Flashback: June 1994 1.
2. Licensing News Mattel Will Make Nancy Kerrigan Doll
This fall, Mattel will introduce a line of fashion dolls in the likeness of U.S. figure skater Nancy Kerrigan through a licensing agreement with ProServ, the sports marketing firm that represents Kerrigan.
3.
1. Warner Bros.’ Steven Spielberg Presents Animaniacs-licensed products hit retail shelves this spring. Warner Bros. considers the animated series, airing on Fox Children’s Network, one of its hottest properties. Animaniacs stars Yakko, Wakko, and Dot Warner and each episode has its own theme and is comprised of three or four cartoons. 2. The Puzzleworks is scheduled to air starting January 1995 and features puppet people who try to bring positive, cooperative, and self-esteem-building approaches to life. The series is the first major daily preschool series to be funded by the Corporation for Public Broadcasting in 23 years. 3. Live-action TV finds a new role in licensing with The Mighty Morphin Power Rangers. It all started when Rita Repulsa, the wicked intergalactic sorceress, sent evil space aliens to conquer the Earth. The only force mighty enough to stop them are five average teenagers.
News Brief
TMA Shortens Toy Fair by Two Days and Announces Next Hall of Famer The Toy Manufacturers of America has announced the American International Toy Fair will be an eight-day show beginning in 1995. Toy Fair, which has been a 10-day event since 1952, will now be held the second Monday of February through the following Monday. The 1995 dates are February 13 to 20, with Javits Center exhibits open February 17 to 20. TMA has also announced that John W. Amerman, chairman and CEO of Mattel Inc., will be inducted into the Toy Industry Hall of Fame during the 11th Annual Dinner-Dance, which will be held on February 17, 1995 at the Marriott Marquis in New York. Amerman received unanimous approval by the Association’s board of directors and will be the 19th inductee.
126 • THE TOY BOOK
MAY/JUNE 2014