Milan Design Week 3 Days Of Design 2021 Wrap Up
MDW 3DOD 2021 Wrap Up Your inside guide to Milan Design Week and 3 Days of Design. Bringing you a wrap up of stands, showrooms and installations from participating brands. For an in depth summary of new product launches, check out our Milan / 3 Days of Design Product Index.
COVER IMAGES // TOP: Fredericia’s ‘I’ll Be Your Mirror’ curated apartment, BELOWRIGHT: Karakter’s Moby table lamp, BELOW-LEFT: Cappellini’s AXO.
&Tradition Carl Hansen & Søn Cappellini Fredericia Fritz Hansen Gubi HAY Karakter Louis Poulsen Mater Montana nanimarquina PP Mobler Vipp Zanotta
&Tradition
3 Days Of Design Located at Lindencrone Mansion in the heart of Copenhagen, &Tradition presented ‘Anchor an Identity’, an exhibition which took visitors through a collection of styled rooms each grounded in and defined by the objects present; from the foyer and creative office, to the club lounge, salon and kiosk.
TOP LEFT: the ‘Material Lab’ provided an opportunity for visitors to explore materials, fabrics, woods and tools used to create Carl Hansen & Son furniture TOP RIGHT: Mix Chair and Propeller Stool with limited edition upholstery in Kvadrat/Raf Simmons textile, Ria LEFT: the foldable Plico chair by Fabricus & Kastholm
Carl Hansen & Søn MDW + 3 DOD
Carl Hansen & Søn explored the nuances of the science of comfort during this years MDW and 3DOD.
Cappellini
Milan Design Week Cappellini’s Milano showroom was taken over by an enchanting installation conceived by Elena Salmistraro. Alongside icons and novelties, Cappellini presented a journey through sculptures of the mythical character AXO. Recycled fabrics immortalized AXO’s life, from birth through to dream-doll, in a unique and engaging commentary on socio-cultural
TOP: the ‘La Casa Libera ‘pop-up at the La Rinascente, the iconic luxury department store situated right in the centre next to the Duomo. RIGHT + BELOW: AXO installation at Cappellini Milano showroom.
Fredericia
Milan Design Week Fredericia’s curated apartment - ‘I’ll Be Your Mirror’. While the balance of material, colours and texture lay at the very surface of the interior, Elisa Ossino Studio invited spectators to contemplate on their own significance and appearance within space and time through this collaborative space.
Programme
3 Days of Design Dates
16th – 18th of September Opening hours
10:00 – 17:00 Venue
Fredericia Showroom Løvstræde 1, 4th & 5th floor Thursday the 16th of September 14:00 – 15:00
PANEL DISCUSSION
Theme: Meet:
COURAGE THROUGH GENERATIONS / INSPIRED BY NANNA DITZEL Maria Bruun | Thomas Graversen | Dennie Ditzel
16:00 – 17:00
CONVERSATION
Theme: Meet:
17:00 – 22:00
TRACEABILITY WITH SPOOR AND FREDERICIA Rasmus Graversen | Birgitte Holgaard Langer
ROOFTOP PARTY
Friday the 17th of September 14:00 – 15:00 Theme: Meet:
PANEL DISCUSSION SUSTAINABILITY | RESPONSIBILITY Biomega / Jens Martin Skibsted I Ganni / Nicolaj Reffstrup | Fredericia Furniture / Rasmus Graversen
Saturday the 18th of September By invitation only.
Please RSVP here
TOP: Panel discussions inspired by Danish designer, Nanna Ditzel, who left an indelible mark on the design world at large. The panel shared personal stories from people who have a close relationship with Ditzel and others who have been profoundly inspired by her. Pictured, Dennie Ditzel, eldest daughter of Nanna Ditzel. LEFT: Fredericia flagship showroom in Copenhagen
Fredericia
3 Days Of Design Opening the doors to their flagship showroom in Copenhagen, Fredericia welcomed visitors to un-mute and re-connect, to experience an exciting panel discussion and explore an extensive range of designs that contribute to a sense of wellbeing, where ever people live, work and relax.
Fritz Hansen Milan Design Week
In partnership with MC Selvini, Fritz Hansen presented product news at the Milanese store, including the recent and colourful Series 7™ update curated in collaboration with gallerist, design curator and founder of 10 Corso Como, Carla Sozzani. New season arrivals included the elegantly innovative Clam™ pendant and the updated anniversary edition of the evergreen PK22 chair.
TOP: Clam™ pendant, designed in opal glass and brass by Ahm and Lund BELOW: Fritz Hansen Milano showroom showcasing the PK22 chair in evergreen RIGHT: Carla Sozzani in her design studio with the Series 7™ chairs in new colours.
Fritz Hasnen 3 Days Of Design
During 3 Days of Design, Fritz Hansen opened the doors to its Copenhagen flagship store to present the season’s new arrivals. The new and improved Oxford™ chair and Pluralis Table Series stood alongside a host of other notable, new designs including the elegant Clam™ light –an innovative pendant shaped by nature.
Gubi
3 Days Of Design Two local design powerhouses – Gubi and creative duo Space Copenhagen – presented three new collections, collectively exploring the allure of materiality.
TOP: Beetle Edit by GamFratesi BELOW: Unbound lighting collection by Space Copenhagen RIGHT: Private collection by Space Copenhagen
TOP LEFT: Clara Von Zweigberbk with ‘Origami Family’ TOP RIGHT: Loft at HAY House 2.0 LEFT: HAY House 2.0 featuring 2021 News, the Quilton modular sofa by Doshi Levien BELOW: Preview of Muller van Severen’s Two-Colour table series, available 2022.
HAY
3 Days Of Design HAY unveiled their brand new showroom and renovated store, HAY House 2.0 where visitors were invited to see the latest launches and previews of upcoming collections. In addition, HAY launched ‘Origami Family’ a limited edition collection of figures created by Swedish designer Clara Von Zweigbergk, which were available exclusively during 3DOD.
Karakter
Milan Design Week Located in the heart of historical Milan, the Karakter showroom displayed their latest offerings, including the first sofa designed by Michael Anastassiades.
TOP: 2021 News Moby table lamp RIGHT: Michael Anastassiades’ new sofa, Middleweight BELOW: 2021 News Glass Caraf.
Louis Poulsen Milan Design Week
Louis Poulsen unveiled Milan’s latest design destination, ‘D Studio’, in collaboration with a selection of international design brands.
Louis Poulsen 3 Days Of Design
‘D Studio’ continued their launch with ‘D Studio Copenhagen’ where visitors were entertained with exceptional design, live music, drinks and delicious food. In addition, 2021 new product launches were on display at the flagship Louis Poulsen showroom in the centre of Copenhagen.
Mater
Milan Design Week Together with Carlsberg, BKI, Kvadrat and some of the most recognized Danish designers - Mater exhibited the newest circular launches, showing how discarded materials can be transformed into design pieces.
TOP: Museo Nazionale Scienza e Technologia Leonardo da Vinci RIGHT the Mask stool, High stool and Ocean chair with the raw, recycled materials used in manufacturing BELOW: the Ocean chair with recycled ocean bottles, illustrating the products life-cycle
TOP LEFT: 2021 News Kevi chair TOP RIGHT: 2021 News Panton wire in Pine with new multicolored top plate made from household waste and beach litter LEFT & BELOW: Montana Copenhagen showroom
Montana
3 Days Of Design With a colourful and inspiring exhibition, Montana invited visitors to experience the new showroom where they highlighted product news from both Montana and Englebrechts.
nanimarquina Milan Design Week
nanimarquina heralded their return to Salone del Mobile with the launch of their contract collection, Formula, a flexible rug collection with sustainability in mind for indoor and outdoor projects. With over 250 possible combinations, clients will be able to choose from five models and 30 colours.
TOP: Nani Marquina, founder and designer, and her daughter, Maria Piera Marquina, CEO RIGHT: nanimarquina stand at Salone del Mobile BELOW: Formula details showcasing the available weave types and colours
nanimarquina 3 Days Of Design
In a beautiful apartment in central Copenhagen, furniture, lighting, and accessories by MOR Design and rugs by nanimarquina came to life in a reallife exhibit styled and presented by Openhouse.
PP Mobler
Milan Design Week To celebrate Milan Design Week, PP Møbler and Rosanna Orlandi presented reimagined Peacock and Flag Halyard chairs in Orlandi’s showroom. The pair also collaborated in an exhibition at Milan’s Science and Technology Museum, an event curated by Orlandi and the Royal Danish Embassy, where a number of classic PP Møbler icons were on display.
Vipp
3 Days Of Design First there was a bin, then a table and a chair, then a kitchen…and now Vipp starts to cook. In Copenhagen’s area of lslands Brygge,Vipp has transformed a 100-year-old pencil factory into a social dining room dedicated to sharpening the senses. At this years 3DOD, Vipp unveiled their Pencil Factory as a scene for talented chefs to host intimate popup supper clubs.
Zanotta
Milan Design Week Zanotta presented, Intimacy, a collection of 2021 news. Intimacy tells the story of living spaces that change over time, sharing their exi-existence and transformations. It narrates our deep relationship with the objects that surround us and are integral to our personality and personal history.
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MDW 3DOD 2021 Wrap Up
Contact your Cult sales representative for product and pricing information and refer to our Milan / 3 Days of Design Product Index for a comprehensive summary of new product launches from both fairs.
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