2 minute read

THE HELP TO GROW: MANAGEMENT COURSE

You will be supported by an experienced business mentor who will support you in producing a growth plan, and taught by experienced academics and practitioners from the School of Business and Law.

The Help to Grow: Management is delivered by leading business schools across the UK who have been awarded the Small Business Charter (SBC) by the Chartered Association of Business Schools (CABS).

Help to Grow is a 12-week course designed to be undertaken alongside full-time work. The time commitment is 50 hours over 12 weeks. Learning alongside other business owners, you have the opportunity to learn from your peers and network.

Using a combination of online and face-to-face sessions alongside case study workshops, you will have the opportunity to apply the concepts being taught to real-life situations faced by business leaders.By the end of the course, you will have a tailored Growth Action Plan to help you lead and grow your business.

4 Vision, mission, and values

5 Developing a marketing strategy

6 Building a brand

7 Organisational design

8 Employee management and leading change

9 High performance workplace

10 Efficient operations

11 Finance and financial management

12 Implementing growth plans

YOUR GROWTH PLAN n Develop your leadership and management skills, enhancing employee wellbeing and engagement n Identify what drives productivity and growth in your market, and understand what this means for you

WHY CHOOSE THE UNIVERSITY OF BRIGHTON?

The University of Brighton has a long history of working with small to medium-sized businesses, and a strong track record of delivering business growth programmes.

The school of Business and Law is home to the Centre for Change, Entrepreneurship and Innovation Management (CENTRIM), which works with partners in industry, academia and government producing groundbreaking concepts to explain, harness and improve innovation, entrepreneurship and change management. n Learn how to advance responsible business practices, including more inclusive and greener practices n Understand how to innovate your business model, including adopting and investing in new and digital technologies n Identify key domestic and export markets for your business and develop strategies for segmentation, positioning and targeting n Generate strategies to improve operational effi ciency, allowing you to save time and money

The 2021 Knowledge Exchange Framework results place the University of Brighton in the top 10% for universities for public and community engagement, and in the top 20% for skills, enterprise, and entrepreneurship.

Next Course Dates

Brighton: September 25th 2023

Gatwick/Crawley: September 22nd 2023

Eligibility

To be eligible for Help to Grow, the following criteria must be met:

Your business must n Be a small or medium-sized enterprise (SME) based in the UK n Employ between 5 and 249 people n Have been operational for at least one year n Not be a charity

You must n Be a chief executive, owner/founder, senior manager or decision maker n Have at least one person reporting to you n Commit to completing all sessions

Here Is Even Better News

90% of the programme cost is covered by the Government, and your cost would therefore be a total of £750. While courses at Brighton are sold out, this amazing offer also applies to those who wish to enrol at Crawley.

Anyone who applies using the PLATINUM100 code will receive 50% discount off the cost of the course at Crawley, courtesy of Platinum Business Magazine, and their course will cost £375.

We asked a recent graduate of the Help to Grow programme at the University of Brighton what he thought of the course