CASINGS & PACKAGING MATERIALS / ViskoTeepak.com
2 / 2019
FUTURE TRENDS in the casing business FRIEDRICH INGREDIENTS a world full of recepies
PIZZA TOPPINGS an analytical article SUPER PROTECT saw daylight
And much more ... Solutions 1 | viskoteepak.com
Contents. FOREWORD________________________________________ 3 SUPER PROTECT SAW DAYLIGHT_______________________ 4 FRIEDRICH INGREDIENTS: A WORLD FULL OF RECIPES ______ 7 DID YOU KNOW? __________________________________ 10 FUTURE TRENDS IN CASING BUSINESS_________________ 12 PIZZA TOPPINGS___________________________________ 15 FREIGHT DAMAGE IN OUR COMMERCIAL ENVIRONMENT___ 18 THE THREE PILLARS OF SUSTAINABLE DEVELOPMENT_____ 21 IFFA 2019 – WIENIE-PAK REVIEW_______________________ 24 IFFA_____________________________________________ 25 SOLUTIONS_______________________________________ 26
Foreword.
Why does Solutions exist?
In your hands or on your screen, you see the latest edition of Solutions, ViskoTeepak’s magazine. It’s issued twice a year for our partners and customers around the world. Let’s take a moment to reflect on why we put so much effort in creating and reading Solutions. When we have something to tell in order to bring value to your company, Solutions is the place where you can hear about it. With more than 100 partners around the globe and direct sales in a few countries, it’s important to give you the latest news and valuable information. What do we mean by valuable information? To make it simple, let’s divide it into four basic subjects:
Product innovation:
Fibrous Super Protect for resistance to white mold, Wienie-Pak TC and new types of plastic casings are only a few examples of what we’ve presented in Solutions. We want you to be the first to learn about these innovations. We’re confident that they’ll help us develop and thrive together in this industry.
Technical focus:
Our skilled technical personnel who are always ready to step in and share their knowledge. Often we use Solutions as a platform to describe and educate in different areas such as machine technologies, performance and troubleshooting.
Value focus:
We strive to be an emission-free supplier of casings and packaging materials. Sustainability is more than simply a focus, though. We value it and are proud of it. So, as always, we want you to be aware of our values and what we stand for. That’s why we regularly write and share articles about our work and our mission.
At your disposal:
We strive to create informative and deep digging articles. We welcome our partners and customers to use our marketing material when presenting and meeting your customers. The development of services and products is a constant process. In May, many of you visited our booth at the IFFA show in Frankfurt-amMain. It was a pleasure to meet you and all our common friends from around the world, and it was fascinating to discuss what’s happening in our industry globally and locally. These discussions have given us many new ideas for development. If you’d like to be the first to learn about these ideas, I strongly recommend our Solutions magazine.
Jani Lyyski JANI LYYSKI Marketing Manager & Business Developer
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Super Protect saw daylight. During IFFA, we launched our new casing solution for high-demand white-mold salamis. We call it Super Protect. This, of course, became one of the most popular discussion topics in fibrous casing circles during IFFA. Now, a couple of months after the show, we decided to take the pulse on Esa “Father Fibrous” Hihnala in order to get a better understanding of Super Protect. When did you get the idea of a Super Protect casing?
Previously, when testing fibrous casings in the white-mold applications, cellulase enzyme attacks caused casing disintegration. We had worked on this application in Lommel (Belgium) and Hanko (Finland) for more than two decades in order to find a solution for high-demand white-mold salamis.
When did you get it working?
The latest version of Super Protect saw daylight late in 2017, and field testing started early in 2018.
What has the reaction been like?
In terms of fibrous casing, this was the product that got most of the attention during IFFA. Of course, most of the interest came from countries that produce a lot of whitemold salamis.
At what stage are we now?
We continue to test the casing in order to get more information, so I’d say we’re still in the development phase. All the feedback that’s coming in is important, because it helps us to develop the casing even further. One challenging point is when the casing gets bigger, the process time usually increases, and then the casing is subject to even greater demand. However, we’re beginning to have a better understanding of this relatively long process. In some cases, including the so-called deli shops, the process to produce a white-mold salami can be up to 3-4 months. Despite the fact that SP is still in its post-
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development phase, the field experience and sales confirm that the product works well as long as the conditions aren’t too extreme.
What has been the most challenging part?
The most challenging part is that the production of mold sausage is anything but stable. Various aspects--the season, weather, ingredients, raw material, etc.--must be taken into consideration. We have to be able to test all these conditions in order to understand what’s happening at the end user. In other words, we have to collect customer process requirements and its impact on the casing construction and performance. However, like I said, we’re collecting more and more information in order to cover more sizes and applications in white-mold salami.
We also have our Preserve casing. What’s the difference between it and Super Protect?
The Preserve casing is developed for dry salamis where no mold growth is accepted. However, Super Protect is developed for the dry salamis where white mold growth is required for the assurance of aroma. JANI LYYSKI Marketing Manager & Business Developer
“In terms of fibrous casing, this was the product that got most of the attention during IFFA.”
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Available on App Store & Google Play
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Friedrich Ingredients: a world full of recipes This is a professional-level guide to meat processing, in which recipes are presented free of charge to all who work in the worldwide meat industry. Available as an app for your smartphone, the guide brings you a library of recipes that will be of benefit to production managers, product development managers and all those who work with meat. What could be more useful!?
Reinhard Friedrich, Company Founder & Shareholder
What’s the idea behind the app?
We serve a market with a tradition of hundreds of years. However, relatively few people learn the trade nowadays, as is the case in other industries. Meat-processing companies have no choice but to hire operations personnel with little or no skill in meat processing. Important know-how about sausage-making and cured meat production, in addition to basic knowledge, is needed in order to maintain high standards with respect to food safety and customer expectations. The recipes for sausage and cured meats in our system have proved their worth through many years of
success, but they aren’t well presented to a large group of customers. Recipes from other food-ingredient suppliers only disclose something that was common in earlier years in Germany and other parts of Europe, with high lean-meat content and no room for added-value ingredients or technologies. My 25-year-old son Caj had some spare time after completing his Bachelor of Science degree in business at TuM (Technical University of Munich). So, I sent him to our subsidiary company in Dubai for six months to find out what our customers really need. He soon learned there was great demand for usable recipes and basic education in meat Solutions 7 | viskoteepak.com
processing, particularly among those who’ve had to get by with on-the-job training. Caj used the trade knowledge from our company together with his presentation skills and the latest communication tools, and as a result, fiRecepies was born. More than 200 recipes were created in MS Excel® form so that users can change the batch sizes to fit their needs and then save or print the recipes. All ingredients follow these changes. Caj worked very efficiently, and in fact he was quicker than we expected. Therefore, we decided to add this enormous database into an app. Prior to this development, there was no other system for sausage-making and cured-meat processing. The process of creating the app took more than six months, but we’re all very happy with the outcome.
Why are we sharing this knowledge?
At friedrich ingredients, we aren’t afraid of transparency, as you may know already from our website. All of our products are completely transparent with respect to ingredients, applications, packaging details and prices. With fiRecipes, we’re taking this way of thinking to a higher level. Thanks to 20-plus years of international experience, we know how good meat and food products are made. However, we also address common mistakes. For most recipes, step-by-step guides with complete information are provided in a section called “The Guide to . . . .” These guides go through all of the processing steps. Today, anyone can obtain professional-level knowledge of meat processing.
What has the feedback been like?
We’ve received a lot of positive feedback, especially from people who didn’t previously have access to this kind of information. However, there were also some negative comments from rival companies. They wanted to know why we’d offer such valuable information free of charge without even a purchase commitment. Nevertheless, those comments validated our approach. It’s certain that we’re on the right track. friedrich ingredients is a relatively small provider of food ingredients with limited access to worldwide meat processors and suppliers. It will take more time than we had hoped for to spread the word that meat processing know-how is available free of charge to everyone. There are no strings attached, nor is it necessary to register with us. Our mission is straightforward: to share our message about quality and tradition so that this and future generations will know the friedrich name and the products we contribute to the marketplace. Solutions 8 | viskoteepak.com
One app, many features
ViskoTeepak’s partner Friedrich Ingredients has developed an app with more than 200 production recipes made for professionals from professionals. Certainly that’s reason enough to download the app, but there are additional benefits: • Recipes generally presented in three different quality levels: premium, standard and economy • Select recipes by product type, such as frankfurters, Mortadella and burgers • Select recipes by meat type, e.g., beef, chicken, turkey, lamb or pork • Total recipe content (kg) adjusts to changes in meat-block quantity • Optional ingredients--including your own--can be added • Option to create your own recipes, confidentially stored in your personal account (“My Recipes”) • Option to save your preferred recipes (“My Favorites”) JANI LYYSKI Marketing Manager & Business Developer
Company facts Name: Friedrich Ingredients Established: 1997 Business area: The company specializes in the supply of food ingredients to meat and food processors and caterers. Location: Innovative food ingredients are developed, produced and marketed at the company’s headquarters in Konstanz, Germany. GCC and MENA customers enjoy customer service from the company’s office in Dubai, UAE, which was established in 2014. Partners: Since 2018, friedrich ingredients has been an exclusive partner of ViskoTeepak for the Middle East.
COLOR YOUR WITH WIENIE-PAK TC.
TC (Transfer Color) casing is a WienieÂÂPak cellulose casing that contains a colored dye, which is transferred to the surface of the sausage. Solutions 9 | viskoteepak.com
Did you know? New loop machines installed Our pre-tied loops have been primarily used for chicken trusses in rotisserie chicken processing throughout North America. In 2018, ViskoTeepak decided to offer this product worldwide. As a step taken to expand the project, we've installed new machines at our factory in Nuevo Laredo. So, now we can serve our growing customer base even more effectively. Typical applications:
Rotisserie chicken / Beef roll-ups / Stuffed pork chubs / Baked hams & bacon wraps / Stuffed cabbage / Tamales / Tournedos
Learn more at www.viskoteepak.com
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Did you know? A major upgrade was done to our cogen plant at Lommel in 2018. What is it all about?
A major upgrade of the cogeneration plant was undertaken at our facility in Lommel, Belgium.
What are the benefits?
An increased efficiency in the cogen plant gives us more heat and power when we convert natural gas.
How much are we talking about?
Together with the improved efficiency, the plant reduces NOx emissions by more than 50%.
Read more about it in our Sustainability Report
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Future trends in casing business. Imagine having a crystal ball you could gaze into and predict the future – all the possibilities to make the right decision in the right time. How easy could it be? We’d probably welcome it in our social life and our business life. Occasionally, however, we forget to look at the future trends. It’s tempting to ignore the latest research about what is coming even though the implications are clear to see.
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Research and knowledge
Large-scale research and surveys are performed in all of the world’s population centers in order to grasp the emergence of new trends. Who hasn’t heard the warnings about global warming and the impact it will have on human existence? This is only one way of studying and looking into the future. In the same way, surveys and research studies are held in the meat industry. What impact does it have on the human body? How and what will the increasing population eat? What will the next generations eat and who will produce the food for them? Questions that no one might answer for 100%, but based on questionnaires and research reports the trends are quite clear – both in terms of possibilities and challenges. At ViskoTeepak, we eagerly follow those research studies in an effort to ensure that future demands will be met. Even though we do not own a crystal ball we list some of the trends that will play a role in the future meat industry.
Increasing meat production
In the coming 10 years, we will probably see the meat consumption increase by approximately 4% to 7% per year. The motivating factors are a growing world population and, particularly, a growing middle-class population that can afford to eat meat. The drivers in the fight against increased meat consumption are mainly health and sustainable aspects but also the increasingly popular vegetable-based brands and other replacement products.
Sustainability
“Here we go again,” you might think. Once again, we’re promoting sustainability as a future trend. The fact is, this trend has continued for a while but will soon accelerate. In some societies, the public sector is compelling the food industry to achieve sustainable production. It might be the case that schools or hospitals are buying food only from sustainable production sources. This trend spreads to other organizations in the private and public sectors.
Finding the right person
The avenues of potential business growth are innumerable, but the resources are limited. Moreover, the shortage of skilled labor is a challenge indicated by almost all segments in the meat area. This means that employer branding and HR will play a crucial role in attracting and keeping the best talents in the organization. Companies put more focus than ever on finding and recruiting people. Also, in conservative sectors--particularly the meat industry--we see more activity in social-media channels aiming to promote companies as worthy employers. JANI LYYSKI Marketing Manager & Business Developer
Automation
Processes and products are becoming digitalized and automated. Artificial intelligence and robotics are increasing production output, and in turn the production costs are dropping. More and more software solutions are required in order to manage the overall process, but of course we should expect to see fewer people running the production lines. At the same time, there will be an increase in the numbers of personnel who maintain the machinery and software.
In the coming 10 years, we will probably see the meat consumption increase by approximately 4% to 7% per year.
Getting close to the consumer
People are becoming more and more aware of their eating habits and spending more time evaluating food products. The trend is that the end consumer is putting value and money into quality and regional products. Moreover, the consumer spends less time preparing food. As a result, ready meals are becoming more popular and catering in a clever way is the future melody.
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Pizza toppings. The love for pizza is unparalleled. Very many people love pizza. However, we all have our individual preferences. Some would prefer cheese pizza or nothing at all, others hate it and love something substantial enough to sink their teeth into or pizza loaded with a variety of toppings like pepperoni, Italian sausage and many more. While there are several options for toppings used on pizza, sausages of different forms are one of the most used toppings. ViskoTeepak's Esa Hihnala, a.k.a. "Father Fibrous," is investigating the current use of sausage as a pizza topping as well as the potential of the future market.
The present scenario in US billion dollars:
100 80 60 40 20
China
Asia & Pacific
Australia
Latin America
Africa & Middle East
0 Eastern Europe
North America: The North American pizza market is worth $45.16 billion in revenue. According to PMQ Pizza magazine reports, the major pizza outlets have a combined market slice of 60% while the independent and small chains share the remaining 40%. The magazine also forecasts the pizza market to grow at a rate of 10.2% in five years. Western Europe: The market of Western Europe is worth $47.28 billion despite a decline during the years 2010 through 2015. Russia: The Russian pizza industry is worth $0.83 billion. Eastern Europe: The Eastern Europe pizza market is worth $3.38 billion. Much like Western Europe, it was once in decline but is now set for robust growth. Africa and the Middle East: The combination of Africa and the Middle East pizza markets hits $4.71 billion. Latin America: The pizza industry in Latin America is worth $13.28 billion. Australia: The Australian pizza market is worth $1.97 billion. Asia Pacific: The Asia Pacific pizza market is worth $10.80 billion. According to Maximize Market Research, it will have a CAGR of 5.20% by 2026. China: The Chinese pizza market is worth $3.67 billion.
Russia
The present scenario and forecasts in various regions
Western Europe
The world's love of pizza has steadily increased over the years, and today the market amounts to billions of dollars. Thus, pizza is enjoyed in restaurants and at dinner tables with equal gusto, and the growing variety of toppings fuels the market's expansion.
Generally, the pizza market is expected to grow at an impressive rate, mainly due to increasing urbanization, growth in disposable income, and advancements in technology and infrastructure. The global pizza market is also expected to experience significant growth through the introduction of new ingredients, increased use of social media, and the preferences of consumers around the globe. Moreover, home delivery and take-out are expected to dominate the pizza market.
North America
The current global pizza market
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This means that annual casing consumption needs would go up by approximately 10 million meters
Top ten markets for pizza delivery and take-out The following are the top 10 pizza markets for pizza delivery and take-out:
1. USA
6. Mexico
2. Italy
7. Argentina
3. Brazil
8. United Kingdom
4. Germany
9. Canada
5. South Korea
10. Japan
The most popular pizza toppings everywhere
From various analyses of pizza orders from varieties of restaurants worldwide, the following are some of the most popular pizza toppings: Pepperoni, Onions, Mushrooms, Sausage, Bacon, Cheese, Black olives, Green peppers. The countries below have the following favorite toppings: Russia: Moskva pizza mix of sardines, tuna, mackerel, salmon and onions Japan: Eel, squid and "miso mayo" Germany: Tuna Brazil: Green peas
Some of the fastest growing markets for delivery and take-out include:
1. Malaysia
6. Ukraine
2. Hungary
7. Indonesia
3. United Arab Emirates
8. Russia
4. Vietnam
9. Morocco
5. China
10. Chile
The popularity of pepperoni pizza
Pizza is currently the world's best-loved food. Very few people can resist a freshly baked pizza straight out of the oven. However, some pizzas miss the critical ingredient of pepperoni. While it's undeniable that people have various preferences and that pizza has evolved into many forms over the years, pepperoni--a quintessentially American invention--is the most popular pizza topping in the world. Nobody has taken credit for its invention, but this cured sausage has been in use since the early 1900s. The moment Italian American shops and butchers became popular, pepperoni became popular too. Even with all the fast food in the world right now, pepperoni remains the top choice for many people.
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Sausage and combinations of vegetables have their place, but they're far behind pepperoni, the all-time favorite.
Growth possibilities Sucuk: Sucuk is a category of famous Turkish foods. The name refers to the spicy Turkish beef sausages found in that country, the Middle East and Central Asia. Similar names in neighboring countries include Sudzhuk in Bulgaria and Russia, Suxhuk in Albania and Soutzouki in Greece. Sucuk sausage is made of ground beef, but occasionally it's made with other meats. It's one of the spiciest sausages that can include black and red pepper, salt, garlic, cumin, sumac and many more. Sucuk is highly consumed in the Middle East, Central Asia and the Balkans. Because of its spicy nature and dairy ingredients, its use around the world for pizza and various dishes is increasing rapidly. Salami: Salami is the name given to a variety of sausages that are made from a mixture of raw meat such as pork and beef along with herbs and spices. It was initially made in Italy, but now it's made in other parts of the world too. Salami can also be salted, smoked or even air-dried.
White-mold salami: These sausages have a natural, edible mold similar to that found on aged and soft cheeses. The mold helps salami drive out any potential bad mold that might otherwise occur in the drying process. The molds are natural and delicious.
Fibrous casing expanding
According to our understanding, the global pizza industry is using >35% of all Fibrous casing produced when including all players' capacities. So it's by far one if not the most important business segment for Fibrous casing business. When looking at growth rates in global perspective (10-12 % in coming 3-4 years) and trying to quantify the possible volume increase for Fibrous casing, we talk about incremental volume of 30 to 40 million meters over that period. This means that annual casing consumption needs would go up by approximately 10 million meters just because of this growth. The growth rate can be expected to continue steadily in the future as well because large international pizza chains like Pizza Hut, Domino's and Little Ceasar, to name a few, will continuously expand beyond U.S. borders into nations with increasing disposable incomes. Naturally the selection of toppings will be different and country-specific, but pepperoni will maintain its enviable status as an extremely popular choice.
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Freight damage in our commercial environment. ViskoTeepak is a global market player. The statement is obvious, but it has multiple implications. The one seen on a daily basis is the need to distribute products to partners in various corners of the world. From Japan and Korea to Peru and Venezuela on the other side of the world, ViskoTeepak products are shipped through all possible modes of transport from our manufacturing and distribution facilities located in Europe. Multiple carriers involved
When shipping overseas by air or by sea as FCL (full container load) or LCL (less than container load, consolidated shipments), multiple carriers are generally involved in the process. Road haulage from our manufacturing site to the airport or seaport terminal, followed by actual overseas carriage and the final leg of delivery to our partner's warehouse incorporate additional handling, thereby increasing the likelihood that the goods will incur damage. Whether the commercial agreement calls for freight collect or prepaid terms, whether the forwarders are contracted by ViskoTeepak or our partner, we all make sure we use the most professional and reliable forwarders. Still – sometimes – freight damages happen.
The vast majority of all shipments are fine
It should be emphasized that the vast majority of shipments arrive at their final destinations without any issues. There are, however, exemptions that call for attention. It’s fair to say that while we aim for a zero-defect culture by focusing on prevention, the freight damage won’t disappear completely. When freight damage is reported, the ViskoTeepak process calls for a thorough root-cause analysis and subsequent correction.
Freight-damage example:
Cargo leaving Brno warehouse safely packed and stowed–plenty of work is dedicated to ensure all outbound cargo is safely packed, loaded and stowed
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Consolidated shipment: local carrier taking over for delivery to the final destination
Shipment delivered to the destination warehouse where damage is discovered, e.g., wet boxes, torn cardboard, etc.
process starts. With one party responsible for the transportation and insurance costs, there is no ambivalence about who should raise a claim and follow up on its settlement. Whenever the transfer point is moved to somewhere else (FCA port of loading – Hamburg, Rotterdam or DAP port of discharge), any claim process gets much more problematic.
Here are a few lessons learned during the past several months: 1. Goods receipt at the partner’s warehouse: This is a key part of the process. Too often the transportation documents (bill of lading, air waybill) are signed without listing obvious damages to the delivered goods. Photographic evidence documenting goods while still in the container, etc., will contribute to any further investigation and claims. 2. Commercial contract Buyer/Seller, Partner/ ViskoTeepak: This is another obvious aspect, but it’s often overlooked. It seems there is some work to be done to ensure that both parties fully understand their responsibilities in relation to freight arrangements. There is no need to reinvent the wheel here, as the use of the correct Incoterm is critical when something goes wrong. Despite the numerous articles that attempt to explain why FAS, FOB, CFR and CIF terms aren’t suitable for container shipments, these are still widely used in our business. The same applies to EXW and DDP, as their use is difficult to justify in the commercial context. The rumor is that both of these terms will disappear as soon as the new Incoterms for 2020 are introduced. 3. Transfer of costs and risk at points other than loading and receiving dock: It’s fair to say that door-to-door terms (FCA Brno, DAP partner’s warehouse) introduce the lowest level of complications when any form of investigation or claim
4. Risk coverage: Once an investigation is successfully concluded, there is a discussion of which party will cover the costs. Given the fact that maritime and airfreight legislation offers only the minimum coverage, the amount recoverable from the carriers is negligible. ViskoTeepak offers full insurance coverage for all shipments where we cover the freight costs. For all other arrangements, it’s our partner’s responsibility to negotiate the appropriate insurance terms with the carrier and/or insurance broker. As in any business, good contracts make good partners. There are times to celebrate success, enjoy business growth but there are also moments when problems arrive. Any freight damage is such a moment. It’s never pleasant to deal with sale losses, calls for urgent material replenishment, extra costs, etc., so let’s focus on prevention but also ensure that we’re fully aligned and have a robust process for such occasions. PETER FLORIŠ Global Supply Chain Manager
Freight collect terms
INCOTERM
EXW
Exworks (place)
FCA
Free carrier (place)
FAS
Free along ship (port)
Freight prepaid terms
FOB
Free on board (port)
CFR Cost & freight (port)
CIF
Cost insurance & freight (port)
CPT
CIP
DAT
DAP
DDP
Carriage paid to (place)
Carriage & insurance paid to (place)
Delivered at terminal (place/ port)
Delivered at place (place)
Delivered duty paid (place)
Seller
Seller
Seller
Seller
Seller
Obligations and charges Warehouse service
Seller
Seller
Seller
Seller
Seller
Seller
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1. Environment 2. Society 3. Economy
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The three pillars of sustainable development. When all three pillars are strong, people live in a system where high quality of life is the norm. They have a healthy environment, a satisfactory level of economic well-being and a robust level of social fulfillment.”
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1
Environmental – Planet
This is probably the best known and most discussed part of sustainability. We can’t take the natural resources for granted, because they aren’t limitless. This pillar supports initiatives such as the following: • Renewable energy • Reducing fossil fuel consumption and emissions • Sustainable agriculture and fishing • Organic farming, tree planting and reduced deforestation • Recycling • Better waste management For all the resources we use in our processes we can ask the simple questions: Can we Reduce? Can we Reuse? Can we Recycle? No? then we must Rethink. At ViskoTeepak, we have applied the “four Rs” approach in the following areas: Fresh and waste water Continuously rethinking for reduction, reusing and recycling. • 16% lower consumption per ton of ready product achieved during the past 7 years • Waste water cleaned and recycled by a third party
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Energy • Continuously rethinking for reduction and finding renewable resources • Gradually installing LED lights • Wood chips burner installed • New, more efficient cogen installation; reusing gas-engine heat Wood pulp • 100% renewable by using certified suppliers Long-fiber paper • 100% renewable by using certified suppliers Cellulose waste • Reused as biofuel “We strive toward the ability to maintain the rates of renewable resource harvesting, pollution creation and responsible consumption o f nonrenewables that can continue indefinitely.”
2
Social – People
A company is a group of people who work toward the same goal, have mutual respect, support each other, grow themselves in their skills and knowledge, socialize and attain results. People ARE the company!
At ViskoTeepak, we support our people by taking care of: • Safety and security • Health • Belonging, being part of • Education and training • Empowerment and participation We develop programs to support each of these needs and train our leaders to take care of and live by these principles. Fundamental for this process are our three core values that we call “TAF”, Trust, Ambition and Fun. “The social pillar in a sustainable development takes care of the ability of a social system, such as a company, to function indefinitely at a defined level of social well-being.”
3
Economics – Profit
“At ViskoTeepak, we strive toward the ability to support a defined level of economic production and to do it indefinitely.” No business model can function without profitability. So, profitability is essential for a global sustainability plan.
Translating this to behaviors we value at Visko Teepak, it can be summed up as follows: Striving for perfection in everything we do • Creating best experience possible for our customers • Offering some of the most productive complete casing solutions in all our product lines, which we achieve together with our partners • Tailoring not only our products but also by creating the optimal complete solution and support for your business • Being cost-minded • Continuously invest in new technologies / materials In 2017, we started with the introduction of the Zero Defects approach. The core idea is that when something goes wrong (i.e., the occurrence of a defect) the natural reaction of the people involved is to seek the root cause, find it and eliminate it in order to prevent repetition of the same defect. When the entire workforce behave this way, we improve product quality, reduce waste and empower people to take responsibility. We also eliminate costs and activities that don’t add value. In other words, we pursue sustainable performance. LUC VAN EROM Vice President of Operations
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IFFA 2019 – Wienie-Pak review. IFFA 2019 will stay in the records as a very solid trade show in terms of the WP presentation. It wasn’t as spectacular as back in 2016, though, when our eye-catcher was the D-tech casing supported by a demo with a Tomra detector. The focus of the 2019 presentation was on showing the wide range of possibilities with WP. It’s not about a single, best-in-class property, but instead it’s about a combination of elements that make the WP casing such an essential product. Longest strand ever
The WP product was presented at the front corner of the booth. This time our eye-catchers were the “longest strand ever” and the floral bouquets made of WP. In the showcase, the latest developments and the well-known, highly consistent performance of the WP product were demonstrated. We knew from the start that it wouldn’t make a spectacular impression with a first-time visitor, but the overall picture was very impressive.
This is what we showed
• Basic casing construction for a balanced stuffing caliber • Casing colors, (multicolor) printing, LogoPrint and TC casings for a more attractive final product • Stripes, D-tech, TE improvements and the newly developed collar for greater safety in the customer’s process • Closed end possibilities, large inner bore and greater strand lengths for lower overall production cost
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• Technical assistance and calculation programs to support the theoretical knowledge of the process
Positive feeling
It was very convenient with distributors at the booth, iPad presentations, and the whole VT crew generating trust and goodwill. IFFA 2019 progressed in a quiet, relaxed atmosphere. Business is running well, and the demand for the WP casing is high. New areas have been developed, and our efforts are repaying us. WP was presented in a very positive light, and there’s a firm foundation for our shared success. WIENIE-PAK TECHNICAL GROUP
Business is running well, and the demand for the Wienie-Pak casing is high.
Thanks
IFFA TO ALL OUR VISITORS DURING
IFFA STATS
VISKOTEEPAK STATS
67,000
5
149 DIFFERENT COUNTRIES
57 VISKOTEEPAK STAFF IN PLACE
1,039
10+
120,000 m2
312 m2
VISITORS + 7 %
PRODUCT LINES
EXHIBITORS
INNOVATIONS & NOVELTIES
OF EXHIBITION SPACE + 9 %
BOOTH SIZE
THE NEXT IFFA WILL BE HELD
14–19TH OF MAY 2022 Solutions 25 | viskoteepak.com
Solutions. Solutions is ViskoTeepak’s magazine, in which we share information about everything that’s happening with our company. The magazine is distributed among ViskoTeepak customers and partners. The magazine is put together by Marketing Manager & Business Developer Jani Lyyski with help from his colleagues at ViskoTeepak. Please e-mail your comments about improving the future look and content of the magazine: jani.lyyski@viskoteepak.com or phone +358 457 5483 340. The ViskoTeepak, Wienie-Pak and Nova product names and the ViskoTeepak logo are trademarks or registered trademarks of ViskoTeepak Belgium NV and may not be used without the company’s consent.
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