The 4 P´s of marketing

Page 1

The 4 P

, s

of Marketing


The 4 P´s of marketing are essential meanings that we as designers and communicators have to share, in order to create content that solves people's needs. Learning how product, price, promotion, and place work, helps us understand how a new project is going to be developed.

They have plenty of features share between them, as an example, let us think about appearance, we have to be able to know where is going to be (place) and how that location is going to look (promotion), that area design is going to cost (price) and of course we want a design for

,

the product that fascinates people (product).

So mainly that is how the P´s work, being able to recognize the touchpoint that our product is having is vital for our product success.

The 4 P

, s

of Marketing


Revenue // Income // Ganancia If our product starts to sell more, our revenues are going to increase.

Feasible // Factible It is not feasible to locate the burglar.

It // Information Technology // Nuevas tecnologĂ­as de la informaciĂłn The company IT team has developed a new selling gadget.

, Reliable // Trustwhorty // De confianza I know I can rely on my best friend to keep a secret safe.

Marketing // Mercadeo The marketing agency is starting a new campaign for Nike.

Needed

Vo c a b u l a ry


Advertising // Publicidad For years advertising has been one of the most creative fields.

Deals // Ofertas Forever21 is giving away really good deals this season.

Luxurious // Lujoso The new tesla in the market it so luxurious that the price skyrocket.

, Synergy // Sinenergia The companies synergy helped the incomes to increase.

Cutting edge // Innovador Apple's new technology is cutting edge.

Needed

Vo c a b u l a ry


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