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Message in a BOTTLE

Jupiter has a namesake rum—and it comes in unique flavor profiles

Melissa Williams says launching Jupiter Rum Company a little more than a year ago has been a learn-asyou-go journey. But while challenging at times, the product speaks for itself.

SEA SALT MARTINI

2 oz. Jupiter Rum Butterscotch

2 oz. Baileys Salted Caramel

1 oz. cream

Caramel sauce

The company produces two flavors of Jupiter Rum: The original Butterscotch Rum is sweet and buttery with hints of vanilla, and the 1660 Spiced Rum is a bit stronger with hints of cinnamon and anise (the spiced rum is named for the 1660 shipwreck of the San Miguel Archangel off the coast of Jupiter).

Sea salt

Pretzel

Dip rim of martini glass in caramel sauce and sea salt. Mix Jupiter Rum Butterscotch, Baileys, and cream in an ice-filled shaker. Pour into glass and garnish with a pretzel.

“Manufacturers have long been adding flavors to whiskey and vodka, but unique rum flavors are new to the market,” says

Williams, who lives in Jupiter Farms. “There is no official largescale butterscotch rum on the market, so we are the first. “We sold out of our first order of rum within two months.”

Before she even had a flavor profile, Williams commissioned South Florida artist Mike Williams to create the label, which showcases elements of the Jupiter lifestyle like crystal blue waters and the lighthouse. She sourced local ingredients and found a bottling distillery in Broward County. “Throughout the Caribbean islands, rum is offered as the main drink of choice,” says Williams. “It is not, however, front and center in the States. We want to let people know that rum can be just as fun.”

Jupiter Rum can be purchased at most area liquor stores and through the company’s website and is served around town at local spots like Crosby Kitchen & Bar, Old Florida Bar and Grill, Dive Bar, and more. jupiterrumco.com