F EATURE ARTI CLE
continued from page 22 garden beds or mulched them into the lawn. These days, people are looking for greener, more sustainable alternatives. That’s where you come in: Offer to set up a compost bin. While homeowners love the idea of composting, many are intimidated by the process. When you start talking about microbes, nitrogen levels and other things, it starts to sound more like a science project and less like a green way to get rid of leaves and garden waste. Make it simple for your clients by explaining which additives—like bone meal or other nitrogen supplements—will hasten the decomposition process. You could also provide a guide that shows how to layer leaves and other organic materials, how often the compost should be turned and any other tips that will get your customers started.
Fall is also a great time to talk to clients about installing new patios, establishing new perennial and shrub plantings or creating a wonderful new water feature. Manufacturers often offer late-season discounts on many of the supplies necessary for these jobs. Promote new landscape features that are enjoyable in the fall and will be fresh and ready to go for spring. As the hot weather fades away, clients will be asking what they can do to get ready for falling leaves and blowing snow. This is your opportunity to make an impression with new services while making sure your clients’ landscapes will be beautiful throughout the winter months. Put your best foot forward, and you’ll draw in all kinds of new business!
OFFER DEALS ON LANDSCAPE FEATURES
About the Author: Jeff Caldwell is Brand Manager of Litchfield Landscape
What better way to spend autumn than watching the leaves fall from a quaint gazebo or shady pergola? Late summer and early fall are great times to offer end-of-season deals on outdoor architecture, such as Gazebos and Patios. These discounts can translate into attractive savings to clients. Plus, when it’s time for more landscaping work to be done, your clients will remember who installed their new feature, and they’ll give you a call.
Elements in Carrollton, GA. The company designs and creates custom outdoor shelters, including steel gazebos and pergolas, to solve your outdoor shade needs. They work with landscapers and architects worldwide. This article orginially ran in August 2014 at http://www.greenindustrypros.com.
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