Funny, snarky, provocative parents

Author Jenifer Goldin probes the online lives of moms STORY: H.M.

stop. “The hours I spent writing went by in a blink,” she says. “I had to tear myself away to get to carpool. In fact, I was writing another book when I got pulled into this one and had to take a break from that to write Mom Posts.”

But learning about marketing and publishing presented a substantial challenge, says Goldin, who at first resisted the idea of self-publishing, the path she ultimately chose.

“I’d been a stay-at-home mom for so long and hadn’t been challenged by outside forces other than my

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kids,” she says. “Learning how to develop a website, advertise on social media, figure out what makes a good book cover, how to market— I had to get uncomfortable and learn things I had no idea about.”

Released as a paperback and e-book on Amazon in April, the book represents more than just a story, says Goldin. “I’m really proud of myself for learning new things and evolving.” n