Smart SMB May 2020

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TALKPOINT

A MEASURED RESPONSE Sakkeer Hussain, Director, Sales & Marketing, D- Link MEA discusses how the company has responded to Covid-19 challenges How has the company reviewed and adjusted its workforce to work from home during the current lockdown due to Covid19? The safety of our employees precedes any business matter, and that’s how it should be across any organization. D-Link Middle East implemented work from home policies much before the official lockdown in the UAE. Being a leader in networking and cloud solutions, we were able to swiftly and efficiently make the move. D-Link made sure employees had access to the corporate networks in a secure manner. We had several virtual meetings educating our staff about security and the importance of being extra alert during this time. Besides meetings for work, we are also ensuring employees have access to the right kind of sources when it comes to information about the pandemic. We share insightful credible articles on our company chatrooms. Our IT team has been the best, always on call, helping the staff set up their home offices. What have been some of the challenges that you have overcome? Keeping up employee morale when working from home, especially during a pandemic, can be a challenge. The first step we took was to assure our staff about job and business continuity and share information transparently. Lack of information and clear planning can end up leaving the workforce frustrated and on the edge. We have also gone the extra mile and kept communication lines open for employees to discuss mental health. It is also important to have a structure even when working remotely. This is why we have daily morning team meetings, regular one-on-one calls and even have our casual Thursdays. Collaborative and engaging meeting apps allow us to feel connected.

Sakkeer Hussain

Director, Sales & Marketing, D- Link MEA

SMARTSMB / May 2020

Digital transformation has been key to successfully managing remote working. Was the company ready in quick time to make a successful transition? What are some of the tools you have adopted during the phase as a team to be digitally enabled? As a well-established leader in the networking and cloud space, we were able to make the transition to remote work-


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