GSI EVENT STUDY / HEMPEL SAILING WORLD CHAMPIONSHIPS AARHUS 2018
Media
Media Coverage Online The Hempel Sailing World Championships Aarhus 2018 generated 1,262 online articles for which 35.5 million visits were generated during the event, according to monitoring conducted by IRIS.
Methodology Panel Online media sources covering: Sport News News (general) Special Interest Portals (e.g.: gmx.de, yahoo, t-online)
The company was commissioned by World Sailing to conduct an analysis of online and social media coverage of the championships, as well as media monitoring. The research found that of the 1,262 online articles produced, 234 were from sources within Germany. These articles were visited by 11.18 million in Germany.
Monitoring period 28 July - 13 August 2018
Germany was followed by Italy, USA, France and the United Kingdom in terms of the number of online articles produced.
Conducted by IRIS
Online visitors from the United Kingdom produced 6.81 million visits in total, followed by USA, Netherlands and France.
Online media visits (million)
Online number of articles
Germany
11.83
United Kingdom
6.81 6.12
USA
Netherlands
6.01
France
Italy Spain
2.5 1.17 0.66
234
Italy
USA
France
65
Germany
197 174 168
United Kingdom
107
Denmark
103
Spain
65 64
Denmark
0.29
Netherlands
Japan
0.04
Greece
Greece
0.03
Switzerland
Remaining
0.04
Remaining
60 54 36
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