The Growing Concern August 2017 by Sandy Munley

Growing Concern

The

AUGU S T 2 0 1 7

A P U B L I C AT I O N O F T H E O H I O L A N D S C A P E A S S O C I AT I O N

Landscape Facility Tour

Sept. 20, 2017 / Brian-Kyles Landscapes of Distinction PAGE 7

Snow & Ice Management Clinic August 24, 2017 / Broadview Heights, OH. PAGE 28

Segmental Retaining Wall Training & Certification November 1, 2017 / Independence, OH. PAGE 11

INTERNAL OPERATIONS August 7–10, 2017

Poor office management can lead a company to poor cash management, poor record-keeping and unacceptable management practices. This, in turn, can hurt a company’s ability to perform professionally in the eyes of its stakeholders, employees and customers. Attendees of the Internal Ops event will discuss HR issues as well as concerns surrounding service providers. They will be introduced to new technology and will learn how to deal with the information flow, proper record-keeping, and best practices for keeping the company positioned for efficient and effective management of “back office” operations.

www.snowfightersinstitute.com/internal-ops

Upcoming Snowﬁghters Institute In-House Events:

FORUM FOR SALES August 28–31, 2017 Attendees of the Forum For Sales Event will learn how to position and price their services as a risk management solution, as opposed to a commodity business.

EXTERNAL OPERATIONS September 11–14, 2017 Training ﬁeld crews to properly attack the snow event, training and guiding sidewalks crews appropriately, proper communications protocols are just a few things you will take away from the External Ops Event.

OLA MEMBERS RECEIVE $500 OFF ANY IN-HOUSE EVENT BY ENTERING PROMO CODE OLA WHEN REGISTERING ONLINE.

www.snowﬁghtersinstitute.com 814-455-1991

PR ES I DEN T’S COLUM N

CATHY SERAFIN

ASLA, RLA

Suncrest Gardens

THE OVER-COMMITMENT DILEMMA I hope everyone is enjoying the fabulous summer weather and blue skies we’ve been experiencing in Ohio this past month. The hot and humid days have been tempered with only a few solid downpours, but even then I just envision the newly installed plants and lawns smiling – or perhaps it’s just me smiling, knowing our customers and crews won’t be spending so much time with the hose in their hand! It may just be the aging process that has recently reminded me to enjoy the blue skies and gentle breezes of summer a little more – I’m not sure – but I am glad that this year I seem to be stopping to smell the roses and enjoy summer’s beauty in the landscape a bit more. And, even with the heat of the summer season upon us, it’s nice to take solace in the fact that we have officially survived the craziness of spring… yet again.

Every year around this time, I plan on getting better organized, reducing my stress levels – and if at all possible – being more cheerful. Every year, I also seem to fall short of these goals. Recently, as I was driving to one of eight appointments that I had scheduled on some Friday in May, something dawned on me. With a sinking feeling, I suddenly realized that one of continued on page 6 The Growing Concern | August 2017 | 3

TAB LE OF CON TEN TS AU G U S T 2 0 1 7 WWW. OH I OLA N D SCA P E R S. OR G OH I O’ S P R OF E SSI ON A L G REEN I N D U ST R Y A SSOCI AT I O N OHIO LANDSCAPE ASSOCIATION 9240 Broadview Road Broadview Heights, Ohio 44147 Phone: 440.717.0002, or 1.800.335.6521 Fax: 440.717.0004 Web: www.ohiolandscapers.org and www.myohiolandscape.com EDITOR Rick Doll, Jr. REGULAR WRITERS Michael J. Donnellan, King Financial, Inc. Jim Funai, LIC, Cuyahoga Community College Shelly Funai, Stan Hywet Hall and Gardens Sandy Munley, Ohio Landscape Association Bobbie Schwartz, FAPLD, Bobbie’s Green Thumb Cathy Serafin, ASLA, RLA, Suncrest Gardens COVER: 2017 Landscape Ohio! Award winner, Moscarino Outdoor Creations, for their Residential Installation with Swimming Pool submission.

FEATURES

3 PRESIDENT’S COLUMN

The Over-Commitment Dilemma

8 PERENNIAL FOCUS Lobelia

12 FISCAL FITNESS

Who Wants to Be a Millionaire?

17 FEATURE ARTICLE

The 4 CORE Elements to Business Success

22 PLANT OF THE MONTH Sassafras Albidum

30 FOR SAFETY SAKE

Unsafe Work Behavior Causes More Accidents Than Unsafe Conditions

32 DIRECTIONS 33 ADVERTISING INDEX 33 WELCOME NEW MEMBERS 4 | Official Publication of The Ohio Landscape Association

ADVERTISING INFORMATION Submission deadline: 10th of the month, prior to the month of publication. For advertising rates and ad specs, please call 440.717.0002, 1.800.335.6521, or email Rick Doll Jr. at rick@ohiolandscapers.org. DISCLAIMER The Ohio Landscape Association, its board of directors, staff and the editor of The Growing Concern neither endorse any product(s) or attests to the validity of any statements made about products mentioned in this, past or subsequent issues of this publication. Similarly, the opinions expressed in The Growing Concern are those of the authors and do not necessarily represent the views of the Ohio Landscape Association. OFFICERS President Cathy Serafin, ASLA, RLA

OLA STAFF Executive Director Sandy Munley

President – Elect Marie McConnell

Communications & Events Manager Rick Doll, Jr.

Treasurer Adam Capiccioni

Membership Coordinator Noreen Schraitle

Immediate Past President Bryan Taynor DIRECTORS Brian Maurer, LIC Domenic Lauria Doug Ellis James Funai, LIC Michael T. Ahern, LIC Steve Moore

C AL E N DAR OF EVEN TS UPCO M I N G OLA MEETINGS , EDUC AT I ON SE MI N A R S, A N D OT H E R G R E E N I N D UST R Y EV ENT S

AUGUST AUGUST 3, 2017 OLA SCHOLARSHIP GOLF CLASSIC Join us at Mallard Creek Golf Club in Columbia Station for the OLA Scholarship Golf Classic! Proceeds from this event benefit our OLA Scholarship Fund. Registration and sponsorship opportunities are now available.

AUGUST 8, 2017 NGLCO FIELD DAY Join the Nursery Growers of Lake County Ohio for an informationpacked day at the 50th annual Summer Field Day! Visit old friends, make new ones and network with the best of the best. Held at Chalet Debonne Vineyards in Madison, Ohio. For more info, call Annette Howard at 440.241.7969.

AUGUST 24, 2017 SNOW & ICE CLINIC Join us at St. Michael’s Woodside in Broadview Heights for our annual Snow & Ice Management Clinic, featuring Industry Experts, A Panel Discussions with your peers, our Mini Trade Show, and more. Registration and Sponsorship Opportunities still available. Register online, or call the OLA offices. See page 28

SEPTEMBER SEPTEMBER 14, 2017 PLANT GEEK DAY Love plants? Join us for a fun day of plant related education and visit sponsor booths. Held at St. Michael’s Woodside in Broadview Hts., Ohio. Register online, or call the OLA offices. See page 20

SEPTEMBER 20, 2017 MEETING / NE OHIO FACILITY TOUR

NOVEMBER 14, 2017 BE MORE THAN A SALESPERSON: BECOME A TRUSTED ADVISOR

Joins us for a Landscape Facility Tour of Brian-Kyles Landscapes of Distinction, located in Lorain, Ohio. Brian-Kyles is a family-owned landscaping design, installation and maintenance company, whose strict adherence to core values and mission enable them to work each day with a purpose. Register online, or call the OLA offices. See page 7

Marvin Montgomery, better known as the “Sales Doctor,” will conduct a one-day sales training course that will provide participants with the necessary skills needed to build long term client relationships. Held at Indiana Wesleyan University, Independence, OH. Register online, or call the OLA offices. See page 15

OCTOBER

NOVEMBER 16, 2017 MEETING / NE OHIO MILLENIALS IN THE WORKFORCE

OCT. 3, 2017 LANDSCAPE INDUSTRY CERTIFIED WRITTEN TEST 9:00am @ Ohio State AT 1328 Dover Rd. Wooster, OH 44691 Application Deadline: 09/12/17

OCT. 10, 2017 LANDSCAPE INDUSTRY CERTIFIED WRITTEN TEST 9:00am @ OLA Offices 9240 Broadview Road Broadview Heights, OH 44147 Application Deadline: 09/12/17

OCTOBER 12, 2017 MEETING / CENTRAL OHIO Subject matter & location TBD.

NOVEMBER NOVEMBER 1, 2017 SEGMENTAL RETAINING WALL TRAINING & CERTIFICATION Learn how to build Segmental Retaining Walls (SRW) that perform well over time! After completing the one-day course, attendees will have the option to take the written certification test. Register online, or call the OLA offices. See page 11

Our industry has 4 generations working together for the first time ever. Hear from a Millennial about how we can all thrive! Presented by Steve Benzschawel, Generational Consulting, LLC. Held at St. Michael’s Woodside. For more info, call the OLA offices.

NOVEMBER 28, 2017 DORMANT PRUNING CLINIC / NE OHIO Dormant Pruning of Landscape Plants is a half-day, hands-on clinic and a timely training opportunity for you and your crews to learn the proper pruning techniques. Instructed by Gail Reinhart and held at Willoway Nurseries in Avon, Ohio. Register online, or call the OLA offices.

NOVEMBER 28, 2017 DORMANT PRUNING CLINIC / CENTRAL OHIO Dormant Pruning of Landscape Plants is a half-day, hands-on clinic and a timely training opportunity for you and your crews to learn the proper pruning techniques. Instructed by Gail Reinhart and held at Premier Plant Services in Hilliard, Ohio. Register online, or call the OLA offices. The Growing Concern | August 2017 | 5

PR E S IDENT’ S C OL UMN continued from page 3

the things I do best in life is overcommit. This feeling reminded me of a recent episode of ‘Blackish’ I had watched, the dialogue which basically embodied my over-commitment dilemma. The mother on the show, Rainbow Johnson, is a physician. Now, this may not seem like anything special to most people, but for most of us women that work full time (or beyond), who are also mothers, wives, caregivers, etc., we know all-toowell the challenges of accomplishing both our personal AND professional goals with grace, humor and sanity. On a good day, I leave the office before 7:00pm and complete at least 50% of the items on my daily ‘to do’ list. On a bad day, I arrive home after 8:00pm and realize I never looked at the list. Now that you all know I am not perfect, I will share with you yet another dark realization, which is: My over-commitment dilemma is also fed with ‘control freak’ tendencies. But, I digress – back to the show ‘Blackish’ and my revelation… In one telling episode, Dr. Johnson (Bow) discovers that she is a ‘Yes Person.’ As the show follows her through one day at work and home, she struggles more and more to perform her many roles with any sense of grace, humor or dignity. In every situation, Bow cannot seem to say no to a request – not from a fellow worker, a friend, or family member – no matter how unreasonable the request. Every affirmative answer becomes a commitment of her time and energy. She is a ‘Yes Person’ to perfection – and so am I. Working and living in the landscape design/sales profession for the last 40 years has ingrained customer service into every ounce of my being. After watching this episode, however, I often pause as ‘yes’ effortlessly flies out of my mouth, and think: ‘There is no way that I can possibly accomplish this task in the promised time frame.’ Yet, there I am, saying yes. I have identified the problem, and I know I need help, but I also know I am not alone in this profession when it comes to over-commitment. So I ask: How do you handle your overcommitments? What are some guidelines you follow to bite off only what you can chew in any given day, week, month, or season? I would love to hear how our members and readers achieve balance in their work and personal lives.

6 | Official Publication of The Ohio Landscape Association

That said, please reach out to me with any feedback you may have concerning this topic. Comments can be sent to me at CathyS@ohiolandscapers.org. I promise to listen and consider your ideas. If worthwhile and convincing, I may also share your ideas and solutions with The Growing Concern readers in a future article. This way – as a team – maybe we can help others who find themselves infected with the ‘overcommitment’ dilemma. In all instances, it’s important to remember that we are all in this wonderful, fulfilling, crazy profession together. Creating a sense of community is one of the founding concepts of the Association. Let’s continue to learn and share our ideas with each other, as a community, so that we become stronger, both alone and together. As always, I thank you for being a part of the Ohio Landscape Association and the landscape profession in the state of Ohio. Have a great rest of your summer, and remember to enjoy your family and friends! Your OLA President Cathy Serafin

OLA MEETINGS SERIES

2017 FACILITY TOUR

HELD AT BRIAN-KYLES LANDSCAPES OF DISTINCTION 875 N. RIDGE RD., EAST LORAIN, OH 44055 AGENDA (SEPT. 20, 2017) REGISTRATION 5:00pm to 5:15pm FACILITY TOUR 5:15pm to 7:30pm NETWORKING/SOCIAL HOUR/ FOOD SERVED 7:30pm to 8:30pm REGISTER TO ATTEND BY SEPTEMBER 11, 2017 COST TO ATTEND MEMBERS: NO CHARGE NON MEMBERS: $30

SPONSORED & HOSTED BY

COURSE DATE & LOCATION NOVEMBER 1, 2017 INDIANA WESLEYAN UNIV. 4100 ROCKSIDE ROAD INDEPENDENCE, OH AGENDA 8:00 AM – 8:30 AM REGISTRATION / BREAKFAST 8:30 AM – 3:30 PM INSTRUCTION 12:00 PM – 12:45 LUNCH 3:45 PM – 5:45 PM CERTIFICATION (OPTIONAL) COST CLASS & CERTIFICATION TEST MEMBER BEFORE SEPT. 18 – $249 AFTER SEPT. 18 – $279 NON-MEMBER BEFORE SEPT. 18 – $279 AFTER SEPT. 18 – $309 CLASS ONLY (NO TEST) MEMBER BEFORE SEPT. 18 – $119 AFTER SEPT. 18 – $149 NON-MEMBER BEFORE SEPT. 18 – $149 AFTER SEPT. 18 – $179

SEGMENTAL RETAINING WALL INSTALLATION CLASS & CERTIFICATION Learn how to build Segmental Retaining Walls (SRW) that perform well over time! This one day program teaches hardscape contractors and installers essential concepts related to the design, construction, and performance of SRWs, providing the knowledge you need to install quality walls that meet customer expectations and ensure your long-term success. After completing the one-day course, attendees will have the option to take the written certification test and pursue certification accumulating installation experience. (Past experience can count.) Who should attend? — Design/Build Landscape Contractors, Installers, Foremen, Estimators and Owners, and Sales Representatives. Why a certification program? — You will prove your knowledge of SRW construction practices. Proper training reduces your risk of job site problems. You will receive 3rd party industry recognition by the National Concrete Masons Association (NCMA) that you have an understanding of the minimum requirements. This will be a marketing tool for you on future projects.

INSTRUCTED BY

6 CEU’S

AUSTIN KEAY / OBERFIELDS

Highly experienced NCMA SRW Trainer, Austin Keay will explain: • The history and advantages of Segmental Retaining Walls. • The role of segmental retaining wall units and soil reinforcement. • Basic soil identification and selection, and understand importance and principles of soil compaction. • Common performance issues and how to avoid them. • Learn minimum industry standards for SRW installation. Cancellations made 8 to 14 days prior to the course start date will be subject to a 30% cancellation fee. NO refunds will be issued for cancellations 7 days or less prior to the course, no shows, or cancellations on the day of the course. If, for any reason, the course is cancelled, enrollees will be notified, and fees refunded in full. (ALL REGISTRATIONS MUST BE RECIEVED BY OCTOBER 2, 2017.)

Payment Received Before 8/18/17

Members

Class & Certification Test: $249

Class ONLY: $119

NON Members Class & Certification Test: $279

Class ONLY: $149

Payment Received After 8/18/17

Members

Class & Certification Test: $279

Class ONLY: $149

NON Members Class & Certification Test: $309

Class ONLY: $179

Company Contact Address City State Phone (______)

Zip

Fax (______) Email

NAME OF ATTENDEE (S)

FEE

 CLASS & NCMA CERTIFICATION

 CLASS ONLY

 CLASS & NCMA CERTIFICATION

 CLASS ONLY

 CLASS & NCMA CERTIFICATION

 CLASS ONLY

TOTAL DUE

 Check No. (Enclosed)

Charge to my:

Acct. No. Name on Card

Exp. Date

 MasterCard  Visa  AMEX  Discover Security Code

Signature

Billing Address + Zipcode for Card

FOR MORE INFO GO TO WWW.OHIOLANDSCAPERS.ORG/EDUCATION/RETAININGWALL.HTML

FI SCAL FI TN ESS

MICHAEL J. DONNELLAN King Financial, Inc.

WHO WANTS TO BE A MILLIONAIRE? What’s the secret to retiring a millionaire? Winning the lottery? Receiving an inheritance? These are both great options, but realistically most people can do it another way. It’s probably not a secret, but the biggest pieces of the puzzle are time and the power of compounding. Compounding is the ability of an asset to generate earnings which are then reinvested to generate their own earnings. Let’s examine a couple scenarios… • A 25-year-old who wishes to accumulate $1 million by age 60 would need to invest $880 each month assuming a constant return of 5%.

• A 45-year-old would need to invest $3,741 each month to accumulate the same $1 million by age 60. That’s almost 4 times the amount that the 25-year-old needs.

• A 35-year-old wishing to accumulate $1 million by age 60 would need to invest $1,679 each month using the same assumptions.

Starting early is especially helpful when saving for retirement, when putting aside a little bit early in your career can reap great benefits.

12 | Official Publication of The Ohio Landscape Association

continued on page 14

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F IS C AL FIT NES S continued from page 12

What if a person starts with $10,000? Let’s assume an average of 8% and here are the balances: • 5 years – $14,693 • 10 years – $21,589 • 20 years – $46,609 • 30 years – $100,626 • 40 years – $217,245

Growing High Quality Plants, People, and Relationships

SERVING GARDEN CENTERS AND LANDSCAPERS SINCE 1978

That’s still a long way from $1 million. You would need to start with nearly $50,000. What about a little higher annual return? Of course, that entails more risk. How about starting with nothing, but contributing $500 per month with an average 8% return: • 5 years – $36,472 • 10 years – $90,062 • 20 years – $284,500 • 30 years – $704,275 • 40 years – $1,610,439 So a 25-year-old could invest $500 per month and retire with $1 million at the age of 60 with 8% annual returns. But a 35 year-old just starting to invest would need to invest $1000 per month and hold off retirement until age 62. Or a 45 year-old would need to invest $2,000 per month to reach $1 million at the age of 60. That’s quite a difference. Of course, taxes can also take away a portion of your gains. So consider investing in a tax sheltered investment such as an IRA or an employers’ retirement plan. Most 401(k) and Simple Plans have company match contributions, so that’s just free money. Balance your retirement goals with your current needs. You don’t want to place money in a retirement account if you are trying to save for a new house.

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Proven Winners® Succulents Vegetables Vines

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The reality is that no percentage or formula can cover all situations. There are just too many variables that affect how much you need to save, including how much you already have in savings; the retirement lifestyle you envision; how much of your pre-retirement income you’ll need to replace once you retire; the age at which you call it a career; how you invest your savings prior to and during retirement; and how long you expect to live. Talk to your financial advisor to help map your financial future.

Michael J. Donnellan is President of King Financial, Inc. specializing in stock

Increasing your investing each year by a couple percent can also grow your money quickly. Think of it as giving your investments a raise each year.

selection and retirement planning. Feel free to contact him with any questions or comments at the M3 Wealth Management office at: 17601 W. 130th Street – Suite 1 in North Royalton, Ohio. Phone number (440) 652-6370

Dollar-cost averaging is the technique of investing a fixed dollar amount on a regular schedule regardless of share price. You end up purchasing more shares when prices are low and fewer shares when prices are high. Investing a fixed amount at regular intervals is a great strategy but make sure the investments are directed towards solid companies or mutual funds.

14 | Official Publication of The Ohio Landscape Association

Email: donnellan@m3wealthmanagement.com Securities and advisory services offered through L.M. Kohn & Company Registered Broker/Dealer Member FINRA/SIPC/MSRB 10151 Carver Rd. Suite 100 – Cincinnati, Ohio 45242 (800) 478-0788

FOROLA SAFETY SAK E EDUCATION SERIES “If you want to improve your results utilizing simple tools that you can immediately apply, make Marvin your first call.” - Sam A. Misseri, Vice President - Business Development

GET MARVINIZED! COURSE DATE NOVEMBER 14, 2017

SALES TRAINING CLINIC

LOCATION INDIANA WESLEYAN UNIVERSITY 4100 ROCKSIDE ROAD INDEPENDENCE, OH

It’s been proven that people buy from people who they know, like & trust. Marvin Montgomery better known as the “Sales Doctor” will conduct a one day workshop that will provide the participants with the necessary skills needed to build long term relationships and benefit from the Three R’s: Repeat Business, Referrals and Request.

Be More than a Salesperson: Become a Trusted Advisor

AGENDA You don’t want to miss this opportunity to send your entire team to “Get Marvinized.” 8:00 AM – 8:30 AM REGISTRATION / CONTINENTAL BREAKFAST Attendees will receive a complimentary copy of Marvin’s book “The Professional Guide to Sales Success.”

8:30 AM – 4:00 PM SALES CLASS 12 NOON LUNCH (LUNCH IS INCLUDED)

INSTRUCTED BY

MARVIN MONTGOMERY / MARVIN MONTGOMERY & ASSOCIATES

For more than 30 years, Marvin Montgomery has earned widespread national recognition and praise for his informative, practical and stimulating programs that reflect his basic philosophy: “Preparation and practice are the keys to sales success.”

COST MEMBERS BEFORE 10/31/17 - $179 AFTER 10/31/17 - $209

Marvin’s captivating presentations have assisted hundreds of organizations to meet or exceed their sales goals using his training programs. Many of Marvin’s clients have said that getting “Marvinized” has truly made a difference in their company and Marvin has become a mandatory part of company training.

NON MEMBERS BEFORE 10/31/17 - $209 AFTER 10/31/17 - $239

Cancellations made 8 to 14 days prior to the course start date will be subject to a 30% cancellation fee. NO refunds will be issued for cancellations 7 days or less prior to the course, no shows, or cancellations on the day of the course. If, for any reason, the course is cancelled, enrollees will be notified, and fees refunded in full.

6 CEU’S

2017 SALES TRAINING CLINIC Company Contact Address City State Phone (______)

Zip

Fax (______) Email

NAME OF ATTENDEE (S)

FEE

TOTAL DUE

 Check No. (Enclosed)

Charge to my:

Acct. No. Name on Card

Exp. Date

 MasterCard  Visa  AMEX  Discover Security Code

Signature

Billing Address + Zipcode for Card

MOREof INFORMATION ABOUT THIS EVENT, OR TO REGISTER, VISIT OUR WEBSITE AT 15 | Official FOR Publication The Ohio Landscape Association WWW.OHIOLANDSCAPERS.ORG/EDUCATION/SALESTRAINING2017

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FEATURE ARTI CLE

THE

CORE ELEMENTS

WILLIAM EASTMAN GreenMark Consulting Group

TO BUSINESS SUCCESS

The GreenMark Group is honored to join the team at the Ohio Landscape Association to provide a series of articles on business performance and growth. Over the next 12 months, we will share our expertise for growing small businesses – specifically landscape companies. GreenMark’s seven decades of business experience have taught us that every industry has a set of unique processes required for success. We have assembled these requirements into the 4 CORE Elements necessary to build and grow a successful landscaping business.

CORE 1: GUIDING THE BUSINESS Every business has a purpose, a reason for existing beyond just making money. The owner starts with a dream about the business they want to create – their legacy. The problem is the dream must be translated into a sense of purpose shared by everyone and it becomes the company’s culture over time. Here is the reality of organizations – you will have a culture, either on purpose or by default, and by default is dangerous. The following 3 processes are required to create and make sure the owner’s beliefs become a reality.

• •

•

Purpose – The owner’s Vision is the Why, their Mission is the What, Who, When, and their Values are the How. Reward & Recognition – How to instill the “Law of the Good Deal.” Recognition is how people are honored for doing the right thing while Reward is providing tangibles like days off, or promotions. Measurement – To make Purpose real and a Reward & Recognition process that works, the business must measure and track jobs and people. continued on page 18 The Growing Concern | August 2017 | 17

F EATURE ARTI CLE

CORE 2 CORE 1 CORE 3 CORE 4

continued from page 17

CORE 2: RUNNING THE BUSINESS

CORE 3: GETTING THE BUSINESS

This is the invisible part of the business that customers do not see but experience. Most landscape owners spend their time in the field, not in the back office. If the owner is to find the time to work ON the business, they must be relieved from working IN it. The following 4 processes are required for smooth internal operations.

Similar to Running the Business, owner’s must find time to focus on their key role – bringing in new customers. The challenge of small businesses without a track record is the problem of Risk / Trust. Young and small companies are asking customers to take a risk when they buy, one that only the owner has the credibility to reduce – customers only trust after a job is done. The following 3 processes are essential for producing profitable sales.

• • •

•

Administration – general issues like answering the phone, paying the bills, being paid on time. Finance – staying in business requires managing cash flow, margins, and profit. Human Resources – delivering on promises requires finding the right people through recruiting, employee training & development, and compensation. Information Technology – running the business requires tying everything together so people enter information once and it is available when needed.

18 | Official Publication of The Ohio Landscape Association

•

Branding & Strategy – to avoid competing solely on price, a business needs to create a unique image and a plan for making the image real. Marketing – once the brand is created and has a strategy, the task is to help customers see your brand as you see it by surrounding them with information. Sales – how qualified leads move through the funnel from first contact to closing the deal quickly and reducing the cost of sales.

“TO WIN IN THE MARKETPLACE YOU MUST FIRST WIN IN THE WORKPLACE.” – Doug Conant, former CEO of Campbell’s Soup

CORE 4: DOING THE BUSINESS This is where most landscape business owners excel because of their roots. The challenge becomes that if Design Build, or Maintenance, or Turf Services are delivered because of the owner’s direct involvement, working IN the business will consume all of their time. The need for SOPs (Standard Operating Procedures) in the following 2 processes are essential for owners to work ON the business with the knowledge the job is being done right and customers are satisfied. •

•

Project Management – scheduling jobs and managing the process to make sure everything promised is delivered on-time, on-budget. Customer Service – traditionally this is seen as being nice to unhappy customers instead of a sales function. Remember it costs 5 times more to bring in a new customer than it does to upsell a satisfied one.

Starting with the next article on CORE 1, we will provide information and access to practical tools to implement every article. Till next time... The GreenMark Consulting Group is dedicated to making landscape businesses more efficient and profitable. We provide business coaching and advisory support to help owners solve problems with limited resources or expertise. Contact us @ 610.905.3637 for more information.

The Growing Concern | August 2017 | 19

PL A NT G E E K DAY

S P O N S O R S HI P EVENT INFORMATION September 14, 2017 8:30 am to 4:30 pm

SPONSORSHIP / EXHIBIT OPPORTUNITIES The OLA would like to invite you to participate in our 1st Annual Plant Geek Day!

This will be a can’t miss event for anyone who uses plant materials in their work. Designed for both business owners and employees, the clinic will include group discussions and great information from plant experts.

Location

St. Michael’s Woodside 5025 East Mill Road Broadview Heights, OH 44147

PRESENTED BY Ohio Landscape Association ONLINE AT: OhioLandscapers.org MyOhioLandscape.com

SPONSORSHIP/EXHIBIT INFORMATION Sponsorship & exhibit opportunities are now available to all Green Industry suppliers.

Exhibitors may set up their exhibits on September 13th from 11:00 am to 4:00 pm. All exhibit spaces will be located indoors, adjacent to the speakers area, and will be interactive for attendees.

COST & BENEFITS 10x10 Indoor Space

• • • • • • • •

Includes attendance for up to 2 people – All attendees recieve breakfast AND lunch (additional staff $69 each) Signage with company name displayed at the event Company will have the ability to display plant material, products and services within their space Company logo will appear on all email blast communications promoting event with a link to company website Company logo and link to website will appear on the Plant Geek Day page of our industry website with event information Company will be recognized at the event and will have the ability to pass out marketing materials to attendees Company receives a complimentary event attendance list, including attendee’s company name, contact person, mailing address & phone number Cost: OLA Member – $400; Non Member – $550

10x20 Indoor Space

• • • • • • • •

SIZE AND # OF BOOTH(S) REQUESTED

 10x10 Indoor Space (# of booths) _______

 10x20 Indoor Space (# of booths) _______

CONTACT INFORMATION

Sponsor Company Contact Address City State Phone (______)

Zip

Fax (______) Email

 Check No. (Enclosed)

Charge to my:

Acct. No. Name on Card

Exp. Date

 MasterCard  Visa  AMEX  Discover Security Code

Signature

Billing Address + Zipcode for Card

PLANT GEEK DAY Make checks payable and send to: Ohio Landscape Association, 9240 Broadview Rd, Broadview Hts., OH 44147 Register online, by mail, by phone, or by fax: Phone 440-717-0002 or 1-800-335-6521 • Fax 440-717-0004 • www.ohiolandscapers.org

PL AN T G E E K DAY

RE G IS TR ATI O N PLANT GEEK DAY REGISTRATION

EVENT INFORMATION September 14, 2017

We are planning a fun day of education with a few sponsor displays on hand. This event is for owners, designers, crew people, and anyone who needs to know more about plants! You will be treated to diverse, interesting topics, with a lot of interaction between you and the presenters, as well as your peers. REGISTER NOW for a fun, informative day!

8:30 am to 4:30 pm

Location CATHY SERAFIN, RLA, ASLA / SUNCREST GARDENS

St. Michael’s Woodside 5025 East Mill Road Broadview Heights, OH 44147

NANCY TAYLOR / C. WAYNE ELLETT PLANT & PEST DIAGNOSTIC CLINIC

PRESENTED BY Ohio Landscape Association

BILL HENDRICKS / KLYN NURSERIES

ONLINE AT: OhioLandscapers.org MyOhioLandscape.com

SPEAKERS

Functional and Fabulous – Perennials in the Landscape

Ornamental Tree and Shrub Diseases in Ohio, 1 Hour, Cat 6A Tough Plants for Tough Places

LOUISE REILING, AUBURN POINTE GREENHOUSE & GARDEN CENTER

Annuals in the Landscape – Best Performers and Trends

Qualifies for 5.5 CEUs for Landscape Industry Certified

ALSO FEATURING Mini Trade Show: Visit industry vendors. See what’s new. Displayed plant material, products & services. Panel Discussion: Hear from industry peers concerning plant procurement and viable substitutions. Featuring Rob Raith of

The Pattie Group, Marie McConnell of Lake County Nursery and Matt Angelotta of Angelotta Landscape Associates Drawing for Prizes: You MUST be present to win! Special Price! – Register one person from your company and each additional person from the company is only an additional $69! (BREAKFAST AND LUNCH INCLUDED!) Cancellations made 8 to 14 days prior to the course start date will be subject to a 30% cancellation fee. NO refunds will be issued for cancellations 7 days or less prior to the course, no shows, or cancellations on the day of the course. If, for any reason, the course is cancelled, enrollees will be notified, and fees refunded in full. Register On Time, Payment Received Before 8/31/17

OLA Members

$99

NON Members

$149

OLA Members

$129

NON Members

$179

Company Contact Address City State Phone (______)

Zip

Fax (______) Email

NAME OF ATTENDEE (S)

FEE

Each additional person from your company is only $69

TOTAL DUE

 Check No. (Enclosed)

Charge to my:

Acct. No. Name on Card

Exp. Date

 MasterCard  Visa  AMEX  Discover Security Code

Signature

Billing Address + Zipcode for Card

PL ANT OF TH E M ON TH

JIM FUNAI, LIC Cuyahoga Community College

SHELLEY FUNAI, LIC Stan Hywet Hall and Gardens Sassafras is a genus of three extant and one extinct species of deciduous trees in the family Lauraceae, native to eastern North America and eastern Asia. The genus is distinguished by its aromatic properties, which have made the tree useful to humans.

SASSAFRAS ALBIDUM SASSAFRAS

Humans have a habit of finding something neat in nature and destroying it – mostly for selfish, personal financial gains. Now, Comrades, before you go calling us anti-capitalistic, hear us out and listen to the story of how a beautiful, native tree was once harvested so much it went from being quite common to extinct in some regions of the country, and then made a great comeback, only to find itself on the verge of extinction again. And, all of this plant’s woes can be traced to one problem – unchecked commercial trade. Sassafras albidum is a unique tree, and once you learn the leaves, not one you can misidentify. We find it easiest to describe the leaves as having 4 different mitten shapes; left hand mitten, right hand mitten, a double thumb mitten, and a no thumb mitten. Yes, we’re aware the no thumb mitten is just an oval shaped leaf, but hey, we’re on the mitten theme here.

The flowers of this dioecious tree (dio = two, ecious = house; meaning the parents are divorced and the male flowers are found on one tree and the female on another) are inconspicuous, but do give way to a beautiful, yet small fruit on the female trees. This fruit is a blue drupe (thin skin, fleshy meat, hard stone contained seed in middle – like a peach) held on a bright, red pedicel which appears later in summer. The fruit is ornamental, but this is not much of a selling point, as you have to be right up on it to notice. continued on page 24

22 | Official Publication of The Ohio Landscape Association

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330-483-3400 ValleyCitySupply.com The Growing Concern | August 2017 | 23

PL ANT OF TH E M ON TH

continued from page 22 While the female trees will typically get a heavy crop of fruit which birds love, and spread, the tree seems to establish itself more by root suckering into a clonal colony. Most will be found in a forested setting, thus spend their time reaching for the canopy. They can obtain heights of up to 60 feet, but if grown in the open will typically top out in the 20 to 40-foot range. They usually do not branch heavily and will naturally prune off lower branches that become overly shaded. The bark becomes a deeplyfurrowed chestnut brown with age and is attractive. Perhaps one of the best features from an ornamental view is the deep oranges, yellows, and reds that are expressed in fall color. Our fall hikes all tend to be a bit longer because we have to pick up every other Sassafras leaf to show each other how cool this one is! You will quickly notice if you open your nursery catalogs that Sassafras can be a hard tree to find commercially available. While it suffers from a lack of popularity in the ornamental market, it also seems to be a challenge to make a commercially viable crop plant, likely due to the preference of young trees to taproot – thus making transplanting more difficult. Anyhow, now back to finding something neat and ruining it. Native American tribes of the Midwest, East Coast, and South

24 | Official Publication of The Ohio Landscape Association

East all had unique names for this tree, and all seemed to have a number of medicinal uses for the plant as well, such as; leaves as part of a poultice to treat cuts on the skin (modern research shows antibacterial properties), boiling root bark for a tea to help treat ailments, and a unique thickening and flavor agent first used by the Choctaw Indians in a dish called “Kombo.” Today, that same agent – called file – is made from the dried, groundup leaves and young stems of Sassafras and is used to season and thicken local variants of the popular Creole dish, Gumbo. Upon European discovery of the Americas, explorers behaved like spoiled children in a toy store – amazed at everything new – wanting to take it all home with them. While tobacco topped the list of “plants to be exploited,” Sassafras was a very close second for a period of time. Tea made from boiling the roots was thought to be a general cure all for an extensive list of ailments, as learned from the Native American tribes. In the late 1800s, a pharmacist named Charles Hires took Native American recipes of a fermented beverage from Sassafras root and called it Root Tea. While this beverage was thought to have medicinal properties, Hires was against all forms of alcohol. That said, to achieve commercial viability he developed a commercial

brand, and for marketing purposes, called it Root Beer (typically having less than 2% ABV). Traditional forms of Root Beer all included Sassafras root and the popularity of the tonic rose to such great heights in Europe that the tree was harvested to near extinction in some parts of its native range. There is a fascinating history of similar tonics that we could spiral off into, such as Birch Beer – similar to Root Beer – which used Betula lenta (Sweet Birch) or B. alleghaniensis (Yellow Birch) to give a very distinct wintergreen flavor, also combined in some root beer recipes. Another famous tonic from this period was Sarsaparilla, made from several species of Smilax, native to our south and exported to Europe for commercial purposes. The health benefits of Sassafras were eventually called into question in the 1960s, after studies of the terpenoid chemical Safrole – which gives Sassafras its unique scent (go crush some leaves, it smells great) – was found to cause cancerous tumors in high doses to lab rats. These studies led the FDA to ban commercial use of Sassafras for human consumption, and thus, it is no longer found in commercial root beer brands – never mind that such a dose of Safrole would be impossible to consume, leading traditional root beer to be just as safe as most continued on page 26

The Growing Concern | August 2017 | 25

PL ANT OF TH E M ON TH

continued from page 25 municipal tap water supplies. Safrole has its own interesting history, as it is a natural pesticide found in a number of plants – including cinnamon – and has been used to create Piperonyl Butoxide, a commonly used synergist chemical found in many of the pesticides we use today, including “organic” chemical controls. Safrole is also used in the manufacture of MDMA, an illegal drug called “Ecstasy,” which probably doesn’t help with the whole FDA approval thing. Today, Sassafras has lost its commercial status – outside of the “hardcore gumbo enthusiasts” – and the tree has made a valiant comeback in areas where it was once lost. However, a new threat is now entering the scene due to our never-ending quest for personal financial gains. We have yet another imported insect wreaking havoc on a native plant, and no, this isn’t a broken record skipping along.

Redbay Ambrosia Beetle (Xyleborus glabratus) is the culprit this time. It is an Asian beetle, shorter than a nickel is thick. Like all Ambrosia Beetles, it is a farmer and the crop it raises is a fungus (Raffaelea lauricola). The fungus is the issue, causing a disease called Laurel Wilt. While some might be quick to dismiss the potential loss of Sassafras, they should be listening, because this may also lead to the potential loss of avocado trees, as Laurel Wilt appears to affect both trees equally. And while more research is needed to know the answers to these questions, unfortunately, we are in a time where funding for scientific study is sidelined for commercial gains.

Jim Funai is full-time faculty at Cuyahoga Community College, a NALP accredited associate of applied science in hoticulture degree program. He is

Yet again, international commercial trade combined with a lack of quarantine and inspection funding allowed a foreign pest to begin attacking a native plant. That chemical we were mentioning – Safrole, the natural pesticide – seems to have no effect on this pest, or the plant does not realize the attack is occurring and does not produce enough.

26 | Official Publication of The Ohio Landscape Association

pursuing a PhD in Landscape Engineering and Forestry and is a Licensed Arborist. Shelley Funai is Grounds Manager at Stan Hywett Hall and Gardens in Akron, Ohio, which offers a historic estate designed by Warren H. Manning and a beautiful manor house museum. She is Landscape Industry Certified in Ornamental Plant Care. Contact Jim and Shelley via email at hortsquad@gmail.com.

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SNOW & ICE M A NAG E M E N T

S P O N S O R S HI P EVENT SPONSORS

SPONSORSHIP / EXHIBIT OPPORTUNITIES The OLA would like to invite you to participate in our 2017 Snow & Ice Management Clinic!

ABRAXUS SALT

Our Snow & Ice Management Clinic is a can’t miss event for anyone in or thinking about being in the snow and ice business. Designed for both business owners and employees, the clinic will include group discussions and great information from snow and ice industry experts.

BAKER VEHICLE SYSTEMS, INC. BOTSON INSURANCE GROUP BURNS JCB OF OHIO CENWELD TRUCK BODIES & EQUIPMENT

SPONSORSHIP / EXHIBIT INFORMATION Sponsorship & exhibit opportunties are available to ALL Green Industry suppliers

Exhibitors may set up their exhibits on August 24, beginning at 7:00 am. All exhibit spaces will be located outdoors on pavement and should be interactive for attendees.

COST & BENEFITS 10x10 Outdoor Space

Includes attendance for up to 2 people – All attendees receive breakfast and lunch Signage with company name displayed at the event Company will have the ability to display equipment within their 10x10 outdoor space Company logo will appear on all email blast communications promoting event with a link to company website Company logo and link to website will appear on the Snow & Ice Clinic page of our industry website with event information Company will be recognized at the event and will have the ability to pass out marketing materials to attendees Company receives a complimentary event attendance list, including attendee’s company name, contact person, mailing address, & phone number Cost: OLA Member – $400; Non Member – $550

LEPPO RENTS

• • • • • • • •

OHIO CAT

30x40 or 20x60 Outdoor Space

CLASSIC AUTO GROUP ENVIROTECH SERVICES HEARTLAND

PAT O’BRIEN CHEVROLET SHEARER EQUIPMENT SPECTRUM WEATHER INSURANCE ZORESCO

• • • • • • • •

SIZE AND BOOTH # REQUESTED

Includes attendance for up to 3 people – All attendees receive breakfast and lunch Signage with company name displayed at the event Company will have the ability to display equipment within their 30x40 or 20x60 outdoor space Company logo will appear on all email blast communications promoting event with a link to company website Company logo and link to website will appear on the Snow & Ice Clinic page of our industry website with event information Company will be recognized at the event and will have the ability to pass out marketing materials to attendees Company receives a complimentary event attendance list, including attendee’s company name, contact person, mailing address, & phone number Cost: OLA Member – $600; Non Member – $800

 30x40 Outdoor Space #_______

 20x60 Outdoor Space #_______

 10x10 Outdoor Space #_______

CONTACT INFORMATION

Sponsor Company Contact Address City State Phone (______)

Zip

Fax (______) Email

PAYMENT INFORMATION

 Check No. (Enclosed)

Charge to my:

Acct. No. Name on Card

Exp. Date

 MasterCard  Visa  AMEX  Discover Security Code

Signature

Billing Address + Zipcode for Card

SNOW & ICE MANAGEMENT CLINIC Make checks payable and send to: Ohio Landscape Association, 9240 Broadview Rd, Broadview Hts., OH 44147 Register online, by mail, by phone, or by fax: Phone 440-717-0002 or 1-800-335-6521 • Fax 440-717-0004 • www.ohiolandscapers.org

SNOW & I CE M A NAG E M E NT

REG IS T R ATI O N SNOW BUSINESS SUCCESS

EVENT INFORMATION Whether you are the owner, operations manager, person that answers the phone, or anyone in between, this is a can’t miss event! You will be August 24, 2017 treated to diverse, interesting topics, with a lot of interaction between you and the presenters, as well as your peers. Focus on making your 8:30 am to 5:00 pm company even better when handling the “white” side of your business. REGISTER NOW for a fun, informative day!

Location

SPEAKERS

St. Michael’s Woodside 5025 East Mill Road Broadview Heights, OH 44147

KEVIN GILBRIDE / ACCREDITED SNOW CONTRACTOR’S ASSOCIATION

The State of Snow & Ice Legislation in Ohio – What we can do as an industry to change Ohio Legislation? ROBERT HOLMES / SPECTRUM WEATHER & SPECIALTY INSURANCE, INC.

PRESENTED BY Ohio Landscape Association

TROY CLOGG, LIC-M, CSP, ASCA-C / TROY CLOGG LANDSCAPE ASSOCIATES

ONLINE AT: OhioLandscapers.org MyOhioLandscape.com

Managing High and Low Snowfall – How to weather the storm, balance the lows and highs of Northeast Ohio’s ever changing winters and protect yourself financially Build a Better Organization – Would you like to have an efficient and effective snow fighting operation? Learn to build, populate and manage people. Troy will share his unique philosophy on how to successfully hire, train and retain key employees. MARVIN MONTGOMERY / THE SALES DOCTOR – “GET MARVINIZED”

Qualifies for 5.5 CEUs for Landscape Industry Certified

The Professional Customer Approach – You only have seconds to begin reversing the negative stigma that a potential customer has about you which means the initial approach that you use is crucial. Remember that people buy from people who they know, like and trust.

ALSO FEATURING Mini Trade Show: Visit industry vendors. See what’s new. Displayed equipment, products & services. Roundtable Discussions: Pertinent industry topics. Always a favorite! Panel Discussion: Hear from industry peers; Jerry Schill / Schill Grounds Management, George Hohman / Turfscape, Inc.

& Frank Dedon / Abraxus Snow and Ice Management. Drawing for Prizes: You MUST be present to win! Special Price! – Register one person from your company and each additional person from the company is only an additional $69! (BREAKFAST AND LUNCH INCLUDED!) Cancellations made 8 to 14 days prior to the course start date will be subject to a 30% cancellation fee. NO refunds will be issued for cancellations 7 days or less prior to the course, no shows, or cancellations on the day of the course. If, for any reason, the course is cancelled, enrollees will be notified, and fees refunded in full. Register On Time, Payment Received Before 8/10/17

OLA Members

$99

NON Members

$149

OLA Members

$129

NON Members

$179

Company Contact Address City State Phone (______)

Zip

Fax (______) Email

NAME OF ATTENDEE (S)

FEE

Each additional person from your company is only $69

TOTAL DUE

 Check No. (Enclosed)

Charge to my:

Acct. No. Name on Card

Exp. Date

 MasterCard  Visa  AMEX  Discover Security Code

Signature

Billing Address + Zipcode for Card

FOR SAFETY SAK E

UNSAFE WORK BEHAVIOR CAUSES MORE ACCIDENTS THAN UNSAFE CONDITIONS Approximately 80 out of every 100 accidents are directly attributable to the person involved in the incident. In fact, unsafe work behavior causes four times as many accidents as unsafe work conditions. Workplace accidents occur for many reasons, and after an accident, people tend to look for someone or something to blame rather than identifying the root cause of the accident. Following is a list of some unsafe workplace behaviors that can lead to accidents. As you read them, ask yourself whether you have ever been guilty of any of these. It may not have resulted in an accident the first time, but you might not be so lucky in the future.

30 | Official Publication of The Ohio Landscape Association

Taking Shortcuts Itâ&#x20AC;&#x2122;s only natural to look for ways to do our jobs faster and more efficiently. But do these time savers come at the expense of your own safety, or that of other workers? Shortcuts that reduce your job safety are not shortcuts at all, but add an increased risk of injury. Being Overconfident Confidence is never a bad thing. But too much confidence in oneâ&#x20AC;&#x2122;s work ability can lead to improper procedures, tool mishandling, etc., which could lead to an accident.

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Beginning a Task with Incomplete Instructions To perform a job safely and correctly you need complete information. Never be shy about asking for further explanations about work procedures and safety precautions. The only dumb question is the one that goes unasked. Poor Housekeeping When clients, managers or safety professionals walk through your workplace, cleanliness is usually an accurate indicator of everyone’s attitude about quality, production and safety. Poor housekeeping creates hazards of all types. A well maintained area sets a standard for others to follow. Good housekeeping involves both pride and safety. Ignoring Safety Procedures Purposely ignoring known safety procedures can endanger not only you but your co-workers too. Being indifferent about safety is a death wish. Mental Distractions Letting your personal life keep you from focusing on your work is a hazardous situation. Dropping your mental awareness can pull your focus away from safe work procedures.

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www.masonsteel.com

Failure to Plan Hurriedly starting a task, or not thoroughly thinking through the process can put you in harm’s way. As the old saying goes “People Don’t Plan to Fail, They Fail to Plan!” Many worksites have a “monkey see, monkey do” mentality. If a supervisor or manager does something in an unsafe manner, other workers will follow suit. Instead, organizations should establish a culture in which safety becomes everyone’s responsibility and workers feel comfortable reporting hazardous processes. But in the end, leadership sets the tone. “If management is committed, and they send a signal to employees about the management of safety to the shop floor or the bottom end of the tree, it cascades that responsibility.”

SOURCES * 7 common workplace safety hazards, Safety and Health Magazine, http://www. safetyandhealthmagazine.com * General Insurance Services Blog, GIS, http://www.genins.com

The Growing Concern | August 2017 | 31

D I RECTI ON S

SANDY MUNLEY

STILL LOVING IT

Executive Director The Ohio Landscape Association

As you read in our July Presidentâ&#x20AC;&#x2122;s Column, last month I celebrated my 25th Anniversary employed by the Ohio Landscape Association. It is hard to believe that 25 years have passed, but then again, OLA is such a big part of my life that I cannot imagine separating myself from the OLA. Over the years, I have developed so many close relationships with members and people I have met through OLA. I am grateful to have my position and I appreciate all of the help I have had from the industry over the years. Thank you to Cathy for writing such a nice article and to everyone who has sent me messages and called. I love what I do here at the OLA and I love working with all of you! You are my big extended family. One of the more interesting opportunities I have had as Executive Director of the Ohio Landscape Association is to represent you and help others do grassroots lobbying in Washington DC. I have traveled countless times to Washington D.C., with or without members, to speak to our Senators, Representatives and their staff members. I was even in D.C. on 9/11 with Joe Drake, Maria Zampini, Carl Losely, as well as others in our profession. This July, I was able to represent the interests of landscape businesses throughout the country at executive level meetings with officials from three different parts of the Trump Administration; the Department of Homeland Security (DHS), the Environmental Protection Agency Office of Pesticide Policy (EPA/OPP), and the National Economic Council (NEC).

32 | Official Publication of The Ohio Landscape Association

The National Association of Landscape Professionals (NALP) invited me to be a part of a small contingency of leaders to participate in these meetings. The purpose of the meetings was to communicate the challenges that landscape professionals currently face and to offer support in advancing our mutual policy objectives. The meetings were very successful and I was especially pleased with the outcome of the meeting with the Department of Homeland Security. By the end of the meeting, I believe they really understood the need for the H2B program and that companies using the program are doing so because they are committed to having a legal workforce â&#x20AC;&#x201C; a workforce they cannot find locally. I am hopeful that we have a new advocate who reports to Secretary Kelly! Again, thank you for all the well wishes I have received. I am so proud to have the opportunity to continue representing landscape professionals in the great state of Ohio!

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WELCOME NEW MEMBERS!

5/14/2015 11:31:24 AM

The Ohio Landscape Association is delighted to welcome the following new members to the association:

Medina Sod Farms, Inc.

Millcreek Plants

Nursery Growers of Lake County Ohio

O’Reilly Equipment, LLC

Oliger Seed

Premier Plant Solutions

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REGULAR MEMBERS JTK Rental Construction 262 E. Steels Corners Road Cuyahoga Falls, OH 44224 (330) 239-1468 Jim Bede

2 23

The Snowfighters Institute Sohar’s / RCPW, Inc.

Walters Landscape Solutions 3984 Porter Road Westlake, OH 44145 (440) 835-5455 Mike Walters

13 Three-Z-Supply

ASSOCIATE MEMBERS

Valley City Supply

VanCuren Tree Services, Inc.

Zoresco Equipment Company

Techo-Bloc 850 Mayfield Road Sharpsville, PA 16150 (330) 314-5119 Josh Manning

16 Unilock

The Growing Concern | August 2017 | 33

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Ohioâ&#x20AC;&#x2122;s most prestigious landscape enhancement awards program. 9240 Broadview Road Broadview Heights, Oh 44147 Phone: 440.717.0002 Toll Free: 1.800.335.6521 Fax: 440.717.0004 OhioLandscapers.org MyOhioLandscape.com

DEADLINE TO ENTER DECEMBER 15, 2017

RULES, REGULATIONS & ENTRY FORMS AVAILABLE @ OHIOLANDSCAPERS.ORG

Since 1986, VanCuren Tree Services has been Northeast Ohio’s complete tree care specialist. We provide comprehensive services for any residential, commercial, or utility tree care need. The tree professionals at VanCuren Tree Services have helped home and business owners throughout Greater Cleveland and Northeast Ohio maintain the beauty, vitality, and safety of their trees. We are proud to offer a full range of tree care services, from tree and stump removal to storm damage clean up to utility work and beyond.

To find out more about what VanCuren has to offer, visit our website at www.vancurentreecare.com, or call us at 440.338.5005 today for a free consultation.

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ENTER TODAY ENTER TODAY

7840 Doty Rd., Madison, Ohio

Tuesday, August 8, 2017 9am â&#x20AC;&#x201C; 4pm Join us for a fun-filled, information-packed day at our 50th annual Summer Field Day! Come visit with old friends, make some new ones and network with the best of the best this industry has to offer. Not only will you see the most innovative and unique plants and products, but you will have the opportunity to tour the winery. Your ticket price includes a sit-down lunch! Also, join our 50th Anniversary Field Day Celebration afterwards, with hot apps, a cash bar and live music! Nursery Bus Tours are back August 7th and space is limited, so sign up early!

For more information on exhibiting or attending, contact Annette Howard, NGLCO Executive Director, by phone at 440.241.7969, or by email at info@ nglco.com.

www.nglco.com

In affiliation with OSU extension, USDA and Ohio Nursery and Landscape Association