FEATURE
The Retail Show That Fulfills Year-Round Halloween Needs THE HALLOWEEN & PARTY EXPO offers an all-inclusive opportunity to see the latest in children’s costumes and accessories, toys, novelties, party supplies, and more, taking place from Jan. 25 to 27 in New Orleans. The show is North America’s only event that brings together all things Halloween, party, celebration, and haunt under one roof. Join thousands of fellow retailers to get the first look at thousands of new products launched for the upcoming season, take advantage of exclusive show specials and discounts, and benefit from an education program designed through retailer feedback and presented by leaders in the industry—all while networking with peers and enjoying all New Orleans has to offer. MORE THAN 350 EXHIBITORS The show floor features thousands of brands from more than 350 exhibitors, including Melissa & Doug, Conver USA, Rubie’s Costume Co., Dillon Importing, Fun World, little adventures, Neptune Trading, California Costumes, Rhode Island Novelty, elope, and many more. Shop expanded product categories, from business services, costumes, and accessories to makeup, toys, novelties, and more. Find the hottest products for the coming season that will drive your sales and new ideas for impulse purchases and add-on sales. As always, top costume distributors will also showcase their newest lines and what is sure to be in demand for the 2019 season. See the latest looks inspired by TV shows and movies and all the accessories needed to make the perfect costume complete. Benefit from unprecedented access to first looks and sneak peaks of the newest trends and products, while
competition returns as artists dive into the realms of fantasy or horror to showcase the latest makeup techniques. Your badge gives you access to the co-located event HAuNTcon, the Haunted Attraction National Tradeshow and Convention, which will feature two show floors and oneof-a-kind costumes, masks, makeup, props, and décor. Come together with your colleagues to relax, refresh, and head Halloween & Party Expo 2018 back to your store with fresh ideas. Mark your calendars for the annual taking advantage of discounts and show speBrewing, Booze, and Boos Costume cials that can only be found at the 2019 event. Ball and enjoy all that New Orleans has to offer, including rich culture, excellent cuisine, BUSINESS-BUILDING RESOURCES eclectic music, and vibrant nightlife. Concierge Find everything you need to make your services make this city easy for you to expebusiness a success. Daily retail roundtables rience, from planning a night on the town to and panels will address the topics that are locating the best restaurants and music. most important to retailers. Learn how to in Follow the Halloween & Party Expo on crease customer engagement, diversify your social media today on Facebook (facebook. inventory, and increase add-on sales, as well com/thehpe) and Twitter (@halloweenpartyas receive expert tips on merchandise best expo) to get all the updates and stay in the practices and staffing strategies, as retailers loop for the upcoming event. Also, sign up like you and industry experts take the stage for the Halloween & Party Expo’s newsletter, to discuss new ideas and best practices. The Celebration, for interviews with industry The show floor will feature a new Business professionals and hot new emerging trends Services pavilion to source the newest techto help prepare you as we head into the nologies from POS companies, inventory con- Halloween season! » trol, staffing services, and more. This event is a one-stop shop for your business needs. Interested in exhibiting? AN EXPERIENCE NOT TO MISS Feel the energy of New Orleans throughout the show and join us at daily special events that bring products to life and off the hanger. The new Friday Night Fashion show will feature looks from more than 40 exhibitors and entertainment, drinks, and giveaways. The Artist Battleground makeup transformation
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Contact Marni Golden Vinci at (203) 242-8712 or mvinci@urban-expo.com.
To register for the 2019 show, visit halloweenpartyexpo.com/toybook
