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des pretty silk slips finished with lace and ultra-soft sweaters and hoodies in retro-inspired pastels, the collection also introduces two new bag silhouettes—the Bond and the Trail Bag—which Selena designed in close collaboration with Vevers. Crafted in smooth leather and finished with antique-inspired crystals and bows, the bags bring a fresh lens to Coach’s legacy of leathercraft. “I love working with Selena because she brings her strong point-of-view to the design process,” said Vevers. “I wanted all of the pieces to reflect her style and her charm—and to feel effortless.” “I’m so proud of the collection,” said Gomez.
“What I love most about working with the Coach team is that they just know how I dress. Everything felt authentic from the beginning.” The Coach x Selena Gomez collection was available for preorder online at Coach.com and in stores beginning on August 14, and available in Coach stores globally beginning August 31. Shot against the skyline of New York—the city where Coach was founded and a continuous source of inspiration for the brand—the collection’s campaign was created with longtime Coach collaborators, photographer Steven Meisel, art director Fabien Baron, makeup artist Pat McGrath and hair stylist Guido Palau. l
SEPTEMBER / OCTOBER 2018
FLUENTIAL
71
