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HI-TEK You’re probably one of the biggest names that’s come out of Cincinnati. Was that your goal, to put your city on the map? It definitely was about putting the city on the map. I heard you’ve worked with a few Cincinnati-based artists. Who do you think will be next to blow out of the area? It’s a couple cats. There’s one cat named Home Skillet, he was on my first album and we did some underground stuff. I respect his work. These cats named Czar Nok from Cincinnati got a deal on Capitol Records; they pretty dope. Are you focusing on production now, or planning on putting out another solo project? I’m working slowly on another album. A lot of times I can’t even keep a hot beat, because these niggas want it. It’s like, what’s worth more? Trying to get this album done, or helping somebody else with their album that’s about to be released soon? So I make tracks and shit that I end up giving to other artists. Financially, is production better for you than putting out your own album? Yeah, and I gotta keep producing tracks just to keep it moving and make sure I keep my name out there. Do you prefer being behind the scenes? The limelight ain’t really me. I like it sometimes, but I kinda try to let my work speak for itself. You had a couple tracks on 50’s Get Rich or Die Tryin’ movie soundtrack, right? Yeah, I did a song called “We Don’t Need Your Help” with Young Buck and another one with 50 called “Best Friend.” Any big plans for the Super Bowl? Are you coming up to Detroit? Nah, I’m gonna just be watching the game hoping Pittsburgh loses. I ain’t going up there. I might go up there at the last minute, but right now I’m working with this artist Deon, an R&B artist. We’re trying to work out this situation with Aftermath. How’d you link up with Aftermath? At first I submitted a beat CD to one of his

people and Dr. Dre heard it, and since then, Dre’s been checkin’ for me. From there we’ve been networking or whatever. How did it feel to know that a producer of Dr. Dre’s status was impressed by your beats? Damn, that’s one of the best feelings in the world, besides sex. It’s just a good feeling to know that a producer I respect is fuckin’ with me like that. And it’s more than just that – knowing that he’s in an executive position. He’s not just a producer, he’s making power moves too. So it’s good to have somebody like that in an executive position. It’s not just somebody that’s never pushed a button and never laid a beat down. He knows his shit, so that’s a good thing. Is your artist Deon from Cincinnati also? What’s his style like? Yeah, Deon’s from Cincinnati. He’s an R&B cat. He’s got his own lane, but I guess he’d fall into the category of a John Legend but he’s cleaner. His shit is more soulful. He sings to the ladies, but the way he does it with the beats is real Marvin Gayeish. What about your next album? What are you going to call it? It’s gonna be called Hi-Teknology Volume 2. It’s basically a way to display my production; it’s a compilation album, like the first Hi-Teknology. It’s gonna be like that, basically displaying my production and putting on new artists. That’s how I break new artists; sliding them in with a veteran. Who’s featured on the album? I got Snoop, Rafael Saadiq, Mos Def, Bun B, Slim Thug, myself, my artist Deon, and a few more people. I produced the whole album. What would be your advice to new producers tryin’ to get in the game? Just keep inquiring on how people did their stuff, and listen to other people that you respect. As far as other producers, I wouldn’t recommend getting up under their wing, but if you have that opportunity that’s cool too if it’s somebody that’s out there doing their thing. The proof is in the pudding. If somebody sees potential in you, that means a lot for them to even want to put you on like that. I think all you gotta do is keep working hard and stay focused, do your own thing, and be original. - Julia Beverly OZONE



Profile for Ozone Magazine Inc

Ozone Mag Super Bowl 2006 special edition  

Ozone Mag Super Bowl 2006 special edition

Ozone Mag Super Bowl 2006 special edition  

Ozone Mag Super Bowl 2006 special edition

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