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VMware Partners with Netmagic to Launch CloudHealth Service in India /06 www.smechannels.com

India’s leading IT magazine for channel business VOLUME 11 | ISSUE 04 | PAGES 32 | JULY 2020 | RS. 20/-

PARTNER CORNER / 18

Pandemic Scams and How To Not Fall Prey For Them!

SECURITY / 22

Dell Technologies Brings two New VxRail Systems

CASE STUDY / 28

“The First Outlet of Concept Mall in Dubai Chooses Matrix Video Surveillance Solutions for People Counting.”

SME CHANNELS

COVID19 SUPERHERO TECHNOLOGY SUMMIT & AWARDS CONCLUDED WITH A GREAT LEARNING P/24

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Poly Leads Industry with the Most Microsoft Teams Certified Headsets Available Pg: 13 www.smechannels.com

India’s leading IT magazine for channel business

SECURITY / 22

PARTNER CORNER / 18

Pandemic Scams and How To Not Fall Prey For Them!

Dell Technologies Brings two New VxRail Systems

CASE STUDY / 28

“The First Outlet of Concept Mall in Dubai Chooses Matrix Video Surveillance Solutions for People Counting.”

MY EXPERIENCE EDITORIAL

EVERY NEGATIVITY HAS AN OPPORTUNITY SANJAY MOHAPATRA

sanjay@smechannels.com

Dear Friends We are in a state of confusion – whether to maintain WFH or WFO as the cases are growing in numbers but people have started moving out. So, from the outset my submission is - we must live with the situation as there is no concrete datapoint on any of the theories floating thorough the media. But one piece of advice – maintain utmost caution. For myself, I am completely confined to WFH, which is giving me satisfaction mentally and devoting more time in harnessing my creativity and engaging with a larger audience beyond the traditional boundaries. In recent times we have engaged with senior IT leaders in all regions of the world. I can clearly observe there is a visible shift in the market and consumption pattern. We have been talking about the shift in various platforms and when the really comes, the change does not reflect prominently but now things are different.

You have to think differently. Do not think that the situation would be normal soon. If it would happen so it would be in a different ways and shape. Imagine, you are not able to speak to someone outside of our home without mask, you have to sanitize your hands every time you touch anything.

You avoid meeting anybody and everybody, unless they are known to you. So, Covid-19 has changed everything – including your interpersonal relationships, business relationship, etc. The other thing is its impact on the industry which is continuing to happen negatively. Domestic market is delaying their buying and project execution and international market – specially US and Europe are in bad shape in terms of their own economy. Do you expect that things would be normal? If I say, it is a lie to myself.

Now, what next? As we all observe, we have potential to transcend our imaginary and physical boundaries. Virtual business is the new normal and one has to reimaging how to address the opportunity. To my reckoning managed services, cloud services, security services, document services, digital signature, and many more such services are going to drive the market though technology product market would not go away but vibrancy that you used to feel earlier would certainly has dried out.

Before I shine off, I must congratulate all the winning partners of SME Channels Covid-19 Superhero Partner Award. I am glad to see your support to the ecosystem and your workforce.

I must apprise you that SME Channels Covid-19 Superhero Technology Summit & Awards turned out to be a path breaker. You all supported this initiative. Thank you for that. I must thank all the senior IT leaders and Prof. Triveni Singh, Superintendent of Police- Cyber Crime, IPS Officer, Uttar Police for inspiring talks and making the event a thought leadership platform.

FUJIFILM’s LTO Ultrium8 Adhering to the 8th-generation LTO Ultrium* standards for magnetic tape storage media, Fujifilm had launched LTO Ultrium8 Data Cartridge (LTO8) in the Q3 2019. The LTO8 allows for backup and archive of large-capacity data, using the barium ferrite (BaFe) magnetic particles with its outstanding recording/retrieval performance and long-term durability. It offers a storage capacity of 30TB (12TB for noncompressed data), twice the capacity of the previous generation. It is also capable of transferring data at 750MB/ sec. (360MB/sec. for non-compressed).

With its ability to provide secure and long term storage of massive data at a low cost, LTO8 responds to the increasing demand for data storage.

SPECIFICATION: Storage capacity up to 30TB, high speed data transfer reaching750MB/sec.

FINAL WORDING: appropriate material design has allowed for high tracking performance and durability for the magnetic heads in the tape drives, boost reliability showing stable and excellent performance.

SME CHANNELS JULY 2020

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contents

Trusted Advisor of Channel Business

VOLUME 11 ISSUE 04

2020

JUL E SMAT CH

Publisher: Sanjib Mohapatra Editor: Sanjay Mohapatra Sub Editor: Nidhi Shail, Pooja Jain Designer: Shadab Khan Web Designer: Vijay Bakshi Technical Writer: Manas Ranjan Lead Visualizer: DPR Choudhary MARKETING Marketing Manager: Vaishali Shukla Circulation and Printing: Rajkumar Hansa SALES CONTACTS Delhi 6/102, Kaushalya Park, Hauz Khas New Delhi-110016 Phone: 91-11-41055458 / 8587835685 sanjeev@smechannels.com Bangalore #28/1, 3rd Floor, Sri Lakshmi Krupa, Near Shamanna Park, Model House Street, Basavanagudi, Bangalore - 560004 Ph. No. +91 88618 21044 Mumbai Tahmeed Ansari 2, Ground Floor, Park Paradise, Kay-Bees CHS. Ltd.,Opp. Green Park, Oshiwara, Andheri (west), Mumbai - 400 053.

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Aspire Systems acquires majority stake in RapidValue Solutions Aspire Systems has acquired a majority stake in RapidValue Solutions, a leader in digital product engineering services and solutions. This acquisition will enable Aspire to strengthen its capabilities in Digital Engineering, which is a key area of focus for Enterprises and ISVs as they try to accelerate their digital transformation initiatives in these uncertain times.

Speaking on the occasion, Rajesh Padinjaremadam, CEO, RapidValue Solutions, said, “This is a significant milestone in our growth. This transaction with Aspire will help

us in scaling our services to a global footprint and offering transformative digital engineering solutions in the marketplace.

Both Aspire Systems and RapidValue have been certified as a Great Place to Work®, and this reiterates our shared philosophy of providing a growthconducive workplace for our employees with an unwavering focus on customer success.

We strongly believe that this partnership will help us grow faster while leveraging Aspire’s capabilities and crossselling their services to our customers.”

VMware Partners with Netmagic to Launch CloudHealth Service in India Netmagic, an NTT Company, partners with VMware to launch SimpliInsight Services powered

by VMware CloudHealth service in India. VMware Cloud Provider Program (VCPP) s is a global ecosystem of providers offering cloud services based on VMware technology. Netmagic is one of the largest VCPP partners in India to develop the orchestration layer on

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top of the VMware virtualization platform.

Netmagic has achieved VMware Cloud Verified status and becomes the first Cloud verified partner to launch SimpliInsight Services powered by VMware CloudHealth in the country.

The Cloud Verified badge signals to customers that Netmagic offers a service running on top of the com-

plete VMware Cloud infrastructure.

Through Cloud Verified partner services, customers attain access to the full set of VMware Cloud Infrastructure capabilities including integration and interoperability, cost optimization and flexibility.

With SimpliInsight Services powered by VMware CloudHealth, Netmagic will deliver a consistent and actionable view into cost and

resource management, security, and performance for applications across multiple cloud environments.

SimpliInsight Services powered by VMware CloudHealth will help Netmagic’s customer realize costs saving across multi-cloud deployments such as Azure, AWS, Google Cloud Platform (GCP), etc.

SNIPPETS

Axis Communications appoints Ajayan Rajasekharan to strengthen Channel business

Arrow PC and Dell Technologies Introduce Tailored Slution for Compact Data Centersn

Axis Communications appoints Ajayan Rajasekharan as Distribution Sales Manager, to strengthen its distribution and channel partner’ ecosystem. Operating from Bangalore, the Axis Communications India HQ office, Ajayan to report to Jose Thomas, National Sales Manager for Axis Communications India SAARC region to strengthen the engagement with existing distributors, channel partners and increasing the base with new partners. The choice of effecting the recent appointment reflect a strategic decision by the company to improve distribution efficiency, grow solution and active partner and develop the channel program focusing on Axis network audio and end to end solutions. It will aim to provide a direction to the sales team and give an opportunity to increase visibility among end users in network cameras and the video analytics portfolio. In the current context the use of an intelligent technology solution in securing cities have become a de facto need by the various State Government and UTs. The focus is to build, sustain and grow the channel partner ecosystem and decode the importance of premium quality products to accelerate their solution sales to the end customers.

In today’s data-centric world, enterprises need to tailor their IT infrastructure with the right compute, storage and connectivity to meet specific workload needs.

Enterprises have their branches in major cities around the world and there is a need for data to be updated across all the units. Organizations are finding it challenging to manage the growing number of remote locations as more business-critical data moves to multiple edges and distributed IT sites.

“The increasing data volume in organizations has led to the data centers experiencing the need to have more space for data storage and data processing.

Dell has a perfect solution for this issue. The data can be stored and processed in a compact ‘under the desk’ EMC PowerEdge VRTX. PowerEdge VRTX addresses the lack of space through the convergence of servers, storage and networking into a 5U rackable desk-side chassis with the capacity to support up to four server nodes. It also helps in computing power, sharing storage capacity, solving hardware disparity and acts as a highly attractive platform for a wide range of workloads in a broad spectrum of industries,” said Gurpreet Singh, Managing Director at Arrow PC Network Pvt Ltd.

Worldwide PC Shipments Grew 2.8% in Second Quarter of 2020 Market Returns to Growth Due to Strong Mobile PC Demand and Recovery from COVID-19-Related Supply Chain Disruptions Worldwide PC shipments totaled 64.8 million units in the second quarter of 2020, a 2.8% increase from the second quarter of 2019, according to preliminary results by Gartner, Inc. After a significant decline in the first quarter of the year due to COVID-19-related supply chain disruptions, the PC market returned to growth as vendors restocked their channels and mobile PC demand increased.

Table 1. Preliminary Worldwide PC Vendor Unit Shipment Estimates for 2Q20 (Thousands of Units Company Lenovo HP Inc. Dell Apple Acer Group ASUS Others Total

2Q20 Shipments 16,197 16,165 10,648 4,368 4,007 3,593 9,829 64,808

2Q20 Market Share (%) 25.0 24.9 16.4 6.7 6.2 5.5 15.2 100.0

2Q19 Shipments 15,541 13,810 10,680 4,157 3,241 2,960 12,658 63,047

2Q19 Market Share (%) 24.7 21.9 16.9 6.6 5.1 4.7 20.1 100.0

2Q20-2Q19 Growth (%) -4.2 17.1 -0.3 5.1 23.6 21.4 -22.4 2.8

EXECUTIVE MOVEMENT

Hitachi Vantara onboards Gajen Kandiah as its CIO.

Unistal Systems appoints Ajit Singh as a Regional Sales Manager.

o9 Promotes Anand Govind to Role of Chief Financial Officer.

SAP Appoints Kulmeet Bawa as President and MD of Indian Subcontinent.

Lenovo maintained its No. 1 position in the worldwide PC market alongside HP, with 4.2% year over year growth in worldwide shipments. This was the result of strong double-digit growth in EMEA and over 50% growth in mobile PC shipments.

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SNIPPETS

Tech Data to Invest Approximately $750 Million to Accelerate Digital Transformation With its acquisition by funds managed by affiliates of Apollo Global Management now complete, Tech Data plans to invest approximately $750 million in digital transformation initiatives over the next five years. The investment will power Tech Data’s strategy to accelerate innovation in ways that will deliver improved experiences and greater agility for businesses across the technology ecosystem.

“Tech Data’s acquisition by the Apollo funds is a significant milestone, and their support of our multi-year commitment of resources underscores our collective focus on long-term value creation,” said Rich Hume, chief executive officer, Tech Data. “We continue to execute on our strategy to transform our company into one that defines a new standard of operational and cultural excellence in our industry. We believe Apollo will be an invaluable partner in helping us better enable our channel partners to bring to market the technology products and solutions the world needs to connect, grow and advance.”

This monsoon, protect your IT Network System with Tenda PoE Switches The monsoon season is here and we all love rains as they bring down the temperatures and make weather soothing but it is also the time of the year where the probability of electrical hazards increases. Thus, it is extremely important to take safety measures for the rainy season from the start itself. The IT Network Infrastructure needs precautions to safeguard the network. To address the same, Tenda, a leading provider of networking devices has a range of PoE Switches for both household and commercial uses.

Tenda PoE Switches acts as the heart of the network infrastructure; acting as a controller, allowing networked devices to talk to each other efficiently without any hindrances. A PoE switch is a network switch that has Power over Ethernet injection built-in. One simply needs to connect other network devices to the switch as normal and the switch will detect whether they are PoE-compatible and enable power automatically. PoE switches are available to suit all applications, from low-cost unmanaged edge switches with a few ports, up to complex multi-port rack-mounted units with sophisticated management.

Google Cloud Partners with Netmagic Netmagic Solutions announced its partnership with Google Cloud to create a Centre of excellence (CoE) that will enable their customers to accelerate their hybrid cloud journey by modernizing their mission-critical IT infrastructure and applications that leverage the advanced capabilities of Artificial Intelligence (AI), Machine Learning (ML) and Analytics at scale.

The CoE will serve as a multi-disciplinary customer showcase hub to develop and deliver solutions, leveraging Google Cloud’s modern application platform, Anthos, for consistent development and operations experience across hybrid and multi-cloud environments.

“We are extremely pleased to partner with Google Cloud to enable our customers to enhance their digital experiences capitalizing on the capabilities, value and benefits of an open, collaborative and secure cloud platform,” said Sharad Sanghi, MD and CEO of Netmagic (An NTT Company). “This partnership reinforces our commitment to our customers with an integrated approach to hosted infrastructure, connectivity, security and managed support – helping them derive greater value while delivering business outcomes.”

Dell Technologies Brings two New VxRail Systems Dell Technologies launches two new VxRail systems—including the first ruggedized VxRail model and introduction of AMD EPYC processors.

“Organizations are moving their data management infrastructure closer to the edge where most of the data is being generated. However, these organisations face challenges due to the edge location – where resilient infrastructure is critical, unlike temperature controlled traditional data center,” said Amit Luthra, Director and General Manager, Data Center Solution, Dell Technologies, India. “With the new ruggedized VxRail systems that can stand up to extreme temperatures and can operate at upto 15,000 feet, our customers can increase their efficiency and performance regardless of the location and high temperature extremities.

Additionally, our VxRail E Series is powered with AMD EPYC processors, which will enable high performance in a single-socket model, for all our customers.”

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Check Point Infinity SOC Eliminates Alert Overload Check Point Software launches Infinity SOC, which unifies threat prevention, detection, investigation and remediation in a single platform to give unrivalled security and operational efficiency. Infinity SOC is used daily by the Check Point research cyber analysts, to expose and investigate the world’s most dangerous and sophisticated cyber-attacks. It uses AI-based incident analysis to filter millions of irrelevant logs and alerts, helping enterprise security teams to expose and shut down cyber-attacks with best-in-class speed and precision.

Security Operations Centre (SOC) teams at a majority of organizations struggle to identify and mitigate malicious activity on their complex network estates, because they use multiple point products that generate millions of event logs and alerts daily. In a SOC survey*, 68% of respondents stated that up to half of the events they analyse are false positives. As a result, critical attacks are often undetected until it is too late. 98% of IT security professionals reported SOC-related challenges, with the leading operational challenges being the manual work involved in analyzing and remediating incidents (cited by 52%), accurately identifying the most critical events (52%), and an overload of logs and alerts (51%).

SNIPPETS

NVIDIA Ampere GPUs Available Google Cloud The NVIDIA A100 Tensor Core GPU is now available on Google Cloud. As per the release, A100, which is built on the newly introduced NVIDIA Ampere architecture, delivers NVIDIA’s greatest generational leap ever. It boosts training and inference performance by 20x over its predecessors, providing tremendous speedups for AI training and inference workloads to power the AI revolution.

“Google Cloud customers often look to us to provide the latest hardware and software services to help them drive innovation on AI and scientific computing workloads,” said, Manish Sainani, Director of Product Management, Google Cloud. “With our new A2 VM family, we are proud to be the first major cloud provider to market NVIDIA A100 GPUs, just as we were with NVIDIA’s T4 GPUs. We are excited to see what our customers will do with these new capabilities.”

In cloud data centers, A100 can power a broad range of compute-intensive applications, including AI training and inference, data analytics, scientific computing, genomics, edge video analytics, 5G services, and much more.

IIM Calcutta Embraces Digital for its Next Term

LTI Launches Canvas for Remote & Hybrid Workforce of Future LTI Canvas is a modern software engineering platform that addresses critical need of enabling work from anywhere. This is an integrated platform that brings together various processes, tools and methodologies to drive technology and business outcomes in an environment where teams are operating in a distributed environment.

A resilient digital platform, LTI Canvas can help organizations improve their effectiveness and ability to innovate in a remote or hybrid environment.

LTI Canvas is a bundle of Microsoft technologies and LTI solutions to help IT professionals across industries collaborate easily and stay productive. It is based on microservices architecture and leverages Microsoft platforms like Azure and Microsoft 365 including Teams, among others along with LTI’s Ways of Working solution stack. LTI Canvas streamlines processes like software development, support, transition, knowledge management, infrastructure management, and information security. It consolidates capabilities across Cloud, Agile, DevOps and Design Thinking leveraging AI/ML and analytics.

IIM Calcutta’s upcoming academic term will operate in online mode. Starting August 2020, new as well as returning students of the flagship MBA program will attend classes digitally from the safety of their homes.

IIM Calcutta also announced that the online classes will be conducted by IIM faculty using iPearl.ai, a digital learning platform offered by TalentSprint, and students will attend the entire term in a direct-to-device mode.

Prof Anju Seth, Director, IIM Calcutta, said: “IIM Calcutta is India’s premier management institution and part of an elite club of global b-schools with the prestigious triple-crown accreditation. This is a testament to our academic excellence and our track record of bringing together the best faculty and students every year to create an exceptional on-campus experience. However, Covid-19 and social distancing presented us with an unprecedented challenge this year. As we reopen in online mode, it is equally important that we sustain our academic rigour and preserve our unique teaching and learning experience. We are very pleased to have the platform offered by TalentSprint to achieve this goal.”

Birlasoft Partners with Innoveo to Fast-track the Journey to Digital Excellence

Oracle Helps Finance Teams Build Resilience and Return to Growth

Birlasoft partners with Innoveo to strengthen Birlasoft’s domain and digital capabilities to rapidly deliver world class solutions with Innoveo’s enterpriselevel no-code platform.

Shilpa Bhandari, SVP & Global Head, BFSI, Birlasoft, “Innoveo is a true pioneer in the no-code platform space. Their flagship product “Innoveo Skye®” is easy to configure and flexible to integrate. More than 100 applications have been built and delivered on this platform. Birlasoft is thrilled to partner with Innoveo and help our customers fast-track their digital journeys and roll out new applications at a fraction of the cost of traditional IT development.”

Birlasoft’s consulting and design thinking, united with Innoveo’s Skye®’s enterprise-level no-code platform, encompasses the power of domain, enterprise and digital technologies to reimagine business processes.

Finance leaders are facing the biggest challenge of their careers. To help them build resilient and adaptable businesses and chart a course back to growth, Oracle is announcing important updates to Oracle Fusion Cloud Enterprise Resource Planning (ERP) and Oracle Fusion Cloud Enterprise Performance Management (EPM).

These important updates help finance teams leverage technologies including AI, digital assistants, and analytics to enhance productivity, reduce costs and improve controls.

In addition, new industry solutions enable customers in Oil & Gas, Manufacturing, and asset intensive industries to improve business processes and achieve faster time to value.

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SNIPPETS

Alcatel-Lucent Enterprise Rainbow Offers a Streamlined Design and User Experience Alcatel-Lucent Enterprise has upgraded its cloud-based video and communications platform Rainbow to take the user experience to a new level and facilitate advanced interactions between larger groups of participants. Over the past months, Alcatel-Lucent Enterprise’s Rainbow platform has seen a dramatic growth in usage as companies and organisations worldwide have adopted the solution to maintain business continuity while ensuring secured remote working for their employees during the crisis. The enhancement of the platform will further improve the collaboration experience for Rainbow users while supporting safe working practices and teamwork during social distancing. The evolution of the user experience centres around four keys areas: Ergonomics, Video-Conferencing, AudioConferencing, and Time Management.

VIDEOMEET Appreciated in Govt. of India’s Innovation Challenge for VC Ministry of Electronics and IT, Government of India initiated a Made in India Video Conferencing Innovation Challenge, in lieu of upholding self-reliance and ‘Local for Vocal’ sentiments. VideoMeet, a video conferencing platform developed by Rajasthan based IT firm, Data Ingenious Global Limited was appreciated for its potential. Its interactive user interface makes the application a worthy replacement to popular apps like Zoom, Google Meet, Jio Meet etc.

Ministry received numerous applications for participation and only the best 10 prototypes were shortlisted pan India. VideoMeet takes immense pride in being one of the top ten contenders for this challenge. It is currently a free for all platform available on Android, iOS and works well without any installation on the browser itself. It works even on mobile browser. The application allows up to 1000+ participants in webinar. VideoMeet was created keeping in mind the new normal of WFH and the incessant growing need for conducting digital meetings, conferences, events and webinars on daily basis.

Cloud Storage Market to Reach $222.25 Bn Globally by 2027 at 21.9% CAGR Growing demand for low-cost data storage and faster data accessibility, rise in cloud adoption across several industry verticals, and growing concerns of data recovery and protection drive the growth of the global cloud storage market.

Allied Market Research published a report titled, “Cloud Storage Market by Component (Solution and Services), Deployment Type (Private, Public, and Hybrid), User Type (Large Enterprises and Small and Medium Enterprises), and Industry Vertical (BFSI, Government & Public Sector, Healthcare, IT & Telecom, Retail, Manufacturing, Media & Entertainment, and Others): Global Opportunity Analysis and Industry Forecast, 2020–2027” According to the report, the global cloud storage market was estimated at $46.12 billion in 2019, and is expected to hit $222.25 billion by 2027, registering a CAGR of 21.9% from 2020 to 2027.

Global AI Software Market Set to Rise Sixfold to Reach Nearly $100 Billion in 2025 The worldwide market for artificial intelligence software will expand to $98.8 billion by 2025, rising by a factor of six from $16.4 billion in 2025.

The AI software market has experienced tremendous growth over the past several years. While the COVID-19 pandemic has dampened growth forecasts for the market, its impact is uneven across industry sectors. While some industries are retrenching—such as energy, oil, gas, and mining—a few markets, like healthcare, are accelerating AI adoption. Omdia has developed four market scenarios based on the duration of the pandemic and the severity of its economic effect. Omdia’s moderate scenario presented in this press release foresees continued double-digit growth ahead, although the cumulative market size for 2019-2025 will be reduced by 22 percent compared to the pre-COVID forecasts.

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DIGEST MADE IN INDIA VIDEO CONFERENCING PLATFORM ‘FOKUZ’ LAUNCHED SKYISLIMIT TECHNOLOGIES, A KERALA BASED TECH START-UP BACKED BY ‘SALESFOKUZ’ TEAM ANNOUNCED THE LAUNCH OF ITS HIGHLY ADVANCED, SECURE AND FLEXIBLE VIDEO CONFERENCING PLATFORM ‘FOKUZ’.

THE UNPRECEDENTED TIMES HAS PUSHED BUSINESSES ACROSS THE WORLD TO SHIFT TO REMOTE WORKING AND GIVEN THE INCREASING DEMAND FOR A SAFE AND HASSLE-FREE PLATFORM, ‘FOKUZ’ WAS DEVELOPED IN A SHORT SPAN OF FOUR MONTHS. IT PROMISES UNPARALLELED USER EXPERIENCE LIKE SIMPLE CLICK SCHEDULE MEETINGS, HIGH QUALITY VIDEO AND AUDIO, SECURE EXPERIENCE, GO LIVE OPTION TO ANY SOCIAL MEDIA HANDLES, EFFORTLESS SCREEN SHARES, BUILT IN RECORDING FEATURE, INTEGRATED CHAT OPTION, FILE SHARING AND REMOTE SUPPORT.

DIGITAL INDIA LAUNCHES AATMANIRBHAR BHARAT INNOVATE CHALLENGE MEITY IN PARTNERSHIP WITH ATAL INNOVATION MISSION – NITI AAYOG HAS LAUNCHED DIGITAL INDIA AATMANIRBHAR BHARAT INNOVATE CHALLENGE TO IDENTIFY THE BEST INDIAN APPS THAT ARE ALREADY BEING USED

BY CITIZENS AND HAVE THE POTENTIAL TO SCALE AND BECOME WORLD CLASS APPS IN THEIR RESPECTIVE CATEGORIES. THIS INNOVATION CHALLENGE WITH VARIOUS CASH AWARDS AND INCENTIVES OF FEATURING APPS ON LEADER BOARDS SEEKS TO CREATE AN ECOSYSTEM WHERE INDIAN ENTREPRENEURS AND STARTUPS ARE INCENTIVISED TO IDEATE, INCUBATE, BUILD, NURTURE AND SUSTAIN TECH SOLUTIONS THAT CAN SERVE NOT ONLY CITIZENS WITHIN INDIA BUT ALSO THE WORLD.

G7CR TECHNOLOGIES RECOGNIZED BY MICROSOFT G7CR TECHNOLOGIES HAS WON THE MICROSOFT COUNTRY PARTNER OF THE YEAR 2020 AWARD FOR INDIA. THE COMPANY WAS HONORED AMONG A GLOBAL FIELD OF TOP MICROSOFT PARTNERS FOR DEMONSTRATING EXCELLENCE IN INNOVATION AND IMPLEMENTATION OF CUSTOMER SOLUTIONS BASED ON MICROSOFT TECHNOLOGY. DR. CHRISTOPHER RICHARD, MD & CHIEF CLOUD ARCHITECT, G7CR TECHNOLOGIES INDIA PVT LTD, SAID, “IT IS A MOMENT OF GREAT PRIDE FOR EVERYONE AT G7CR TO BE RECEIVING THE MICROSOFT COUNTRY PARTNER OF THE YEAR AWARD FOR THE SECOND TIME IN A ROW. WE WOULD LIKE TO THANK MICROSOFT FOR SHOWING IMMENSE FAITH IN US. WE ARE COMMITTED IN OFFERING THE BEST SERVICES TO OUR CUSTOMERS AND PARTNERS AND WE STRIVE TO ACHIEVE MANY MORE MILESTONES LIKE THIS IN FUTURE AS WELL.” THE MICROSOFT PARTNER OF THE YEAR AWARDS RECOGNIZE MICROSOFT PARTNERS THAT HAVE DEVELOPED AND DELIVERED EXCEPTIONAL MICROSOFT-BASED SOLUTIONS DURING THE PAST YEAR.

SNIPPETS

SonicWall Highlights 65% Drop Malware Drop The SonicWall Capture Labs threat research team today published the mid-year update to the 2020 SonicWall Cyber Threat Report, highlighting increases in ransomware, IoT malware attacks, opportunistic use of COVID-19 pandemic, systemic weaknesses and growing reliance on Microsoft Office files by cybercriminals.

The analysis shows India, along with a few other countries, have experienced a decrease in malware volume. Interestingly, India experienced 64% reduced malware volume. However, this does not imply that it is a safer world. India’s malware rates plummeted in April, but by June had nearly reached Q1 levels.

The report analyzes threat intelligence data gathered from 1.1 million sensors in over 215 countries and territories. Few salient features of the mid-year update to the 2020 SonicWall Cyber Threat Report are: • 24% drop in malware attacks worldwide • 50% rise of IoT malware attacks • 7% of phishing attacks capitalized on COVID-19 pandemic •176% increase in malicious Microsoft Office file types

Savex Technologies Becomes Seceon VAD Seceon has added Savex Technologies Private Limited to its growing list of strategic VAD partners. The two companies have officially signed an distribution agreement to offer enterprises and service providers a best-in-class solutions for detection and prevention of all known and unknown Cyber threats in real-time from outside and within the organization.

Savex Technologies is the 3rd largest information and communication technology distributor in India. It is a customer-oriented technology aware IT solution provider company providing a range of IT products and expert services to create competitive advantage. Savex is headquartered in Mumbai with 86 Sales Offices and 42 stocking locations across the country catering to over 7000 customers in 650+ cities. The spectrum of offering is huge to develop customized IT Solution for all sorts of customer needs. Seceon and Savex Technologies have partnered up to develop new channels for the Seceon Open Threat Management (OTM) platform and the solutions – aiSIEM, aiMSSP and aiXDR – built on the platform.

Free Endpoint Backup Solution for Managed Service Providers Managed Service Providers (MSPs) can now backup and restore files on their own network PCs and laptops for free thanks to Altaro, a one-stop-shop provider of award-winning backup solutions. This was announced today as part of the company’s launch of its latest offering, Altaro EndPoint Backup for MSPs, a highly scalable solution that can protect thousands of Windows endpoints across multiple customers.

MSPs can benefit from a full-functioned edition of this solution at no cost for up to 10 of their own endpoints. This is being provided exclusively for their own internal use, and is not for resale or commercial use. To access it, they simply need to sign up for a 30-day trial of the product, following which they will retain the ongoing ability to back up and recover 10 of their internal endpoints per month for free.

EfficientIP appoints Adweb Technologies as its privilege distributor for India EfficientIP, the network security and automation specialist, has appointed Adweb Technologies, Mumbai, a leading IT security solutions Value Added Distributor, as its privilege distributor.

This new partnership will enable Adweb Technologies https://www.adwebtech.com/ to offer EfficientIP’s integrated DNS, DHCP and IP Address Management (DDI) and DNS security solutions via its extensive VAR channel, to enterprises looking to gain a competitive business advantage through increased network protection, automation, and efficiency.

With businesses relying heavily on IP-based applications, enterprises can benefit from leading solutions like those offered by EfficientIP to ensure business continuity and data integrity.

According to Mr. Apurva Mody, CEO at Adweb Technologies, “We are glad to extend EfficientIP’s technology reach in India and look forward to a long and fruitful relationship. Keeping our resellers and, customers secured and fully satisfied by providing them with best-of-breed network automation and security solutions has always been our top priority”.

USB-C Keyboard and Docking Station from Cadyce (CA-KBDS) USB Type- C devices and cables are everywhere these days, and their popularity is reaching new heights in the tech market with each passing day. The CA-KBDS

by Cadyce is a USB Type-C keyboard cum docking station that is compatible with ThunderBolt 3 port.

This sleek and subtle gadget functions as a USB Type-C Keyboard for your computer and also acts as a multi-function docking station for other devices.

Given CA-KBDS’s wide range of compatibility, you can now plug in multiple peripherals to your computer without worrying about their platforms or hardware requirements.

With Cadyce’s CA-KBDS, your keyboard will serve as a docking station so that you don’t have to carry a multitude of devices with you. This premium product is an elegant mix of sturdiness, compactness, and good-looks. It is a stylish companion for your devices that will serve you satisfactorily for a long time and will exceed all your expectations.

We can use this keyboard dock on tablets (like iPad Pro) and Android and iOS smart phones as well.

The keyboard dock gets connected to your computer or tablet with the help of a detachable USB-C cable.

The product can be your best travel companion.

SME CHANNELS JULY 2020

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SNIPPETS

Verizon and Airtel Partner to Bring Enterprise-Grade BlueJeans VC to India Amid make in India VC and collaboration hoopla ha and mixed reaction around JioMeet launch with Zoom features, Bharti Airtel and Verizon forge a strategic alliance to bring Airtel BlueJeans – to enterprise customers in India.

Airtel claims this to be secure, enterprise-grade video conferencing solutions for the businesses in India.

The offering includes a cloud point of presence in India enabling low latency and improved quality of service for India-based customers.The technology will be fully integrated with Airtel’s network, including its data centers, to ensure that customers are offered a state of the art, reliable and secure customer experience. Airtel BlueJeans will offer an integrated audio solution, giving its customers convenient dial-in options to join the meetings.

“Companies of all sizes around the world have seen the requirement for reliable, high-quality video conferencing services and require trusted partners to ensure the highest level of security,” said Hans Vestberg, CEO, Verizon.

Commvault Announces Partner Advantage Program Commvault launched its enhanced Partner Advantage program, creating a path for partner future readiness built on industry-leading intelligent data management solutions and a commitment to innovation.

With the evolution of the program, partners will receive a range of benefits, including simple win, growth, and performance rebates. Partners will also have more flexibility across program tiers with predictable profit potential and trusted deal support for business growth. In addition, Deal Registration Benefits and New Partner Seller Incentives will offer transparent guiding principles and operational efficiencies to accelerate the sales cycle and speed payment of rewards.

“As a partner-led company, we continuously seek ways to support our partners’ success through increased relevance and profitability,” said Mercer Rowe, Vice President, Global Partner Organization. “With the updated approach to our Partner Advantage program, we are providing our partners increased incentives to drive profitability, and collaborative sales plays to close more deals, both underpinned by a strong product portfolio and broad partner ecosystem. In addition, we provide in-region support, expansive training, and demand generation resources that help our partners build a future-proof business with unlimited opportunity.”

Arvind Limited Launches Omnipremise, a UCC-as-a-Service Powered by Genesys After Airtel and Verizon collaboration now Genesys and Arvind come together to provide Omnipremise, a unified Contact-Centre-as-a-Service (U-CCaaS) solution. The service will be available across India via Enkay Converged Technologies, a leading Converged Technology solutions firm specialising in UC on a pan India basis in collaboration with Customer Experience Lab (CeX Lab).

“Small and medium-sized contact centers are forecasted to grow at a rapid pace in India.

With Omnipremise, we aim to equip organisations in this segment with an all-in-one modular platform that leverages cloud and Artificial Intelligence (AI) to deliver personalised experiences to their end customers across all channels at an attractive price point. This will enhance their competitive edge and allow them to compete on the same level as their larger counterparts, accelerating the overall growth of the industry,” said Raja Lakshmipathy, Managing Director of Genesys India.

68% of Data Available to Businesses Goes Unleveraged Seagate Technology released Rethink Data: Put More of Your Data to Work—From Edge to Cloud. The report—based on a survey of 1500 global enterprise leaders, which was commissioned by Seagate and conducted by the research firm IDC—identifies today’s most pressing data management challenges, and solutions to them. It pinpoints the amount of data available to enterprises that goes unused: 68%.

“The report and the survey make clear that winning businesses must have strong mass data operations,” says Seagate CEO Dave Mosley. “The value that a company derives from data directly affects its success.”

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Healthcare Organizations Deem Data Security and Compliance as Leading Factors in Hybrid Cloud Adoption Healthcare organizations around the globe are under pressure to drive digital transformation to meet increasing patient care demands.

Overall ECI data found digital transformation significantly impacted cloud implementation across various industry verticals, and healthcare organizations were no different with 68% citing this trend. In line with top healthcare IT trends, healthcare companies ranked personalized healthcare (52%) and AI assistants (44%) as positively impacting their cloud adoption. Embracing cloud is essential for healthcare organizations to deliver the most advanced care.

No stranger to regulation, the healthcare industry knows compliance must remain top of mind. In fact, more than half of healthcare respondents (55%) cited regulations governing data storage as a top factor influencing future cloud model adoption at their organizations.

The report also found that healthcare organizations were marginally less concerned with cost and budget than they were with accelerating IT deployment.

SNIPPETS

Schneider Electric Extends Strategic Partnerships with AVEVA, Lenovo and Stratus to Enable IT/ OT Convergence Schneider Electric announced the expansion of its partnerships with leading technology companies to address the convergence of IT and OT. Bringing together system integrators with IT solution providers to build integrated industrial edge computing solutions, the expanded partnerships have resulted in the immediate release of three programs including: new reference designs, codeveloped with AVEVA, and integrating solutions from Lenovo and Stratus; a learning path for system integrators; and a collaborative online community for learning and sharing opportunities within Schneider Electric Exchange. The industrial edge programs from Schneider Electric empower system integrators to expand their value to the end user, enabling their customers’ industrial digital transformations.

Indian Businesses to Harness the Power of Dell EMC PowerFlex To enable data centre modernization, Dell Technologies has introduced Dell EMC PowerFlex, a new software-defined storage portfolio. The PowerFlex family, previously known as VxFlex, is now part of the Dell Technologies’ Power portfolio, and helps businesses harness the potential of software and embrace change while delivering consistent, predictable IT outcomes that drive business forward. Some other notable features include: • Enterprise-class Performance and Resiliency: Dell EMC PowerFlex delivers sophisticated high-performance, scalable, resilient storage services to its customers. PowerScale allows for easy isolation of key workloads with multiple protection groups for predictable and uninterrupted performance.

• Simplicity and Efficiency in Operations: PowerFlex Manager software provides tools for IT operations and lifecycle management. This helps automate infrastructure workflows from BIOS and firmware to nodes, hypervisors and networking.

• Unmatched Flexibility and Scale: PowerFlex offers an agile and flexible foundation for IT infrastructure. Deploying PowerFlex, assures customers extreme flexibility with architectural freedom, broad environment support, flexible consumption and scaling options. It supports a wide range of traditional and modern applications from bare-metal databases to virtualized workloads to modern cloud native applications on a single platform.

Barco Partners with Trustech for Wireless Collaboration Segment Barco appoints Trustech Audio Visual Solution to expand its reach across tier-2 and tier-3 cities in the country. With the renewed product and distribution strategy, Barco is targeting an enhanced outreach in more than 30 cities, by 2021.

In a phased expansion, Barco is focusing on targeting 15 cities in this year, and 15 more cities by next year. While Barco shares partnerships with AV and IT distributors over the last few years, it is entering into the Unified Communication and Collaboration space with the launch of the innovative solution ClickShare Conference.

Following this partnership, Barco will now have two UC distributors in India, Trustech, and Ceeco Technologies, boosting its pan-India presence and providing the channel partners greater accessibility and flexibility. The entire ClickShare range will be available through Trustech.

IceWarp Discusses on the Significance of Art of Coordination to have a Flexible Workspace In the recent COVID times we are witnessing a shift in the work behavior, many trends have emerged during the pandemic. One of the most prominent shifts the market has seen is “work from home”, that has gradually integrated itself into our lives and is here to stay. In the postlockdown world, we have seen companies adapting to the new idea of a flexible workspace.

In the wake of the crisis and to address the Art of Coordination and to have a Flexible Workspace, IceWarp, a global leader for developing email communication and collaboration solutions in association with S3 Infrateck recently hosted a webinar for its customers on the Art of Co-ordination; work from home & work from office effectively.

The webinar addressed how during the current scenario, where operations have become more complex with new safety and security requirements, it is crucial to coordinate business processes and optimum teamwork.

Poly Leads Industry with the Most Microsoft Teams Certified Headsets Available Poly now has the largest portfolio of Microsoft Teams certified headsets available, offering greater flexibility and choice with more than twenty headsets and personal speakerphones certified for Teams. This solidifies Poly as having the most comprehensive end-to-end suite of Teams certified headsets, video devices, phones and speakerphones available.

Poly has sold nearly 17 million Microsoft compatible devices over the last three years. Our latest portfolio of certified devices with the dedicated purple Teams button includes the Voyager 4200 Office Series and Voyager 5200 Office Series headsets, Calisto 3200 and 5300 speakerphones, Blackwire 3300 Series, and the recently announced Blackwire 8225 headsets.

The dedicated Teams button allows you to instantly invoke your Teams meeting as well as receive alerts and notifications so you never miss a beat.“We understand that every worker – from executives to the entry-level — may have their own preferred workstyle. Instead of a one-size-fits-all solution, organizations should cater to each individual, aligning their tools and endpoints with the different workstyles to enhance productivity and efficiency,” said Pierre-Jean Châlon, Senior Vice President, Asia Pacific, Poly.

SME CHANNELS 13 JULY 2020

SME CHAT

ANIL SETHI, VICE PRESIDENT & GENERAL MANAGERCHANNELS INDIA, DELL TECHNOLOGIES

DELL TECHNOLOGIES: A LONGSTANDING CULTURE OF WORK FROM HOME COVID-19 has brought everything to a grinding halt though businesses are limping back to normalcy and organisations have allowed their workforce to join back office with adequate safety and personal security. During the lockdown OEMs have taken adequate steps to support their partners and customers to do away with physical, mental and financial challenges.

When things have come to stand still what is Dell strategy for the partners?

Dell Technologies is fully committed to supporting the partner community navigate through the changing environment. The current situation demands the partners to collaborate with technology players to enable their businesses with required infrastructure to support business continuity.

Understanding the importance of financing and cash flow liquidity, we recently launched Partner Relief Package, with an intent to provide immediate financial relief to our metal partners, while helping them build capabilities and pipeline for the future. In addition to this, we have also introduced new team-based pricing options for solutions providers to make all training more affordable for our partners.

• MDF (Marketing Development Funds) validity extended till end-July – thus giving partners more time to plan and execute (up to 3 months more than the current 6 months window) • Option of advance withdrawal – up to 50% of their earned MDF – to ease cash flow

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• Free training and certifications – for solution deployment capabilities • Digital Marketing Tool – enabling partners to execute Digital Marketing – the best tool in current contact-less economy to run customer outreach marketing activities • Attractive Working Capital Solutions – minimizing the financial burden and working capital pressure for partners – when they transact with Dell • The Dell Financial Services (DFS) team has introduced a new Payment Flexibility Program (PFP). One of the best in the industry, the program offers more choice and predictability for our customers.

• In a recent global announcement we also talked about how our services are helping our customers and partners to drive business continuity in this new normal and how we are offering $9B in financing this year for critical technology.

Dell Technologies is constantly working on innovative ways to continue supporting the partners through these times and enable them to serve their customers better and help their employees remain productive.

How is Dell Technologies helping the situation of work from home?

Flexible working is in Dell’s DNA and we have a longstanding culture of work from home. Dell has the right infrastructure, automation, monitoring tools and network technology, which has been empowering our team members to work from home. We use our established infrastructure to manage our facilities remotely, securing workspaces and seamless connectivity, to enable all our team members to be productive from any location.

In India, our entire workforce is working from home and with the required infrastructure in place; we are fully prepared to support this flexible work environment. Our global advisory on the current situation is regularly updated with the latest news, information about working from home, considerations for events and meetings and tips for keeping our people healthy.

Which vertical market segments will be your key focus areas?

OThe present situation has enabled us to be closer to our customers and partners more than ever

SME CHAT

before. One of our key focus being digital transformation and given the current scenario we see it as a necessary journey which will enable companies to chart out the best of business continuity plans.

Our focus on sectors like healthcare, online collaboration, education, telecommunication and digital cities will be more now than ever.

With the digital economy growing exponentially, Dell Technologies will continue to work towards enabling our customers and partners to achieve their goals.

What are the projects Dell is working on with the Government to help under this situation?

With an intent to make valuable contribution, we have developed a focused approach to support our societies and communities through various efforts nationwide.

Some of the key initiatives undertaken are: • Dell is technology partner to Ministry of Family Health and Welfare (MOHFW) for the Ayushman Bharat Non-Communicable Diseases (NCD) program and has developed a technology platform which is being used across 21 states.

Studies show that people with NCDs like Hypertension, Diabetes, Heart Disease and Cancer are at higher risk for COVID-19 complications and would benefit from proactive interventions and monitoring. Hence, the Dell team is enhancing the

NCD software system with a module for Covid19 Risk Assessment and monitoring of NCD patients • In collaboration with the Ministry of Health and Family Welfare (MoHFW), Dell has prepared a COVID-19 awareness video for Community Health workers. The video has been translated into 10 regional languages and is available on the Ministry website (link) • Through our partnership with Invest India - a national investment promotion and facilitation agency of NITI Aayog, we are contributing INR 3 crore to provide Personal Protection Equipment (PPE) for healthcare workers • Provided 25,000 N95 Masks to healthcare professionals through Invest India • To help the daily wagers, who have been the worst-hit community in India, due to lockdown, we are focusing on fund-raising efforts to support them with our NGO partner HOPE Foundation.

What is your expectation and optimism about COVID19 aftermath?

The on-going environmental change is going to open brand new opportunities that none of us have even dreamt of yet. The current situation is bringing us closer and making us innovative. We will witness new innovations, new capabilities and new ways for people to connect with one other and new ways for businesses to collaborate.

We see four acceleration points which will shape the future: • We’ll have a larger remote workforce, expanding talent pools and reducing environmental impact: The remote workforce is here to stay. 451 Research finds approximately 40% of organizations expect expanded work from home policies to remain in place long-term orpermanently. Our own pulse survey among customers validates this view, with up to 40% stating they’ll shift to a more robust work-from-home environment.

This results in less people traveling and could have a compelling impact on reducing the carbon footprint. Passenger vehicles account for nearly 30 percent of greenhouse gas emissions. Reduce the amount of traffic and transportation – make a significant change on the environment • Global supply chains will undergo rapid transformation – diverse, resilient and digital: We’ve built incredibly strong global relationships throughout our supply chain over decades. And we’ve been undergoing our own digital makeover that put us in the position to be more agile during one of the greatest moments of uncertainly we’ve ever faced. We’ve got powerful data sets that give us real-time visibility, intelligence and automation across planning and delivery, procurement, manufacturing and warehousing. We can apply predictive analytics to model a variety of outcomes to make smart decisions with speed. This resiliency is core to being able to meet customer needs now and in a post-COVID world.

• The 4th industrial revolution will arrive faster and gives us a path to economic recovery: The shift to a remote workforce and the “just stay home” movement have underscored the importance of digital transformation for organizations – to innovate and rapidly put technology to work to create new ways of doing business.

Companies that have started optimizing for digital experiences are a step ahead as others grapple with creating the same – or even better, a seamless experience online as they offer in-person. AI and Machine Learning play a big role to glean meaningful business insights from vast amounts of data.

• Healthcare and education will transform to have the greatest impact on society if we get it right: Embracing digital transformation means positive changes for healthcare and education, creating the ability to reach everyone to close skills gaps and prepare the workforce of the future. The gaps in the digital divide need to close. Government stimulus can further accelerate the speed at which education and healthcare organizations can digitally transform to serve their communities in new ways. 5G and scalable technology infrastructure can drive these necessary changes.

SME CHANNELS 15 JULY 2020

GUEST ARTICLE

THE RISING SIGNIFICANCE OF CYBER SECURITY FOR LOGISTICS We all read in the newspapers and the online news portals about the importance of Cyber Security and how Governments and large organizations are being targeted by hackers to mine out crucial data. Even as global businesses are adopting WFH on digital platforms to survive in the face of the current crisis, there have been rising instances of cyber-attacks, which are a reminder of the need for a robust cyber-security network. Certain controls

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and Firewalls have already become redundant as they aren’t “on premise” and are creating a cyber security risk unless companies have been agile to incorporate tunnels and VPNs. A report from Symantec Corp. (now part of Broadcom), published in 2019 stated India is the next most cyber attacked country in the world, after the U.S. and China. During the quarter AprilJune 2019, India topped the list of countries most

cyber attacked, according to a report released by Subex.

A team at IBM has calculated that the average cost of a data breach in India grew 7.29 % yearover-year to reach INR 128 million from INR 119 million in 2019. The direct costs from cyber security breaches are growing exponentially, and companies – even small ones – are feeling the need to invest in new systems and a more comprehensive

GUEST ARTICLE

ADITYA VAZIRANI, CEO -ROBINSONS GLOBAL LOGISTICS SOLUTIONS

risk management solution. The report also mentioned that among the most commonly targeted sectors in India, were critical infrastructure, BFSI, defence, and manufacturing.

A new and surprising entrant to this list is logistics and supply chain networks. The 2017 cyberattack on the Maersk’s computer systems brought chaos and mayhem across the globe causing delays across ports of New York, New Jersey, Los Angeles, Europe’s Rotterdam, and India’s largest container port JNPT. This was the first massive cyber threat to a logistics and supply chain giant and since then, hackers have been actively targeting the sector.

While it is reasonable to assume that these bigger businesses may find themselves vulnerable to cyber-attacks, one wouldn’t think that Medium Sized enterprises would be subjected to such cyber-threats. While basic precautions against phishing and malware which come along

as standard with Anti-Virus and Firewalls. SMEs and MSMEs fail to invest in advanced security measures against threats like ransom ware remain vulnerable and unprepared.

Data in the Supply Chain spans from tracking of raw materials to delivery of products to the store or customer, customer information, costs related to transactions which also is the differentiator in how some companies succeed. All this information if not protected could lead to the demise of companies if the malicious intent was to understand the “secret sauce” that has created behemoths today. A company is only as strong as its weakest link.

With increased digitisation of the logistics and supply chain companies and introduction of advanced technology enabled solutions, from IoT, cloud computing, AI and data analytics for efficient functioning, the sector is increasingly

drawing attention of hackers and potential cyber criminals.

The rising significance of logistics as a vital infrastructure for modern global trade and the accelerated adoption of digitization across the network, make this sector the next potential target to cyber-crimes. Even as India strives to become a manufacturing intensive digital economy, ensuring a secure and well protected cyber space is going to be extremely vital for its growth and success. Hopefully the adoption of blockchain and digital secured contracts could help create transparency and safety in the information supply chain but until the time that is a new norm companies need to re-look at their existing infrastructure and invest with the right guidance on solutions.

SME CHANNELS 17 JULY 2020

PARTNER CORNER

PANDEMIC SCAMS AND HOW TO NOT FALL PREY FOR THEM! With increased phishing attacks related to Covid-19, IceWarp in association with CISCO with their world-class ATP solution brings ways to keep them at bay COVID-19 has affected health, upended businesses and seeped into all walks of life.

While the majority of companies took to the new norm of remote working, many challenges emerged and with them, and came the phishing threats. According to the latest report, email attacks went up by 667% since the pandemic hit. The hackers are increasingly resorting to a variety of phishing campaigns while the world focuses on unfolding the aftermath of Coronavirus. By perpetrating malware and duping credentials, it looks like fraudsters have gained access to the Pandora’s Box of opportunities that they can use against us.

As if the fear of pandemic wasn’t enough to peak anxiety, now pandemic scams have become another thing to worry about. However, there are ways to spot and deal with such suspicious activities. Let’s find out how pandemic scams look like and how to overthrow such scammers.

Beware of fraudulent websites, malware attacks are up by 30%: As the world stopped heading out to buy anything, hackers are taking advantage of our online behavior. Many fake websites have been set-up that closely replicates an

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authentic one. By clicking on these websites, you’re risking your personal and financial information.

Ways to spot fraudulent websites: • Don’t click on the website with unusual URL links. • If the domain name is suspicious like “.com.co”, “.ma”, then don’t open the URL. • Use ad blockers to keep away malware & virus bearing ads.

Beware of suspicious emails; phishing attacks up by 667%: Hackers are cunningly hiding behind the veil of organisations like WHO, Ministry of Healthcare, etc. They’re impersonating them and contacting via emails as well as messages. Now, phishing through e-mails and texts used to be a thing of the past. Yet, it’s so prevalent today because a significant number of people still fall for this. Don’t let these malicious threats spread to your inbox. But, choosing the right email solution to protect your data can be difficult.

IceWarp in association with CISCO with their world-class ATP solution; stacked with features for filtering emails and encrypting data offers unprecedented email security. It is used by experts and business owners around

the world to collaborate with teams by means of email, chats, contacts, video calls, calendars, and more. A 100 percent secure email suite, IceWarp is a cost-effective solution that reduces the operational cost of businesses up to 40 percent. Thus, with IceWarp, your business grows without worries of hacking and phishing issues.

Look out for this in emails and messages: • Scam emails will replicate the names of organisations but an alphabet or two will be misplaced. So, check the sender with due diligence.

• Don’t click on the hyperlinks you receive from a suspicious email. Take the cursor & place on the link; it’ll give you a preview of the page.

• Use a reliable email solution that protects your data.

Block away hackers with an effective email suite; Cyber-attacks up by 120%: Using a secure and encrypted email solution is now the need-of-the-hour. You need a

PARTNER CORNER

PRAMOD SHARDA, CEO – ICEWARP INDIA & MIDDLE EAST.

solution like IceWarp that gives you an extra layer of security with an ATP solution, to filter emails and keep your data safe. It scans your emails and protects you from all possible threats. With rising email frauds and 120% increase in cyber-attacks, IceWarp understands the urgent need of businesses for an email and collaborative suite that’s equipped to tackle phishing attacks and inculcates desired changes to face the current challenges.

The security of IceWarp remains high for hybrid models where features of other collaborative platforms are combined.

Although the statistics are alarming, the right solutions and tools of IceWarp can keep you safe from cyber scams. So, don’t delay any further, protect your data today and keep the phishing threats away! Connect with IceWarp experts today to switch to a secure business environment.

About IceWarp: IceWarp is a global leader for developing email communication and collaboration solutions.

Headquartered in Prague, IceWarp has been operating globally since 2001. IceWarp entirely changes the concept of how teams share information online and optimize business processes through its streamlined & seamless team collaboration solutions, by providing an ultimate all-in-one collaboration platform and a whole new family of apps with real-time collaboration tools, easy sharing options, integration of various virtual office functions right at user’s fingertips by integrating everything they need under a single login - Email, TeamChat, and Storage.

IceWarp offers its users ease of use, security, and efficiency through its complete solution for all their office work in a single window, without needing any third-party applications. IceWarp aims at continuous and comprehensive innovation considering current trends and requirements of more than 50 million paid users and 50,000 customers worldwide. IceWarp is currently present across 50 countries and has already acquired more than 900+ customers in India within a span of 5 years.

Currently, IceWarp is the only alternative to MS Exchange, Office 365, and GSuite.

SME CHANNELS 19 JULY 2020

GUEST ARTICLE

According to new research by VMware, organizations have benefitted from the use of modern applications to adapt and maintain agility and reliability during the COVID-19 pandemic. The global study, which was conducted in March and April 2020, also reveals improved perceptions of alignment across app developers, IT and business decision makers as they collaborate to help their organizations operate amid the pandemic. Additionally, it captures the traits that the most successful organizations are adopting to better their digital experiences.

For years now, businesses have been on a mission to digitally transform themselves and their operations. This year’s global pandemic served as a barometer for the true state of that digital transformation. And the results, according to VMware’s “Successful Digital Transformation: Apps at the

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Ready” report are less dire than expected: only 2% of all respondents said digital transformation efforts have not been successful in any way. Key to that success has been technology which provides the foundation for any transformation initiative or app/software development project. Organizations that can modernize the tools at their disposal will see their chances of success increase.

“The speed that organizations moved their engagement to digital channels during the pandemic signals the critical importance of modern applications,” said Sumit Dhawan, senior vice president and chief customer experience officer, VMware. “Businesses need to do more than transform capabilities to deliver digital experiences for customers and for employees. Ultimately, it is about cultivating software-minded leadership, driving alignment among app developers, IT and

the business, and adopting strategic technology platforms to thrive.”

Three Key Findings from the Research Modern Applications Can Help Organizations Succeed During the Pandemic Modern apps are not only helping organizations operate and maintain their agility and reliability during the pandemic, they are furthering digital transformation efforts too.

• The main benefits of modern, cloud-native apps during the pandemic include: o Enabling remote workforces (54%); o Pushing quick updates in response to changing landscape (42%); and, o Maintaining reliable uptime (41%).

• According to app developers (app devs) and IT decision makers (ITDMs), modern apps also

GUEST ARTICLE

MODERN APPLICATIONS ARE HELPING ORGANIZATIONS SUCCEED DURING PANDEMIC New Global Survey Shows How Businesses Are Operating and Prioritizing in COVID-19 Pandemic

provide: o Improved end user experience (46%); o Increased app/software performance (43%); and, o More efficient use of app/software developer time (43%).

• Almost all respondents (97%) have seen some success, big or small, from their digital transformation efforts. The top three digital transformation priorities for organizations are: o Increasing business efficiency (48%); o Improving the customer experience (42%); and, o Upgrading existing technology platforms (39%).

Pandemic Shifts People’s Mindsets and Perceptions of their Organizations Respondents described their companies, pri-

orities and team working relationships differently before the pandemic than during the pandemic.

Alignment between different departments is a crucial driver of success in the best of times.

During this pandemic, its importance increases exponentially.

• US and UK respondents* were more likely to agree that their company was “on the cutting edge and quick to embrace change” during the pandemic (25%) than they were before it (15%).

• There is a marked improvement in how teams characterized their alignment during the pandemic: o App dev and IT teams (increased from 64% with good or excellent alignment pre-pan demic to 70% during); o App dev and business teams (increased from 57% to 67%); and, o IT and business teams (increased from 55% to 67%).

• The digital transformation priorities of “reducing costs” and “improving the employee experience” are weighed much more equally during the pandemic (29% and 27% respectively) than before (37% and 20% respectively).

Software-Minded Leaders, Modern Tools and Agile Processes Help Improve Digital Experience According to the research, organizations seeking to thrive in this digital world should adopt tech savvy leadership, modern app/software development processes, and modern developer tools to successfully deliver net-new apps and update/

upgrade existing apps into production.

• Leaders Matter – 88% of respondents say organizations with software-minded leaders are more successful.

• Embrace Developer Processes – 80% of app dev and ITDM respondents agree that embracing developer processes such as test and learn would enable organizations to work more effectively and efficiently.

• Modernize Tools – 80% of surveyed app dev and ITDMs say teams must modernize the technologies they use to develop and deploy apps and software for development projects to be more successful.

• Develop Differently – 79% of app dev and ITDM respondents agree that organizations will not be able to deliver a best-in-class end user experience without successfully modernizing application/ software development processes.

• High performing (HP) organizations, which grow 15%+ per year, do the following better than underperforming (UP) organizations which are experiencing falling annual revenue: o New software/app development projects making it into production on average (73% HP vs. 40% UP); o Average proportion of time in app dev process spent innovating (50% HP vs 39% UP), per app devs and ITDMs; and, o More than half of their dev processes could be considered agile (83% HP vs 24% UP), according to app devs and ITDMs.

SME CHANNELS 21 JULY 2020

SECURITY

DELL TECHNOLOGIES BRINGS TWO NEW VXRAIL SYSTEMS Dell Technologies launches two new VxRail systems—including the first ruggedized VxRail model and introduction of AMD EPYC processors—bringing the power and simplicity of HCI to the most challenging and space-constrained edge environments.

BY SANJAY MOHAPATRA sanjay@smechannels.com

O

rganizations are moving their data management infrastructure closer to the edge where most of the data is being generated. However, these organisations face challenges due to the edge location – where resilient infrastructure is critical, unlike temperature controlled traditional data center,” said Amit Luthra, Director and General Manager, Data Center Solution, Dell Technologies, India. “With the new ruggedized VxRail systems that can stand up to extreme temperatures and can operate at upto 15,000 feet, our customers can increase their efficiency and performance regardless of the location and high temperature extremities. Additionally, our VxRail E Series is powered with AMD EPYC processors, which will enable high performance in a single-socket model, for all our customers.”

Smallest, toughest VxRail takes HCI to harsh edge environments The new ruggedized VxRail D Series brings VxRail’s simplicity and lifecycle management capabilities to a compact and durable form factor, designed to withstand remote and harsh environments. The system, featuring 2nd Gen Intel Xeon Scalable processors, is 20 inches deep—the small-

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est VxRail yet2—and can withstand extreme temperatures, sustain up to 40G of operational shock and operate at up to 15,000 feet.

It brings IT support to edge locations where resilient infrastructure is critical, such as the implementation of a data center at remote sites, onboard ships at sea or equipped in aircrafts. The VxRail D Series is an ideal solution for manufacturing, industrial, and oil and gas environments where conditions create a technical challenge or space is at a premium.

VxRail brings AMD EPYC processors to edge ready, single-socket system For the first time on VxRail, 2nd Gen AMD EPYC processors are now available in a new, efficient E Series platform. The VxRail E Series with AMD EPYC processors offers customers a new option, with up to 64 high performance cores and support for PCIe® 4, that can be deployed at the edge or in data centers. Coupled with high-efficiency power supply, these compact 1U systems are an ideal option for customers that need high-performance computing power, in a single socket platform for edge environments.

The new VxRail E665 system—available in NVMe, all-flash, or hybrid storage configura-

tions—offers high performance in a single-socket model and is an ideal option for database, unstructured data, virtual desktop infrastructure and HPC workloads.

VxRail software updates support latest VMware releases and streamline upgrades As the only jointly engineered HCI system with VMware, VxRail delivers a hybrid cloud approach that is simple to deploy and manage, no matter where data and applications reside.

As recently announced, Dell Technologies Cloud Platform—offering VMware Cloud Foundation on VxRail—now supports configurations with as few as four compute nodes, enabling customers to start small and grow. Customers, such as Atlantis, The Palm, now can explore their hybrid cloud journey at up to 47% lower cost3, with a smaller footprint, and scale their infrastructure over time.

The latest version of VxRail HCI System Software helps streamline updates with the ability to run pre-upgrade health checks on demand and cloud-based management and orchestration, enabling every VxRail cluster to be maintained throughout its lifecycle, regardless of location.

SECURITY

AMIT LUTHRA, DIRECTOR AND GENERAL MANAGER, DATA CENTER SOLUTION, DELL TECHNOLOGIES, INDIA.

“WITH THE NEW RUGGEDIZED VXRAIL SYSTEMS THAT CAN STAND UP TO EXTREME TEMPERATURES AND CAN OPERATE AT UPTO 15,000 FEET, OUR CUSTOMERS CAN INCREASE THEIR EFFICIENCY AND PERFORMANCE REGARDLESS OF THE LOCATION AND HIGH TEMPERATURE EXTREMITIES. ADDITIONALLY, OUR VXRAIL E SERIES IS POWERED WITH AMD EPYC PROCESSORS, WHICH WILL ENABLE HIGH PERFORMANCE IN A SINGLE-SOCKET MODEL, FOR ALL OUR CUSTOMERS..”

Intel Optane persistent memory and NVIDIA GPU options support dataintensive applications With the introduction of new platform enhancements, VxRail can support even more powerdemanding applications, such as in-memory databases like SAP HANA and artificial intelligence/machine learning applications. VxRail will now support:

Intel Optane Persistent Memory, which maintains improved data integrity with 90% lower latency4. With this addition, VxRail is the first fully integrated VMware-based HCI system to support the full range of Intel Optane technologies for the data center including 2nd Gen Intel Xeon Scalable processors, Intel Optane persistent memory and Intel Optane SSDs. NVIDIA® Quadro RTX™ GPUs, which combine

with NVIDIA virtual GPU (vGPU) software to bring the power of accelerated rendering, AI, advanced graphics and compute to the data center for a wide range of workflows. With Quadro RTX and NVIDIA vGPU software, customers can deploy VxRail solutions that help end users be more productive and data centers run efficiently.

SME CHANNELS 23 JULY 2020

COVER STORY

24 SME CHANNELS JULY 2020

COVER STORY

SME CHANNELS COVID19 SUPERHERO TECHNOLOGY SUMMIT & AWARDS CONCLUDED WITH A GREAT LEARNING

BY SANJAY MOHAPATRA sanjay@smechannels.com

SME CHANNELS 25 JULY 2020

COVER STORY

O

ne of its firsts in the Industry events for the Indian IT channel ecosystem, SME Channels Covid19 Superhero Technology Summit & Awards turned out to be a great melting pot for the thought leadership and Learning..

Attended by 250 Plus partners and owners of various domestic IT companies, this event was addressed by the senior channel leadership of OEMs including LogMeIn’s, TeamViewer, IBM, Veeam Software, SonicWall, Red Hat India and Dell Technologies India. The event was graced by Dr. Triveni Singh, Superintendent of Police- Cyber Crime, IPS Officer, Uttar Pradesh Police was Chief Guest.

The purpose of SME Channels Covid19 Superhero Technology Summit & Awards was to bring together the entire partner ecosystem to stand together and find way forward and negate the economic impact of the pandemic on the IT business.

When the Dr. Triveni Singh, Superintendent of Police- Cyber Crime, IPS Officer, Uttar Pradesh Police spoke about the growing cyber security threats on the consumers and Mathew Philip, Senior Director, LogMeIn had elaborated on the WFH and collaboration with security and business growth of the partners. At the same time Krunal Patel,

26 SME CHANNELS JULY 2020

Director, TeamViewer highlighted on the remote workplace challenges and opportunity for the partners.

On the other hand, Sanjay Kathuria, Channels Sales leader for Public Cloud, IBM spoke about Scaling up business with IBM Cloud and Amarish Karnik, Director – Channel Sales, Alliance - India & SAAR, Veeam Software addressed on Data Availability for the Multi Cloud Environment.

Debasish Mukherjee, Vice President, Regional Sales APAC, SonicWall Inc. enumerated on the overall security environment and how companies including Indigo are using their solution and therefore safety and security is maintained.

The icing on the cake of the event was high voltage Channel Chats with thee emanate leaders including Lata Singh, Director, One Channel, IBM India/ South Asia who spoke on next wave of business opportunity for partners which covered cloud, cognitive, AI and IOT. Neeraj Bhatia, Director Commercial & Partner Sales, Red Hat India / SAARC, spoke about Partner Opportunity with opensource software and building capacity and capability around new age applications and tools of Kubernetes and container technology. Anil Sethi, VP & GM, Channels, Dell Technologies India enumerated about his optimism about partners’ growth, financial challenges that the partners facing and mitigation plan, technology roadmap, etc.

The lone panel discussion among the senior members of the ecosystems on Shifting priorities, WFH and Strategies Post Covid-19 by Jiten Mehta, Director, Magnamious Systems, Ranjan Chopra, Managing Director, Team Computers, Jb Hooda, Director, Progression Infonet, L. Ashok, Founder & CEO, Futurenet Technologies (India) Pvt. ltd., Biren shah, managing director, Adit Microsys Pvt. Ltd., Sailajanandan Nayak (SN), DGM Marketing (CMO), Ingram Micro India took the content into a different level and they discussed about the new normal, work from home and post Covid situation, etc.

The X Factor of the event was the musical treatment from Prasenjit Mukherjee, CMO, Team Computers.

The happiest movement came when in the end, more than 150 IT organizations including Partners and OEMs received awards of Covid19 Superhero Technology Summit & Awards for their super performance during the lockdown.

The event was supported by LogMeIn as presenting partner, Veeam and TeamViewer were gold partners, SonicWall was the Silver Partner, Dell Technoloiges as Digital Transformation partner, Red Hat as Open Source Software Partner, CtrlS and Cloud4C were the Data Center Partners, and Redington and IBM were the Technology partners. Besides, ISODA, ASIRT and PCAIT were the industry association support partners.

SME CHAT

FILIP COTFAS, CHANNEL MANAGER COSOSYS

COSOSYS: WORKING ON STRENGTHENING ITS CHANNEL PARTNER PROGRAM In the current WFH scenario, every technology vendor is supporting the partners and CoSoSys is no different. It has not only added training to its programme but also webinars and other programs too.

SME Channels spoke to Filip Cotfas, Channel Manager, CoSoSys to understand the strategy.

How is the current status of WFH impacting Businesses?

The WFH policy has been challenging all types of businesses. Companies have a harder time to have an overview of employees since they work from their homes. They also need to implement extra security measures, in order to keep their sensitive data safe.

How to simplify the current security landscape?

Working remotely, especially for organizations with no solid remote work plans in place, will mean that data will become more vulnerable.

Tools like Data Loss Prevention (DLP) solutions applied at the endpoint level can support remote compliance through their focus on special categories of data protected by data-protection legislation.

How important is DLP in the Covid19 situation?

Along with the WFH policy, the number of

security threats is rising, putting business’s data in danger. With a Data Loss Prevention solution in place, companies can monitor and control the transfer and use of personal information remotely, ensuring that it is not sent outside the company or uploaded to unauthorized third party services.

“WITH A DATA LOSS PREVENTION SOLUTION IN PLACE, COMPANIES CAN MONITOR AND CONTROL THE TRANSFER AND USE OF PERSONAL INFORMATION REMOTELY.”

Any specific solutions you have launched for the covid19 situation?

During the Covid19 situation, our company kept informing and educating customers and partners on how to deal with the new reality of WFH and remote users.

for the WFH scenario. It included training sessions and webinars with the channel partners on a daily basis.

Brief us on the Channel partner support in given times. How is the customer support during this period?

Our company has strengthened its Channel Partner Program, educating all partners with the right guidance to accelerate the adoption of a data protection strategy that works from enterprises

Any message to the partners to build a sustainable business using CoSoSys solution?

We are very channel focused in India, seeking to establish an understanding of why DLP solutions are business-relevant and should be a priority, through our channel programs, webinars and training sessions.

SME CHANNELS 27 JULY 2020

CASE STUDY

THE FIRST OUTLET OF CONCEPT MALL IN DUBAI CHOOSES MATRIX VIDEO SURVEILLANCE SOLUTIONS FOR PEOPLE COUNTING.

Industry Retail Locations Dubai, UAE Devices 1. Matrix SATATYA SAMAS GE-1 2. Matrix SATATYA SAMAS CAM5 3. Matrix SATATYA SAMAS Crowd Management CAM20 4. Matrix SATATYA SAMAS Crowd Management CAM5

Company Profile A multi-diversified international conglomerate with a history that spans over four decades covering multiple businesses and activities. It has out rightly developed the first outlet concept mall in the Middle East. The mall is a home for over 1,200 of the world’s premium and top brands. The mall is the mark of true and ultimate value retail destination. This two-storey mall houses 240 stores and services.

Challenges This particular mall includes multiple stores that

28 SME CHANNELS JULY 2020

required a religious control on the occupancy rate of a store at various times of a year, in order to improve their service management by deploying staff, accordingly. Managing and avoiding overcrowding was one of their major concerns, wherein, they aimed to monitor and ensure customer convenience in peak hours.

Solution After a comprehensive discussion with their team, Matrix SATATYA SAMAS was proposed. Being the first Outlet concept mall, Matrix SATATYA SAMAS Crowd Management was an answer to

all their questions. The People Counting feature helped them to procure a detailed analysis of people entering and leaving the mall. Specifically, to identify and address the peak hours which helped them in ensuring customer convenience.

Particularly, with the help of the graphical reports based on the statistics, they were able to recruit people beforehand to manage the crowd. A thorough analysis of the reports helped them map and formulate seasonal marketing campaigns and discounts based on the statistics to reap surplus profits. By deploying the occupancy control feature, they could easily analyse the most crowded areas in the mall. Furthermore, they could coin which advertisements or discounts attracted customers.

Results l Detailed Reports and Their Analysis l Improved Crowd Management l Better Customer Experience

For further information, please contact: 394-GIDC, Makarpura, Vadodara-390010, India Toll Free -1800-258-7747 E-Mail: inquiry@matrixcomsec.com https://www.matrixvideosurveillance.com/

REVIEW

PRODUCT

VERTIV GEIST RACK PDUS

TENDA’S WI-FI ROUTERS SYSTEM

BY SANJAY MOHAPATRA info@smechannels.com

TENDA MW3 IS A 1200MBPS DUALBAND distribution mesh Wi-Fi system designed for 100-300m2 houses, bringing in Wi-Fi coverage, as well as fast and stable internet connection to cover your household. Pack of 3 provides you with up to 300m2 Wi-Fi range; while pack of 2 provides up to 200m2 Wi-Fi range and is also ideal for more than 1 floor houses.

Equipped with MU-MIMO and Smart QoS Intelligence Technology features, Tenda MW3 offers unrivalled coverage and stable performance.

MU-MIMO Technology ensures a stable wireless connection and increases the quality of connected clients and data processing while QoS Intelligence Technology allocates bandwidth to ensure smooth streaming, gaming, downloading and uninterrupted video chat at the same time. Tenda Nova MW6 comes equipped with Beamforming Technology which helps in focusing transmit power onto wireless devices for better signal strength apart from MU-MIMO technology.

Tenda MW3 and Nova MW come with enhanced smart management and security features which help in managing networks easily and from anywhere. One of the unique features that make Tenda Mesh routers stand apart from its competitors is its “Smart Tenda Wi-Fi App” which allows one to have easy access to the device and also blocking any unauthorized users with a single tap.

KEY FEATURES: • 300m2 and 6,000 square feet WiFi range • Compliant with IEEE 802.11v and IEEE 802.11r seamless roaming protocols • MU-MIMO, Smart QoS Intelligence and Beamforming Technology • Smart Auto-path Selection Technology • Alexa Inbuilt • One Single SSID and Password • Ethernet Backhaul • Guest Network • Cloud Management • Smart Tenda Wi-Fi App

Vertiv Geist rack power distribution units (rPDU) with the new, patented Combination Outlet C13/C19 option supports C14 and C20 plug types and simplifies the purchasing and provisioning of new rPDUs and other rack equipment. The Combination Outlet is available for shipment now in India for singlephase applications from 120-208V. The Combination Outlet eliminates the complexity in deploying and managing IT rack configurations by adapting to any mix of hardware power configuration needs. When purchasing equipment, IT managers no longer need to define the type of IEC receptacle required or specify the location of receptacles on the rPDU, because every outlet accepts both C14 and C20 plug types. Moreover, datacenter managers can now avoid having to replace rPDUs as rack and power configurations change over time, substantially improving the lifecycle and return on investment for rPDUs. The Combination Outlet is available on the Vertiv Geist Upgradeable Basic, Metered and Unit-Level Monitored rPDUs, and Geist UPDU models.

PRICING: BOTH MESH ROUTERS ARE AVAILABLE ON AMAZON AT MARKET OPERATING PRICE OF RS. 15,999/(TENDA MW6) AND RS.9, 999/- (TENDA MW3).

Price: On Request, Warraty: On Request, Contact: 22 71977366 / https://www.vertiv. com/

CONTACT: SALES.IN@TENDA.COM.CN

SME CHANNELS 29 JULY 2020

PRODUCT PRODUCT

CANON NETGEAR

CANON IMAGEPRESS C165 MFP

NETGEAR’S ORBI MESH ROUTER RBK852

Recently launched, Canon imagePRESS C165 is an MFP combines the best of Canon’s patented technologies and easy-to-use user interface combined with a suite of security tools. The imagePRESS C165 delivers professional quality documents time after time. The MFP offers a high-productivity output of 65 pages per minute (ppm), low power consumption, seamless connectivity, equipped to meet the diverse needs of print shops, creative agencies and corporate offices.

Canon imagePRESS C165 addresses the evolving business demands, aiding customers with optimal productivity and remarkable impression in terms of output. In line with their motto of ‘Do More’, the machine will enable users to expand their business and move beyond the current realm of work. Bolstering consumers’ creative abilities, iPR C165 provides a wide range of creative applications with rich, clear and vivid images. With more simplicity in terms of its user interface, customers can connect seamlessly for maximum ease of use and ensure data and network security. Finally, as a growth partner to business, the imagePRESS C165 is also an easy fit in the existing setup due to its compact size and low power consumption, enabling businesses to save more.

NETGEAR added newest product to its existing Wi-Fi Mesh technology lineup to tackle the dead spots and daily networking challenges. The new Wi-Fi 6 AX6000 Tri-band Mesh System (RBK852) joins the Orbi Mesh lineup, the company’s existing flagship system at an attractive price point.

The next-gen Orbi Wi-Fi 6 Mesh System is designed for the connected world of today and the future. The RBK852 is a combination of two biggest technologies for wireless home networking i.e. Mesh and Wi-Fi 6. The Mesh technology has been around for a while but the Wi-Fi 6 is still relatively new, over the next year or so, many devices will see the new wireless standard show up more and more as Wi-Fi 6 the future now. Households now have a multitude of always-on and always-connected smart home devices many of which are running high-bandwidth applications like streaming 4K/8K Ultimate HD connections across multiple screens. The Orbi Wi-Fi 6 mesh system has the capacity to support the traffic generated by the multitude of connected devices that are in the home today and for years to come.

n Price: On Request, Warraty: On Request, Contact: https:// edge.canon.co.in/corporate/contact/

n Price: INR 64,999, Warraty: On Request, Contact: https:// in.netgear.com/ Toll Free: 1800 419 4543

MATRIX

MATRIX PROFESSIONAL SERIES- IP DOME CAMERAS Matrix Professional series IP Dome cameras are built specifically for demanding small scale enterprises. These compact cameras are best suited for SOHO and Small to Medium scale Enterprises. It provides glitch-free performance even under extreme operating temperatures. These IP cameras are designed to provide high definition, crystal clear images and at the same time withstand harsh environmental conditions. Furthermore, the dome IP Cameras are vandal proof, which comes with an unbreakable enclosure (IK10), making it impossible for miscreants to damage it. n Price: On Request, Warraty: On Request, Contact: Toll Free – 1800-258-7747 / E-Mail : inquiry@matrixcomsec.com

30 SME CHANNELS JULY 2020

RNI NO: DEL ENG/ 2010/ 31962 Postal Reg. No.: DL-SW-1/4145/16-18 Licensed to Post without pre-payment U(SW)/19/2017-18

Date of Publication: 13 of Every Month Date of Posting: 15 & 16 of Every Month