BizSPORTS
The tournament “generates millions and what that translates into is a lot of jobs. –
Ed Honea, Mayor Town of Marana
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continued from page 18 Economic Boost of $80+ Million
When the PGA announced that Match Play was coming to Tucson back in 2006, speculation was that it would bring $80 million to $100 million to the local economy. And it’s done exactly that, with more than 300 businesses investing in Match Play through corporate hospitality and ticket programs. Before the Accenture Match Play came to town, tournament officials said the impact of the Chrysler Classic was just more than $13 million. Bob Walkup, who was Tucson mayor at the time, called the news of Match Play coming to town a “hallelujah moment.” Mayor Jonathan Rothschild calls it “a great economic boost to our region.” “Few other courses can offer such spectacular scenery, first-class accommodations and bright, sunny skies as we have here in Tucson,” Rothschild said. “I’ve personally enjoyed watching Tiger, Phil (Mickelson), Sergio (Garcia) and all the great golfers who come each year to compete in one of the Tour’s premier events. “This community welcomes the PGA TOUR with open arms. Local golfers are thrilled to have the opportunity to watch the best in the world come play their course. Local restaurants and businesses really roll out the red carpet for our golf and winter visitors. You can always count on a warm welcome in Tucson.” That counts for Marana as well, where The Golf Club at Dove Mountain is located. “The tournament generates millions and what that translates into is a lot of jobs,” said Marana Mayor Ed Honea. “That’s really important. What you can’t get is in the advertising. It’s in Golf Digest and broadcast everywhere. If you spent $10 million you couldn’t find that kind of advertising.” continued on page 22 >>> 20 BizTucson
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Winter 2014
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