MEDIA KIT | may 2012
MAY 2012
image: blossom & cat
media kit
issue 05 front cover featuring cushions by blossom & cat
inspiring a handmade lifestyle... tickle the imagination is a gorgeous new art, craft and design magazine celebrating the handmade and creative community in Australia. Released bi-monthly, tickle the imagination aims to inspire creativity... showcasing talented artists, crafters and designers, discovering emerging talent and sharing real-life stories and diy projects. Be inspired by gorgeous images, take a peek into the lives of artists and designers and discover ways to include creativity & handmade into your everyday living.
our readers... Our readers are Australian women aged between 25 and 45 who appreciate all things creative and love to support handmade.
profile... • 96% female • 77% Australian • 79% aged 25-44 • 100% lovers of handmade & creative *based on facebook insights 8/5/2012
snapshot... Here’s a quick overview of what we have achieved in the 9 short months since the first issue of tickle the imagination was released... • 6 gorgeous issues • 2200+ subscribers • 3600+ facebook likers • 2000+ web visitors per month • 5000+ readers/issue
image: blossom & cat
editorial calendar jun/jul
oct/nov
issue 06
issue 08
hollywood glamour
repurposed
focus on fashion. inspired by the hollywood
focus on makeovers and eco handmade
classics... audrey, marilyn monroe, elizabeth
and creative
contributor material due 1 May
contributor material due 1 Sep
advertising material due 15 May
advertising material due 15 Sep
release date - first week of June
release date - first week of October
aug/sep
dec/jan
issue 07
issue 09
once upon a time
christmas
focus on handmade and creative just for kids
handmade gift guide, gifts to make,
with a fairytale theme
wrapping inspiration & more!
contributor material due 1 Jul
contributor material due 1 Nov
advertising material due 15 Jul
advertising material due 15 Nov
release date - first week of August
release date - first week of December
advertising opportunities digital magazine creative directory
information about your business www.yourwebsite.com.au
information about your business www.yourwebsite.com.au
information about your business www.yourwebsite.com.au
information about your business www.yourwebsite.com.au
full-page
half page
half page
creative directory
210 x 297mm
(horizontal)
(vertical)
80x60mm image
131 x 190mm
272 x 90mm
plus blurb and website link
advert space
single issue
3 issues (save 20%)
full page $350 $840 full page - inside front cover
$400
$960
double page spread $560 $1344 double spread - inside front cover
$640
$1536
half page $210 $504 creative directory $125 $300
*All ad bookings receive a 3-month feature listing in our online creative directory
sponsorship & partnerships tickle the imagination is looking to form mutually-beneficial partnerships with like-minded businesses. If you would like to discuss what tickle the imagination could offer you and how we could work together, please contact Tanya by email editor@tickletheimagination.com.au or by phone 0412 415 196
blog With over 43,000 page views since it started 12 months ago, our blog is the perfect spot to share your creative business. We offer 10 spaces for banners ads in the right-hand column. Rates - $50/month or $120/3-months
magazine specifications & requirements Single page pdf or high-quality jpeg with text embedded.
please submit all advertising bookings and artwork to advertise@tickletheimagination.com.au
design servic e available
designers are available to design your advertiseme nt for you. Please contact us for pricing.
other promotional opportunities
Our aim is to show off the best creative talent Australia has to offer...regardless of advertising budget! So here are a few no-cost & low-cost ways you can introduce yourself to our readers...
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{worth a thousand words} blog posts Our daily {worth a thousand words} blog posts are a way of sharing new finds, the things we love, and introducing your creations to a new audience! The blog post consists of simply an image along with a link to your website and/or facebook page.
Submit an image that speaks a thousand words for your business to editor@ tickletheimagination.com.au be considered for our daily {worth a thousand words} blog posts.
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{word of the day} on facebook Each weekday we share a {word of the day} at our facebook page. You are invited to post an image and details of your favourite creation inspired by that word onto our wall, or share it on your own wall and tag us!
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submissions & contributions If you have a fantastic idea for an article, we’d love to hear from you. Perhaps you’re an artist, crafter, designer, photographer, writer, or stylist and looking for a little exposure for your product or business...let us know... we’d love to team you up with other talented creatives to produce something gorgeous!
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online creative directory - www.tickletheimagination.com.au/directory Our creative directory is especially for creative businesses we love and those that support tickle the imagination through advertising or contributions. There is no charge to be a part of out creative directory, however a paid ‘featured listing’ option is available to those businesses that would like to feature at the top of their category. If you would like to be considered, please email through your business details along with four of your favourite product images.
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join our call-out list You will be emailed when we are looking for items to be included in upcoming issues for photoshoots or for shopping/inspiration pages. visit http://www.tickletheimagination.com.au/callout-list.html to signup today!
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giveaways Giveaways give tickle the imagination subscribers the chance to win great products and services that reflect the ethos & style of tickle the imagination Promote your latest products and boost brand awareness with a giveaway on tickletheimagination.com.au
sweet words...
“
Your ‘word of the day’ on your tti facebook page, gives little promote our handmade wares, & for that i am very gratefu
I believe the word at the time was ‘hearts’ & my clay heart talented Darren at CkMetrophotos. I have since had the opp business packaging & he has just recently used some tags in
Thank you for what you have created with tickle the imagin KIM - NEST INTERIOR STYLING
“
What an absolutely stunning 1st issue snoozed with a cup of tea and flicke new IKEA catalogue that arrived in t images and how to’s in Tickle The Im
I went straight back to your site an AMY - GIGGLEBERRY CREATIONS
“
It is easily the best looking ‘craft’ mag out there… so editorial and u mags include contributions willy nilly, just to fill pages and it’s clear because there’s nothing I dislike. It’s truly quality content, stunning TANIA McCARTNEY - AUTHOR
e businesses like mine the opportunity to ul.
gift tags were spotted by the amazingly portunity to make my mud tags for his n a gorgeous engagement photo shoot!
nation, i love being a part of your journey.
”
e of your magazine!! I have spent my ‘down time’ while kiddies ed the gorgeous pages enjoying every bit! I even overlooked the the mail today to just keep looking through the amazing articles, magination!!
nd became a subscriber!
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utterly gorgeous, with brilliant content. Many online you’ve either sourced the very best or have culled images, beautifully laid out and designed – it’s bliss.
”
www.facebook.com/tickletheimagination www.twitter.com/tickletheimagin www.feedburner.com/TickleTheImagination editor@tickletheimagination.com.au
image: blossom & cat
www.tickletheimagination.com.au