Sm@rt SMB October 2018

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he inaugural edition of the Smart SMB Summit & Awards, supported by the Department of Economic Development (DED), Dubai, was held with business leaders and technology experts throwing light on the importance of Digital and Business transformation for small and mid-sized enterprises. A seminal platform for mid-market C-level executives, the event brought together a stellar cast of speakers who are domain experts in various aspects of digital transformation. Mohammed Abdullah Shael Al Saadi, CEO, Corporate Affairs and Strategy sector, DED remarked that the event was held at the appropriate time to help accelerate the message of digital transformation, which is in line with the mandate and the vision of the Dubai leadership towards adopting leading edge technologies that can help transform societies for the better. “The Department of Economic Development supports such farsighted events and the insights from the ensemble of experts who delivered keynotes and spoke across panel discussions will definitely enrich the understanding of our mid-market enterprises about what digital transformation in true effect means as a business strategy for them,” Al Saadi added. The half-day Summit brought to focus new technologies such as the Internet of Things (IoT), Artificial Intelligence (AI) and even bio implants across a series of keynotes and multiple panel discussions including one specifically addressing women empowerment in the digital age. Hani Al Hamli, Secretary General of the Dubai Competitiveness Office in DED set the tone for the discussions at the event with a keynote on ‘Digital Transformation for SMB organisations.’ Referring to Dubai’s bid to take its businesses past a milestone in digital

transformation, Al Hamli said the question is whether local SMBs are prepared to adapt to global technology changes. “SMBs are growing fast and spreading their wings, diversifying the economy and contributing significantly to the GDP and labour force. Supporting these businesses to be digital and more sophisticated would therefore secure efficiency; boost decision making; improve customer satisfaction and profitability, and thus secure sustainability,” Al Hamli concluded. Al Hamli was followed by Jowan Österlund, CEO of Swedenbased BIOHAX who spoke on Business Transformation with Bio implants, Shant Oknayan, Regional Business Lead at facebook & Instagram whose keynote was on SMART SMB | OCTOBER 2018


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