IN CONVERSATION WITH
AS SEEN IN THELIFESTYLEEDIT.COM.AU
maison balzac THESEPTEMBERISSUE
Maison Balzac is a collection of perfumed candles and delicate objects created in Sydney. Each product is developed as an ode to memories from founder, Elise Pioch’s, childhood in the South of France. From her experience working in fashion in Paris and Sydney, Elise sought to create a range that was both beautiful and sentimental. VISIT www.maisonbalzac.com @maisonbalzac
[T] Your products are described as “an ode to memories from your childhood in the south of France.” Why is this important to you and your brand and how did your passion for fashion, perfumes and scents turn into a business? [E] After living nine years in Australia, away from France, I felt the need to reconnect with my family and the memories of them, without moving back to France. So I told my favorites moments through fragrances and turned it into a business, using my background in fashion and everything in between.
To enable exhibitors to experience an immerse multi- sensory experience during the 2016 Venice Biennale of Architecture, you created two peculiarly Australian scents. Sense is such a delicate and sensitive field; how did you know what scents to create?
A CURATION OF LIFE + STYLE
These two scents were actually created with Lyn & Tony, two outstanding artists who I met as a fashion buyers years before starting Maison Balzac. Lyn & Tony have a fascination and thorough understanding of Australia, the bush, the land, colors, scents and culture. Together we created two fragrances that describe the strangeness and obscurity of this country. It was the perfect olfactive signature for the Australian Biennale and a very proud moment for Lyn, Tony and I.
THIRTY | 30
