stores and physical exhibition space with support across its social channels, providing talent with mass awareness to the public.
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