POP JUNIOR: TOY FAIR NEW YORK 2019
MATTEL
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Oooh yeah! Mattel lays the SmackDown this fall with new WWE toys. The wrestling franchise comes to the younger generation with Fisher-Price WWE by Little People. Kids ages 18 months and up can bring out their inner champion with this special-edition celebrity Little People figure pack featuring WWE Legends “Macho Man” Randy Savage and Ultimate WWE Elite Figures Warrior, hitting retailers this fall. The WWE Wrekkin’ Figure Assortment is a series of 6-inch action figures that each feature a distinct action move, including slam, punch, or kick. Fans ages 6 and up can utilize the figures’ “lock tight grip” to make them grasp their included accessories—such as a ladder, a table, and more—then wreck them and reassemble for repeat play. The WWE Wrekkin’ Ring is also available, complete with breakable accessories and a mirror through which fans can send the figures flying. Additional figure assortments include WWE Core Figures, which are 6-inch poseable, fully articulated figures with True FX-enhanced facial detailing and ring gear; and WWE Elite Figures, which have deluxe articulation and iconic accessories. For more serious fans, the Collector Ultimate Assortment features top WWE Superstar action figures with more than 30 points of articulation, two swappable heads, and a pair of swappable hands. The figures are outfitted in authentic gear and include additional ring or entrance gear for even more options.
SUNRIGHTS
KLUTZ Kids ages 4 and up can get ready to roll— and create—with their favorite Paw Patrol Pups this spring. New from Klutz Jr. is the My Paw Patrol Pom-Pom Pups, a hands-on, soft construction kit that includes a storybook, Pups Save the Camping Trip. Once they read the Paw Patrol tale, kids can use the included pompoms and punch-out pieces to craft the pups from the story, including Chase, Skye, Rubble, Zuma, Marshall, and Rocky—plus their chicken pal Chickaletta. Kids will also enjoy the scouting sticker badges and mini camping accessories. 68 | Issue No. 2 | THE POP INSIDER
Sunrights Inc. spins into action with new Beyblade-branded products this year. Beyblade Burst chocolate eggs are back from Dolci Preziosi in Spain, with a brand new look featuring imagery from season two, Beyblade Burst Evolution. Available this Easter season, each chocolate egg features a surprise toy inside. Goliath Games will globally introduce an interactive board game featuring Beyblade Burst Turbo. Available in the fall, this board game challenges players to become a master Blader through an interactive gameplay experience. In France, Panini will debut a Beyblade Burst Evolution magazine so that fans can find info on their favorite Bladers, as well as tips to improve their battle techniques. Each issue features comics, games, and a Beyblade Burst toy. Also in France, Grund will publish a Beyblade Burst Evolution novel, in which epic battles ensue on the international stage. Readers can follow Valt on his road to becoming the world’s best Blader. In Peru, Industria Denz will debut Beyblade Burst Evolution sandals and clogs, featuring Valt and his partner Genesis Valtryek.