Growing Concern
The
JULY 2015
A P U B L I C AT I O N O F T H E O H I O L A N D S C A P E A S S O C I AT I O N
OLA Scholarship Golf Classic August 6, 2015 PAGE 12
Snow and Ice Management Clinic August 27, 2015 PAGE 24
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PRESIDENT’S COLUMN
STEP BACK AND ENJOY THE VIEW As we round the corner into the “dog days” of summer, I hope everyone has had a profitable and productive season. This past spring by far was the most productive I can remember in a long time. The rain seemed to stay away during the work day with very little lost time (at least in my area). So what the heck are the dog days of summer? From Wikipedia: The phrase dog days refers to the sultry days of summer. In the Northern Hemisphere, the dog days of summer are most commonly experienced in the months of July and August, which typically observe the hottest summer temperatures. In the Southern Hemisphere, they typically occur in February and March, in the midst of the austral summer. Wikipedia provides us with a technical description, but I think differently. Here is my rendition: The dog days of summer are the days of the year when the phone calls slow down enough so that you can actually hang up instead of just clicking over to the next call. During the spring months, we all run at 100 mph and never stop to take a break. However, during this time of year, the pressure eases up, and I can actually enjoy what I do. In the upcoming months, I will be happily installing projects while having the time to stand back for a minute and actually take in the beautiful landscapes we have created. Typically, during the busy spring months, we install the work, clean-up, throw the tools in the truck, and then move on to the next job. We can all be found guilty of rushing through a project to get onto the next
STEVE MOORE S.A.M. Landscaping, Inc.
Make sure to put yourself in your customer’s shoes and complete each project as if it were in your own backyard. one, oftentimes forgetting the minor details that make a huge difference. Many times, details can be missed due to the fact that we are too focused on completing the work while covering as much ground as possible. When you are out there this summer installing patios, decks, retaining walls, etc., take advantage of these dog days. Don’t forget to take the time to really “look” at each project as you complete them. Step back and ask yourself, “Could I see myself sitting here and enjoying the view?” Make sure to put yourself in your customer’s shoes and complete each project as if it were in your own backyard. While you are taking in the view of the customer’s project, look around and see if there are any additional enhancements that you could “upsell” to really add some finishing touches to their project. After all, we want to give them the best view possible!
The Growing Concern x July 2015 x 3
TA B L E O F C O N T E N T S J U LY 2 0 1 5 W W W . O H I O L A N D S C A P E R S . O R G
OHIO’S PROFESSIONAL GREEN I N D U S T R Y A S S O C I AT I O N OHIO LANDSCAPE ASSOCIATION 9240 Broadview Road Broadview Heights, Ohio 44147 Phone: 440-717-0002 or 1-800-335-6521 Fax: 440-717-0004 Web: www.ohiolandscapers.org or www.myohiolandscape.com EDITOR Darlene Hess, Ohio Landscape Association REGULAR WRITERS Michael J. Donnellan, King Financial, Inc. Jim Funai, COLP, Cuyahoga Community College Shelley Funai, Stan Hywet Hall and Gardens Sandy Munley, Ohio Landscape Association Bobbie Schwartz, FAPLD, Bobbie’s Green Thumb Steve Moore, S.A.M. Landscaping, Inc. ADVERTISING INFORMATION Submission deadline: 10th of month prior to publication month. For advertising rates, please call 1-800-335-6521
FEATURES
3
PRESIDENT’S COLUMN
Step Back and Enjoy the View
8
FOR SAFETY SAKE
14
Lyme Disease
FISCAL FITNESS
Searching for Yield in a Low Yield World
20
PLANT OF THE MONTH
26
32 36
Prunus Serotina Black Cherry
PERENNIAL FOCUS
Perovskia atriplicifolia Russian Sage
PROTECTING EQUIPMENT FROM THEFT DIRECTIONS
Fifty Years!
INSIDE EVERY ISSUE
6 37
DISCLAIMER The Ohio Landscape Association, its board of directors, staff and the editor of The Growing Concern neither endorse any product(s) or attest to the validity of any statements made about products mentioned in this, past or subsequent issues of this publication. Similarly, the opinions expressed in The Growing Concern are those of the authors and do not necessarily represent the views of the Ohio Landscape Association.
WELCOME NEW MEMBERS ADVERTISING INDEX
OFFICERS President Steve Moore President-Elect Bryan Taynor Treasurer Cathy Serafin, ASLA, RLA Immediate Past President Joe Twardzik, CID OLA STAFF Executive Director Sandy Munley Communications and Events Manager Darlene Hess Membership Coordinator Sue Whitlam
DIRECTORS Eric Brubeck, ASLA Adam Capiccioni Jacob Grimm Nathan Kowalsick Marie McConnell
CALENDAR OF EVENTS U P C O M I N G O L A M E E T I N G S , E D U C AT I O N S E M I N A R S A N D O T H E R G R E E N I N D U S T R Y E V E N T S
JULY
PLANT I.D. Clinic JULY 8, 2015 This is a great opportunity to learn plant material and the type of growing conditions it needs to thrive. Held at and sponsored by Davis Tree Farm in Valley City, Ohio. For more information, contact OLA at 1-800-335-6521, or visit OhioLandscapers.org.
NALP Renewal and Remembrance Day JULY 20, 2015 Beautification project at Arlington National Cemetery where green industry companies from across our great nation pay tribute to our fallen soldiers by providing lawn care, mulching, pruning, planting and more! For more information or to register, contact the National Association of Landscape Professionals (formerly PLANET) at 1-800-395-2522, or visit LandscapeProfessionals.org.
NALP Legislative Conference JULY 20-21, 2015 Influence lawmakers and make a difference in your industry. Held in Washington D.C. For more information or to register, contact the National Association of Landscape Professionals (formerly PLANET) at 1-800-395-2522, or visit LandscapeProfessionals.org.
Landscape Industry Certified Technician Test – Written Only JULY 22, 2015 Held on the campus of OSU ATI in Wooster. Written test only will be given July 22 and October 6 at ATI. For more information, contact Jan Elliott or Kim Sayers at the Ohio State ATI Business Training and Educational Services office at 330-287-7511 or 330-287-0100, or visit LandscapeCertifiedOhio.org.
Landscape Industry Certified Technician Test – Full Test JULY 23, 2015 Hands-On and Written Test. Held on the campus of OSU ATI in Wooster. Written test only will be given July 22 and October 6 at ATI. For more information, contact Jan Elliott or Kim Sayers at the Ohio State ATI Business Training and Educational Services office at 330-287-7511 or 330-287-0100, or visit LandscapeCertifiedOhio.org.
AUGUST
NGLCO Field Day AUGUST 11, 2015 This year’s field day will be hosted by Chalet Debonne Vineyards in Madison, Ohio. We will be there…visit the OLA booth! For more information, contact Annette Howard at 440-241-7969, info@ nglco.com, or visit nglco.com.
OLA Snow & Ice Management Clinic AUGUST 27, 2015 Go where the pros go! Whether you have been in the snow and ice business for years, or are thinking of adding it to your list of services – you and your management staff will not want to miss this clinic! The day includes a mini trade show, breakfast, and lunch. Held at St. Michael’s Woodside in Broadview Hts, Ohio. Details are TBA. For more information, contact OLA at 1-800-335-6521, or visit OhioLandscapers.org.
SEPTEMBER
OLA 50th Anniversary Celebration SEPTEMBER 19, 2015 You are not going to want to miss this event! OLA turns 50 this year, so we will be celebrating in style at the Embassy Suites in Independence, Ohio. Join us for a fun evening of food, beverages, live entertainment by Nitebridge, dancing, prizes, and networking. For more information, contact OLA at 1-800-335-6521, or visit OhioLandscapers.org.
OCTOBER
Landscape Industry Certified Technician Test – Written Only OCTOBER 6, 2015 Held on the campus of OSU ATI in Wooster. Pre-register by September 14, 2015. Written test only will be given October 6 at ATI. For more information, contact Jan Elliott or Kim Sayers at the Ohio State ATI Business Training and Educational Services office at 330-287-7511, or 330-287-0100, or visit LandscapeCertifiedOhio.org.
OLA Central Ohio Meeting – Facility Tour OCTOBER 15, 2015 Join us for a behind the scenes tour of Hidden Creek Landscaping’s brand new facility in Hilliard, Ohio. For more information, contact OLA at 1-800-335-6521, or visit OhioLandscapers.org.
OLA Scholarship Golf Classic AUGUST 6, 2015 Join us for a fun day of golf, networking, food and liquid refreshments at Mallard Creek Golf Club in Columbia Station. For more information contact OLA at 1-800-335-6521, or visit OhioLandscapers.org. The Growing Concern x July 2015 x 5
WELCOME NEW MEMBERS!
The Ohio Landscape Association is delighted to welcome the following new members to the association: REGULAR MEMBER: AMERICAN GREEN LANDSCAPING 3521 Rushland Avenue Toledo, OH 43606 (419) 360-8579 Mark Parker
ASSOCIATE MEMBER: LEWIS MULCH SERVICE 8091 Mayfield Road Chesterland, OH 44026 (440) 461-6852 Don Lewis
Effective and Affordable Advertising for Green Industry Suppliers
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Sales Clinic
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How To Set Goals For New Employees Page 32
CONTACT THE OLA FOR MORE INFORMATION 1-800-335-6521 email: info@ohiolandscapers.org web: OhioLandscapers.org
phone:
6 x Official Publication of The Ohio Landscape Association
48th Annual Summer Field Day
Tuesday, August 11, 2015 • 9am - 4pm
Presented by Nursery Growers of Lake County Ohio, Inc. • Hosted by Chalet Debonne Vinyards In affiliation with OSU Extension, USDA and Ohio Nursery and Landscape Association
Join us for a fun-filled, information-packed day at our 48th annual Summer Field Day! Come visit with old friends, make some new ones and network with the best of the best this industry has to offer! Not only will you see the most innovative and unique plants and products but you will have the opportunity to tour the winery! Your ticket price includes a sit-down lunch and wine samples! It’s the perfect way to spend a summer day! Don’t miss it!
For more information on exhibiting or attending, contact Annette Howard, NGLCO Executive Director Phone: 440.241.7969 Fax: 440.259.2378 info@nglco.com • www.nglco.com
FOR SAFETY SAKE
LYME DISEASE OVERVIEW Lyme disease is the most commonly reported tick-borne disease in the United States. In 2010, more than 22,500 confirmed and 7,500 probable cases of Lyme disease were reported to the Centers for Disease Control and Prevention (CDC). Lyme disease is passed to humans by the bite of black-legged ticks (also known as deer ticks in the eastern United States) and western black-legged ticks infected with the bacterium Borrelia burgdorferi. The Lyme disease bacterium normally lives in mice, squirrels, and other small mammals. Outdoor workers are at risk of Lyme disease if they work at sites with infected ticks. In 2010, the highest number of confirmed Lyme disease cases were reported from New Jersey, Pennsylvania, Wisconsin, New York, Massachusetts, Connecticut, Minnesota, Maryland, Virginia, New Hampshire, Delaware, and Maine. U.S. workers in the northeastern and north-central states are at highest risk of exposure to infected ticks. Ticks may also transmit other tick-borne diseases to workers in these and other regions of the country. Worksites with woods, bushes, high grass, or leaf litter are likely to have more ticks. Outdoor workers should be extra careful to protect themselves in the late spring and summer when young ticks are most active.
8 x Official Publication of The Ohio Landscape Association
Outdoor workers should be extra careful to protect themselves in the late spring and summer when young ticks are most active. OCCUPATIONS AT RISK All outdoor workers should check with their supervisor if they have questions about possible exposure to Lyme disease. Workers at risk of Lyme disease include, but are not limited to, those working in the following: • Construction • L andscaping • F orestry • B rush clearing • L and surveying • F arming • R ailroad work • O il field work • U tility line work • P ark or wildlife management • O ther outdoor work continued on page 10
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The Growing Concern x July 2015 x 9
FOR SAFETY SAKE continued from pg 8 RECOMMENDATIONS FOR EMPLOYERS Employers should protect their workers from Lyme disease by taking these steps: • Provide training for workers that includes information about the following: How Lyme disease is spread The risks of exposure and infection How workers can protect themselves from ticks The importance of the timely reporting of workplace illnesses and injuries • Recommend that workers wear light-colored long-sleeved shirts, long pants, socks, and hat when possible. If worker uniforms are provided, provide long-sleeved shirts and long pants as options. • Provide workers with repellents (containing 20% to 30% DEET) to use on their skin and clothing for protection against tick bites. • Provide workers with insecticides (such as permethrin) to provide greater protection. Permethrin kills ticks and can be used on clothing (but not skin). • W hen possible, have workers avoid working at sites with woods, bushes, tall grass, and leaf litter. • W hen avoiding these sites is not possible, personal protective measures are of particular importance. If work in these higher-risk sites must occur, take the following steps to reduce tick populations: Remove leaf litter. Remove, mow, or cut back tall grass and brush. Control rodent and small mammal populations. Discourage deer activity.
PROPER TICK REMOVAL Place tweezers and grasp the tick as close to its head and mouth as possible or as close to your skin as you can. Slowly and gently pull straight up with steady pressure. Do not wiggle, twist or jerk it out.
After Removal: Thoroughly clean the bite with rubbing alcohol and then wash with soapy water and cover with a sterile dressing. DO NOT crush or squeeze the tick. DO NOT try to remove it by burning it with a match or by smothering it with alchohol or fingernail polish. This can induse the tick to release harmful fluids into your system.
ne application of permethrin to pants, socks, and shoes O typically stays effective through several washings.6/17/2015 11:27:35 AM 1 RECOMMENDATIONS FOR WORKERS 0715 Tick Removal art.indd Pre-treated clothing is available and remains protective for many (up to 70) washings. Take the following steps to protect yourself from tick bites: • C heck your skin and clothes for ticks every day. The immature • Wear a hat and light-colored clothing, including long-sleeved forms of these ticks are very small and may be hard to see. shirts and long pants tucked into boots or socks. Remember to check your hair, underarms, and groin for • Use insect repellents that provide protection for the amount of ticks. time you will be outdoors: Immediately remove ticks from your body using Follow repellent label directions for use. fine-tipped tweezers. Use repellents containing 20% to 30% DEET on your skin Grasp the tick firmly and as close to your skin as possible. or clothing. Pull the tick’s body away from your skin with a steady Reapply repellents as needed. motion. • Use insecticides such as Permethrin for greater protection. Clean the area with soap and water. Permethrin kills ticks on contact. Removing infected ticks within 24 hours reduces your risk Permethrin can be used on clothing but should not be used of being infected with the Lyme disease bacterium. on skin.
10 x Official Publication of The Ohio Landscape Association
FOR SAFETY SAKE
• W ash and dry work clothes in a hot dryer to kill any ticks present. • Learn the symptoms of Lyme disease. • If you develop symptoms of Lyme disease seek medical attention promptly. Be sure to tell your health care provider that you work outdoors in an area where ticks may be present.
SYMPTOMS OF LYME DISEASE Lyme disease may cause one or more of the following symptoms: • A n expanding circular rash called erythema migraines (may look like a red bulls-eye at the site of the tick bite) • Fever • Joint and muscle pains • Headache • Chills • Fatigue • Swollen lymph nodes Any worker who has symptoms consistent with Lyme disease should contact his or her health care provider.
DIAGNOSIS AND TREATMENT OF LYME DISEASE Lyme disease is diagnosed based on symptoms and the possibility that the worker has been exposed to infected ticks. Most cases can be successfully treated with antibiotics, especially if treatment is started early however, some workers may have symptoms such as arthritis, muscle and joint pain, or fatigue for an extended period of time. Prevention and early diagnosis of Lyme disease are important in pregnant workers. Lyme disease acquired during pregnancy may lead to infection of the placenta and possible stillbirth. However, no negative effects on the fetus have been found when the mother receives appropriate antibiotic treatment. There are no reports of Lyme disease transmission from breast milk. Article reprinted with permission granted by the CDC. For more information go to: http://www.cdc.gov/niosh/topics/lyme/
Support those who support You! They are... • OLA members and advertisers who supply goods and services • OLA members who sponsor OLA events
You’ll find them... • Inside the pages of the OLA Membership Directory • Among those advertising inside The Growing Concern and the OLA Membership Directory • Displaying as a sponsor at OLA meetings and education events • Inside The Growing Concern’s pages with event sponsor acknowledgements
The Growing Concern x July 2015 x 11
REGISTER TO GOLF
15th Annual
OLA Scholarship Golf Classic August 6, 2015
Mallard Creek Golf Club Columbia Station, OH 4-person Scramble Shot gun start 9am
Each Golf Registration Includes: 18 Holes of Golf Golf Cart Driving Range Game Day Contests
Beverages Continental Breakfast Lunch Dinner
NEW THIS YEAR: REGISTER ONLINE
LIVE MOBILE SCORING ON YOUR SMART PHONE! Teams will have up-to-date scores of playing field.
ohiolandscapers.org
Register Today!
...
On or Before July 10 - $95 per person After July 10 - $105 per person
Number of Golfers
____
X $ ___
= $ ______
Don’t Golf? Join us for dinner!
...
$30 each
Number of Dinner Only
____
X $30
= $ ______
Tee Sponsorship (includes signage)
...
$100
Number of Tees
____
X $100
= $ ______
TOTAL
$ ______
Firm _______________________________________________________ Contact ____________________________________________ Address ______________________________________________________________________________________________________ City ________________________________________________________________________ State ___________ Zip _______________ Phone (______)____________________ Fax (______)____________________ Email ___________________________________________
NAME OF GOLFER (Correct Name is Mandatory or Forfeit Shall Occur)
COMPANY
1
____________________________________________
___________________________________________________
2
____________________________________________
___________________________________________________
3
____________________________________________
___________________________________________________
4
____________________________________________
___________________________________________________
wName of Team Captain _____________________________
Email Address of Team Captain __________________________________
Payment must be included with registration. Sorry no refunds after July 10, 2015
Check No. ___________ Enclosed
Charge to my
MasterCard
Visa
Acct. No. ________________________________________________________________________________________ Exp. Date_______ Name on Card ________________________________________________ Signature ___________________________________________ Billing Address + Zipcode for Card ___________________________________________________ Last Three Digits on Signature Line___________ Make checks payable and send to: Ohio Landscape Association, 9240 Broadview Rd, Broadview Hts., OH 44147 Register online, by phone, mail, or fax: Phone 440-717-0002 or 1-800-335-6521 • Fax 440-717-0004 • www.ohiolandscapers.org
SPONSORSHIP OPPORTUNITIES Dinner Sponsor
Ball Drop Contest Sponsor Closest To The Pin Contest Sponsor
Trophies Sponsor
Cornhole Sponsor
Continental Breakfast Sponsor
Beverage Cart Sponsors
Lunch Sponsor
Long Putt Contest Sponsor
Commemorative Gift Sponsor
Hole-In-One Sponsor
Driving Range Sponsor
Long Drive Contest Sponsor
AVAILABLE
THANK YOU TO OUR MAJOR AND CONTEST SPONSORS Sponsorship Opportunities We’re not asking ... We’re begging! We are excited to be holding our 15th annual golf outing at Mallard Creek Golf Club on August 6, 2015. But we need your help to make it a success! This event helps to generate funding for our scholarship program, targeting qualified students interested in a vocation within the green industry. Call us to find out more about sponsorship features and benefits. Tee Sponsorships
(Your company name will appear on a sign at your designated tee)
Door Prize(s) Please Specify: Item(s) will be: shipped to OLA
$100
Beverage Cart
$500
Long Drive Contest
$300
(Your company name will appear on a sign on cart)
(Your company name will appear on a sign at your contest hole)
dropped off at OLA
Ball Drop Contest
Cash Donation $ Let us shop for you!
CALL OLA OFFICE
CONTACT INFORMATION Name
Company
Address City
State
Phone
Zip Code
Email Address
PAYMENT INFORMATION
Check # Enclosed Charge $ MasterCard Visa Please send an invoice (Invoices terms are Net 15 days and will be sent upon receipt of this form.) Account Number
Exp. Date
Billing Address + Zip Code Name on Card
Last 3 digits on the Signature Line Signature
Make Checks Payable and Send to: Ohio Landscape Association, 9240 Broadview Road, Broadview Heights, OH 44147 Sponsorships and Donations also taken online: www.OhioLandscapers.org • 440-717-0002 • 1-800-335-6521 • Fax: 440-717-0004
FISCAL FITNESS
SEARCHING FOR YIELD IN A LOW YIELD WORLD MICHAEL J. DONNELLAN King Financial, Inc.
Stubbornly low yields have made income tough to come by in recent years, and they have sent investors searching for yield and income wherever they can find it. A key question on investors’ minds remains how long low rates, and the accompanying search for yield, are likely to continue. The reality is that while the U.S. economy continues to recover, short-term interest rates are likely to remain low. The Federal Reserve is facing a few inflationary pressures and structural challenges are keeping employment low. It does look like there will be a small rate hike later this year, but do not expect rates to move dramatically upward. Yields are likely to rise modestly, but we are in a “low-for-long” interest rate environment, and that means investors who are searching for income will continue to need to find alternative sources for that income. Ten-year U.S. Treasury yields hit a one-month low of 2.10%, but the trend was global: German Bund yields fell back below 0.50% and there were similar drops in U.K. and Australian yields. Investors are reacting to several factors. First, U.S. economic numbers continue to be mixed —an index of economic surprises
14 x Official Publication of The Ohio Landscape Association
Focus on the dividend growth rather than the absolute level of yield. is still hovering just above a six-year low—although the trend is toward improvement. Economic data in Europe, which got off to a stronger start to the year, is also decelerating. An index of European economic surprises dipped into negative territory for the first time since January. Second, inflation expectations are moderating after their recent surge. In the U.S., investor expectations for inflation over the next decade fell from 1.95% in early May to barely 1.80% currently. The drop in inflation expectations has occurred at the same time as a resumption of the dollar’s rally and a stalling in the run-up in crude oil prices. continued on page 16
Ohio's most prestigious landscape enhancement awards program Winning projects will be featured in the Spring/Summer 2016 Landscape Ohio! Magazine — a supplement to Ohio Magazine and Cleveland Magazine. Entrants will be invited to join us in March 2016 for a dinner and awards presentation
9240 Broadview Road Broadview Heights, OH 44147 Phone: 440-717-0002 Toll Free: 1-800-335-6521 Fax: 440-717-0004 OhioLandscapers.org MyOhioLandscape.com
DEADLINE TO ENTER DECEMBER 11, 2015 Rules, Regulations, and Entry Forms Available Now
FISCAL FITNESS continued from pg 14 Given these forces, along with more structural considerations — aging populations, institutional demand for bonds and a dearth of supply—expect long-term yields to remain low even as the Fed starts to raise rates. Short-term rates should rise, but long-term yields are likely to be more anchored over the next one to two years. This leaves investors with the same challenge they have faced for the past five years: how to find yield in a low-yield environment? High yield bonds, which have outperformed year-to-date, might be a good option within a portion of your fixed income portfolio, but of course have higher default risk. However, investors should also look to broaden their search for income beyond bonds. This suggests a greater emphasis on dividend-paying stocks, with an important caveat: Focus on the dividend growth rather than the absolute level of yield. Many sectors offering high yields (such as utilities) are expensive and the most vulnerable to a rise in rates. Instead, yield-hungry investors should look for technology, financials, healthcare and select energy companies offering rising dividends. Some investors look for companies that have increased dividends for 25 or 50 years. Most of those are modest increases though. It’s not a big deal to increase your dividend from $0.18 per quarter to $0.19.
16 x Official Publication of The Ohio Landscape Association
Others look for big dividend yields. That could also be a red flag. The company may be paying out too much of their cash flow and sacrificing growth, or the stock has been hit and the dividend could be in jeopardy. I give greater credence to the most recent past and also for solid increases in the dividends themselves. Search for companies that have increased their dividends each of the last five years and increased them substantially. There are companies that have more than doubled their dividend while growing revenues and earnings. Always look to rebalance and diversify your portfolio to reduce risk and stay focused on your long term goals.
Michael J. Donnellan is President of King Financial, Inc., in Strongsville, Ohio specializing in stock selection and retirement planning. Feel free to contact him with any questions or comments. Phone number (440) 878-9676.
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The Growing Concern x July 2015 x 17
R
Sponsors are needed Sponsors will enjoy: • Signage at the Event • Company name mentioned at the Event • Thank you in the Growing Concern • Logo included in ad, emails, and signage Find out how you can participate by contributing to this wonderful celebration through sponsorship by calling the OLA office at 440 -717-0002.
Sponsorships Available Cocktail reception .....$2500
Open Bar .........................$4000
or 2 co-sponsors at ............$1250 each
or 2 co-sponsors at .............$2000 each
Dinner ..............................$5000
Photo Booth .................$1000
or 2 co-sponsors at ............$2500 each
Band .................................$2500
Party Favors, Games & Prizes Call us to discuss details
Find out how you can participate through sponsorship by calling the ola office at 440 -717- 0002.
OLA IS 50! Join us as We Celebrate the Past 50 Years while Anticipating our Bright Future. The Ohio Landscape Association welcomes you to a fun night filled with good cheer, good friends and good food. Bring your co-workers, significant other, or reward your staff by offering a night out on the boss! This is one of those once in a lifetime events you will not want to miss. Wear your Sunday best and don’t forget to don your dancing shoes, because the band Nightbridge will be performing live. There will be appetizers, dinner, an open bar, games, prizes and plenty of elbow room to...you know...rub elbows. Special pricing* on overnight guest rooms if you would like to continue celebrating past midnight or have to travel a distance to attend. Space is limited so reserve your spot soon!
September 19, 2015 Embassy Suites • Independence, Ohio Cocktail Reception 6pm Dinner 7pm Music and Dancing 8pm Tickets $50 per person • $375 table of eight • $460 table of ten *Special pricing on overnight guest rooms only $109 if booked by August 19th
PLANT OF THE MONTH
JIM FUNAI, COLP, LIC Cuyahoga Community College
SHELLEY FUNAI, LIC Stan Hywet Hall and Gardens Image made by nature protector Natubico; www.vivism.info
PRUNUS SEROTINA
BLACK CHERRY
Have you ever tried your hand at woodworking? It is an interesting way to learn more about the woody plants you work with on a daily basis. We are by no means expert wood crafters, but Jim’s dad is quite the artist in the shop which has allowed us the ability to see and work with a large variety of wood species. This summer we decided to embark on the mission of redoing our kitchen and why not up the level of difficulty and time by milling our own wood to build our own cabinets by hand!? Knee deep into the process, we have begun to question our sanity; yet, each time we plane down one of the rough cut planks of wood, we are reminded why we chose this method. Each species of wood has its own unique beauty — one that we both really love is cherry. In the woodworking world, they simply call it, “cherry.” From the landscaping world, we know that there are a ton of cherry species, so we like to be more specific and often call this tree “Wild Cherry,” “Black Cherry,” or “Wild Black Cherry.” To be precise, we are talking about Prunus serotina.
20 x Official Publication of The Ohio Landscape Association
Prunus serotina will not get angry at the past two winters we have had… It is quite doubtful that you would find this tree available at any garden center or wholesale nursery, unless they are specializing in native plants. This magnificent tree of our Ohio woodlands can reach to the top of the forest canopy (50 to 80 plus feet high) and becomes a very picturesque shade tree. Compared to the majority of flowering ornamental cherries we plant, this tree is a giant continued on page 22
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PLANT OF THE MONTH continued from pg 20 beast with only Chokecherry (Prunus virginiana, a beautiful native cherry in its own right) attempting to rival its size. If you are familiar with Black Cherry, you have likely stopped reading this already because you think we are nuts, or you may still be here to see if we spill the beans about the downsides of this tree. Certainly, the reason this tree is not offered by most growers is the mess that it creates. We would be remiss to leave out the faults which in this case are the fruits. In the spring, this tree flowers heavily with small white blooms in a raceme (long stalk of many flowers) with a slight fragrance. The overall effect of the flowers is not amazing, but it does offer some ornamental value. Come mid-summer, this mediocre flower show turns into a hell storm of black balls of staining death. Jim can still remember the constant battle his mother had with this tree. While raising five kids with two mature Black Cherry trees outside the patio door, her kids would run through the fruits on the ground and then track them into the house. This was a good reason for her to tear out all of her carpet. The little black fruits (drupes) have flesh surrounding a rock solid pit (stone fruit). The color is very nice maturing from a bright red to a solid deep purple that does indeed look black. Millions of these little quarter inch devils fall from the tree and make quite a mess on the ground. About the time the fruit is fully ripe, the tree is visited heavily by birds who love the fruit (edible to us too, just too much work for most). The result of the bird frenzy is purple bird poop on your windshield instead of the standard white. But hey, it’s good to switch it up now and then! Perhaps secondary to the mess of the fruit is litter. Black Cherry is a very efficient self-pruning tree which means you will be sure to find small twigs and branches on the ground, especially after strong winds. To some this is a big deal, but to us it’s a pretty quick and easy cleanup that means we do not have to spend as much time climbing it to clean up hangers. Fall color is a decent yellow usually mired somewhat by some late season fungal spots on otherwise very clean leaves through the season. A disease-free leaf on a member of the Rosaceae family is an impressive feat. Insect damage is mostly noticed as Eastern Tent Caterpillar (Malacosoma americanum) which is the larval stage of the native moth who make webby nests (tents) in the crotches of the branches towards the outside of the crown. Most years this damage is not too heavy, but in years where there is a population boom trees may become nearly defoliated and look like someone
22 x Official Publication of The Ohio Landscape Association
Image made by Nicholas A. Tonelli from Pennsylvania, USA (Sidelight) [CC BY 2.0 (http://creativecommons.org/licenses/by/2.0)], via Wikimedia Commons
jumped the gun on Halloween decorations. The caterpillar is often confused with the Gypsy Moth, but unlike the blue and red spots running down the side of the Gypsy Moth, the Eastern Tent Caterpillar has a solid white stripe down the middle of its back. We have seen references to “organic” methods of pest control that include using a torch to burn out the webby nests but let’s be honest, how many people do we really want to suggest that they should climb a ladder and hold a blowtorch to their tree? If a client is having issues with this pest in their tree, then a direct injection of an insecticide specifically labeled for this pest is your best bet. This will provide a delivery of the active ingredient when the caterpillar
PLANT OF THE MONTH begins to feed on the leaves and will provide the least amount of non-target hits. Direct injection is significantly safer and more responsible than taking a spray truck and launching a death rain upon all the plants in the path of destruction. Personally, at home on our own huge Black Cherry, we just leave them alone, and the tree is doing just fine. Our tolerance level for the pest may be higher than some, but work with your clients to improve their tolerance of insignificant pests; it will do you both good. Ok, so we have pointed out some serious drawbacks to the tree, and we see why most nurseries will not grow it. We are not even suggesting you run out and start planting them (provided you found a source for the stock), but without a doubt, many of our clients have this tree on their property and will have concerns about it. So, let’s stop for one second and ask, is all this mess of having a Black Cherry tree looming over your deck or patio a big deal? Sure. What about along the back property line where no one really walks anyways? Maybe not. Always remember, when it comes to the attributes and downfalls of a plant, it is all about location.
The Black Cherry tree is native to Ohio. As a result, this tree should not fall victim to any major pests or diseases (at least not until we import the next death beast like Emerald Ash Borer). Also, Prunus serotina will not get angry at the past two winters we have had, providing enough argument against calling us Zone 6. So, if this tree is on a property, and it is in a location that is not a major issue with some dropping twigs and fruits, perhaps it is worth keeping? Or, you could always cut it down and spend the rest of your summer trying to make kitchen cabinets out of it!
Jim Funai is full-time faculty at Cuyahoga Community College, a NALP accredited associate of applied science in horticulture degree program offering many paths to higher education in the green industry. He is pursuing a PhD in Landscape Engineering and Forestry and is a Licensed Arborist. Shelley Funai is Grounds Manager at Stan Hywet Hall and Gardens in Akron, Ohio that offers a historic estate designed by Warren H. Manning and a beautiful manor house museum. She is Landscape Industry Certified in Ornamental Plant Care. Both are graduates of The Ohio State University. Contact Jim and Shelley via email at hortsquad@gmail.com.
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The Growing Concern x July 2015 x 23
OL A EDUCATI O N S E RI ES REG ISTR ATIO N
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8:30 am to 4:30 pm, Thursday August, 27 at St. Michael’s Woodside 5025 East Mill Road Broadview Hts Ohio 44147 Cancellations made 8 to 14 days prior to the course start date will be subject to a 30% cancellation fee. NO refunds will be issued for cancellations 7 days or less prior to the course, no shows, or cancellations on the day of the course. If, for any reason, the course is cancelled, enrollees will be notified, and fees refunded in full. Register On Time, Payment Received Before 8/14/15
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SNOW & ICE MANAGEMENT CLINIC Make checks payable and send to: Ohio Landscape Association, 9240 Broadview Rd, Broadview Hts., OH 44147 Register online, by mail, by phone, or by fax: Phone 440-717-0002 or 1-800-335-6521 • Fax 440-717-0004 • www.ohiolandscapers.org
SNOW & IC E M A NAG E M E NT
SP O N SO R S H I P SPONSORSHIP / EXHIBIT OPPORTUNITIES The Ohio Landscape Association would like to invite you to participate in our 2015 Snow & Ice Management Clinic! Our Snow & Ice Management Clinic is a can’t miss event for anyone in or thinking about being in the snow and ice business. Designed for both business owners and employees, the clinic will include group discussions and great information from snow and ice industry experts. SPONSORSHIP/EXHIBIT INFORMATION: Sponsorship and exhibit opportunties are available to all Green Industry suppliers - even non snow and ice related businesses. Exhibitors may set up their exhibits on August 27, beginning at 7:00 am. All exhibit spaces will be located on pavement and should be interactive for attendees. COST & BENEFITS EVENT INFORMATION
10x10 Outdoor Space
August 27, 2015 8:30 am to 4:30 pm
• • • • • • • •
Held at St. Michael’s Woodside 5025 East Mill Road Broadview Heights, OH 44147
Includes attendance for up to 2 people - All attendees receive breakfast and lunch Signage with company name displayed at the event Company will have the ability to display equipment within their 10x10 outdoor space Company logo will appear on all email blast communications promoting event with a link to company website Company logo and link to website will appear on the Snow & Ice Clinic page of our industry website with event information Company will be recognized at the event and will have the ability to pass out marketing materials to attendees Company will receive a complimentary event attendance list, including attendee’s company name, contact person, mailing address, and phone number Cost: OLA Member - $400; Non Member - $550
30x40 or 20x60 Outdoor Space
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PRESENTED BY Ohio Landscape Association www.OhioLandscapers.org www.MyOhioLandscape.com
SIZE AND BOOTH # REQUESTED
Includes attendance for up to 3 people - All attendees receive breakfast and lunch Signage with company name displayed at the event Company will have the ability to display equipment within their 30x40 or 20x60 outdoor space Company logo will appear on all email blast communications promoting event with a link to company website Company logo and link to website will appear on the Snow & Ice Clinic page of our industry website with event information Company will be recognized at the event and will have the ability to pass out marketing materials to attendees Company will receive a complimentary event attendance list, including attendee’s company name, contact person, mailing address, and phone number Cost: OLA Member - $600; Non Member - $800
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Make checks payable and send to: Ohio Landscape Association, 9240 Broadview Rd, Broadview Hts., OH 44147 Register by phone or fax with MC or Visa: Phone 440-717-0002 or 1-800-335-6521 • Fax 440-717-0004 • www.ohiolandscapers.org
PERENNIAL FOCUS
BOBBIE SCHWARTZ, FAPLD Bobbie’s Green Thumb
Image created by Stan Shebs, via Wikimedia Commons
PEROVSKIA ATRIPLICIFOLIA
RUSSIAN SAGE
Dilemma: what to do with a parched patch of land on which the sun beats down? Pretend you are in the Southwest and install such xeriscapic plants as Fouquiera splendens (Ocotillo), Agave, and Opuntia violacea (Purple Prickly Pear), or use plants that can survive desert-like conditions but do not necessarily “look” like desert plants. It is important to understand that sites with desert-like conditions usually have either a southern or western exposure, thus subjecting most plants to a great deal of stress as they try to cope with dehydration from both sun and wind. Such stress will curtail flowering and bleach out the blossoms that do appear. Therefore, picking plants that are long bloomers will help to ameliorate this problem. Choosing plants with short or strong stems will help where it is windy. Fortunately, although many of my gardens face south, the land is not parched because over the years, most of them have been heavily amended with organic material. However, for plants that
The key to growing these plants is not zone hardiness but perfect drainage. will thrive in dry sunny sites, I add a lot of enlarged shale to increase drainage. The key to growing these plants is not zone hardiness but perfect drainage. Most of these plants are cold hardy, but their roots tend to rot during our wet winters. continued on page 28
26 x Official Publication of The Ohio Landscape Association
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PERENNIAL FOCUS continued from pg 26 Russian Sage, a perennial with which most of you are familiar, is one that will thrive in a sunny dry site. Its appearance is unique – silvery stems and pale purple blossoms from July until October. It can get quite large, up to four feet tall and wide. There are also several smaller cultivars such as ‘Lacey Blue’ and ‘Little Spire.’ ‘Lacey Blue’ only grows eighteen inches high and wide while ‘Little Spire’ will grow twenty-four to thirty inches high and wide.
Do not cut Russian Sage back in the fall; leave the stems up during the winter. Do not prune it back in the spring until it is at least the beginning of May to prevent frost damage, and only prune after you see at least three sets of foliated leaves.
For excellent contrast in the landscape, I have used Perovskia with yellow-leaved spireas and Sedum ‘Angelina.’ For repetition, I have used it with the blue ornamental grass, Helictotrichon sempervirens, and Chrysanthemum pacificum, a very late blooming mum known more for its white-edged, scalloped foliage than its flowers.
Bobbie Schwartz, FAPLD, owner of Bobbie’s Green Thumb in Shaker Hts., Ohio,
If you amend the soil properly, Perovskia will give you many years of beauty and low maintenance.
is a landscape designer, consultant, free-lance writer, and lecturer whose specialties are perennial gardens and four-season landscapes. In addition to being an Ohio Landscape Association (OLA) member, she is an active member of the Ohio Nursery and Landscape Association (ONLA) and Perennial Plant Association (PPA). Bobbie is a Past President of the Association of Professional Landscape Designers (APLD). Bobbie currently serves as chair of the ONLA Plant Selection Committee. Bobbie can be reached at (216) 752-9449.
28 x Official Publication of The Ohio Landscape Association
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PROTECTING EQUIPMENT from theft BY ZACH BRUCE AVP Loss Control, Hortica Insurance & Employee Benefits
Leaving merchandise or equipment outside after hours is often convenient, but it presents a dilemma for landscape business owners. Theft is a multi-billion dollar problem for business owners nationwide. Even if only small items are taken, their value can add up quickly. It is worthwhile to carefully consider taking measures to discourage thieves. A few simple and inexpensive steps can go a long way toward protecting your business against after-hours theft.
THEFT PREVENTION PLANNING Developing a written policy making it clear that the company will prosecute thieves who are caught is the first step in theft prevention planning. In addition, keep accurate records of your inventory. Photograph and tag expensive items or equipment so that in the event of a theft, you will know exactly what was taken and will be able to describe each item in detail and/or provide photos. Keep records of serial numbers, purchase receipts or other proof of ownership.
Unfortunately, employee theft can also be a concern. Employee theft costs businesses nationwide millions of dollars every year. To prevent employee theft before it starts, carefully hire and screen prospective employees. Establish and enforce clear company policies on employee theft. Post the policy in work areas to discourage theft. Limit access to keys, computerized records and alarm codes. Communication with local law enforcement is key in protecting your business from after-hours theft. Talking to local crime
continued on page 34 32 x Official Publication of The Ohio Landscape Association
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continued from pg 32 prevention officers and making them aware of your operating hours can be helpful, because police can patrol businesses and job sites. Inform police that anyone seen on the property during non-operating hours can be viewed with suspicion. If a theft does occur, be aware that thieves quickly sell or dispose of stolen goods. Speed in reporting to authorities is essential.
It is impossible to prevent every theft, but if you make it difficult for them to succeed, thieves may go elsewhere.
ELIMINATING OPPORTUNITY It is impossible to prevent every theft, but if you make it difficult for them to succeed, thieves may go elsewhere. The opportunist thief does not want to take longer than two or three minutes to commit a crime. The following steps can make access to your equipment and merchandise more difficult and reduce the likelihood of your landscape business being targeted by thieves: • Store all materials and equipment in highly visible, well-lighted locations. • Install security systems, such as outside security lights with motion detector sensors, alarms, magnetic tags or video surveillance cameras. • If you have storage sheds on the property, make sure the sheds have adequate security and that door and window frames cannot be forced in. • Prune trees, hedges and shrubs near sheds or other storage facilities and entrances to prevent thieves working undetected. • Consider keeping thief-deterrent shrubs such as those with prickly leaves and thorns close to vulnerable entry points. Plants with thorns include Berberis, Pyracantha, Yucca, Gooseberry and Worcesterberry. • Spread gravel on paths so that intruders can be easily heard when walking on them. • Bricks can be added to pots of shrubs, trees and flowers to make it difficult to carry them away. • Lock away expensive merchandise or equipment when possible. If these items cannot be locked away, tie them down or chain them with anchoring devices. Avoid storing expensive items in poly covered greenhouses as thieves have been known to cut through the poly cover and steal expensive equipment. • A fence around the area containing any outdoor merchandise can aid in theft prevention. Putting a trellis with a prickly rose bush growing along the top of the fence can also be a deterrent. • In addition to plants and other merchandise, thieves may be particularly interested in large equipment, hand tools and material. • People who buy stolen goods usually don’t want equipment that is easily identifiable. One of the first things they do is rip off the data plate with the serial number on it. That’s why it’s
34 x Official Publication of The Ohio Landscape Association
• • • • • •
so important to engrave the serial number on each piece of equipment. One serial number location should be visible, and the other well-hidden in case thieves grind off the visible number. In addition: K eep a written record of each vehicle serial number with color photos of the vehicle viewed from four different angles. P aint the equipment in company colors including the company logo. I nstall anti-theft devices such as fuel cut-offs, track locks or alarms, hydraulic arm locks, or hydraulic bypasses. R estrict the number of keys, keep a key inventory, and assign them on an as needed basis. C ontact equipment dealers for specific anti-theft devices developed for their products. D isplay notices stating that equipment is security marked.
PREVENTING THEFTS OF SMALL TOOLS Employees are more likely to steal small items such as hand tools. Tools can be protected after hours by securing them in locked trailers or tool chests. To prevent pilferage during the day, make sure all equipment is marked. Inventory all tools periodically and consider use of a sign-out sheet for tools. In some cases, it may be difficult to identify which tools are the employer’s and which belong to the employee. One way to deal with this problem is to mark all company tools with an etching tool. Employees should be encouraged to mark any personal tools with their names. The costs incurred as a result of after-hours theft can be damaging. Taking the steps outlined above can help protect your business – and your bottom line. By developing a company policy, hiring and training competent employees, communicating with local law enforcement and preparing your landscape business, nursery or garden center effectively, you can improve security and reduce opportunities for thieves to strike. For more information on theft prevention, contact Hortica at 800-851-7740 or visit Hortica’s website at www.hortica.com.
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DIRECTIONS
SANDY MUNLEY Executive Director Ohio Landscape Association
In 1965, the first meeting of the Professional Landscape Contractors Association of Ohio was initiated by Harold Kuznik, Norman Strnad, and Paul Tops.
FIFTY YEARS!
We’ve come a long way baby, to get where we’ve got to today! On February 26, 1965, Harold Kluznik opened the very first meeting of the Professional Landscape Contractors Association of Ohio. The meeting was held at Gales Garden Center in Maple Heights, Ohio. There were 21 men present at this meeting — and please note, I did say “men.” Interestingly, the typewritten notice for that meeting read, “Gentlemen: We are holding an open and informal meeting to discuss the urgent need to organize all bona-fide landscapers, to unite, and be recognized as an organization of professional men in their field of trade. We must upgrade the landscaper and his profession to the public and to local, state, and national legislatures. We can accomplish this recognition only by having a strong, united group dedicated to the landscape profession, their intent, and place in the eyes of the public.” Back in 1965, there were very few women in the landscape profession, although I would bet that many wives took care of the bookkeeping at home on their kitchen tables!
OLA Logo – 1997
OLA Logo – 1966
OLA Logo – 1975
OLA Logo – 2005
This first meeting was initiated by Harold Kuznik, Norman Strnad, and Paul Tops. By the second meeting, a proposed constitution and bylaws were presented and by the fifth meeting our first Board of continued on page 38
36 x Official Publication of The Ohio Landscape Association
ADVERTISING INDEX
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40 Belgard Hardscapes
31 Boyas Excavating
29 Davis Tree Farm & Nursery, Inc.
35 Empaco Equipment Corporation
6 Irrigation Supply, Inc.
9 Klyn Nurseries, Inc.
38 Kurtz Bros., Inc.
23 Lakeside Sand and Gravel
27 Mason Structural Steel, Inc.
17 Medina Sod Farm
29 MRLM Landscape Materials
35 O’Reilly Equipment, LLC
35 Three-Z-Supply
17 Shearer Equipment
27 Sohar’s / RCPW 2 Unilock
39 Valley City Supply
31
17 Willoway WDC
LOOKING FOR OUR CLASSIFIEDS? Looking for our Classified and Help Wanted ads normally published here? You’ll find them at ohiolandscapers.org or myohiolandscape.com. Interested in purchasing space to run your own ad? The information below should prove useful. HELP WANTED ADS Help Wanted ads are posted on both our industry website ohiolandscapers.org and our consumer website myohiolandscape.com CLASSIFIED ADS (I.E. Equipment for sale) Classified ads are posted on our industry website ohiolandscapers.org COST MEMBERS: $35 plus $3 for each 10 words for 30 days. NON MEMBER: $70 plus $3 for each 10 words for 30 days. PAYMENT All classified advertising must be prepaid. Mastercard or Visa can be taken over the phone. In most cases, online posting will occur within 2 business days once payment is received. Please send all inquiries and ad content to: info@ohiolandscapers.org or call the OLA office at 440-717-0002.
VanCuren Tree Service
9 Zoresco OLA Classified Ad Half Vertical.indd 1
The Growing Concern x July 2015 x 37
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DIRECTIONS continued from pg 36 Directors was elected. President – Horace (Cal) Calhoun, Vice President – Harold Kuznik, Secretary – N.H. Strnad, Treasurer – Martin Morton, plus the Directors – R. Riedel, Zigmas Dautartas, A. Dall, J. Streets, Ken Burge, Cliff Impullitti, A. Peters, and Bob Burkhardt. That first year the new organization checked into Blue Cross, Yellow Page advertising, labor availability, and listed with Cleveland Retail Credit. The logo, or emblem, as they were called then was introduced in January of 1966. Our organization was known as the Professional Landscape Contractors Association of Ohio until 1975, when a new name, Ohio Landscapers Association and a new logo was introduced by OLA President, Vincas Apanius, at the Annual Installation Dinner. If you are not an old-timer with the association, you may not know that for many years, we held a dinner dance called the Installation Dinner where eating, drinking and dancing capped off an evening when the new board was installed into office.
Effective and Affordable Advertising for Green Industry Suppliers
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Sales Clinic
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How To Set Goals For New Employees Page 32
CONTACT THE OLA FOR MORE INFORMATION 1-800-335-6521 email: info@ohiolandscapers.org web: OhioLandscapers.org
phone:
38 x Official Publication of The Ohio Landscape Association
In 1997, many board members thought that the logo resembled a bird and wanted a change. Look closely at the two trees inside the state’s outline and you will see the bird. The round tree is the body and the triangular-shaped tree is its beak. The two tree trunks serve as the legs. The logo was revised with a more “current” style under the direction of OLA President, George Hohman, LIC. Dan McClaren, APLD served as OLA President in 2004. He led a campaign to hire a marketing firm to rebrand the OLA. After many meetings and much research, the Ohio Landscapers Association was renamed in 2005 under the presidency of Mike Vitou. The new name was more encompassing of the entire membership by incorporating a very slight modification — “Landscapers” was changed to “Landscape.” Our current logo was implemented at that time. We will be celebrating our 50 Year Anniversary as well as our bright future at a super fun, super affordable event on September 19 at the Embassy Suites in Independence, Ohio. Games, prizes, networking, live music by Nitebridge, along with dancing, an open bar, and dinner will be included. Whether you are a new member or have been around long enough to remember all, or most of our rich history — you cannot miss this celebration! Watch your mail for a special invitation, or just check our website for details. The event is priced so that you can bring a date, your staff, or both. Guest rooms are available if you plan on staying the night, but will only be discounted through August 19. Hurry to register because we expect a crowd!
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