DAY 2: DESIGNING LOGOS STUDIO
Uniqueness As mentioned in the previous section, it is very important to know your competition. Searching in GOOGLE for the competition's or industry common logos, you will have an idea what not to do, to avoid cliches in the logo design world, and to create a unique effective logo. The design should not look like it has been purchased off a stock library of logos. Google search results often return these types of logos that you should be avoiding. Versatility Remember the question we asked the client on where and how the logo will be used? The logo should be versatile enough to be printed on WHITE, DARK, and COLORFUL (NOISY) backgrounds. It will be best to try your logos on different mockups which we will discuss on Day 7. Also, start with a single color design like BLACK and color from there. The logo should be recognizable even on smaller sizes (i.e. mobile app icons)
Image copyrighted by Owner Design by MRDZYN Studio
GRAPHIC DESIGN IN 7 DAYS
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