E DI TO R I A L
The crucial thing is not to stop. Not to stop anywhere, not to stop at work and sports. The crucial thing is to set new goals and carry out new visions no matter how crazy and non realistic they may seem to be. The crucial thing is to learn to ignore the weaker ones who try to put you off your dreams. I have always stuck to the SMART motto, i.e. the goal has to be „Specifically“ „Measurable“ „Ambitious“ „Realistic“ „Target“ that can be fulfilled till a certain deadline. Then the risk is minimum. The milestone was to publish Menhouse bilingually. We would like to address expats and tourists who so far could have only gone through our magazine at hotels, restaurants and bars. And we did it… This is a premier special issue in two languages. I have just recalled a sign on a cemetery gate ‘Here lie the best ideas…‘ Do not let your dreams go, make them come true! Yours, David