Apple facts and figures & the enigmatic Steve Jobs
12) Engage Face-to-Face Jobs hated formal presentations: “I hate the way people use slide presentations instead of thinking,” “People who know what they’re talking about don’t need PowerPoint.”
13) Know Both the Big Picture and the Details Detail is everything and an awareness of how they fit into the bigger picture smoothes the process of product creation.
14) Combine the Humanities with the Sciences Consumers want to feel the emotion behind products, not just rational features.
15) Stay Hungry, Stay Foolish Jobs believed that no matter how successful you were, you should keep the desire burning and not be afraid to push the envelope.
Apple weekly chart
July 2012 | www.financial-spread-betting.com | 59