Magazines(and(product(brochures(are(highly(popular
The(PostV80s(Generation(Consumers(Prefer(Online(Channels( Consumers(over(50(Prefer(Product(Brochures 45%
41%
38%
35%
34%
33%
21% 17% 15%
16% 13%
8%
8%
7%
9%
7%
5%
30#and#below TV
6%
30,40#yo Magazine
8% 9%
40,50#yo
Newspaper
Outdoor#Advertisement
10% 9%
6%
3% 50#and#above
Internet
Product#Brochure
Male(Consumers(Prefer(to(Receive(Luxury((Information(from(Magazines( Whereas(Female(Consumers(Prefer(Online(Sources Male
40%
Magazine
36% 18%
Product8Brochure
15% 18%
Internet
TV
Outdoor8 Advertisements
Newspaper
097
Female
8%
7% 7% 6%
9%
11%
25%