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Cheapskate wins innovation

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from XCITY (2023) - by City, University of London's Journalism Department , page 150

Article from: XCITY (2023) - by City, University of London's Journalism Department
DARCEY EDKINS

Kate Samuelson (MA Magazine, 2015), won the Georgina Henry Award that rewards storytelling and innovation for her company Cheapskate, a free newsletter informing subscribers of the free London-based events each week.

The award by the Women in Journalism organisation highlights the achievements of women in a male-centric industry. With a cash prize of £4,000, Cheapskate plans on expanding its subscriber base through

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digital marketing.

Ms Samuelson, who has recently been made Editor in Chief at slow journalism newsletter The Know, said: “It was amazing to win. We’ve been doing this for three years with full-time jobs, and it’s incredibly rewarding. There are thousands more Londoners who would beneft from us, we just want to put the word out there.”

Lucy Sarret

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Cover of "XCITY (2023) - by City, University of London's Journalism Department "

XCITY (2023) - by City, University of London's Journalism Department

by Jason Bennetto