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BYJU’S ANNOUNCED AS OFFICIAL SPONSOR OF FIFA WORLD CUP QATAR 2022TM

BYJU’S, A WORLD-LEADING EDTECH COMPANY, HAS BEEN ANNOUNCED AS AN OFFICIAL SPONSOR OF THE FIFA WORLD CUP QATAR 2022TM .

Through this partnership, BYJU’S will leverage its rights to the FIFA World Cup 2022TM marks, emblem and assets, and run unique promotions to connect with passionate football fans around the world. It will also create engaging and creative content with educational messages as part of a multifaceted activation plan. Byju Raveendran, BYJU’S founder and CEO, said: “We are excited to be sponsoring the FIFA World Cup Qatar 2022, the biggest singlesport event in the world. It is a matter of pride for us to represent India on such a prestigious global stage and champion the integration of education and sport. Sport is a big part of life and brings together people across the world. Just as football inspires billions, we at BYJU’S hope to inspire the love of learning in every child’s life through this partnership.” The FIFA World Cup Qatar 2022TM will take place from 21 November to 18 December 2022.

For more information, visit FIFA.com

KNOWLEDGE HUB AND RENAISSANCE COLLABORATE WITH UAE MINISTRY OF EDUCATION

Knowledge Hub, a leading provider of learning solutions in the UAE and throughout the Middle East, and Renaissance, the creator of the myON digital reading platform, has announced the successful launch of an ongoing project with the UAE Ministry of Education to improve English reading standards for the 380,000 students in primary and secondary Emirati schools.

The Ministry of Education endorses myON as a cross-curricular literacy tool to ensure students have access to rich reading content across all subjects, which will ultimately have a positive impact on reading standards across the country.

The myON platform gives students access to a personalised digital library of over 2,400 books that can be used across the curriculum, promoting cross-curricular literacy development. All myON books include natural voice audio narration to model reading fluency in English, as well as additional support for English language learners. myON is well suited to blended learning environments, allowing students to read both in school and at home. Students can access myON on laptops, tablets, and other devices, and offline reading is supported as well.

Chris Bauleke, CEO of Renaissance, said: “Renaissance is excited to be working with Knowledge Hub to support the UAE Ministry of Education in developing a strong reading culture in its public schools. Renaissance has experience in successfully implementing wholecountry projects. By providing myON to students in every UAE primary and secondary school, we are one step closer to achieving our 35-year mission to accelerate learning for all.”

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FINANCIAL INTELLIGENCE LAB AND SMART MONEY MANAGEMENT APP BUILT BY TEACHERS

TWO UAE-BASED TEACHERS HAVE FUSED EDTECH WITH FINTECH TO CREATE THE FIRST FINANCIAL INTELLIGENCE HUB, COMPLETE WITH A LEARNING RESOURCE AND A SMART MONEY MANAGEMENT APP BUILT BY EDUCATORS TO NURTURE MONEY MANAGEMENT SKILLS AMONG KIDS AND TEENS.

The purpose-built learning resource – the Edfundo Learning Lab – comprises a mix of face-to-face and micro online, free, and paid-for educational programmes. It is designed by Simon Wing and Andrew Toward, cofounders of the Edfundo app and pre-paid debit card aimed at empowering youngsters to learn, earn, spend, and save in the impending cashless society.

Wing, Edfundo’s CEO, says financial illiteracy is rife in children and many adults making the Learning Lab an essential adjunct to Edfundo’s core product ensuring financial education underpins the transformative neo banking business model. “Throughout our teaching careers in the UK and UAE, my fellow co-founder Andrew Toward and I have found that commitments to tutoring kids in money management in schools are often hampered by the lack of appropriate teaching tools.

“The Edfundo Learning Lab will help plug the gap at home, online and in the classroom. In tandem, the smart money management app and pre-paid debit card will allow youngsters to put their learning into immediate practice,” Wing said.

Meanwhile, Dubai-based The Aquila School, part of the International Schools Partnership (ISP), is the first to join the Edfundo for Schools initiative as an Edfundo Education Partner. Head of Secondary, Benjamin Atkins said The Aquila School is committed to teaching children pressing life issues, including money management. “The Aquila School ensures learning is engaging, relevant, and based on real life. Partnering with Edfundo supports this and develops an area of our curriculum that is vital to ensuring lifelong skills and good money management. We are excited that our pupils will be the first in the region to take part in the Edfundo Learning Lab, and practise taking responsibility for their own spending and saving habits with the app and pre-paid debit card, knowing parents will have full oversight and control. The Edfundo Learning Lab will also encourage our families to have deeper conversations about the important things in life, as our students nurture positive financial independence.”

Edfundo’s COO Toward confirmed that parents can also take part in Edfundo’s online and in-classroom microlearning tips, lessons, and scenarios. Extra-subscriptionbased, step-by-step modules will also provide full-family access to the virtual community environment where learning follows the ‘share, show, do’ model, with storytelling content.

“Our many years of teaching mean Simon and I know children learn by hearing life stories and hands-on experience,” explained Toward, Edfundo’s COO. “To ensure this content is safe, relevant, and exciting we are co-creating and curating the financial education content with the Edfundo programme team and specialist mentors.”

The Learning Lab’s content is co-created by a group of multi-national specialists led by Wing and Toward and featuring Bahraini-British GenZ Montessori teacher, Tariq Nasser; Saudi FinTech and business development expert, Saleh Al Hammad; and children’s learning author and former finance executive, Will Rainey.

 Simon Wing and Andrew Toward, co-founders of the Edfundo app

The Aquila School onboards as an anchor education partner

The Edfundo Learning Lab went live in early March with smart money management tips and facts for public access via social media platforms and the Edfundo website at: www.edfundo.com.

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