Nordic IDea 2011 - 2012

Page 11

Text: Carl Michener / ID BBN Images: Hanna Östman / Nordic ID

meters in the case of large tags,” says Anna Nummi, R&D Project Manager at Nordic ID. The cross dipole design also enables the device to read tags horizontally and vertically—functionality that is particularly useful when you’re processing garments or pallet logistics. Feedback from clients has been highly encouraging. New products require a lot of testing, starting internally with R&D, then with product support teams and finally customers that have a passion for the latest and the greatest. To test Nordic ID Merlin prototypes, Nordic ID worked closely with several customers. “Everyone found that the processing speed was what really set this

NORDIC ID MERLIN: TOP FEATURES • • • • • •

High processing power & memory 30% more battery life More rugged; increased shock resistance Bright, full-colour display with touchscreen Cross Dipole: best reading speed and distance in the industry Highest EECC ratings in all performance categories

handheld scanner apart,” says Kivelä. “Our customers have some pretty demanding applications running on their handsets and Nordic ID Merlin was markedly faster.” Customers are moving to Nordic ID Merlin

from the PL3000 for various reasons: the need for more powerful tools, a brighter display for indoor/outdoor environments, longer battery life and more. Applications running on the PL3000 are easily switched over without any changes required.

Anna Nummi / R&D Project Manager (left), Janne Mäkeläinen / Technical Support Engineer (middle) and Miia Kivelä / Partner Manager (right) are some of the key persons behind the development, support and sales of Nordic ID Merlin. Nordic IDea • 11


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