Parul Tarang Bhargava Co-Founder & CEO vCommmison
Editor’s Note The Zeal of Persistence Garnished with Courage to Achieve Prodigious Designation
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Prakriti Gupta Editor
he entrepreneurial trajectory of India’s economy has scaled an umpteen saga of success in diverse sectors of the Indian economy. Thanks to these power-players of modernistic entrepreneurship, they have set examples of business models churned out of serene determination and a remarkable vision. Not only have they inspired the youth to step into the gigantic era of entrepreneurship, these companies have also helmed a platform to showcase the meticulous transformations of societal standards. Prime Insights magazine through this esteemed column takes massive pride in bringing stories of such colossal business leaders and acknowledges their sparkling success intricately. These companies have managed to outshine their competitors in every aspect through their pre-eminent dedication and all-round holistic services. To begin with we have Parul Tarang Bhargava’s brand – ‘vCommission’ that has emerged as a pioneer leader in customizing the paradigm of Indian affiliate industry. The unparalleled standards she’s set in the era of women taking charge of businesses, is absolutely marvelous to witness. Being the fastest growing Global Affiliate Marketing network, vCommission is synonymous to persuade affirmative affiliate collaborations on a PAN India basis. Moving further, we now move ahead to Mr. Neville Patel’s brand- Qualitas Global that is solely devoted to elevate the efficacious standards of Data Annotation services. The brand has grown its name to a premium company stepping every stone in annotation expertise applicable in every other industry that needs Machine Learning. A brand that runs on the ideology to curate such over the top designs that fuels the journey of success any brand is DESIGNANSWERS. Founded by Hitesh Kumar and Praneeta Kumar Shringi, takes the legacy of implementing strategic brand management with innovative designs and advertising campaigns. Keeping complete transparency and actuality in their services makes them a diligent competitor in the marketing space. Finishing off we have Umar Balwa’s entrepreneurial vagabond of more than a decade. He’s the man behind establishing a trusted name of manufacturing of mechanical seals right named- Sealmatic India Pvt.Ltd. When the seal manufacturing market was not a cup of tea for India’s economy, Mr Balwa embarked on the audacity to collaborate with international players like the Burgmann Company in Germany. The clientele picked up the pace from the 90s and 2000s after years of struggle and rest is the legacy. Well there is more such exquisite material in the store for the readers. Traversing through this edition of magazine will take you into another universe of surreal motivation and obligation. Explore more about such dignified companies featured in the same and I promise you’ll be left mesmerized. Concluding my heartfelt words, I would like to take this opportunity and express my gratitude to all the readers, for tuning in with our firm and constantly motivating us to present sophisticated editions around the clock. I hope that through the medium of Prime Insights Magazine all the forth-coming business leaders and entrepreneurs will absorb deep-rooted enthusiasm from the aforesaid companies and exorbitantly implement the same eruditions in the upcoming future.
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CONTENTS Cover Story
Page No.
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PARUL TARANG BHARGAVA COMMITTED TO REFORM THE DYNAMICS OF THE INDIAN AFFILIATE INDUSTRY
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ZUCI CHOCOLATES LLP Serving Paradigmatic Blend of Chocolates Dressed with Top-Notch Quality and Exquisite Taste
4 Ways to Increase Diversity in an Organization
Startup challenging the likes of Google and Microsoft
4 Steps to Successful Execution of a Strategy
to Accelerate the Odyssey of Presumptive and Unambiguous Brands
How Investment In Health Reflects In The Economy
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34 Sealmatic: Once A SealMan Always A SealMan: Umar Balwa’s 30-Year Entrepreneurial Journey
42 Qualitas Global – Achieving new standards and quality of Machine Learning Data
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44 10 Things You Can Do to Prevent or Reverse Heart Disease
Game Changer for Hybrid Vegetable Seeds
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38 designanswers- Designs
TEAM SEEDS: An Innovative
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30 A1Office – Bootstrapped
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Matthews Education: Investing Efforts in Metamorphosing Education that Pays the Maximum Interest
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Top 10 Wildlife Destinations in India to Enjoy Safari Tours
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Parul Tarang Bhargava Co-Founder & CEO vCommmison
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PARUL TARANG BHARGAVA COMMITTED TO REFORM THE DYNAMICS OF THE INDIAN AFFILIATE INDUSTRY When it comes to ‘Women Entrepreneurship’ we can very well examine the impending participation of women in diverse sectors of the economy. In this process of examination, we came across the names of some of the inspiring women entrepreneurs who’ve made a mark in society with their impactful and inventive visionary attitudes. No matter what field they chose, their potency to embark on the fire of independence and reformation is applaudable in every sense. One such champion known for redefining the chapters of women’s potential for emendatory work in the affiliate is Parul Tarang Bhargava. She is a charismatic leader and one of the most refined women entrepreneurs in the field of digital and performance marketing in the country.
Here you get to read about her promising entrepreneurial journey so far….
Parul Tarang Bhargava is the Co-Founder & CEO of vCommmison, one of the leading Global Affiliate Marketing network. As far as the entrepreneurial journey of Parul Bhargava is concerned in building vCommission, she hails from a middle-class family in Delhi. She is an ambitious and resilient businesswoman. Her urge is to always look for scope of growth and substantial opportunities to help businesses upscale their game. She further says that by traversing through different stages of life i.e. from being a daughter to a mother and then to a businesswoman, she has gained valuable experiences which have made her wiser, calculative, and mature.
success is that she always believes in being aspirational and is always ready to learn more to grow more in the world of Affiliate Marketing. She is often invited to public forums to share her knowledge & experience in digital media like ASSOCHAM, AIMA, IAMAI, etc. She envisages interacting on various other platforms.
1) A Crisp Audit of the Company and its Efficient Services and achievements
Starting with a little introduction to the brand, the vCommission is a leading global affiliate marketing network. It came into existence with an exemplary vision to offer something distinct. Since its inception in 2008, the company has successfully carved its niche to make a valuable and pivotal presence in the entrepreneurial market. All these years of diligent efforts made the firm stand as an avant-garde member of the digital business system. The brand has now expanded its horizons across the globe including UK, UAE, India, and Singapore. They entered a diversity of prominent international markets and product categories. All this sums up to commission being the most elaborative affiliate network on a PAN India basis.
The astute services offered by the company at present are: • • • • • • •
Her educational and professional background
As far as her education is concerned, she has pursued B. Tech in Information Technology from IP University and started her professional career in 2007. Talking about her professional expertise, she is having more than ten years of experience being an entrepreneur withholding diverse skill sets ranging from Digital Marketing to Performance Marketing and Sales. The key to Parul Bhargava’s entrepreneurial Prime Insights
E-Commerce Travel Mobile iGaming Nutra Hosting Finance & Crpto
For delivering performance on Web & Mobile to worldwide advertisers through a growing network of 100K+ publishers, 13
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Parul Tarang Bhargava has bagged many awards, some of the most popular ones are: • • • • •
Jury for India Digital Awards 2019 Jury for India Affiliate Awards 2019 Jury for India Digital Awards 2020 Jury for India Digital Awards 2021 Brand of the Year 2021
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2) Confronting Hurdles with Compliance and Unflinching Dedication
In the initial stages, businesses were not much aware of the significance of Affiliate marketing. The brand decided to revolutionize this ideology of seeing the affiliate programs through the lens of nationality. The accurate definition of the main challenge is to validate the unfavorable and negligent spirit of India’s affiliate market. This thought led to the slow and steady beginning of the brand. Within a decade, the brand has vigorously achieved gigantic numbers. They get connected with 100k+ affiliates, harboring 80 million in monthly traffic, 2.5 million conversions, and 2 billion-dollar worth of monthly GMV. These fantastic numbers showcase the persistence and efforts of the brand.
3) Company’s Mainstream Model
The leading homegrown affiliate network company works as an intermediary between the publishers/ affiliates and merchant affiliate programs. A leading digital space through first in innovation. Equipped with a team of experts who are known for having top-class user experience and in-depth industry knowledge. They provide the pathway for website publishers to participate enthusiastically in affiliate marketing programs to showcase their products and services to drive quality traffic. It further allows the websites offering affiliate programs to perpetuate through a broader audience via promoting their programs to all the current publishers. At present, the domains that the company is dealing with are• Global E-Commerce • Global Technology- Hosting, Antivirus VPN • Global I-Gaming/Real Money Gaming • D2C in India
The company brings on magnificent opportunities for continuous business growth. With its business strategies it ensures that its quality of deliverables adheres to the interest and contentment of the client always. Works with one vision that is to offer customized solutions to become a trendsetter for the industry in values, wisdom, and revolution, impacting the transformation of digitization
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4) Targeting Colossal Clients
Parul Tarang says that vCommission Media Private Limited had dedicated its services to over 100+ clients from every corner of India and globally as well. The brand uses the best affiliate marketing strategies which have shown positive results in the affiliate marketing world. After the incessant years of hard work, the company has made remarkable collaborations with esteemed firms like• • • • • • • • •
Walmart Alibaba Amazon Shopee Agoda Myntra Qatar Airways Make My Trip Go Daddy
5) Upcoming Conspectus of Company’s Objectives in 2022
For the year 2022, the brand now focusing on sponsoring events like India Affiliate Summit- India’s first affiliate program. The company sees this as a great opportunity to experience being a part of such an unmatchable affiliate networking platform to showcase their work and abilities. Additionally, masterminds either public or private are working round-the-clock for bringing all the skilled professionals of the affiliate industry on a single pedestal and perpetuating their knowledge. So, it significantly influences the minds of budding affiliates along with the brands to know the ways to make continuous growth and get a better understanding of ways of leveraging the industry through affiliate marketing. After the suppression of the pandemic crisis, the business of every sector is struggling hard to get back to an impressive track. It may prove to be a boom in the affiliate industry that will bounce back. The only way to accelerate the recovery is by putting in meticulous efforts and helping the economy for scaling better numbers using the best affiliate marketing programs.
6) Pumping the Minds of Employees with Serene Work Culture The company makes sure that all its employees work with an efficacious management style that blends with the concoction of discipline and empathy. This the reasons company makes its employees learn to follow these nine principles for growing faster and stay dedicated to working every day• • • • • • • •
Integrity Win-Win Synergize Closure Knowledge K.I.S.S. (keep it Simple Silly) Innovation Celebration
Incorporating these ethics into the work culture of vCommission always leaves a victorious impression on the mind of their clients. The best part about the employees of vCommission is that it always Prime Insights
works with the unshakeable will to prove their potential and put all the required efforts to become a brilliant leader and prosperous member of vCommission. Overall, VCommission is equipped with a team that always keeps the right attitude, is willing to thrive for knowledge, follows conscientious processes, and are having the capability to synergize and bring innovative ideas out of the box. To support the corporate working environment at the vCommission, the company frequently conducts accurate training programs to help the employees in gaining the right knowledge and inculcating required skills. These training programs work for employees as an optimistic opportunity for progress. It’s not just for an employee but also the company. As aforesaid, training sessions are kept in a loop so that member performance can be evaluated to track any lacks.
7) Embracing the Face of Shepreneurship in the Contemporary World
The role of women in every workplace has been owned and put into function by their businesses. Working women are creating heaps of opportunities for other women, providing them a broader acceptance and acknowledgment in the corporate world. This is exactly what some exceptional women like Parul Bhargava are doing, one of the most popular present-day female entrepreneurs, ruling and empowering businesses and sustaining the economy. Many Indian women have excellent entrepreneurial ambitions but due to some collective reasons, it becomes a tough place for them to succeed. To think on a positive note, women, along with men can strive to build a better future. Parul Bhargava has proved this and becomes an inspiration for all women.
8) Paramount Attainments of the Brand
Parul says that the achievements made by the company are more about steppingstones to symbolize success. In 2008, vCommission’s foundation was laid with the foresight to achieve something aspirational and not just merely chase for numbers. The hunger to create milestones paid off in 2013 when the brand witnesses its merger with Adways which is regarded as a mentor in mobile marketing in the entire Asian continent. In 2015, the company made it to the list of top 50 Alexa rankings. In the next year, the company went ahead to invest in ten startups and by 2018, vCommission became a top-notch partner for global brands. Taking the legacy of proficiency into the foreground, the company won the award for ‘Best E-Commerce Company’ in 2019 at the Indian Affiliate Awards. In today’s times, the brand stands as India’s pioneer global affiliate network. The credits for these milestones go to the hard work of their team members and their significant additions in shaping a value compulsive brand. Summing up their achievements, the brand has also been recognized as ‘Brand of the Year 2021’. It also descended amongst the ‘Top 30 Most Trusted Brands to Watch in 2021’. The company strives to holistically chase its goals, make correct decisions and execute its plans with integrity.
9) Determinants Contributing to Professional and Business Success of Women in India Being a triumphant women entrepreneur herself, Parul Tarang gives credence to learning and implementing some major tips and tricks that have contributed to her journey of entrepreneurship.
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• • •
First thing a woman entrepreneur needs to have is a clear vision amidst the haziness of uncertainties. A woman should always keep faith in her capabilities. The next step is to have a sound understanding of their target audience. The third golden rule is to maintain an overall consistency and trust the competency of their decisions To evaluate the importance of struggles in the narratives of building something pre-eminent.
In this process, Parul has immensely inspired innumerable female entrepreneurs to pursue their dreams through her brand’s accolades and recognitions.
10) Mapping Future Goals with Perseverance and Quixotic Convictions
The company always looks forward with full dedication and zeal to expanding its venture. To achieve this, it is pivotal for them to mix and match both analytical and creative thinking to arrive at a path-breaking solution. For a leading organization like this, It’s not important how many numbers you have achieved, it is always about what’s next to achieve! That’s their supreme source of motivation to put forward the creamiest of the cream masterstrokes in every circumstance. Talking more about their future goals, Parul says that the brand is now targeting to hit a one-billiondollar revenue goal in 2022. Their vision is to become the indomitable leader of digital space and wear the hats of becoming a trendsetter for industry values, wisdom, and persuade affirmative percussions in transforming digitalization. The brand is cognizant of nurturing collaborations for setting substantial standards. The leaders from the different departments of the vCommission work in a streamlined system of communication within the teams and the departments as well.
11) A Note of Wisdom for Budding Entrepreneurs
To become successful in every move you make is not possible. Leaning back and forth from mistakes and bouncing back with improvement counts to be grandeur. Do not keep a never-back=down attitude. Always garner the valor and acknowledge that failures are part and parcel of everyone’s journey. The power to tactfully rise from the roots by fixing problems with professional strategies corrects everything in the end. So, use this synergy in every approach you make if you are aspiring entrepreneurs who dream of revolutionizing their field. Another important thing to keep in mind being a budding entrepreneur is keeping a flexible mindset.
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Parul Tarang Bhargava Co-Founder & CEO vCommmison
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FEDERAL SOFT SYSTEMS
An IT Firm Expertize in Delivering Secured Application Development, Support, Staffing, Recruitment, BPO and Payroll Cloud Solutions for various businesses Why Federal Soft Systems ?
VALUED PEOPLE
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Global Presence A global presence with operations in 2 countries and clients from 77 countires
Innovation & Collabration Work towards collaborative approach to drive innovation
700+ Employees Got people with loyalty, hard work ethic, humor, flexibility, ambition
$48M Turnover
Increasing Value Through People. FSS offering lends you unique advantages and value propositions whether you need to extend your IT capabilities or acquire Specialized IT skills to develop, manage, enhance and support your mission critical applications
About Us
Our turnover clearly indicates the market strength
“Nothing we do is more important than hiring and developing people.” We do awesome stuffs
just like good.
Established in 2015 in Bentonville, AR,USA Tier 1 Supplier to 10+ Fortune 500 companies and large & small privately held companies. We would like to be named as one of the Information Technology Consulting firm Capabilites : - Staff Augumentation - Statement of work - Product development & Payroll
Any Issues or clarifications – Kishore Kumar Yedam Chief Executive Officer +919940070983 / ky@federalsoftsystems.com
www.federalsoftsystems.com www.fssglobal.in Chennai, Hyderabad - India Bentonville, USA 040 43464266 88807 88899
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APARNA GORREPATI CO-FOUNDER
ZUCI CHOCOLATES LLP Serving Paradigmatic Blend of Chocolates Dressed with Top-Notch Quality and Exquisite Taste
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Nimble Rundown of the Company and its Services ZUCI, pronounced as “Suchi” carves the meaning of purity in Sanskrit. Aparna Gorrepati, the Co-Founder at ZUCI CHOCOLATES LLP says that the brand ZUCI is a destination chocolate place. They aim at bringing the surreal experiences of world’s finest ingredients picked specifically with creamiest craftsmanship coalesced in scrumptious chocolates. Being one of the few efficient and trained certified chocolatiers in India, the brand wants to curate a marvelous world of chocolates adhering to Indian patrons and taste palette.
Thumbnail of Company’s Founding
Gorrepati says that ZUCI has been the brainchild for many years. From her expertise and formal education in the field of chocolates, their team finally took the audacious decision to establish and launch their brainchild in February 2020. However the challenging situations struck their way within a month of the brand’s launch with the COVID pandemic. Having the confidence in the quality of product, skillset and unmatchable services to the customers, the brand managed to overcome the crisis and build a stronger sustainable brand. Now their brand is synonymous with Artisanal Chocolates in Hyderabad.
Checks and Balances between Personal and Professional Life
Gorrepati says that there is a minimal bridge between the professional and personal space especially when you build something out of your passion. It becomes even tougher to balance with changing priorities. But one can sail through this by being available to dedicate your time and efforts to exactly what is required at the moment. Building an Edition May 2022 | www.primeinsights.in
APARNA GORREPATI | CO-FOUNDER ZUCI CHOCOLATES LLP
independent with diligent members to handle things with minimum supervision is always a win-win situation.
Unequivocal Saga of Surpassing Hurdles
Obstacles are an indispensable part of every colossal success and they come in some of the other ways in terms of the vision a brand is taking ahead. Being in the food industry, their challenges are one of a kind. As quoted above about the adversity in the initial stages, the additional challenge was to deal with specialized and profoundly sensitive products. To back this up, a lot of R&D skillset is required. Moreover they have thoroughly educated the customer about the benefits of their products, for example pure chocolate vs. off the shelf compound.
Company’s Targeted Niches of Client’s
Aparna Gorrepati further says that there is a differentiation in the niche of customers they deal with. Both B2C and the B2b markets are what they target with vision. Adding to that, the brand also shakes hands with organizers, event planners, weddings organizers. Basically every individual who walks in stores or purchases a product of ZUCI is a valuable potential customer for the brand. They are also impeccable specialists in corporate and event based gifting. 20
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Maintaining the Dash of Affluence with Fluctuating Market trends
The scenario of chocolate being the go to favorite for any event is the influencing factor for the brand, says Gorrepati. They work with the concoction of R&D and market research in terms of analyzing the taste profiles, curating exceptional chocolate and its allied products, adding continuous flavors and evaluating the customer contentment. The brand ensures that the ingredients and the equipment used are of avant-garde quality and so the words of customer’s mouth outshine the potential of the brand.
The Quintessential Incorporation of R&D
Aparna quotes that R&D is a pivotal aspect for a company’s growth trajectory. The investment in carving out new products, innovating glimmering chocolate products and vibrant variety of flavors is of utmost importance. For this, R&D comes foremost as it helps to accelerate the existing quality of their products and meticulously work each day on continuous improvement.
Coequal Aspect of CEO’s Competition in Modish Times
Being a CEO herself, Aparna says that the buck pauses with your inner-self. You’re the one who is accountable for the success of the company and so you must have bodacious leadership qualities to do the same. As a CEO, your responsibility is to involve yourself over and over in establishing new pedestals of success along with the employees of the brand. Learning from the community competition is also a healthy exercise from an entrepreneurial point of view.
Fortifying the Employees with Efficacious Work Environment
Aparna further says that one needs to be extremely careful during the hiring process. Having the right attitude to contribute to a company’s growth and having the demanded skillset is a must. Also being in the industry of zero tolerance, making errors can cost the brand more. The brand puts dedicated efforts in providing training and a plethora of opportunities to showcase their efforts. Giving their employees the freedom to express their creativity and execute things encompassing different expertise is their shining star quality. The brand believes in flexibility and imbibing the right set of values in their employees.
Aparna talks about the achievements of the brand’s distinctions as it has been honoured with multifarious accolades like» » » » »
Future Goals of the Company
As per Aparna Gorrepati, the brand is now gearing up to become synonymous with national chocolate brands. The brand is already a staple and acknowledged chocolate brand in Hyderabad and looks forward to expanding its horizons to every corner of the country. Feathers of Achievements in the Hat of Persistent Hard Work ZUCI is one such colossal brand which resonates with the fashion of acing every occasion with surreal taste of chocolates. Prime Insights
Best Chocolatier by the Times Food Awards for the year 2022 and 2021 Best Restaurant and Best Cafe by the Times Food Awards for the year 2021 Women’s Achievement Award by HYBIZ TVw 10 Most Influential Business Leaders of 2021 by CXO Outlook Top 10 People in the Food and Confectionary India by CEO Insights Magazine
Inestimable Words of Enlightenment
Wrapping up with some magnificent words of wisdom for all the aspiring entrepreneurs and readers, Aparna Gorrepati says that confidence and deep-rooted fundamentals are the key to serenity in any entrepreneurial journey. Investing in legitimate team members and agility to introduce necessary modifications must be carried out with utmost perfection. Furthermore ensuring customers satisfaction and giving ears to their feedback will make the game more easy to crack.
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4 Ways to Increase Diversity in an Organization
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owadays, the increase in business priority is based on the principles of diversity, equity and inclusion. The previous two years have marked a turning point in business growth causing racial and political unrest. On such sensitive points, the building of a strategy with leadership abilities is essential at all levels. Diversifying workplaces and improvement in work culture can cause a measurable impact on your organization. The approach to this diversity is based on listening to your employees to learn about their work experience and feedback and working intentionally on them to make a positive approach towards employee development and behaviour. Here is a list of how strategically one can diversify their business and cause a meaningful impact.
1) Collect meaningful demographic data
It is critical to understand the makeup of your workforce before building a successful DEI approach. Organizations that collect in-depth workplace demographic data can design more inclusive cultures. The collection of demographic data sets provides critical company insights and develops the company across various demographic segments. This data can be further utilized for discrepancy identification in sentiment among different employee segments and to track their timely progress. The gathering of data must be tailored to setting a goal. Employees who have demonstrated their involvement in diversification can amplify the appetite for the company’s growth. The talent acquisition team should build strong relationships with diverse communities and resources for a better work foundation.
2) Ensuring leadership by understanding DEI values
Over the past two years, emphasizing DEI as a priority is difficult to explain to the leaders of an organization. However, they must be consistently reminded that it is DEI practices that can not only secure support but also shape every part of an organization with a proven positive impact. To do the right thing is the bottom line of success. Researches show that a diverse workplace shows better performances than its own counterparts on a range of metrics. Starting from innovation to market expansion, the companies seek to improve their ethnic and cultural diversity to ensure that all initiatives are successful. Consider hosting leadership meetings that are designed specifically to give details about DEI. These meetings will make the foundation for further discussions comfortable.
3) Identification and mitigation of unconscious biases
Gathering information is a crucial step, but before that one needs to address certain systemic norms. Data collecting methods reflect employees’ perspective and their dedication to work. Several employees who are race and gender-stereotyped are backed by AI technology. So biasness toward white men who have been holding positions of power for centuries can make Edition May 2022 | www.primeinsights.in
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a major negative impact on the overall performance management. Inflating or deflating employee ratings can cause too much biasness and affect the company’s growth. While mandatory biased training should occur company-wide, effective biased mitigation is not a simple process to be done. For professional development and career advancement high-quality and timely performance feedback is necessary. It is important to analyse the biased-based operations of the organization and consider how difficult they make a workplace.
4)Identifying your “North Star” DEI metrics
To understand various faces of diversity, one should begin with slicing the data of their organization. This in turn makes a simple approach and identifies a clear indication of success. Measurement of diverse representation in leadership is another rigid tool. The leadership team should serve as a model for individual contributors to create a futuristic vision. At any point, the organization must not be looked at as a whole. Diversification must be made by segmenting your organization even for lower levels. This can easily highlight disparities between groups where dominated groups can enjoy a sense of better working and lower groups as well as fresher’s can lookout for opportunities for improvement. For better diversification, no company should hire hastily but effectively for prolonged growth. In the rush of filling recruiters, often opportunities for diversity get ruled out.
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TEAM SEEDS:
An Innovative Game Changer for Hybrid Vegetable Seeds A Crisp Overview of the Company’s Model and Services
Naresh Bajaj- The Founder and Managing Director of Team Seeds PVT. LTD. covenants a brand committed from the root level to manufacture avant-garde quality vegetable varieties with specialized characteristics. The hybrid vegetable seeds manufactured by the brand have supreme resistance to pests & disease, profoundly adaptable to diverse agro-climatic conditions, and breed with sustainable growth. The production yielded by these seeds has cemented the potency of balanced nutritional values. The enterprise adorns the hat of massive cultivation of vegetables and inventing fresh varieties of researchbased exhibitions across India. Built on the pedestal for research about scientific breeding, Team Seeds has showcased the dominant advantage in the production of Crucifera, Cucurbitaceae, and top-notch distinctions in Liliaceae and Solanaceae. Aligning with the rapid increase in global vegetable markets as well as ecological trends, the brand caters to the demands in the diversification of vegetable planting via an international cooperation platform. Being a global wholesale vegetable seed breeder and producer, Team Seeds collaborates with a global network of seed distributors to transform the agricultural production of vegetables with minimum loss and maximum profits for the farmers and producers.
Naresh Bajaj Founder & Managing Director Team Seeds PVT. LTD.
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Agenda behind the Inception of Team Seeds
Naresh Bajaj explains that the brand’s foundation was laid back in 2010 with a mission to supply every customer with a promising and dedicated source of 26
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superb quality vegetable seeds. Through their hybrid seeds, they aim at creating more wealth for the growers. Being an indispensable part of the vegetable industry chain they always adhere to operate among domestic research, global production and world-class advertising. They have bred and sold hybrids via self-financed breeding programs. Their commitments in research and development have provided their customers the utility of technology infused in producing reliable seeds and adapted crop varieties.
understand the vibrancy of parental characters used in the process of seed production and to educate the farmers the need to introduce hybrid seeds in their vegetable production. Team Seeds’ investment in their Research and Development and creating exemplary germplasm with the knowledge is a pure reflection of their dedicated efforts. The research infrastructure comprises over 100 acres of land along with 20-multi location testing centers spread in various climatic regions of India. This helps them to understand the biotic and abiotic components of the climate.
Resilient Ideology and Current Areas of The Table of Achievements Research Naresh Bajaj further continues to explain about the sigma rules behind the highest selection standards being incorporated by the expert breeders to establish a parallel world of quality products every farmer deserves. These are -
» Enhancement of the breeding methods is done to curate the entire process of bringing positive changes in the seed industry. This is achieved by aligning with the standards of innovation and establishment. » Researching on vegetables like peppers, tomatoes etc is paving a way to promote to the progress of the breeding industry » The satisfaction of the customers is their utmost desire. He implies that as for now, the company is working to invent modernistic hybrid seeds of• • • • • • • • •
Cauliflower Watermelon Hot Pepper Tomato Cucumber Bitter Gourd Okra Ridge Gourd Sponge Gourd
Quintessential Incorporation of R&D
The vision of driving sustainable growth via efficient class plant genetics is impossible to achieve without in depth R&D. The elaborative expertise in R&D has led to the varietal development in the seeds and qualified to meet the specific climatic and geographical needs of their customers, says Naresh Bajaj. With the application of numerous scientific quality checks, germination and purity tests, the brand constantly thinks out of the box to investigate the genetic diversity of new crops meeting the specific regional markets. Hence there is a continuous analysis made via consistent measurement and precision equipment. The teams of field inspectors also implement their R&D algorithms in making thorough analyzing sessions to Prime Insights
Talking about the numbers of hybrid seeds the brand has successfully produced more than 80 varieties of red and pink red tomatoes, over 20 types of cucurbits and watermelons amongst others. The brand has also distributed their hybrid seeds to more than 37 provinces and 150 municipalities to countries like India, Bangladesh, Middle East and Pakistan as well. Their unmatchable reputation has now etched its name on the minds of professional farmers and growers. Birthing approximately 200 hectares hybrid seed breeding and production bases as per the International standards in North and South India, Team Seeds now owns the crown of being India’s pioneer vegetable seeds manufacturer. Conforming to the strict standards of the Indian Seed Act, the brand has also proved its mettle in keeping a vigilant eye on all processed and packed seeds to assure quality.
Iconic Collaborations
With utmost pride, Naresh Bajaj states that his company is the member of the many momentous institutions engaged in the industry of Seeds Production and Marketing Development. The company has shook hands with multinationals and government research institutes like• The Asia &Pacific Seed Association (APSA) • National Seed Association of India (NSAI) • Indian Institute of Horticultural Research (IIHR)
Heartfelt Message Entrepreneurs
for
the
Aspiring
Naresh Bajaj conveys that a small seed has the capability to draw a captivating world map. A seed empowered with technology can create unlimited wealth for the growers. With modernity taking our lifestyle ahead it is equally important to stand with the mindset of sublime changes in the agricultural sector across the world as well. Their expansive strength lies in the brand’s morals and ethics. Their source of motivation comes from the persistent endeavor to assure that every seed produced under the shadow of expertise, brings nothing but an affirmative and propitious demeanor in the lives of vegetables producers across the world.
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piping accessories to engineering and installation services. At our DSIR approved R&D center, we offer customers design and FEA services, performance testing at our stateof-the-art laboratory and customized prefabricated tube and hose assemblies.
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A1Office –
Bootstrapped Startup challenging the likes of Google and Microsoft lot of these formats perform really well on Desktop, but the mobile experience is not that great on most of the apps. Their target is to constantly evolve user experience with a mobile first approach by analysing usage patterns from millions of users acquired till date. Most of the Big players in industry are focussed on large screen and B2B enterprise solutions where need of Mobile common user has been neglected from years. As the world moves to more users are being present on the mobile everyday, A1 Office suite has found its own niche in mobile segment.
Bright Beginnings and Beyond
I
Ankit Sharma | CEO |A1Office
n just a span of less than one-year, A1Office suite from India has garnered more than 50 MN downloads and MAU of 10 MN globally. More impressing fact is that they have achieved this feat on their own without raising any funds. A1Office vision is it to simplify how users interact with the Documents by offering users free viewing & editing capabilities for all existing and new document formats across different platforms. Currently, a Edition May 2022 | www.primeinsights.in
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A1Office began with the idea of bringing something that would change the online business aspect of global commerce for the better. They went through many ideas and found very few that had a pan-global appeal and impact. Looking through the data access and management process for business documents worldwide, the company execs found that this area needed immediate solutions. Despite the presence of major brands in the world and document processing market, they did not have any effective solutions for all desktop and mobile platforms. Understanding the needs of the market and developing solutions that worked progressively to address them demanded precise research and app development tactics. A1Office’s mobile suite apps have now successfully acquired more than 50 million installations on mobile and desktop devices. The rapid evolution of A1Office’s market and audience exemplifies the power of a simple idea made excellent through expertise and dedication. The apps are versatile, market-sensitive and forward-leaning enough to anticipate user needs and address them responsively. This makes it one of the most comprehensive and authoritative business document app suites for the mobile market today. Prime Insights
Entrepreneuring The Global Way
Ankit Sharma & Subhash Nawani believe that passion and dedication are crucial elements for generating success as an entrepreneur. From the CEOs of Apple and Microsoft to the grassroots entrepreneurs of any country, every story has something unique to offer. The experience gained from learning the pitfalls of the market has helped Mr Sharma & Mr Nawani convert their formidable groundwork and knowledge into a comprehensive overview. This not only refers to localized market conditions such as in global and regional environments but also the holistic development of the industry as a whole. As a CEO, they have to deal with many issues directly. Others are handled by designated experts with adequate experience at different levels of the organization. Choosing the right professionals from the market and grooming them to take up short and long-term responsibilities. For CEOs, business process development is just as important as ideation and scaling. Mr Sharma & Mr Nawani say they are always looking at ensuring the process of improving their digital offerings and also researching the market to get the latest developments driving innovation.
Subhash Nawani| COO |A1Office
Serving the World Digitally
Being on every digital platform and operating on the global digital document viewing and management chain, A1Office has a virtually global presence and audience. This feedback provides a global tier insight into what users want and which functionalities they would like included in their document-viewing devices. The company caters to a large B2C marketbase with millions of active users clocking in extensive usage periods. The bulk of technology solutions for document processing and management is focused on the desktop or large device market such as laptops. However, more and more professionals are using mobiles exclusively to work their jobs. We understand specific markets, niches and their particular needs. We also look at geography and local factors to help us launch optimally.
Bootstrapping the Right Way
A1Office is a bootstrapped enterprise which means they built all their technologies from the ground up. This means their products have to be highly competitive to make an impact in the market. Of course, with the sheer number of options in the document processing market A1Office’s products are second to none. Further, they focus almost exclusively on the mobile market with a peripheral emphasis on desktop document processing software. This mobile-first strategy enables them to leverage a decisive product in the market that competes effectively without the backing of global assets like Microsoft. The technology market evolves really fast and staying upbeat and abreast with the best trends requires a global oversight as well as an internal drive for innovation. That is why the company uses dedicated R&D resources to understand what clients want best and how they will respond to app developments. Combining the data from market research with technical information allows us to create the best document viewer enhancements in the industry.
CEO-ing Like The Future
Market competition within the tech industry is getting more and more saturated every year. Mr Sharma & Mr Nawani believe that competing in such a market requires a robust business strategy Prime Insights
and an optimized process founded on market research. This is possible for A1Office because of its considerable R&D resources and assets dedicated to discovering market KPIs and verticals. Further, Mr Sharma & Mr Nawani believe that teamwork and a well-defined plan is the best way to go about making the most of market opportunities. This also enables a company to adapt effectively without losing its competitive advantage. Selecting well-educated and skilled professionals and nurturing a professional spirit of service in them enables Mr Sharma & Mr Nawani to get the best expertise on developing their digital document software. Bringing technology together with smart management practices enables Mr Sharma & Mr Nawani to envision the company’s future well. The idea is to take lessons from the past and opportunities from the future and combine them together with a skilled working process filled with competent professionals. Mr Sharma & Mr Nawani foresee the future of digital document software arising from better co-working and enabling networking options among users along with enhanced visual ease and UI smoothness.
A Vision for the Future
Mr Sharma & Mr Nawani think the future of all digital devices will include document-reading enabled through software like A1Office. They believe compatibility issues will be driven out as the demand for universal document viewing and editing systems that work across multiple platforms continues to grow. The competition will come in with enabling ease of access, ease of use, portability and versatility of tools along with user experience. Currently, the biggest names in the office software suite are vying for the best performance across all these verticals. A1Office’s 50 Million User count acquired in merely 2 years while competing in the same market as Microsoft, Google & WPS exemplifies its sustainable business model. Mr Sharma & Mr Nawani say they will continue to explore the best value proposition for their clients while delivering hassle-free cost-effective and panplatform accessibility to their users.
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4 Steps to Successful Execution of a Strategy Strategy execution is defined as the specific implementation of a plan-based task and goals. It uses processes and a series of decisions to clarify goals for employees. It also defines the necessary actions to be taken by the company to reach its goal. Strategy execution comes with several benefits like providing clarity, initiation and activation of plans and increase in engagement for decision making. There are generally 3 basic approaches to strategy execution, these are: • • •
Strategy execution approach as a process Strategy execution approach as a decision-making process Strategy execution approach as a system
Now let us look into four essential steps for effective strategy execution: 1) Create a plan for communication
To ensure rapid success of your organization, one can execute strategy in a best way through a good communication. A distinctive plan to facilitate team communication is necessary for each step of execution. The managers can create strong team bonding by establishing clear communication and with use of excellent communicators. Several activities such as choosing a channel for daily communication, email or scheduling regular meetings can help to facilitate communication. Involving any personnel whose presence can affect strategy execution and its development in a better way can help the company gain and accomplish future endeavours. Team members who play a role in strategy execution must be given complete support.
2) Identification of goals
Execution of a strategy is only void when the goals of a strategy are clear and clarified. What the company wants to accomplish are increase in revenue sales, increase deficiency in work and updating of technology systems. Through goal identification, the higher authority can join the steps to reach their destination faster. For an instance, an important but outdated company may introduce new strategies like installation of new computers, updating of software and training employees to use the software so as to enrich the background of the company towards achieving its goals. Considering the culture existing in your workplace, new strategies must be crafted that encourages the use of technology. It is an appropriate measure to strengthen your workplace culture and help you reach your goal. Edition May 2022 | www.primeinsights.in
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3) Determination of tasks and priorities
When the goals are all set in mind, the managers and board members must determine the order of completion of tasks. Setting a task priority list is very essential towards achieving the goal. When team members are given the responsibility to prioritize task, each of them come up with their distinctive priority list and altogether the team does what is best suited for each of their job. They also ensure how and when their task needs to be completed. These days, various project management tools such as algorithms, process diagrams and systematic charts can help organize proper steps in a strategy. Certain organizational skills with a positive execution of strategy can help employees keep a track of their tasks and meet regular goals through effective communication. It is the use of tools that help team members remained organized. Such as time tracking tools and process maps are effective in a workplace.
4) Strategy evaluation
This is the last but the most important step of strategy execution. Evaluation of strategy using performance metrics can help your team determine how effective your strategy is and the related improvements it can make. Gathering feedback both positive and negative is an efficient way for your strategy evaluation, especially when the feedback comes from the other members of the team. This can not only provide valuable insights into goals but also make the processes of task completion and workflows easier. Foe any step in strategy execution, proper approach, decision-making and understanding what it can achieve is of utmost importance. It is the proper decision-making that leads to a successful business strategy. Also, certain other factors such as coordination of business operations, team performance monitoring, timely planning of the strategy and its alignment with the company goals can help to achieve successful strategy information.
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Once A SealMan Always A SealMan:
Umar Balwa’s 30-Year Entrepreneurial Journey And Balwa’s recent endeavours with his new brainchild Sealmatic bring his years of experience, international liaison, and business acumen as well as a particular vision of the future to the fore. Here is a look into his 30+ year journey as an old-school new-ideas entrepreneur right from the start:
Early Entrepreneurial Endeavours
Surprising as it might be to hear, Umar Balwa’s first entrepreneurial choice was not the engineering seal business. He wanted to go into the textile and garments trade and almost got the financial backing from his father. However, things did not turn out in his favour and his plans were left hanging mid-stream. Then, a chance foray into mechanical engineering by his older brother provided him with the perfect opportunity for exploring his entrepreneurial dreams. AK Engineering, as his brother’s founded company was called, was bounding with potential. All it needed was the right technological backing from international concerns. This is where Umar Balwa’s business vision and personal charm came into the picture.
A Heritage Of Bringing Global Business To India
Umar A K Balwa | Founder Sealmatic India Pvt. Ltd
Umar Balwa’s entrepreneurial journey is a story worth a decade of ink. Starting from the late 80s as a Bombay University grad, he saw the establishment of one of the most trusted names in mechanical seals from that era. He was one of the first in this field to bring international expertise and collaboration into the Indian market. His collaboration on behalf of AK Engineering with Burgmann, a premier name in Germany, established an industry behemoth whose legacy continues to this day. Edition May 2022 | www.primeinsights.in
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Entering the highly technical and demanding world of mechanical seals required some effort. Despite Mr. Balwa’s family’s entrepreneurial experience, he did not want to fly off the handle. He began his research by studying premier brands and businesses in the international space. These included Burgmann, John Crane, Crane Packing, Flexibox, Pacific, Safematic, Borg Warner, Sealol, Durametallic, Eagle, Pillar, and many more. Once the research and market study was laid out, Mr. Balwa’s efforts turned to find a suitable partner. At that time, not a whole lot of companies were keen on investing in India. The market was very protected and rolling in bureaucratic red tape. Also, the investment itself was a risky process and Mr. Balwa needed to show he had the right chops for the job. After months of probing the European and US market, he managed to land a meeting with the prestigious Burgmann company in Germany. The competition was high, the stakes were massive and AK Engineering was not the first choice
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Burgmann went for. However, a turn of luck bent the German giant’s attention his way and he seized the moment with both hands. What followed was an extensive period in the early 90s with Mr. Balwa undergoing several weeks of training. Following this, Burgmann formally entered into a joint partnership with AK Engineering on the 10th of November, 1993.
Making Obstacles Into Opportunities
Mr. Balwa’s time with the German company was a lifechanging experience. He remarks he was most impressed by the German engineers’ discipline and brought that experience back home with him. From that point on, AK Engineering was a prospective enterprise with few peers. Mr. Balwa sought to take on many risky endeavours and several turned successful. As the company’s reputation grew, more risky bids came in and several did not go well. However, the company continually grew its reputation and clientele throughout the 90s and 2000s. Things were on a high until a sudden termination of the partnership with Burgmann closed AK Engineering doors too. This was a major blow to Mr. Balwa’s ambitions. For a time, he prospected in other business domains but nothing really caught his fancy. This slump period got broken in December 2011 when one of his old colleagues, Hanif Choudhary approached him with a proposition.
Creating Quality The Indian Way
Sealmatic was first established in January 2012 with a small premise of 220 sq meters with Mr. Balwa and Mr. Choudhary’s collaboration. The families of both entrepreneurs came together to support their endeavours and Mr. Balwa took up the long and arduous road to taking the company’s name to international levels. He tells us he has been driving through the US and Europe, talking to entrepreneurs, engineers, and potential investors. And all of this has paid off with Sealmatic growing as one of the most reliable names in the mechanical seals across India and the world. However, Mr. Balwa insists that they are merely scratching the surface. He believes that his experience with AK engineering was a precursor to his work with Sealmatic. The nearly 2 decades of working with German engineering masters and growing with them have helped him develop a keen sense of what the market needs. He believes Sealmatic and the team behind it are worthy of recognition. Even more so, Mr. Choudhary as a partner handling the daily workings of the company leaves Mr. Balwa to bring his international experience in collaboration and mergers without being fettered by the company’s demanding inner workings.
Bringing Years Down To Moments
At present, Sealmatic delivers its highly reputed products to over 43 countries. It holds the prestigious API Q1 and ATEX certification and is the only Indian-origin company with this distinction. Through their combined vision and some much-appreciated guidance from Mr. Balwa’s older Prime Insights
brother Hussein Balwa, the company has expanded its infrastructure. They moved their factory to a brand new state-of-the-art premises in 2017, as chance would have it, on the same date 28 years ago that Mr. Balwa had stepped into the mechanical seal business 28 years ago.
Into The Future
Mr. Balwa says the field of mechanical seals offers a lot of challenges to him as an entrepreneur. It is a dynamic, challenging, and highly competitive arena where new technologies and implements bring new opportunities. Mr. Balwa believes the growing need for global industrial processes means his company’s prospects will be on a steady rise. He endorses every single product with his own personal philosophy of “sealing it right to do it well.” The future Mr. Balwa sees for Sealmatic seems sealed for success!
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designanswers Designs to Accelerate the Odyssey of Presumptive and Unambiguous Brands
The Influential Story of Brand’s Origination
Hitesh Nigam
CEO and Director
Praneeta Kumar Shringi CEO and Director
Expedetive Synopsis of the Company and their Services
Praneeta Kumar Shringi and Hitesh Nigam, the CEOs’ and Directors of DESIGNANSWERS promises a brand that is a disciplined, diverse and independent creative agency, with a charisma of making things come true. Since the inception of the company in 2016, they say that the brand has diligently partnered with businesses of various scales and genres. Their company stands on the strong pillars of strategic brand management. Their work centralizes around the following areas • • • • • • •
Advertising and Communications Digital and Mainline Creative Graphics and Brand Identity Products and Packaging Designs Exhibitions and Installations Websites and Digital Experiences Sound and Motion
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Praneeta holds more than 15 years of expertise in design strategy and is always on the front foot in curating crucial market strategies, mentoring teams and making unshakable client alliances. On the other hand, Hitesh Nigam also has an experience of more than 18 years in the field of art and design industry. He always has the spirit to commence trendy ideas and cater to intricate yet diverse needs of the clients. The mutual pain point they split with the clients, became their breakthrough. The nature of the campaigns they saw perpetuating out from many of their agencies were solely of two kinds. Either the campaign was factory produced just like something straight-outof-the-mill or it looked something helmed by award function juries. Because of the creative minds of both the co-founders the brand cracked the code of bringing campaigns that achieved the purest form of advertising. They ensured that their services were customized from the brand’s point of view. The idea of keeping transparency and factual clarity in the campaigns took off pretty well in the huge space of marketing.
Explicit Bridge of Balance between Personal and Professional Life
Upon being asked the same, both agree that the thin line between professional and personal life became hazy even before the pandemic began. In the pandemic, when everything shifted to screens they adapted to work from home and handled household chores as well. When people across the world can connect and become empowered just with a click, then why not leverage this boon of technology to prosper more? Prime Insights
Idiosyncratic Vagabondage of Struggles in Laying the Foundation of Design Answers They continue to say that the journey of every brand is different and difficult anyways. They had their own motto and high-altitude aspirations to start the company. Their companies always know the values of their employees and treat everybody like their dear ones. This makes all the difference.
Designated Gradation of Clients Handled by Design Answers
Both the directors further speak that DESIGNANSWERS cater services to a varied range of clients from every corner of India and beyond. Their clients hail from multiple sectors of the economy like lifestyle, real estate, technology, aviation, hospitality, banking, OEM, QSR, financial, auto services amongst others. They have collaborated with established firms like American Express, Wingreens Farms, Bangalore International Airport, HCL Technologies, and Kimberly Clark amongst a concoction of different startups.
Captivating Paradigm to pull-off Wavering Market Trends
Praneeta and Hitesh strongly believe that their company has a super adaptive nature when it comes to any business environment. They have flexibility in adding skill sets and creating customized teams for handling every client’s norms.
Implementing the Imperative Process of Research and Development
DESIGNANSWERS have extended the need of creating meaningful designs and advertising to a profound extent. The purpose is handled by brainstorming training sessions for the teams and guest speakers to guide the minds of their employees. This is a quintessential aspect to cultivate fresh ideas in order to maintain the flow of giving interesting and valuable services to their clients
Impeccable Achievements Worth to Boast Off
Praneeta and Hitesh speak about the inception of the brand as a small company in Gurgaon. Over the years of facing struggles with resilience, the brand now has won many awards and big pitches justifying its true potential. They have also found brands who’re taking inspiration from Design Answers.
Directors’ Take on CEO’s Entrepreneurial World
Participation
in
For the CEO’s who soon give up on their dreams of start-ups, have to understand that every successful thing churns out of years of facing challenges. They command the aspiring entrepreneurs to do what makes them happy and find a meaningful purpose in life.
Inspiration for Budding CEO’s to Strongly Hold their Passion and Dreams
The directors acknowledge the fact that every entrepreneur can’t be an audacious CEO. Having the hunger for leadership and ability to handle the show is not in the same shadow of being creative and innovative.
Continuous Amalgamation of Strategic Safeguarding the Contentment of Clients with Contemplation in Reality Quality Services DESIGNANSWERS looks up to inspiring entrepreneurs and artists The co-founders give all the credit to the dedicated employees of DESIGNANSWERS. They proudly accept the fact that the brand is nothing without its employees and where the brand stands today is all because of their meticulous hard-work. Their employees never fail in completing deadlines, surpass client’s expectations and ensure 100% quality in work.
from modern history. They urge the youth to stay ahead of the curve and refrain from involving exorbitantly in social media. The youth should absorb the realities from the environment. The company encourages sensitively solving diurnal life problems of people. Commitment and calmness are their virtues to go a long way.
Words of Meticulous Advice for Prime Insights Bigger Prospectus of Company’s Growth in Readers The duo further adds that, when exceptional entrepreneurs come to Future In recent times, the company opened a branch office in Bangalore as a milestone in expanding their plans. They provide their clients with exceptional agency services on a gigantic horizon. They also target to utilize the heaps of talents in Bangalore especially in the digital space. Prime Insights
them, they become overwhelmed by their vision. The special point DESIGNANSWERS seeks in their clients is the chase to go for design solutions that are unparalleled and would accelerate their products by creating a standard in their category. So they always thrive to experience out of the box adventures in life. 39
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HOW INVESTMENT IN HEALTH REFLECTS IN THE ECONOMY
O
ur global health systems have shown several cracks owing to the last two years Covid19 pandemic. It has also reflected on the importance of health matters being directly dependent on our economies. Many developing economies are at risk of being hit by health and economic shocks as per surveys. There has been a chronic economic drag due to the persistent poor health conditions each year around 15% lower GDP due to premature death and lack of productivity. In low-income countries, deadly diseases such as tuberculosis have caused large labour deaths and a breakdown in household income. It has been estimated that there have been 60 million deaths in 2020, mostly belonging to the middle age and even the younger generations due to malnourishment and lack of cognitive development with reduced productive potential. If all health conditions were successfully addressed then there would have been immense benefits to every economical society. Almost 200 countries in the upcoming 20 years need to identify various health challenges and opportunities. Improving the health of the population will generate an aggregate benefit both at regional and global levels thus causing economic development. Some developing countries have made significant progress in improving health conditions but still lag in core research and better use of inventions. There have been no realistic rates of adoption otherwise the economic payoff could have been substantial. Around $4.4 trillion boosts in healthcare sectors across all developing countries can cause a surge of 7% in GDP by 2040. It is also found that an economic return of between $2 to $4 is secured for every $1 invested in health. More education will benefit people and make children make healthier. They will grow up to be healthier adults whose earning potential will encourage them to invest more in education. Thus, prioritizing health is a booster for a wider cycle of growth. All the countries of the world can more or less translate a healthier labour force into substantial economic benefits.
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Two of the most highlighting regions based on such a concept include: • •
Latin America Sub-Saharan Africa
In the former, opportunities come from treating cardiovascular disease, reducing vision impairment and relieving low back pain. A large number of people have been recorded blind and it mostly comes from refractive errors and cataracts that are curable. The group of healthy working people are likely to enrich the workforce with productive outcomes and contribute to two-thirds of the 0.7% faster annual GDP growth. The latter has recorded 3.3 million more young adults alive by the next two decades, provided the health condition of the children are improved with treatment of lower respiratory diseases, prevention of malaria and diarrhoea and providing them better childbirth practices. This would contribute to one-third of the overall 0.5% faster annual GDP growth every year. There is often a saying ‘prevention is better than cure. Hence, preventive measures such as vaccination, better nutrition and access to treatment conditions for most developing countries must be made relatively higher. With the previous pandemic condition in our country and around the world, the urge to invest in the economy for healthcare has become more rigid. Investing in health is a key to building resilience towards other dangers such as climate change, antimicrobial resistance and future pandemics. The benefits in healthcare by economic investment can be made in the following ways:
1. Make health a part of the economic growth discussion
In vestment decisions in health are a purely economic return investment and improving health is necessary for prosperity. The healthier the people, the more skilled will be the healthcare departments.
2. Jump to an integrated health management approach
Efficient healthcare agenda must balance environmental, behavioural, social and preventive care with acute treatment needs. There must be improvement in sanitation, childhood vaccination and limiting indoor pollution to stop the infectious disease is a comprehensive approach.
3. Double down on innovations
Innovations are a must in healthcare and if provided at a low cost to the millions of people coupled with technology then this can lead to emerging economies and enrich both pharmaceutical and medical companies.
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Qualitas Global – Achieving new standards and quality of Machine Learning Data
Everything in today’s world is in some way or the other, related to data.
With gazillions of data available with us, choosing the correct data is of as importance as to structuring the data. Data annotation is the categorization and labelling of data so that it can be put to optimum use by data scientists. One such leading brand working of out Pune, India and Utrecht, Netherlands is Qualitas Global. Today considered one of the premium Data Annotation Services companies in the world, Qualitas Global provides services to major tech companies and start-ups in the field of annotation, tagging, tracking, OCR, NLP as well as data collection.
About the brand
What started as a game testing company in 2014, Qualitas Global has stupendously grown into one of the few Annotation companies in the world with annotation expertise in almost all industries that need Machine Learning. A whole world of industries with classified projects ranging from Automotive, Agriculture, Health-Tech, Retail to Sports, Construction, Geo-Spatial, Fashion, Drones, Security and Surveillance, Airport Baggage Systems and some of the more confidential projects depends on Qualitas Global to deliver accurate results in data annotation. With a large team of only full-time employees and absolutely no crowd-sourcing, Qualitas Global has completed over 90 million Annotations for clients ranging from small start-ups to Fortune 500 companies. They also help sports team owners, coaches and managers in Athletes Performance Analysis; Security for Retail as well as Government agencies in Facial Recognition, License Plate Recognition, Monitoring Vehicles and Traffic Regulations.
Mr. Neville Patel | CEO | Qualitas Global
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The flexibility and scalability of teams allow them to adapt to changing customer needs. Even the last-minute requests do not hamper the deadlines and accuracy rates.
The inspiration to start
In the early 2000s Gaming had started to boom in India and Qualitas Global started as a Mobile Game Testing company with their first customer, Walt Disney, India. Within a year, they had multiple global customers not just in Game Testing but also for Game Development Services. By early 2015, they had participated in multiple European industry conferences which helped Mr. Neville Patel the CEO of Qualitas Global, to quickly analyse that along with Gaming, the next big thing would be Machine Learning and Artificial Intelligence. The end of 2015 saw Qualitas Global working in the Data Annotation industry for a group of astute German Data Scientists and a renowned Fortune 3 company as well. The rest, as they say, is history.
Facing challenges while climbing up the ladder
Qualitas Global was one of the first companies in India to work on Data Annotation in early 2015. A challenging task was to find engineers with the right mind-set to work on the annotation projects. Most engineers did not understand the future of this technology and termed these tasks mundane, making the attrition rate high. Neville Patel realised that the need of the hour for this industry in India was to find a way to make this work glamorous, enjoyable and high paying as well as draw out a great career enhancement plan for the employees. Employees needed to understand that they were working for the greater good of science. That their work helped save thousands of lives monthly in technologies like ADAS and Autonomous Vehicles by reducing the number of accidents worldwide. Since this was a fairly new industry, Qualitas Global also doubled down on their investment in training the large team of annotation experts to understand not just their job profile but also work in different industries and verticals and also ensured that the employees could communicate their thoughts and suggestions with the customers and data scientists.
Building trust in the market
Trust is earned when actions meet words. Qualitas Global is highly committed to it’s customer’s data confidentiality. Being established on the pillars of six sigma and with great emphasis on quality and processes, they identify, adopt and implement industry-wide best practices to improve test effectiveness and productivity. They are ISO 9001:2015 and ISO 27001:2013 Certified while also following the best GDPR practices. Honesty and transparency in the rates, work ethics, as well as operational productivity, make them the favourites of their clients’. Qualitas Global has been creating a paradigm shift In solving complex data annotation problems.
Reflections on how clients connect with the brand
One will be amazed to see the numbers that have been achieved by Qualitas Global with 95% of their customers becoming a repeat and almost 50% of the customers referring them to their friends. The highest compliment for them is the fact that customers have complete faith and trust in them and the services of the brand. Prime Insights
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The first thought that comes across the customer’s mind
Neville Patel, the CEO of Qualitas Global feels that he can only hope that the first thing that comes to their customer’s mind when they hear “Qualitas Global” should be a large smile on their face. He loves interacting with customers and building relations by having an honest communication channel open throughout all time zones.
Future plans
The company believes that the future is in investing in Machine Learning and Artificial Intelligence start-ups. The visionary leader and CEO of Qualitas Global, Neville Patel also shares the same thought on a personal level. The basic understanding from the lens of the company is that human beings are controlled by automation, much beyond our imagination. Qualitas Global envisions and wants to make sure that it’s name is added to the list of companies trying to change the Machine Learning industry for the better. Neville Patel is keen to invest in as well as acquire other data annotation services companies not just in India but throughout the world to ensure it grows as a truly global company. Edition May 2022 | www.primeinsights.in
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Things You Can Do to Prevent or Reverse Heart Disease
T
he functioning of our heart depends on our lifestyle, the way we eat, how much we exercise, manage stress and our exposure to environmental toxins. A slight up and down in all these factors can lead to harmful consequences such as high cholesterol, high blood sugar, high blood pressure and coronary heart disease. Recently, doctors access that the major reason behind heart disease is the overflowing of tension and stress throughout the day. Problems get so worse that studies reveal even medication cannot cure them properly. Research shows that only changing lifestyle can act as a powerful intervention to reduce the chances of heart disease. Certain other health disorders such as hypertension, stroke, heart failure, cancer and death subsequently occur due to inflammation, metabolic dysfunction and oxidative stress. Under these circumstances, we must reach out for certain ways for having a healthy heart.
Steady your blood sugar
The blood sugar level must be kept in the check and balanced properly. It can be stabilized with protein, carbohydrates and fat in every meal. Problems in blood sugar imbalance the heart functions. Increased blood sugar can result in diabetes.
Avoid junk foods
Junk food such as juices, drinks and sodas can adversely impact the blood sugar level and lipid metabolism. This might lead to obesity, diabetes and heart disease. They contain preservatives and added chemicals that impair the heart’s functioning.
Eat a healthy diet
Eat food rich in nutrients and phytonutrients. Try to have at least 8-10 servings of colourful fruits and vegetables every day that are loaded with disease-fighting vitamins, minerals and antioxidants. A balanced diet with whole grains is also effective. Food rich in water reduces inflammation caused to cardiac muscles.
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Increase your fiber
Work your way up to 50gm of fiber each day. Have food rich in fiber such as nuts, vegetables, seeds and low sugar fruits like berries. Increased fiber concentration enhances blood circulation. Fiber not only benefits cardiac muscles but also protects the heart from the shock of unwanted toxins.
Curb down hydrogenated fat
Hydrogenated fat is processed food in the form of margarine, processed oils, baked foods etc. Even when the label states ‘no trans fats, the term ‘hydrogenated’ highlights that the product contains trans fat in at least one ingredient. Use healthy oils such as coldpressed, organic, extra virgin, olive oil and organic sesame oil for your heart.
Increase Omega-3 fatty acids
Eating anti-inflammatory foods such as cold water fish like salmon, sardines etc. as well as flax seeds and even seaweeds can help in the functioning of your heart properly. Healthy fats improve your cholesterol levels and lower the small, dangerous LDL that can cause heart disease.
Take quality supplements
Along with a healthy diet and exercise, cardiovascular health can be improved by the intake of supplements. This may include a good multi-vitamin, a purified fish oil supplement to lower cholesterol and balance blood sugar levels. Proper medicines for blood circulation can also act as a beneficial supplement.
Avoid alcohol intake
Alcohol consumption can raise triglycerides and continue to fatty liver. This can cause sugar level imbalance and inflammation of internal organs. Avoid alcohol as much as possible to reduce risk levels for the future. It can also cause impaired muscular movements.
Get out for movement
Sitting long hours inside the home can unknowingly affect your heart and increase the chances of an attack. Therefore, to make the heart muscles function properly, exercise at least 4-5 times a week to benefit your heart, build up your muscles and reduce body fat composition.
Avoid stress levels
Stress alone can cause a heart attack. Chronic stress can trigger fatal heart diseases by increasing inflammation, raising your blood sugar and cholesterol level and increasing your blood pressure. Therefore, switch to stress management by practising breathing techniques and yoga. Reduced stress levels can eliminate the chances of future heart diseases.
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Matthews Education:
Investing Efforts in Metamorphosing Education that Pays the Maximum Interest
Michael Collura, the President and CEO of ‘In Home Personal Services’ laid the foundation of the brand ‘Matthews Education impactful and unavoidable just like his brother. So they worked day and night for over a decade to make an honorable training school that is an incarnation of Matthews and his qualities.
“Education is a celestial approach to culminate a future that safeguards serenity to humanity”. The learning process for every
individual needs to be perpetuated in a manner that caters to personalized standards of grasping the knowledge. With such a noble ideology, Michael Collura, the President and CEO of ‘In Home Personal Services’ laid the foundation of the brand ‘Matthews Education’, to set a new paradigm of making education thought-provoking and prodigious.
Embryonic Journey of Accepting Challenges
“The tree of adversity and improvement has roots of sagacious hard work”. The brand went ahead to create something that was
original in every aspect. When Michael started the brand he didn’t have much of a blueprint to work off. He knew then and there that to build this brand has to work right from scratch. Additionally, he also ensured that the memories of his brothers are kept at the highest pedestal of respect and they do not compromise upon his sweet memories with cheapened, unethical market values. He also promised that this impeccable passion must conform to the brand till eternity.
Inspiration to sow the seed of ‘In Home Personal Services’
The inspiration to put this idea in the acknowledged space of education came in the memory of a beloved person Michael lost. The unfortunate demise of Michael’s brother, Matthews became his strength. Michael always wanted to construct something
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Setting Unconquerable Standards of Building Customer Trust
The brand is credulous about understanding the practical values their services are able to downpour in the lives of their customers or audience’s. The leadership to not compromise on the quality of the services being offered is the aisle of winning the trust of the customers. Once that benchmark is established, customers won’t bait and switch. Many fancy advertising practices and marketing gimmicks keep customers in shadow and portray false values. Oftentimes customers end up regretting their decision of trusting the brand. Matthews Education puts in efforts best of their capabilities to build those virtues of trust through rigorous evaluation of their. Additionally the brand opens up about the struggles of gaining customers’ trust during the era of COVID-19 pandemic. The mistrust in the healthcare services bolstered profoundly. But with good luck and diligent strategies the brand won the race to win customers’ trust by building exhilarating training material to retain and multiply the clients.
Services Offered by the Brand Singing Tunes of Excellence
Matthews Education is an incomparable proprietary content carved for their official website www.Matthews.Education. com. The training programs on their website are curated by an aggregation of in-house experts, educators and trainers who closely comprehend the actual meaning of what it takes to foster an attributed caregiver. Their programs are repeatedly the first choice of the customers and individuals who’ve used their services once.
“Matthews Education” on their Comprehension of Winning Customers Hearts
Matthews Education has a simple rule for this! They believe in doing what is right and providing services that add values to the lives of their customers. When a brand like this has an exemplary mission to achieve, the everyday choices made bags major importance as well. The games of copying other people’s ideas will only end up in losing integrity and moral trust. These values won’t come if the virtue of being deceptive is stamped on the brand’s name. Today the brand’s programs are launched in 50 different states because of their genuine efforts to achieve their mission with transparency.
Craftsmanship of Making Connections with Customers
Noteworthy
The depth of giving care to the customers is what makes Matthews Education unique. The caregivers are so intricately involved in fostering their services that sometimes the people being cared for may even not know their names. The training content and material is exceptionally fine and makes an intense impact in their lives, every day! This sense of achievement came to the brand after years and years of tests and trials and the experience of their professionals in the education industry.
Effective Marketing Strategies to Transparently Advertise Services To everyone’s surprise the brand discloses that there are no such
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excellent marketing strategies adopted by them. When a brand focuses more on delivering positive value to clients then words of customer’s satisfaction are enough for advertising. Carrying the legacy ahead, the brand has also received offers from colossal national level brands of home care business in the previous year. The brand is working with unflinching determination to expand their training programs on a gigantic scale. Many contracts are still onboard. Undoubtedly, Matthews Education’s quality speaks for itself.
Analyzing the Barometer of Client’s Trust
The brand always takes genuine feedback from approximately every client in the program. The scores given by the clients are nearly splendid and positive. They also spot the results in the life and lives of those that hire our caregivers after completing their training process. The clients legitimately admit the perfection in the training and how their learning capabilities ameliorated with the brand’s efforts.
Expanding Engagement of Future
Matthews Education’s web-based platform proving training went live in 2022 across 50 states. The brand aims at further expanding the number of seats and participants in the programs by engaging with gigantic homecare organizations in the market. Several new programs are to be added encompassing the ideas of quality development of the professional caregiver in the United States. The outlook for expansion on an international expansion is already under construction.
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Top 10 Wildlife Destinations in India to Enjoy Safari Tours India is a hub of various wildlife destinations that help tourists across the world to have a wonderful experience and enjoy adventurous wildlife. Its rich biodiversity, forest cover and climatic variations support a wide range of the living world. People from around the globe get attracted each year to have a look at various exotic and endangered species. There are about 40 tiger reserves, 450 wildlife sanctuaries and 100 National Parks with a rich diversity of wildlife ranging from the mountains of Uttarakhand to the dense forests of Madhya Pradesh. Any holiday trip amidst the wilderness is a memorable one, especially, the one with a jungle safari. Here is a list of 10 spectacular wildlife destinations for safari tours:
Jim Corbett National Park, Uttarakhand
It is the first National Park of Asia established in 1974 and is home to the most enriched member of the cat family – the tigers. People from different parts of the world rush to this destination to have a marvellous look at these dangerous creatures of the cat family. Other animals like the Himalayan Tahr, Fishing Cats etc. are found here.
Kanha National Pradesh
Park,
Madhya
This is the place that has inspired the renowned writer Rudyard Kipling to write his bestselling book – The Jungle Book. Till now the park has saved numerous endangered wildlife species. It also safeguards many exotic species of flora, fauna and avifauna. Antelopes and tigers are popular species in this park.
Bandhavgarh National Park, Madhya Pradesh
This park is a natural home to the Royal Bengal Tigers. It gives an ideal experience to have a thrilling view of these striped cats while enjoying the jungle safari. This protected area also houses various exotic fauna and flora.
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Ranthambore National Park, Rajasthan
Another park and a popular home for tigers, Ranthambore attracts many wildlife photographers across the world. The spellbound vision of the wildcats roaming freely on open scrub lands gives you a chill run down the spine. Other animals like Sambar, Wild Boars and Sloth Bears are common.
Kaziranga National Park, Assam
The popular destination for One-horned Rhinos in the entire world, Kaziranga houses the largest population of this species. It is a very beautiful park with other varieties of elephants, panthers and a wide range of colourful birds. It is a World Heritage Site by UNESCO.
Gir National Park, Gujarat
Gir is one of the most valuable gems in the world of biodiversity as it offers exceptional tourism to core wildlife areas filled with adventures. The world’s largest population of Asiatic lions have their home here. Other than that there are various species of mammals, birds and reptiles.
Sundarbans National Park, West Bengal
It is the natural home to the Royal Bengal Tigers. Other than that, elephants are common and tourists can enjoy watching them swimming in the water and playing with each other. It houses a wild amphibious life system and is also a UNESCO World Heritage Site.
Satpura National Park, Madhya Pradesh
An abode of various exotic wild animals, Satpura is a popular tourist destination for jungle safari. Fauna such as Spotted Deer, Porcupine, Sloth Bear, Leopards, Pangolin, and Black Buck are widely spread in this National Park. Various exotic plant species are also found.
Pench National Park, Madhya Pradesh
Pench was established in 1983 and is one of the finest places to watch the playful nature of tigers pleasantly. Divided by river Pench, this National Park is a shelter for around 285 residents and migratory birds. The glory of tigers creates a thrilling jungle safari.
Tadoba National Park, Maharashtra
It is an excellent jungle safari spot in our country declared a National Park in 1955. The gorgeous lake inside the park encircled by dense forest cover and rolling hills gives a stunning and attractive view. It is the home to various wildlife animals like Barking Deer, Hyenas, Leopards and so on.
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ZYDUS HOSPITALS & HEALTHCARE RESEARCH PVT. LTD. Nr. Sola Bridge, S.G. Highway, Thaltej, Ahmedabad-380 054, Gujarat, INDIA