PayPal stacked lockups
Here’s another option to create a lockup when you need to communicate a product, PayPal entity, or service etc. This option comes in handy when dealing with small screen sizes or long names. Following this convention creates global consistency and eliminates one-offs that don’t look like they’re part of PayPal.
The height of the PayPal “a” is the space between the baseline of the PayPal logo and the lowercase height of the entity
The preferred lockup is the horizontal lockup. The stacked lockup is only to be used where the Global Brand Team has approved use. Please send all materials to the Global Brand Team for review.
Austin Design Center Typeface is Helvetica Neue Light set in Slate
Aligns with PayPal Logo
Entity cap height equals the height of the PayPal logo “a”
EXAMPLES
examples
Online Invoicing
Internet Retailer Conference
Payments Pro
Top Customer
Merchant Services
Merchant Services
Platform Team
Platform Team
Shopping Showcase Shopping Showcase
ContentS PayPal | Corporate master brand guidelines | August 2013 | Copyright © 2013 PayPal Inc. All rights reserved.
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