COMMUNITY
BUS I NES S
EDUCATION
NEW PALTZ
REGIONAL
CHAMBER OF
COMMERCE
TOURISM
REGIONAL
REPORT
SPRING 2011
A QUARTERLY BUSINESS NEWS MAGAZINE OF THE NEW PALTZ REGIONAL CHAMBER OF COMMERCE
THE FACE OF YOUR BUSINESS
IN THIS ISSUE
10
Cash Flow Management
22
The State of Agribusiness
24
Member Profiles:
Employee Branding By Kelley Granger
“G
reat brands get everyone to sing off of the same song sheet.” That’s what Jim M. Knight, a senior director of training and development for Hard Rock International, once wrote in an article he published in a trade magazine about employee branding. Sometimes referred to as “identity regulation,” successful employee branding ensures that a company’s staff are on the same page regarding mission and values, and that the ideal experience is translating to the consumer through their interaction with the staff. Whether consciously honed or not, employees are an extension of a business and its image—which is ideal when they evoke the values of the company, but can be problematic if their appearance or behavior is not on par with a company’s branding objectives.
John DeNicolo CPA offers tips for greater understanding of your business’s cash position.
Regional Report talks with local farm-based businesses about their challenges and expectations this year.
Agway, Royal King Cleaners, Ireland Corners Garage, Green State Services
Continued on p. 12 257 MAIN ST. NEW PALTZ, NY 12561 P 845 255 0243 F 845 255 5189 E INFO@NEWPALTZCHAMBER.ORG WWW.NEWPALTZCHAMBER.ORG
TIME matters, and so do you. HAHV’s Emergency Department at the Kingston Hospital.
Frank was at the emergency department at the Kingston Hospital when his kidneys suddenly failed. Thanks to the latest improvement in our emergency department, and the dedication and compassion of our superior staff, Frank got a second chance at life.
Visit hahvcares.com to hear Frank and Michelle’s story. The new emergency care improvements at the Kingston Hospital were made with you in mind. Thanks to the input of the community, our emergency department has advanced by leaps and bounds. With our newest technologies and board-certified emergency physicians working 24/7, we are more efficient and effective than ever. We took the time to listen to you and we are always prepared to give you the care you need.
s
(845) 331-3131 www.hahv.org
YOU R PA RT N E R S I N H E A LT H
Healt
DEPENDABLE WORLDWIDE SOURCING
Letter from JOYCE MINARD Michael Gold / The Corporate Image
Regional Report improves your chances of success and promotes the distinctive mosaic of the Valley.
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I
n preparing this opening letter for the spring issue of Regional Report, I spent time in our Visitor and Resource Center, giving careful thought to the exceptionally mixed nature of our membership. In terms of geography, size, and mission, the range of businesses represented by the New Paltz Regional Chamber of Commerce makes up an almost impressionistic portrait of the Mid-Hudson Valley: A close look reveals wonderful individual elements, but a wider perspective helps to truly appreciate the depth and rich detail of our membership as a whole. These reflections led my thoughts to the benefits brought by the Chamber’s dedication to the Think Local First principle. Our member businesses are engaged in this community and have a deep understanding of its special personality, which they apply to the enterprise of relationship-building and customer/client satisfaction. Similarly, the Chamber’s calling to connect, communicate, and collaborate allows us to share our expertise and awareness to build logical networks between businesses, individuals, and entities, strengthening the fabric of our local economy. By nurturing the potential of local businesses to succeed we help to cultivate diversity in the kind and quality of shops, services, and products that are available in our region, promoting the unique character of our community and raising quality of life across the board for all who work, live, play, and worship here. It is our mission to foster the commercial and social success of this region. This magazine was developed specifically as a tool for the general use of our business
DEPENDABLE WORLDWIDE SOURCING
community, including the thousands of employees represented by our members. In this issue of Regional Report we investigate the importance of appearance in employee/ employer relationships, we take a closer look at the business of agriculture in the Hudson Valley, and we highlight cash flow options with John DeNicolo, CPA. Also, as always, we share news of note submitted by your Chamber peers and a calendar of upcoming Chamber events, including the 2nd Annual New Paltz Challenge: A Half Marathon and Father’s Day Family 5K, which is perfectly positioned to coincide with our 2nd Annual Workplace Wellness Lose2Win Weight Loss Challenge. Regional Report provides valuable, topical information relating to the modern business climate; it is also an excellent channel for those who would like to learn more about opportunities available through the Chamber to improve the chances of success, as well the means by which we protect and promote the Valley’s distinctive mosaic character. Please do not hesitate to contact us by phone, by email, or in person.
Best,
Joyce M. Minard, President
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REGIONAL REPORT SPRING 2011
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UPCOMING EVENTS Wednesday, April 6 Business Luncheon @ Wiltwyck Golf Club, featuring Barry Henck of Central Hudson Gas & Electric Corp. For a limited time only, Central Hudson is offering free money for businesses to upgrade to brighter, more energy-efficient lighting. Learn more about the new and improved Commercial Lighting Program from Central Hudson’s Barry Henck at the Chamber’s April Business Luncheon. Sponsor: Ulster Savings Time: 12:00 noon - 1:30 p.m. Place: Wiltwyck Golf Club, 404 Steward Ln., Kingston Cost: Complimentary to NPRCoC Corporate Partners; $20 for Chamber members; $25 nonmembers Reservations required. Call 845-255-0243 or email info@newpaltzchamber.org. Thursday, April 14 After-Hours Mixer @ Tuthillhouse at the Mill Restaurant, Gardiner Join us for sensational networking and delicious hors d’oeuvres at one of the region’s most intimate and historic sites. Tuthillhouse at the Mill features homemade cuisine like prime steaks, grass-fed beef, seafood, and pasta in a historic 1788 Grist Mill with a menu inspired by Italian and American country cooking. Time: 5:30 - 7:30 p.m. Place: Tuthillhouse at the Mill Restaurant, 20 Gristmill Ln., Gardiner Cost: Complimentary to Chamber members; $15 non-members Reservations required. Call 845-255-0243 or email info@newpaltzchamber.org. Friday, April 29 Spring Business Card Exchange @ Jenkinstown Motors, Inc., New Paltz, Catered by Bridge Creek Catering Kick off a lovely spring day building new contacts, growing existing connections and learning more about services available at Jenkinstown Motors from owner Scott Cullen. This is always one of our most popular events, so come prepared with lots of business cards! Time: 7:30 - 9:00 a.m. Place: Jenkinstown Motors, Inc., 37 S. Ohioville Rd., New Paltz Cost: Complimentary to Chamber members; $15 non-members Reservations required. Call 845-255-0243 or email info@newpaltzchamber.org. Saturday, April 30 15th Annual Clean Sweep Clean Sweep is a great way to help make your community sparkle by giving it a fresh spring cleaning. The event kicks off with a continental breakfast for all volunteers, who then don gloves, 4
grab trash bags, and join together to tidy up the parks, sidewalks, and streets of New Paltz. Time: 8:30 a.m. Meeting Place: St. Joseph’s Parish Hall, 34 S. Chestnut St., New Paltz Pre-registration strongly recommended for groups. Call Katie Flavin at Mohonk Mountain House, 845256-2043 or e-mail kflavin@mohonk.com.
Wednesday, May 4 New Member Reception @ Fox and Hound Wine & Spirits, New Paltz New members meet board and staff of the New Paltz Regional Chamber of Commerce and gain insight into the benefits of Chamber membership at this informal, invitation-only after-hours reception. Time: 5:30 - 7:00 p.m. Place: Fox and Hound Wine & Spirits, 20 New Paltz Plaza, New Paltz Cost: Complimentary. By invitation only. Reservations required. Call 845-255-0243 or email info@newpaltzchamber.org. Tuesday, May 10 After-Hours Mixer @ Hampton Inn, Kingston Grow your business network and check out the services and amenities of Hampton Inn, Kingston. Sample delicious delights from Kingston’s top restaurants and raise a glass of good cheer. Join us for an evening of camaraderie and connections, and see what “Hamptonality” is all about! Time: 5:30 - 7:30 p.m. Place: Hampton Inn, 1307 Ulster Ave., Kingston Cost: Complimentary to NPRCoC Corporate Partners, $20 for Chamber Members, $25 for non-members. Reservations required. Call 845-255-0243 or email info@newpaltzchamber.org. Wednesday, May 18 Business Luncheon @ Henry’s at Buttermilk Falls Inn & Spa, featuring Kathleen Packard of KathodeRay Media, Inc. Reaching your target audience and communicating with your clients is easier and more personal with the advent of social networks such as Facebook and Twitter, but now with the increased use of mobile apps, what venues should you choose to get a maximum return on your time and investments? Join Kathleen Packard as she helps attendees navigate these waters during a lively discussion. Sponsor: Bermac Home Aides Time: 7:30 - 9:00 a.m. Place: Henry’s at Buttermilk Falls Inn & Spa, 220 North Rd., Milton Cost: Complimentary to NPRCoC Corporate Partners; $20 for Chamber members; $25 non-members Reservations required. Call 845-255-0243 or email info@newpaltzchamber.org.
Thursday, June 9 After-Hours Mixer @ High Falls Mercantile, High Falls Mix and mingle among High Falls Mercantile’s eclectic, fun, and sophisticated mix of unique, fine home furnishings. Alongside the work of artists and artisans, High Falls Mercantile features brands that have earned their trust for the integrity with which they produce their goods and run their companies. Time: 5:30 - 7:30 p.m. Place: High Falls Mercantile, 113 Main St., High Falls Cost: Complimentary to Chamber members; $15 non-members Reservations required. Call 845-255-0243 or email info@newpaltzchamber.org. Wednesday, June 15 Business Luncheon @ The Terrace Restaurant, SUNY New Paltz, featuring Beth King of the SUNY New Paltz Career Development Center Join Beth King of the SUNY New Paltz Career Development Center for a frank discussion of the key role played by experiential learning in the educational process and the vital importance of the relationship between academic and experiential learning in the modern economy. The presentation will also touch upon the advantages of an education to today’s job seekers and those interested in career advancement and attaining leadership roles. Sponsor: Central Hudson Gas & Electric Corp. Time: 12:00 noon - 1:30 p.m. Place: The Terrace Restaurant, SUNY New Paltz Cost: Complimentary to NPRCoC Corporate Partners; $20 for Chamber members; $25 nonmembers. Reservations required. Call 845-255-0243 or email info@newpaltzchamber.org. Sunday, June 19 2nd Annual New Paltz Challenge, a Father’s Day Half Marathon and Family 5K Continue or begin a new Father’s Day tradition with the 2nd Annual New Paltz Challenge, a Half Marathon and Family 5K. Both races will begin at the corner of Main Street and Huguenot Street, New Paltz and will trace a loop north on the Wallkill Valley Rail Trail to Rosendale and south again to finish at The Gilded Otter. New Paltz Challenge sponsorships are available to fit any budget. Call the Chamber to learn more. Time: Registration from 6:000 - 7:00 a.m. Half Marathon begins at 7:30 a.m. Family 5K begins at 8:00 a.m. Place: Register at The Gilded Otter, 3 Main St., New Paltz Cost: Family 5K, $25 early-bird registration; $30 after May 27. Half Marathon, $45 early-bird registration; $50 after May 27. Reservations required. Call 845-255-0243 or email info@newpaltzchamber.org.
WWW.NEWPALTZCHAMBER.ORG THE NEW PALTZ REGIONAL CHAMBER OF COMMERCE
CONTENTS
Creating Wellness for Individuals & Businesses Clinically Proven Weight Loss Program
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23
22
★ Lose up to 2-5 lbs/wk ★ Includes Nutrition Counseling ★ Easy to follow Lifestyle Program ★ Corporate Wellness Programs ★ Free Support Classes ★ Fun with Food
... and more!
1
THE FACE OF YOUR BUSINESS Employee Branding Do you have a training strategy for aligning your employees with the brand of your business? We talk with experts and local business owners about effectively transfering the mission and values of your business to your employees.
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www.Nutrition-wise.com VKoenig@Nutrition-wise.com 22 North Front Street New Paltz, NY 12561
845.255.2398
Cash Flow Management Making a Statement About the Health of Your Business Following up on a recent Chamber seminar, John DeNicolo CPA tells Regional Report why modeling and monitoring cash flow is so important.
20
The Bottom Line
22
Agribusiness: A Talk with Local Farmers
23
Events Spotlight
24
Member Profiles: Spring Cleaning
ID# 23741601 Take Shape For Life Health Coach
The legislation and news that affects your business: Taxes decrease across the country, not in New York; Congress debates capping debit/card merchant fees.
Agriculture is a $66-million business in Ulster County. Regional Report asks local farmers about the state of agribusiness in the Hudson Valley.
Kimlin Propane
Two exciting upcoming Chamber events: Beth King, SUNY New Paltz career counselor talks about the value on education on June 15; The Second Annual New Paltz Challenge Half Marathon and Family 5K on June 19.
Regional Report checks in with some Chamber members who’ll help you get primed and ready for the better weather: Agway, Royal King Cleaners, Ireland Corners Garage, and Green State Services.
Our Friendly Service Is REAL!
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Upcoming Events
7
Recent Chamber Events
15
Member Updates
(845) 255-7324 Gardiner, NY
25
Member Renewals
www.kimlinpropane.com
28
Membership Matters
Serving Ulster, Dutchess, and Beyond
REGIONAL REPORT SPRING 2011
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NPRCoC BOARD AND STAFF Board Officers
2011 CORPORATE PARTNERS
CHAIR Ernie VanDeMark Central Hudson Gas & Electric Corp.
LEADING PARTNER
1
ST
VICE CHAIR
Chris Drouin Beyond Wealth Management
2 ND VICE CHAIR TREASURER
Craig Shankles PDQ Printing and Graphics
Mindi Haynes Vanacore, DeBenedictus, DiGovanni
& Weddell, LLP, CPAs
LEGAL COUNSEL James Yastion Esq.
Board of Directors
Frank Curcio Bank of America Tom Edwards Fox & Hound Wine and Spirits Constance Harkin Ulster Savings
Central Hudson Gas & Electric Corp. ASSOCIATE PARTNER
Brinckerhoff and Neuville Insurance Group SUPPORTING PARTNERS
Health Quest Hudson Valley Federal Credit Union KIC Chemicals Inc. Law Offices of James Yastion, PLLC M&T Bank Ulster Savings Vanacore, DeBenedictus, DiGovanni & Weddell LLP, CPAs
Richard Heyl de Ortiz Historic Huguenot Street Kay Hoiby Free Fall Express/dba: Blue Sky Ranch Walter Marquez Water Street Market Dr. David Ness Performance Sports and Wellness Patrick Turner Little Pond Consulting Sue Van De Bogart St. Luke’s Cornwall Hospital Helise Winters SUNY New Paltz (Office of Regional Education)
The New Paltz Regional Chamber of Commerce is a distinguished member of:
American Chamber of Commerce Executives (ACCE) Chamber Alliance of New York State (CANYS) Mid-Hudson Pattern for Progress Southern Ulster Alliance
EMERITUS MEMBERS
Business Marketing Association—Hudson Valley Chapter
Robert Leduc Mohonk Mountain House
Hudson Valley Regional Coalition (One Valley—One Voice)
Rick Lewis Riverside Bank Ofc. Scott Schaffrick New Paltz Police Department Susan VanVoorhis M&T Bank Regional Chamber of Commerce Foundation at New Paltz Board OF DIRECTORS CHAIR
Kathy Ferrusi Hudson Valley Federal Credit Union
VICE-CHAIR
Sally Cross SUNY New Paltz Foundation
SECRETARY Teresa Thompson Main Street Bistro TREASURER Sue VanVoorhis M&T Bank BOARD MEMBER
Joanne Fredenberg
BOARD MEMBER Cathy Sifre
Who We Are
The New Paltz Regional Chamber, organized in 1900, is an active and trusted voice in the regional business and residential community that forges strong relationships between businesses and residents and promotes growth, prosperity, a sense of local pride, and a high quality of life in the Hudson Valley region. The Regional Chamber of Commerce Foundation at New Paltz aids and augments the New Paltz Regional Chamber of Commerce’s current slate of successful educational programs. The foundation envisions a comprehensive program of educational activities and scholarships, all geared toward educating and supporting the community.
Chamber Staff
Regional Report is published quarterly by the New Paltz Regional Chamber of Commerce.
Joyce Minard President
Information in this publication was carefully compiled to ensure maximum accuracy. However, the New Paltz Regional Chamber of Commerce cannot guarantee the correctness of all information provided herein. Readers noting inaccurate information should contact the chamber with corrections and updates.
Christine Crawfis Director of Marketing & Communications MaryBeth Boylan Member Relations Associate Janet Nurre Communications & Programs Administrator
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@2011 New Paltz Regional Chamber of Commerce. All rights reserved. Reproduction in whole or in part without the written permission of the New Paltz Regional Chamber of Commerce is strictly prohibited. Publishing services provided by Luminary Publishing.
WWW.NEWPALTZCHAMBER.ORG THE NEW PALTZ REGIONAL CHAMBER OF COMMERCE
RECENT CHAMBER EVENTS 1
2
3
4
1 Marianne Murray, Cathy Sifre and Lauren Ludwig at the Regional Chamber of Commerce Foundation at New Paltz 3rd Annual Progressive Dinner. 2 Ulster County Executive Michael P. Hein addresses the Chamber’s February Business Luncheon, held at Deyo Hall, Historic Huguenot Street, New Paltz. 3 Attendees of the Chamber’s Winter Business Card Exchange, held at Moondance Ridge Bed and Breakfast, New Paltz. Woodland Pond at New Paltz generously donated a shuttle bus and driver for the use of attendees when snow build-up restricted parking. 4 Corrine D’Andrea of Mountain Meadows Bed and Breakfast, Bill Sheeley of Dedrick’s Pharmacy & Gifts, Ann Barber Smith of Ann Barber Consulting and Art Rifenbary of Mountain Meadows Bed and Breakfast at the Chamber’s February After-Hours Mixer, held at Vineyard Commons, Highland.
REGIONAL REPORT SPRING 2011
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WELCOME NEW MEMBERS Members who joined as of February 17.
Arts for Change
Jade DJ Entertainment-Featuring DJ Joey G
137 Hasbrouck Road New Paltz, NY 12561 845-255-7716 / fax 845-255-7716 Contact: Jonathan Fox E-mail: JonathanFox@hvi.net Category: Artists
PO Box 1497 Highland, NY 12528 cell 845-380-4207 / fax 845-256-9634 Contact: Joe Garcia E-mail: DJJoeyG@jadeDJentertainment.com Website: www.jadeentertainment.com Category: Entertainment, DJ Entertainment
Autism Society Hudson Valley New York Chapter
Johanna Herget Acupuncture
58 Jones Quarry Road Woodstock, NY 12498 845-331-2626 Contact: Karen Kosack E-mail: hvalleyautism@aol.com Website: www.autismwalkhv.org Category: Service Organizations
Brian J. Libby - Safety and Security Associates 8 Jennifer Lane Tillson, NY 12486 845-658-8486 / cell 732-713-3593 Contact: Brian J. Libby E-mail: bjlsafety@aol.com Category: Consultant – Transportation
CLS - Cool Life Systems 2280 Route 208 Montgomery, NY 12549 845-778-2790 / fax 845-778-2410 Contact: David Cummings E-mail: Dcummings@coollifesystems.com Website: www.coollifesystems.com Category: Software Development & Training, Web Development
Condor Associates of NY 129 Lake Road Lake Katrine, NY 12449 845-883-0929 / Fax: 845-883-0929 Contact: Michael Fick E-mail: mdfick17@gmail.com Category: Advertising/Marketing, Wellness Industry
Cut and Chuck Wood Services
10 Main Street, Suite 325 New Paltz, NY 12561 917-803-2403 Contact: Johanna Herget E-mail: JohannaHerget@gmail.com Website: www.johannaherget.com Category: Acupuncture
Krystal’s Wish Foundation 35 Highland Road Suite D Ulster Park, NY 12487 845-338-5654 / Fax 845-338-5656 Contact: Nancy Rafter E-mail: nrafter@hvc.rr.com Website: Facebook@Krystal’sWishFoundation Category: Foundations - Educational, Philanthropic, Research
Lightning Express Delivery Service, Inc. 1978 Route 32 Modena, NY 12548 845-883-4343 / fax 845-883-4346 Contact: Joe FitzPatrick E-mail: joe@lightningexpress.net; michele@lightningexpress.net Website: www.lightningexpress.net Category: Shipping & Commercial Freight Services
Ronnee Barnett Textile Restoration 182 Cherry Hill Road Accord, NY 12404 845-687-7398 Contact: Ronnee Barnett E-mail: ronneebarnett@hvc.rr.com Category: Textile Restoration
The Big Cheese
2 Michael Drive New Paltz, NY 12561 845-389-2047 Contact: Joseph B. Judge Category: Tree Care and Service, Firewood
402 Main Street Rosendale, NY 12472 845- 658-7175 Contact: Lisa Sterer E-mail: lisabeth328@gmail.com Category: Restaurants
Frog Hollow Farm
The Lazy Swan
572 Old Post Road Esopus, NY 12429 845-384-6424 / fax 845-384-6920 Contact: Nancy Rosen E-mail: nrosen@dressageatfroghollowfarm.com Website: www.dressageatfroghollowfarm.com Category: Horse Boarding/Lessons
1754 Old Kings Highway Saugerties, NY 12477 845-247-0075 Contact: Joanne & Anthony Bacci E-mail: info@thelazyswan.com Website: www.thelazyswan.com Category: Wedding Planning/Facilities
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CASH FLOW MANAGEMENT
CASH FLOW
Making a Statement About the Health of Your Business By Kelley Granger
M
oney comes in and money goes out. The theory of cash flow analysis is really a simple one— studying how a revenue and expense stream changes a cash account over a given period of time, and then using that information to map out a business or personal finance strategy. But John DeNicolo, a certified public accountant who provides income tax preparation, accounting and business advisory services from his office in New Paltz, says that far too many people aren’t taking advantage of the benefits of monitoring and modeling their cash flow. The topic was the subject of a recent seminar that he conducted for the New Paltz Regional Chamber of Commerce. “My somewhat unspoken goal [in the seminar] was to get people to have an appreciation for what business information can do to help them manage their business,” DeNicolo says. “So by using cash flow as an example, the whole idea was that a business generates information, or it should, and you should try and understand that information.” DeNicolo says there are two ways to interpret the information: Historically to understand how your business has operated, and then to use the historical framework to decide if it has implications for what you 10
“A business needs to know its strengths and weaknesses, financially as well as in other ways, if it is to be successful.” —Arla Clouser should do in the future. Surprisingly, he says, a lot of business people don’t really monitor their business. “I don’t believe that a lot of people analyze their cash flow, and because they don’t analyze their cash flow they can be susceptible to errors in judgment.” For example, just looking at a bank statement and seeing an amount that’s higher than normal doesn’t necessarily equate to a good month of business—some accounts may have paid ahead, creating what would appear like additional income. Maria Lisanti of La Bella Pizza Bistro attended DeNicolo’s seminar and says that for businesses like hers, it’s becoming critical to get a grip on expenditures and allotments to have a view of the big picture, especially with commodity prices changing so rapidly. “When things like oil and flour and cheese go
up, it’s really hard to extend that cost to your customer on a daily basis,” she says. “I can’t go out there and change the price of a slice of pizza like they do with gas. That’s been a big challenge and one of the most important reasons to sit down with an accountant and figure things out.” Not only is being aware of your cash flow important for those reasons, but having it mapped out becomes a record of a business’s performance that can be shown to financial institutions. These models can show successful sales in the past and when analyzed, can also be used to forecast sales in the future and how much a business stands to earn and expend. On the other hand, if a cash flow statement shows a business doesn’t have enough cash to uphold operations, that can have a negative impact on lending situations as bankruptcy may seem like a greater possibility. One of the benefits of being able to forecast into the future is the ability to determine when the flow might dip and when a business might need to rely on a line of credit to cover any gap. “You should actually have a layout of how you believe your cash situation will be over the next 12 months so you can plan on those months when you have a deficiency,”
WWW.NEWPALTZCHAMBER.ORG THE NEW PALTZ REGIONAL CHAMBER OF COMMERCE
says DeNicolo. “You want to plan so that you can approach a bank and arrange for a line of credit. With this in hand, you’ll be able to go to the bank and say, ‘Look I need this money but I can pay you back during these months.’ Armed with that, most banks will extend you a line of credit.� Arla Clouser, who is in the process of preparing a spreadsheet and interpreting this information for her land planning and professional engineering firm David Clouser and Associates, says that being able to plan ahead for times when cash flow will be less has been one of the most significant ideas she’s adopted. “A business needs to know its strengths and weaknesses, financially as well as in other ways, if it is to be successful,� she says. “In order to plan ahead, we need to know the real situation we are faced with. Until we know what’s really there, we can’t make accurate plans for the future or take reasoned risks.� David Santner, owner of The Bakery, says one of the most important ideas he took away from DeNicolo’s seminar was defining the difference between cash flow and profit. Cash flow is the money that comes in and out of a business, be it through sales, investing, the paying of expenses, etc. Profit, on the other hand, is the net income after all expenses are deducted from the sales revenue. So it’s completely possible for a business to make a profit but still have a negative cash flow if they’re not handling their finances correctly. For Melinda Beuf, the director of retention and project management at the Ulster County Development Corporation, DeNicolo’s seminar validated how critical cash flow management is and she’s hoping to pass on those ideas to the businesses she works with through UCDC. “Based on what I know about business I would recommend learning to track cash flow because cash is the lifeblood of a business,� she says. “Even good businesses can fail if they don’t properly manage cash flow.� To discuss creating a cash flow statement, John DeNicolo, CPA is available at his office at 845-255-5978. There are also a number of do-it-yourself resources online. One detailed version can be found at www.esmalloffice.com/SBR_template. cfm?DocNumber=PL12_0700.htm.
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REGIONAL REPORT SPRING 2011
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The Face of Your Business
Marketing on the Inside Employee branding is marketing internally, aiming to have employees adopt a business’s ideals and portray them to clients and customers in the spirit of the company. Since employees are the front line of a business, these appearances and actions can affect the customer experience in a myriad of ways. Having a clearly defined set of expectations for dress and customer interaction can help provide a cohesive style that matches the goals of the brand identity. “Any employee who has contact with a customer has the ability to make a tremendous impact,” says Melinda Beuf, the director of retention and project management at the Ulster County Development Corporation, a nonprofit that aims to promote quality jobs and businesses in Ulster County. “In many circumstances the interaction may be the only contact the business has with the customer and can thus determine if the customer becomes repeat business and/ or helps you market your business through word of mouth and social media.” Defining and communicating the mission 12
continued from front cover
AN EMPLOYEE’S ACTIONS AND APPEARANCE ARE A HUGE FACTOR IN THE IMPRESSION THAT A CUSTOMER FORMS. and values of your business to your employees is essential. At Mohonk Mountain House, for example, director of marketing Nina Smiley says that an employee’s actions and appearance are a huge factor in the impression that a customer forms, so Mohonk encourages certain things in terms of dress and body language. “Making eye contact, smiling, being attentive, and looking professional send the signal that we are here to serve you and that we intend to meet—and exceed—your expectations,” she says. “Our service is warm,
friendly, and attentive to guests’ needs. I’m pleased to say that we often hear from guests that our service is outstanding, offered with a ‘welcome to our house’ attitude from the beginning to the end of the stay.” At Earthgoods, owner Clement Lau doesn’t enforce a dress code and encourages individuality among his employees when it comes to their appearance. What’s more important to him is the energy that his staff gives off when interacting with customers. “The employees are the face of the store,” he says. “The entire shopping experience is all dependant on whether a customer feels welcome or not. Having an employee with good energy, and who is helpful, makes the shopping experience more enjoyable. This is especially important with small independent businesses, where people expect a different level of interaction than a big store.” While Lau is always clear with his employees about his service expectations, he avoids most issues by being very selective during the hiring process. When interviewing candidates, he pays close attention to the vibe they give off and whether or not he feels he can
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build a rapport with them. It’s also crucial that his employees have an interest in the lifestyle that his shop promotes, so they can offer customers genuine insight and enthusiasm. “I’m looking for people who don’t just want a job but people who live and breathe the holistic, organic lifestyle,” he says, “people who treat the job not just as a job but take pride in it, somebody who has a lot of positive energy and a lot of initiative.” Consistency and Continuity As a business owner or manager, there is extra responsibility to lead by example and operate in a way that is reflective of the business mission, goals, and the brand personality that’s been determined. Kathleen Packard of KathodeRay Media says employees will take cues from management and will act in the way they see the leadership acting. If the company president is late, unresponsive to client or employee calls or requests, or arriving to work in jeans and a T-shirt, it’s validating that behavior for the rest of the staff. “The overall corporate culture needs to be directed by leadership with input from the rest of the team,” Packard says. “Buying trends show that consumers will choose to purchase products and services from companies they like and trust. Bring your team into the equation and help them connect to your customers and clients.” By providing employees with details about the desired brand image and finding ways to share the company values on a consistent basis, businesses forge a staff that will better represent those ideals. Not only that, but reports about employee branding also suggest that delivering consistent brand expectations can positively affect loyalty, productivity, and lessen the turnover rate among staff. James Davis, the vice president of human resources for Ulster Savings Bank, thinks it’s imperative that businesses tap into the employee psyche. “Each business needs to understand what motivates their employees,” says Davis. “Once this is understood, then the business can use this ‘intelligence’ to ensure that they are providing their employees with the tools, resources, and opportunities that showcase their employees’ enthusiasm and interest in addressing the customer’s needs.” REGIONAL REPORT SPRING 2011
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The Face of Your Business continued
Off Hours and Online Because so many customers and clients may begin to identify your business with a specific person, sometimes the things that employee does outside of work during personal time can impact your brand identity. Nancy Thomas-Finn, the director of marketing for C2G Environmental Consultants, says that Charlie Sheen is a perfect example of someone who didnâ&#x20AC;&#x2122;t have an issue with performance at work, but rather with how the controversy in his personal life overlapped. â&#x20AC;&#x153;It is paramount to recognize the immediate and long term effects that technology such as the Internet, cameras on our cell phones, YouTube, and social media play in our personal and professional lives,â&#x20AC;? she says. â&#x20AC;&#x153;We are accountable for our actions. Our actions can go viral. Make choices with that thought in mind.â&#x20AC;? If you donâ&#x20AC;&#x2122;t already have one, consider creating a section in your companyâ&#x20AC;&#x2122;s employee handbook or contracts that addresses social media and stipulates the consequences of discussing business online in a negative light or in ways that might compromise confidential information. With that said, the line can get blurry between what actions in personal life might constitute discipline from work. Toni Hokanson, supervisor of the Town of New Paltz, says that the town utilizes a labor attorney to help determine the appropriate course of action when issues arise. James Yastion, principal at the Law Offices of James Yastion, PLLC suggests that while drafting an employment contract makes sense for employers, the law is unsettled currently with regard to how social media and employee behavior outside the workplace might be legally actionable by an employer. â&#x20AC;&#x153;It comes down to a First Amendment issue,â&#x20AC;? says Yastion. â&#x20AC;&#x153;This Supreme Court is very much for protecting First Amendment rights. Once the courts decide a number of cases currently being argued concerning social media, there will be a better framework [ for employers] moving forward.â&#x20AC;? 14
Brinckerhoff & Neuville /Tri-State Planning Services 1/3 Page
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MEMBER UPDATES Whitecliff Increases Production Whitecliff Vineyard & Winery increased production by 30% for 2011, making 4,500 cases available to customers this year. The hot, dry summer concentrated flavors and raised sugar levels; wines produced from the 2010 crop will be some of the best Whitecliff has ever made. New this year was a softer approach to grape processing, allowing whole berry fermentation in reds, and less contact with skins and seeds for whites. For more information, visit www.whitecliffwine.com or call 845-255-4613.
Economic Impact of SUNY New Paltz SUNY New Paltz contributes $338 million to the Hudson Valley economy annually and generates 3,331 jobs in the region, according to the college’s 2010 Economic Impact Statement. The college is the third largest employer in Ulster County with 1,738 employees and a $67.5 million payroll, of which 92% is paid in the Hudson Valley, and 99% stays in New York State. In 2010, the college’s personnel volunteered a cumulative 140,000 hours. For more information, visit www. newpaltz.edu/makinganimpact.
headquarters. She joins Ulster Savings Bank with over 20 years of financial services industry experience, most recently serving as Vice President/Finance Director for the Consumer Banking Group at AmTrust Bank in Cleveland, Ohio. A cum laude graduate of Siena College, Ms. Oxbrough holds a BS in Business Management and Marketing. For more information visit www.ulstersavings.com.
Walter Daszkowski Joins Empire State Bank Board The Boards of ES Bancshares, Inc. and Empire State Bank welcome Walter Daszkowski, CPA, to the Board of Directors of Empire State Bank. Walter is a Senior Partner of Daszkowski, Tompkins & Weg, PC. He holds a BS in Accounting from St. John’s University, served as President of the NYS Society of CPAs Staten Island/Brooklyn Chapter and on the Executive Board of the NYS Society of CPAs, is a cabinet member of the Staten Island EDC, and serves on the Finance Committee of the Staten Island Chamber of Commerce. For more information, visit www.esbna.com.
Allen Paradie Joins VDDW
New Hair Loss Treatment at Essence MediSpa
Allen Paradie, CPA of Washingtonville has joined Vanacore, DeBenedictus, DiGovanni & Weddell, LLP as a manager in the Client Service Department in the Newburgh office. He holds a BS in Public Accounting from Pace University and has over 20 years experience in accounting. Vanacore, DeBenedictus, DiGovanni & Weddell, LLP provides accounting, auditing, tax and business consulting services to clients in the Hudson Valley, as well as other areas of New York State and New Jersey. For more information, visit www.vddw.com.
Essence MediSpa is proud to be the first medical practice in the Hudson Valley to offer the Revage 670 medical laser, a highly effective medical treatment for thinning hair and hair loss. Men and women of any age who are losing hair now have an effective, FDA-approved treatment option that is almost 100% effective at stopping hair loss and over 60% effective at growing new hair. For more information, call Essence MediSpa at 845-691-3773 or visit www.essencemedispa.com.
Mountain Jam June 2-5
Carol Robins New Executive Director at Unison
The 7th Annual Mountain Jam Music Festival will feature a line-up of more than 50 bands, including headliners Gov’t Mule, My Morning Jacket, Michael Franti and Spearhead, and Warren Haynes Band. Mountain Jam will be held on June 2-5 at Hunter Mountain. For tickets, full 2011 line-up and more information, visit www.mountainjam.com.
Colleen Oxbrough Joins Ulster Savings Ulster Savings Bank announces the addition of Colleen Oxbrough as Senior Vice President/ CFO in their 180 Schwenk Drive, Kingston
Unison Art and Learning Center welcomes Carol Robins as its new Executive Director. This addition will allow outgoing Executive Director Stuart Bigley to focus his energy in his new position as Artistic Director. Carol has lived and worked in New Paltz for more than a decade. With a MA in Arts Administration, Carol has extensive non-profit management, finance, outreach, and development skills. For more information, call 845-255-1559 or visit www.unisonarts.org.
HOW TO SUBMIT ubmit items of general public S interest; no commercial sales announcements, rates, prices, etc. Items must be received no later than the 15th of November, February, May, and August to meet the quarterly deadline for the upcoming issue. The New Paltz Regional Chamber of Commerce reserves the right to edit all material. E-mail or fax your information, including company name, address, phone number, contact name, and your news brief (100-word maximum) to the Chamber office at info@newpaltzchamber.org or 845-255-5189.
Riverside Bank Recognized for Strength and Stability BauerFinancial, Inc. proudly recognizes Riverside Bank as one of the strongest banks in the nation with its highest 5-Star rating for strength and stability, once again proving Riverside Bank’s commitment to superiority. To earn Bauer’s 5-Star Superior rating, Riverside Bank excels in areas of capital adequacy, delinquent loan levels, and profitability to name just a few. Riverside Bank operates through four conveniently located offices in Fishkill, Newburgh, and Poughkeepsie and can also be found on the Internet at www.riversidebankhv.com.
Central Hudson Retrofits Poughkeepsie for Energy Efficiency The City of Poughkeepsie and Central Hudson Gas & Electric Corporation will retrofit lighting at city-owned facilities with energy efficient lamps and fixtures at no cost to the city under the Energy Efficiency Commercial Lighting program, reducing the city’s annual electricity use by more than one million kilowatt-hours and saving the city approximately $144,000 yearly. The energy saved will reduce carbon dioxide emissions by 1.6 million pounds. For more about Central Hudson’s lighting and other energy efficiency programs, visit www.CentralHudson.com.
Professional Advancement at Ulster Insurance Ulster Insurance Services, Inc., a subsidiary of Ulster Savings Bank, is pleased to announce professional designations received by the following employees: REGIONAL REPORT SPRING 2011
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MEMBER UPDATES Steven I. Gadaleto of New Paltz earned the Registered Health Underwriter professional designation from the American College in Bryn Mawr, PA. Mr. Gadaleto, Supervisor of Ulster Insurance’s Benefits Administration Center, was awarded this prestigious designation after completing highly-focused coursework and having met stringent experience and ethics requirements.
Manager, Government Banking with M&T Bank. He is active with M&T Charitable Foundation, Mohonk Preserve, St. Joseph Church and Camp Callabar. Community Foundations of the Hudson Valley and its affiliates, including Community Foundation of Ulster County, administer more than 450 donor-established charitable funds. For more information, call 845-452-3077 or visit www.cfhvny.org.
Lisa Paese of Kerhonkson earned the Certified Insurance Service Representative (CISR) designation from the Professional Insurance Agents Association (PIA). Ms. Paese, a Personal Lines Account Manager and PIA member, completed all requirements of the CISR program, which was developed by the National Alliance for Insurance Education. Her community involvement includes service as Treasurer and New Term President of the New York Southern Tier Quarter Horse Association.
Dr. Albert J. Gruner Elected as Chairman of Ulster Savings Board of Trustees
Diana Morse of Port Ewen earned her CISR designation from the Professional Insurance Agents Association (PIA). Ms. Morse, an Insurance Sales Executive, provides a variety of insurance solutions to customers in Ulster, Northern Dutchess and, Greene counties. A member of the Red Hook and Rhinebeck Chambers of Commerce, she also volunteers as a firefighter at the Port Ewen Fire Department.
Central Hudson receives inclusiveness award Central Hudson Gas & Electric Corporation was awarded the 2011 Richard K. Wager Workplace Inclusiveness Award by the Poughkeepsie Journal, presented at the 20th Annual Martin Luther King Jr. Breakfast held by the Catherine Street Community Center. Central Hudson’s diverse customer base is served by a team of bilingual Customer Service Representatives; nearly half its workforce is classified as female, minority and/or disabled; and it reaches out to more than 75 community groups whenever seeking qualified candidates. To learn more, click on ìIn the Communityî at www.CentralHusdon.com.
Thomas J. Murphy Elected Trustee of the Community Foundations of the Hudson Valley Thomas J. Murphy was elected to the Board of Trustees of the Community Foundations of the Hudson Valley. Murphy is VP and Regional 16
Ulster Savings Bank announces the election of Dr. Albert J. Gruner of Kingston as Chairman of the Board of Trustees. A graduate of St. Anselm College, he holds a Doctorate in Dental Medicine from Tufts University. After a successful dental career, Dr. Gruner transitioned into the financial services field, joining The Valley Group, Inc. and earning the Chartered Financial Consultant designation. He serves on the Board of Trustees of Mount St. Mary College and the YMCA in Kingston.
Red Cross Provides Aid to Families In Need American Red Cross of Northeastern New York (ARCNENY) and the American Red Cross, Ulster County Chapter (ARCUC) gave immediate emergency aid to 13 families in February. Fires in Troy and Albany and a building collapse in Schenectady comprised the Capital District responses; a house fire in Ellenville was handled by the Ulster County Chapter. Trained Red Cross volunteers provided temporary, safe shelter and financial aid for food, clothing and other disaster-related needs. For more information, visit www.redcrossneny.org.
FirstCare Registers 15,000th Family FirstCare Medical Center of Highland announces the registration of its 15,000th family. Since its opening January 2008, FirstCare has seen over 39,000 patients in its urgent care and family practice center. For more information, visit www.firstcaremedcenter.com, call 845-691-DOCS or stop in at 222 Route 299, Highland.
Community Center as part of its Second Saturday Series. Local writers who performed their own works were J.J. Blickstein, Xhosa Frazier, MacKenzie Kell, Nadine Lewis, Susan McKechnie, Richard Rizzi, Christine Whispell, and R. Dionysius Whiteurs. Special guest Rene Bailey performed a selection of poems by Langston Hughes. For more information about The Arts Community, visit www.theartscommunity.com.
autism society holds 10th annual autism walk Autism Society, Hudson Valley Chapter will hold its 10th Annual Autism Walk & Expo on Sunday, April 10 at the Dutchess County Fairgrounds from 9 a.m. to 1:30 p.m., rain or shine. Walk-ins are welcome. Visit www.autismwalk.org or call 845-331-2626 to learn more or to pre-register. To make a donation, make check payable to Hudson Valley Autism Awareness and mail to Autism Walk & Expo of the Hudson Valley Region, 58 Jones Quarry Rd., Woodstock, NY 12498.
New Location for Jenkinstown Antiques Jenkinstown Antiques is bringing it all back home. It has left the shop in Ohioville Road and returned to Jenkinstown, just past Locust Lawn Museum. Visit the new location at 520 Route 32 South, New Paltz. For more information, visit www.JenkinstownAntiques.com, email info@ JenkinstownAntiques.com or call 845-255-4876.
Hurds Family Farm Wins Marketing Award Hurds Family Farm was the recipient of the inaugural U.S. Apple Association’s Golden Apple Marketer Award for doing an outstanding job during the October 2010 National Apple Promotion month. The award was presented in February at the North American Farmers Direct Marketing Association’s Celebrate Excellence Luncheon at the Baltimore Inner Harbor Convention Center. This was a team effort, and the Hurd family thanks all of their friendly, hardworking employees. For more information, visit www.hurdsfamilyfar.com or call 845-883-7818.
Intergenerational Poetry Live Held by The Arts Community
Tapestry to Perform at the Dorsky Museum
The Arts Community held “Intergenerational Poetry Live” on March 12 at the New Paltz
The Tale of the White Rooster, a dramatic cantata created for Tapestry, the acclaimed women’s
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early music ensemble, will be performed at the Samuel Dorsky Museum of Art at SUNY New Paltz on Thursday, April 14 at 6:00 p.m., preceded at 5:30 by a conversation with composer Sheila Silver and librettist Stephen Kitsakos. Composed for six Tibetan singing bowls, hand percussion, and four treble voices, it was commissioned by the Smithsonian. For tickets or more information, visit www.newpaltz.edu/museum.
Permit Expediting Offered By Green State Services Green State Services Permit Expediter offers comprehensive building and construction permit service for contractors, retailers, developers, owners, and architects. Green State Services will act as liaisons between the municipality and the property owner/developer to remedy building violations and prepare applications to secure permits, certificates of occupancy and other documentation for their properties. To learn more, visit www.nypermitexpediter.com or call 845-255-6300.
NPRCoC Members Voted Best Of By Hudson Valley Magazine Congratulations to all of the New Paltz Regional Chamber of Commerce members who were voted Best of the Hudson Valley by Hudson Valley Magazine in 2010. Best Wine Bar: 36 Main Restaurant & Wine Bar; Best Chef: Marcus Guiliano at Aroma Thyme Bistro; Best Pasta: Casa Mia; Best Italian Restaurant: Cosimo’s Brick Oven; Best Toy Store: Enchanted Toys; Best Seafood Restaurant and Best Fish Market: Gadaleto’s Seafood; Best Beer Selection: The Gilded Otter; Best Vegetarian Restaurant: Karma Road; Best Gift Shop: Handmade and More; Best Hudson River Cruise: The Rip Van Winkle (Hudson River Cruises); Best Ski Area: Hunter Mountain; Best Pizza: La Bella Pizza Bistro; Best Breakfast: Main Street Bistro; Best Buffalo Wings: McGillicuddy’s Restaurant & Tap House; Best Health Club: Mike Arteaga’s Health & Fitness Center; Best Hotel/Inn: Mohonk Mountain House; Best Day Spa: The Spa at Mohonk Mountain House; Best German Restaurant: Mountain Brauhaus; Best Bagel: New Paltz Bagel Café; Best Happy Hour: P&G’s Restaurant; Best Gluten-Free Pasta: Rock Da Pasta; Best Restaurant in Ulster County: Ship Lantern Inn; Best Beauty Salon: Studio One Hair Design; Best Bakery: The Bakery; Best Whisky: Tuthilltown Spirits Distillery; Best Bike Trail: Walkway Over The Hudson; Best Greek Restaurant: Yanni Restaurant Café. Voting is now open for Hudson Valley Magazine’s
2011 Best of the Hudson Valley readers’ picks. The deadline to vote is midnight on Monday, April 18. Visit www.hvmag.com to vote in some categories online. Full ballots are available in the March issue of Hudson Valley Magazine.
Baseball Paintings at Mark Gruber Baseball: Painting the American Pastime opened at the Mark Gruber Gallery on March 19. The all-star exhibition runs through May 4, and features the work of Charles Fazzino, Lou Grant, Tom D. Wolfe, Steve Sax, and Steve Dininno, Vince Natale, Ron Schaefer, Jim Cramer, Keith Gunderson, and John Varriano. The Mark Gruber Gallery is located in the New Paltz Plaza. For more information, call 845-255-1241.
Hunger Banquet Sponsored By Queens Galley On March 27 more than 200 students from schools in the Hudson Valley region participated in an Oxfam-style Hunger Banquet sponsored by The Queens Galley and Ulster Corps to facilitate dialogue around issues of child hunger in the Hudson Valley and in America. The event also featured guest speaker Chef Timothy Cipriano, executive director of food services for New Haven Public Schools. For more information about The Queens Galley visit www. thequeensgalley.org.
Coverlets Roadshow Evaluation at Historic Huguenot Street On March 13, Sanford Levy of Jenkinstown Antiques joined Leslie LeFevre-Stratton, Curator of Collections at Historic Huguenot Street, for a special “Coverlets Roadshow” evaluation. They examined coverlets brought in by the public and shared their expertise. This event was offered in conjunction with Binary Visions: 19th-Century Woven Coverlets from the Collection of Historic Huguenot Street, which was on exhibit at the Samuel Dorsky Museum of Art at SUNY New Paltz. For more information, visit www.huguenotstreet.org or call 845-255-1660.
CDPHP Launches Mobile Application CDPHP announces the launch of a free, easyto-use mobile application, Find-A-Doc Mobile, based on its popular online provider tool. The application can be downloaded to the iPhone, iPod Touch, iPad, Android, and BlackBerry. Plus,
a mobile version is now available of Find-A-Doc for any other Web-enabled phone. For more information, visit www.cdphp.com/mobile.
Dr. John Reed Appointed Medical Director of Primary Care At SLCH St. Luke’s Cornwall Hospital (SLCH) has appointed John Reed, MD, as Medical Director, Primary Care. One of Dr. Reed’s roles will be the formation of the Primary Care Advisory Council, which will collaborate to ensure ease of access, timely care and maximum benefit for patients and physicians. For more information on the Primary Care Council, please visit the hospital’s website at www.stlukescornwallhospital.org or to contact Dr. Reed, please email inquiry@slchospital.org.
Tonia A. Crown Named Partner at VDDW Vanacore, DeBenedictus, DiGovanni & Weddell, LLP, announces that Tonia A. Crown, CPA of Middletown has been admitted to the partnership. Tonia has been with the firm since November, 2001. Prior to becoming a partner, Tonia worked in the Audit Department as the Audit Manager. She is responsible for all the audits that come in to the firm. For more information, call 845-567-9000 or visit www.vddw.com.
Readers Theater By Mohonk Mountain Stage Company Mohonk Mountain Stage Company will present The Understudy, written by Theresa Rebeck on Friday, April 29 and Saturday, April 30 at 8:00 p.m.; and Who’s Afraid of Virginia Woolf, written by Edward Albee, on June 17, 18, 24, and 25 at 8:00 p.m. All performances will be held at Unison Art and Learning Center, 68 Mountain Rest Rd., New Paltz. For more information about Mohonk Mountain Stage Company, visit www.mmstageco.com. For tickets, visit www. unisonarts.org or call 845-255-1559.
Local Coupon Program Launched in New Paltz Dedrick’s Pharmacy & Gifts, LaBella Pizza Bistro, PDQ Business Printers, and True Value of New Paltz have developed a co-coupon program based on ideas presented by Cinda Baxter and The 3/50 Project. Stop in to visit any of the four businesses to learn more about how you can save in your favorite local shops while helping to save your local economy. REGIONAL REPORT SPRING 2011
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IT’S ALL RIGHT HERE ON YOUR DOORSTEP!
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THE BOTTOM LINE LEGISLATION AND NEWS THAT AFFECTS YOUR BUSINESS Compiled by Kelley Granger
Capping Card Fees
Big Burdens
At an average rate of 44 cents for every debit card swiped, $16 billion is yearly revenue is collected by merchants at their point of sale and turned over to banks. In March, a number of small businesses showed up in Washington to voice their opposition to such hefty fees as the government is working to determine the rate of a “reasonable” fee as required under the provisions of a financial regulation law that was signed last year. Credit unions opposing a cap say that limiting the fees collected will result in the cancellation of reward programs, get rid of free checking, and add additional fees elsewhere. “This is a battle between the large retailers and the large banks,” Clifford Rossi, executive-in-residence at the University of Maryland’s Center for Financial Policy, told Bloomberg Businessweek. “The voice lost in the shuffle is the consumer’s.” The deadline for determining a “reasonable” fee falls in April.
A recent study by the Tax Foundation found that the state and local tax burden decreased during the recession in 2009 almost everywhere in the country except for New York. New Yorkers paid 12.1 percent of their income in taxes to state and local municipalities, the second highest property taxes in the nation, second only to New Jersey, which pays 12.2 percent. “Skyrocketing property taxes are smothering jobs in New York,” said Heather Briccetti, acting president and CEO of the Business Council of New York. “Businesses and homeowners cannot go on paying a property tax burden that is increasing faster than the rate of inflation while property values fall.” Numbers from the Public Policy Institute indicate that New Yorkers paid a total of $48 billion in property taxes for 2010, and actually paid almost $2.5 billion more in property taxes last year in spite of decreasing property values—an increase of 5 percent in spite of a 6 percent decline in real estate value. Alaskans paid the least in the nation, at a rate of 6.3 percent.
Dip in Confidence
According to Siena College Research Institute’s monthly tracking of consumer confidence in New York, February saw a nine point dip from the previous month and a tally that was 10 points lower than the national consumer confidence ranking. The drop to a ranking of 67.7 was a dramatic one to follow January, a month that saw the highest level of consumer confidence recorded since 2007. Many believe the dramatic shift, one of the biggest in the 11-year history of the survey, is due to rising fuel prices, among other economic bad news. The survey asks consumers questions about their buying plans in coming months and about their general feelings regarding their personal financial security. In spite of the lower confidence score, the Institute found that consumers weren’t nixing plans for purchases like computers or home improvements, but were holding off on new car buys and real estate purchases. 20
Losing Energy
A study released by the U.S. Chamber of Commerce has found that 19 stalled energy projects in New York deprive the state of more than $36 billion in economic activity every year, in addition to almost 63,000 construction jobs. Many of these projects are wind farms that are having trouble securing the permits necessary to begin. “These are projects that would create jobs in New York and give a much-needed boost to the state’s economy, but with every day that passes, the more expensive the projects become,” William Kovacs, a senior vice president with the U.S. Chamber, told the Albany Times Union. “In most cases, if the projects are substantially delayed they won’t be built.” The study shows that New York is not alone—nationwide, there are 351 stalled projects in 49 states, which will create a total of $3.4 trillion in economic impact over 20 years. Commodity Crunch
With increasing fuel prices accompanying a rise in commodity prices, small specialty businesses are feeling the pinch to a higher degree than their larger competitors, who often have more flexibility to find and switch to more affordable suppliers. For instance, according to the Rochester Democrat and Chronicle, flour prices have risen from 14 cents a pound last summer to 26 cents currently, and corn and soybean prices are at near-record levels too, creating a sticky situation for businesses like bakeries and restaurants, who find it hard to adjust prices.
Start it Up
A report released by the Kaufmann Foundation in March showed the business start-up rate is increasing among groups who might otherwise have slim job prospects, including those without college degrees and workers in the construction trade. According to information from the Census and the Bureau of Labor Statistics, the percentage of people who started businesses each month increased from 0.30 percent to 0.34 percent between 2007 and 2010. But even while the start-up rate shows growth, these entrepreneurial undertakings are often one-man shows: the rates of people who started new employer firms each quarter dropped from 0.13 percent to 0.10 percent over the same period.
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New Paltz Agway 1/2 Page Horizontal
• • • •
Fertilizers Shavings Feed Fencing
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Pet Food & Supplies Lime Bedding Lawn & Garden Supplies
Phone | (845) 255-0050
Fax | (845) 255-7845
145 Route 32 North, New Paltz, NY 12561
Law Offices of
James astion
PLLC
James Yastion, Esq. is pleased to announce the opening of the Law Offices of James Yastion, PLLC. The firm will practice in the areas of estate and civil litigation, wills, trusts and elder planning, real estate, collections, landlord/tenant, and business law. 153 Main Street, New Paltz, NY (845) 255-4400 fax: 845-255-1582
www.jgylaw.com info@jgylaw.com
REGIONAL REPORT SPRING 2011
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AGRIBUSINESS
GROWING A BUSINESS A Q&A with Local Farmers By Kelley Granger
U
lster County is home to more than 500 farm-related businesses that are responsible for generating $66 million in sales, having a huge impact on the local rural economy. To stay commercially viable, these businesses are faced with a number of challenges and calls to evolve. Regional Report reached out to Jill Rubin of Phillies Bridge Farm Project; Tammy Boylan of Wright’s Farm; Susan Hurd from Hurd’s Family Farm; and Loretta and Peter Scaturro with Apple Bin Farm Market to get their input on the state of local agribusiness. What’s the biggest challenge facing your sector of agriculture today? Phillies Bridge Farm: One of the biggest challenges facing small-scale, sustainable farmers is access to land. More and more young people are interested in becoming farmers, but especially in places like the Hudson Valley, land and equipment to start a farm is prohibitively expensive. Hurd’s Family Farm: We in agritourism find one of our biggest challenges is coming up with the budget for the many new and exciting ideas we dream up and would like to implement each season. We need to be resourceful, creative, and think inside and outside the box. Wright’s Farm: We’re farming and our store is open year-round, but people sometimes think we’re on hold. While we’re actually out in the orchard pruning for next year’s crop, customers might overlook us thinking apples are just a fall thing. What do you feel would surprise most people about your industry or the way your business is run? Phillies Bridge Farm: Farming without chemicals takes a tremendous amount of planning, intelligence, and flexibility. Our farm manager constantly has to adapt to changing weather conditions and pest pressure. She has to employ long-term planning strategies to improve soil health and in-the-moment problem 22
forward to tasting a “real” apple or peach. They’d rather stop in to pick up an item at our small store then trudge themselves to the larger chains. We support other local vendors by offering their products in our store and are always looking for others.
solving when something unexpected occurs such as a heavy rain, a plant disease, or equipment failure. She also grows over 150 varieties of vegetables, each with their own preferences for nutrients, water, weather, and general care. What do you think people should know about agriculture? Apple Bin Farm Market: We think that agriculture is a process, one that encompasses many steps, hours, finances, help, and sometimes luck. We often take for granted that we can still get a locally grown apple or apricot. There are many standards that we as growers must meet, whether it be licenses, training, reporting—all to produce quality fruit each season. Phillies Bridge Farm: Farms are an important part of the landscape and can contribute to not only the scenic beauty of our community, but help restore the environment by preserving natural habitat for wildlife, protect clean water, and enhance the health of the soil so it can be farmed into the future. How has the “buy local” movement impacted you? Wright’s Farm: It’s impacted us, but only at the farmers’ market. We should be busier in our store. The reality is that if the people in the town of Gardiner would spend one dollar on a cup of coffee here every week, it would make all the difference for us. Apple Bin Farm Market: “Buy local” is probably what keeps us in business. People look
What happens to unused product? Hurd’s Family Farm: Farmers grow plenty of food, it just needs to be distributed and we try to do our part. We donate produce to the Hudson Valley Food Bank and to Family of New Paltz, among other agencies. Apple Bin Farm Market: Unused product is usually donated to a food bank and/or used as animal feed. Apples at times are used for cider. We always try to cook off fruit that are too ripe as well. Wrights Farm: Ninety percent of what we do is as a wholesale grower, we grow most apples for wholesale market and our store was just added to support people in community. Nothing gets wasted here, we sell apples, press them for cider, make apple pies—we don’t throw away any of it. Phillies Bridge Farm: If we have extra produce, we donate it to Family of New Paltz’s food bank. No food goes to waste! How have you worked to increase your exposure and customer base? Phillies Bridge Farm: We combine the use of new and old media and outreach techniques such as flyers, Facebook and Twitter, paid advertising (online and print), press releases, community events, listservs, online discussion boards, and a growing electronic mailing list that receives updates and e-newsletters. Apple Bin Farm Market: First and foremost we try to offer quality fruit and products, whether it be a really good egg sandwich (which they are!) or great cider donuts, among other things. We are part of the New Paltz Regional Chamber as well as advertise with a select few and we have our website. We continue to get first time visitors, often through word of mouth.
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EVENTS SPOTLIGHT
THE SECOND ANNUAL NEW PALTZ CHALLENGE
Half Marathon and Family 5K in Support of the NPRCOC
I
f you’re looking for something different to do this Father’s Day, start a new tradition by attending the New Paltz Regional Chamber of Commerce’s second annual New Paltz Challenge on Sunday, June 19. Last year the half-marathon and 5K saw almost 120 runners participate, and this year the turnout is expected to be even better. The team organizing the event, led by co-chairs Kay Hoiby (Blue Sky Ranch) and Helise Winters (SUNY New Paltz), has put together a course for both races that will begin at the corner of Main Street and Huguenot Street in New Paltz and will loop north on the Wallkill Valley Rail Trail to Rosendale before
heading south again and finishing at The Gilded Otter. The event will conclude with an awards ceremony and prizes. Hoiby says the event is an excellent way for businesses to get involved in the community. There are a number of sponsorship opportunities, from event t-shirts and the electronic chip timers that will help ensure accurate timing. The team is also looking for event volunteers to help with a number
of functions, but especially to help staff the increased number of water stations they’ve added along the course. Registration will take place on June 19 from 6:00-7:00 a.m. at The Gilded Otter, 3 Main St., New Paltz. The half marathon begins at 7:30 a.m. followed by the family 5K at 8:00 a.m. Registration fees are $25 for the Family 5K before May 27, or $30 after that date. The half marathon is $45 before June 1, or $50 after that date. For more information on sponsorship, volunteering, or registering, please contact the Chamber at 845-255-0243 or email info@ newpaltzchamber.org to learn more.
COLLEGE GETS THE THIRD DEGREE The Value of Education Today
A
s the economy and employment market have shifted over recent years, there’s been much speculation about the impact it’s had on the value of a college degree. In spite of increasing tuition and some turbulence in the job market, a study released by the College Board in September still found significant advantages in the median earnings of full-time workers with bachelor’s degrees compared to those who had only finished high school: an average difference of $21,900 annually, based on earnings in 2008. And after 11 years in the workforce, statistics show that a college graduate’s higher earnings even compensate for the four years of unemployment while enrolled in school, as well as the costs of tuition and student loans fees. Beth King, a career counselor at SUNY New Paltz, says she’s definitely seen a shift in the educational requirements that employers are demanding, and in the job market itself. “Career paths are no longer linear and job seekers must change and adapt with the times,” she says. A bachelor’s degree that used to put an employee ahead of the game is now the standard. And while King says no education is
wasted, she does think there are smarter ways to approach a return to school that will yield maximum payoff, whether you’re considering going back as an adult learner or are entering college as a traditionally aged student. During her sessions with prospective students, she counsels them on different career paths and what major and degree might best suit their lifestyle and goals. Every student brings a different interest and individual circumstances, and while a higher degree usually equates to higher earning potential, she cautions that it’s dependent on individual circumstances and that students should consider their stage in life and their financial goals. For example, King says she’s counseled nontraditional students who would be leaving secure jobs with benefits to start over at square one in a new industry. In these instances, she recom-
mends taking a close look at whether that’s a financially feasible decision. “Some people have preconceived notions about what a degree would mean,” she says. “I believe part of my job is to help show them the reality of the situation.” Beth King will speak more about the value of a college degree at the Chamber’s business luncheon on Wednesday, June 15, at The Terrace Restaurant at SUNY New Paltz. JUNE BUSINESS LUNCHEON Wednesday, June 15, 12–1:30 p.m. Business Luncheon @ The Terrace Restaurant, SUNY New Paltz, featuring Beth King of the SUNY New Paltz Career Development Center and presentation of 2011 Regional Chamber of Commerce Foundation at New Paltz Scholarship Awards. Reservations required. $20 for Chamber members; $25 non-members. Call 845-255-0243 or email info@newpaltzchamber.org
REGIONAL REPORT SPRING 2011
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MEMBER PROFILES Spring Cleaning By Kelley Granger It’s that time of year again: Time to open the windows and air things out, start cultivating ideas for your yard this season and get things spruced up. From a thorough car wash to big cleaning projects, there’s no shortage of businesses in the New Paltz region ready to cater to your specific needs.
MEMBER PROFILE
AGWAY M
anager Marty Martin and his team couldn’t be more excited about the spring at Agway. Though they’ve been a feed staple in the region for many years for people who raise goats, sheep, horses and other livestock, there’s a renewed focus on the lawn and garden section this year. He and Laura Brower, the garden manager, have big plans to totally revamp the offerings and the display of this section this season. One of the most notable changes is a significant shift toward carrying Hudson Valley-grown materials. This spring when customers shop at Agway, Martin estimates that about 80 percent of the plants and biomaterial will be regionally sourced, compared to past years which hovered at about 25 percent. Shoppers can also expect an expanded
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variety of products. Martin says that they’ll offer a lot of the same types of flowers but will be bringing in more exotic colors this year as well as a range of native plants that they’ve never offered before. In addition to decorative landscape, they’ll also be adding to their selection of organic products—grass, soil, seeds for growing vegetables, fruits, and herbs. Unlike a big box store, Martin says Agway doesn’t buy in big volumes, but is still concentrating on offering competitive pricing. There are also other benefits to this small business mentality as well, including care of the plants on the premises. They’re cultivated on a weekly basis and flowers are deadheaded by hand to encourage more blooms and optimal health. Not only will the product be refreshed,
but they plan to rip up their old wooden walkways and redesign the garden area to be easier to navigate with shopping carts and kids. And speaking of kids, Agway also plans to start weekend events—some will focus on teaching children how to plant and cultivate, while they’re hoping to bring in local landscapers for educational weekend workshops with homeowners and avid gardeners. AGWAY 145 State Route 32 North New Paltz, NY 12561 845-255-0050 www.agway.com/store/ new_paltz_agway
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MEMBER RENEWALS
Thank you!
MEMBER PROFILE
ROYAL KING CLEANERS A
mar Jamal bought his business from a cleaner who had been in the dry cleaning industry since the ‘60s, and now he offers one of the most knowledgeable services in the area. Whether you’re in the market for wedding gown preservation, leather care, area rug cleaning, or just a regular dry cleaning, Jamal and his staff now have 10 years of experience under their belt and are certified through the National Cleaners Association. Aside from the typical dry cleaning services, Jamal says he and his staff can be a resource to help you figure out how to best care for your clothing. From antiques and vintage pieces to things that may have been packed away for just the winter, Jamal has pursued extra studies to learn how to best care for certain materials and treat stains on fragile fabrics, like silk. Royal King Cleaners also offers a couple of environmentally friendlier options, like reusable garment bags and a wet cleaning process that is water-based
as opposed to chemical based. In addition, Jamal says his business uses only top-of-theline machinery so that as much chemical is reclaimed as possible after each service. Over the past decade, people have entrusted such interesting items to his care as an ostrich feather wedding dress, antique Moroccan rugs, and Ugg boots. If there are just a couple of items you might have professionally laundered this spring, Jamal recommends bringing in drapes, rugs, and bed linens for a thorough cleaning. If you’ve got a particularly tight storage situation at home, Royal King Cleaners also offers a space to stow away winter clothing for the season.
ROYAL KING CLEANERS 12 New Paltz Plaza New Paltz, NY 12561 845-255-0460
1-2-Tree Accent Communication Systems Adair Vineyards Adirondack Trailways ADS Funding Corp. Allspace Storage American Pool Players Associations American Red Cross, Ulster County Chapter Anthony Barrese Asset Management Anthony J. Angiolillo, DDS Apple Hill Farm Associated Abbey Carpet and Floor Autos by Joseph, Inc. Beuf and Bowe Renovation and Remodeling Blatchly & Simonson, P.C. Blueberry Inn on Kiernan Farm, Inc. Bodymind Massage Therapy Campus Auxiliary Services, Inc. Chestnut Petroleum Distributor, Inc. Classic Storage College Diner Colucci Shand Realty Coupart Construction Co., Inc. Craig Thomas Pest Control, Inc. Dedrick’s Pharmacy & Gifts Edward Jones El Ameer Mediterranean Cuisine Empire State Bank, NA E-Tech International Inc. Ethan Allen Staffing Family of New Paltz Fillette & Schain Wealth Management, Inc. Foster & Schmalkuche, P.C. Fox Insurance Agency Foxx Pools by Charles Burger Genesis Restaurant & Diner Genworth Financial Green State Services GunxCrossFit Handmade & More Hans Auto Service Harriet Forman Barrett Heritagenergy
REGIONAL REPORT SPRING 2011
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MEMBER RENEWALS Hudson River Antiques AKA Glasner Design Associates, LLC Hudson Valley Lodging Association Hudson Valley Resort and Spa HydroQuest J.T.S. Design, Inc. Jeff Tisman Photography Jeffrey Cohen Mental Health Counseling, P.C. Jenkinstown Antiques Joseph L. Canino, Attorney at Law K & E Beverage K & W Car Wash KathodeRay Media Inc. KEM Landscaping LLC Kniffen Builders Lawrence R. Trank, PLLC Lifebridge Sanctuary Living Art Landscapes Inc. Lopane & Co., CPA’s, PC Lowe’s Home Improvement Manny’s Art Supplies Mark Gruber Gallery Mark L. Parisi, PhD. MetroPool, Inc. MidHudsonNews.com/ CatskillNews.com Minnewaska Lodge Mohonk Mountain House Mountain Laurel Waldorf School Mountain Tree Care Naccarato Insurance Natural Eyecare Inc. New Horizons Asset Management Group, LLC New Paltz Animal Hospital New Paltz Central School District New Paltz Child Care Center New Paltz Karate Academy Inc. New Paltz Rural Cemetery New Paltz School of Ballet New Paltz Travel Center New Paltz Wine & Spirits Patricia Lofgren PDQ Business Printers Pegasus Footwear Outlet Perfect Computer Solutions, Inc. Petro McCrum Consulting, LLC PianoSummer at New Paltz
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MEMBER PROFILE
Ireland Corners Garage W
hen the weather turns warm, there’s one place that a crowd of people are guaranteed to be—the carwash. Luckily, Ireland Corners Garage in Gardiner recently made significant upgrades to its carwash, rebuilding the entire unit to improve quality and value, says Todd Comerford, the general manager and partner who took the business over with Jay Feinberg in 2008—so it’s all set to wash away the last of the winter season’s salt and grime. But don’t let the sprucing up end there—with a full service, 12-bay facility and what’s likely the most well-appointed waiting room for miles (complete with fireplace, gourmet coffee, and a friendly cockatiel, the unofficial mascot of Ireland Corners) why not get your oil changed, tires rotated, and a tune-up while you’re there? Comerford says one of the best things you can do for spring maintenance is to replace your air filter—a service that pays for itself with gas prices slowly creeping up. There are plenty of places to have these services done, but Comerford says that cus-
tomers return to Ireland Corners because of the notable difference in service. As a place where the staff is made of people who live within five miles of the business and pride themselves on being local, they know their customer’s names, their customers know theirs, and they know a vehicle’s history inside and out. They often go above and beyond to ensure a great service experience, including picking up and dropping off cars for customers who may have difficulty getting around. “I take a personal interest not just because I’m part of the business,” Comerford says, “but I grew up here and want to take care of people.” Ireland Corners often runs spring specials, so stay tuned to the New Paltz Times to take advantage. IRELAND CORNERS GARAGE 2170 Route 44/55 Gardiner, NY 12525 845-255-7600 www.irelandcorners.com
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MEMBER RENEWALS
MEMBER PROFILE
Green State Services W
hen their commercial, residential, or municipal clients have a big mess to clean up, Green State Services offers the solution. The company was formed just more than a year ago under C2G Environmental Consultants, a fullservice multidimensional environmental contractor and consultant. It offers C2G clients and others the opportunity to purchase the items deemed necessary for certain safety and compliance issues. “Green State Services was a solution to add value to C2G and assist our clients in finding items necessary for the safety and compliance of their facilities,” says Nancy Thomas-Finn, the director of sales and marketing. “It is the next consistent step to provide our clients with the best products at the best prices with and without our services.” Green State shops the best manufacturers for the most competitive prices and purchases products for facility safety and maintenance that have the best value for C2G, its customers and the local community, she says. The product line include a range of chemical and oil absorbents; special mats, rugs, and items for workplace safety; roll off dumpster rentals (for commercial and residential clients) and more.
Among the most interesting products ThomasFinn mentions is GREEN STUFF, a super lightweight absorbent that continually amazes clients when they see its capability to absorb any spill. Another exciting development is the expanding line of bio-remedial cleaners and degreasers, called ENVIROLOGIC. Thomas-Finn says they replace the need for toxic cleaners for everything from tar and asphalt removal to petroleum cleanup and are much safer for the user and the environment. Green State Services is constantly curating more products to add to its catalog, ones that reduce an employee’s exposure to hazards and ensure that the employee and facility is complying with stringent safety regulations that have been set in place. The next thing in the pipeline is a line of safety containers, cabinets, and containment products and a complete line of personal protective equipment. GREEN STATE SERVICES 83 S. Putt Corners Road New Paltz, NY 12561 845-255-6300 www.greenstateservices.com
Poughkeepsie Journal PPA of Hudson Valley, Inc. Present-Day Products Provident Bank Rainbarrel Products and Gifts Ridgeline Realty Rino’s Pizza Inc. Russo Bros. Builders, Inc. Russo Fuel & Propane Rusty Staub Commercial Office Rentals Samuel Dorsky Museum Sara Gast Floral Designs Saunderskill Farms Schreiber Orchards, Inc. Schunk IT Consulting Shawangunk Journal Southside Terrace Apartments Staff-Line, Inc. Stop & Shop Supermarket SUNY New Paltz SUNY New Paltz Office of Regional Education SUNY New Paltz School of Business SUNY New Paltz School of Fine & Performing Arts Terry Austin Cartoonist The Bicycle Rack The Great Lakes Bar & Restaurant The Lace Outlet The Sheeley House The Susie Reizod Foundation Town & Country Condominiums Town of New Paltz Trapps Builders Inc. Tri-County Planning Services, Inc. True Value of New Paltz Tuthilltown Spirits LLC Twice Blessed Thrift Shop Ulster Bed & Breakfast Alliance Ulster County Agricultural Society/ UC Fair Ulster County Development Corporation Ulster Insurance Services, Inc. Ulster-Greene ARC Vail and Sutton, Inc. Viking Industries Inc. Village Barber Members who renewed as of February 17.
REGIONAL REPORT SPRING 2011
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MEMBERSHIP MATTERS
LETS MAKE A DIFFERENCE TOGETHER A strong business community benefits the whole community. In this issue, Member Relations Associate MaryBeth Boylan addresses the diverse range of possibilities available to our members through Chamber events.
the delicious food at Wiltwyck Golf Club, Kingston, the service culture at Jenkinstown Motors in New Paltz and the funky selections at High Falls Mercantile, High Falls. We’ll also visit the familiar campus of SUNY New Paltz this spring.
MaryBeth Boylan
RR: The Chamber produces a lot of memberhosted events. How does this assortment reflect the heterogeneity of the Chamber’s membership, and how do members benefit from it? MB: The best way to answer this question is to have a look at the Chamber’s upcoming events. Our spring event hosts represent a range of distinct industries from across the Valley. It’s so fun to go from highlighting new restaurants in Gardiner [Tuthillhouse at the Mill] and Milton [Henry’s at Buttermilk Falls Inn & Spa], to showcasing the beautifully appointed Hampton Inn, Kingston, 28
RR: That is a broad range. MB: I know, and it’s exciting. Some of our retail and service members may not think that their venue would traditionally be a place to hold an after-hours mixer or business card exchange, but it’s really great to have these members think outside the box and welcome us into their establishments. I also love that Jenkinstown Motors has partnered with Bridge Creek Catering on the Business Card Exchange. It’s an excellent demonstration of how well our members collaborate for their mutual success. And since we offer events at all times of day–Business Card Exchanges in the morning, luncheons in the afternoon and mixers in the evening–members have a lot of options for hosting. RR: Speaking of different times of day, the Chamber’s new member event is making a transition from a breakfast to an after-hours reception.
MB: Yes. We’re really thrilled to be doing something different with this event, trying it at a different time of day in a more casual setting [Fox and Hound Wine & Spirits], which we’re hoping will bring a new energy and purpose. The informal educational component will still focus on networking skills, but will also highlight and clarify the variety of benefits that accompany Chamber membership, most of which are free or very low-cost, and many of which are definitely underutilized. The New Member Reception is an invite-only event, but we’d love to see anyone who’s never attended or feels they’d like to learn more about the Chamber. Call me to request an invitation. MEMBERSHIP SUCCESS COMMITTEE
CHAIR Patrick Turner Little Pond
Consulting Nancy Thomas-Finn C2G Environmental Consultants/Green State Services Pete Ingellis Ideal Cleaning Solutions Nancy Rafter Arrow Promotions, Krystal’s Wish Foundation John McCormick Creek Locks Bed and Breakfast MaryBeth Boylan New Paltz Regional Chamber of Commerce
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OUR CORPORATE PARTNERS OUR CORPORATE PARTNERS, at the highest level of membership, play an exclusive and vital role in the important work of the New Paltz Regional Chamber of Commerce. As a premier member at the Corporate Partner level, they enjoy the advantage of exceptionally valuable benefits, in addition to those included in the standard NPRCoC membership.
2011 CORPORATE PARTNERS
Exclusive opportunities to deliver your message to over 30,000 public event attendees, over 700 active Chamber members, and countless Hudson Valley residents, including a full 12 months of visibility in every Chamber publication, communication, and event. Customized personal service from the Chamber’s expert staff, including communications designed exclusively to keep you informed. We invite you to choose from four elite Corporate Partner membership categories: Principal, Leading, Associates, and Supporting.
LEADING PARTNER
Central Hudson Gas & Electric Corp. ASSOCIATE PARTNER
Brinckerhoff and Neuville Insurance Group SUPPORTING PARTNERS
Health Quest Hudson Valley Federal Credit Union KIC Chemicals, Inc. Law Offices of James Yastion, PLLC M&T Bank Ulster Savings Vanacore, DeBenedictus, DiGovanni & Weddell LLP, CPAs
CUSTOM HOME BUILDERS
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