DJwE d o h a j e w e l l e r y a n d w a t c h e s e x h i b i t i o n
Jean-Marc Jacot, Parmigiani CEO (second from left) and Nassr Al-Majed, Al-Majed Jewellery (far right) field questions at DJWE 2013.
Parmigiani Fleurier Parmigiani Fleurier unveiled a special table clock piece in collaboration with Lalique, the renowned French glass design brand. According to Parmigiani CEO Jean-Marc Jacot: “Because of the complex and dedicated crafting process, we only make about 15 pieces a year. It is a combination of horology and fine glass crafting that brings the best of these two worlds together. We think that it is important to work with different brands that tell different stories, but of course it has to be of excellent craftsmanship and heritage.” Doha to Jacot is as important as Paris or London, and it is a level playing-field. “Our customers here
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are just like anywhere else,” he says, “which is why we chose to premiere this unique creation with Lalique here instead of Basel or [the Salon International de la Haute Horlogerie in Geneva]. A lot of the brands feel that it is important to debut their new pieces at these major established exhibitions, but we feel that it is equally important to present at DJWE, which is now the strongest platform in the region. We have been working on increasing our subsidiaries in the past year, and this year we will be opening in Dubai in September in order to support the demand of the Middle Eastern market,” he says. Nasr Al-Majed, representing
Al-Majed Jewellery, says: “We thank Parmigiani Fleurier for acknowledging that our market is now on an international level and on par with the rest of the world. Qatari clients are among the most luxurious in the world, and every year we have been recording an increase in revenue. We expect 2013 to have a fantastic outlook as always, with Parmigiani Fleurier’s classic collections being a favourite of our clients. “Other than the special table clock piece, we are also looking forward to the brand’s new collection released with the Brazil Football Federation, which we feel will work very well at DJWE 2013,” he says.