L3 Magazine ft. Lisa Mercedez - October, 2017

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L3 Magazine | Life. Love. Lyrics.| October, 2017 ft. Lisa Mercedez www.L3Magazine.com

L3 M A G A Z I N E

Jada Kingdom Music and Life on Her Terms VÉRITÉ Somewhere In Between

UK’s ‘Badness’

Music Charts Video Charts Music News New on iTunes

Jamaica Music Conference Caribbean Day of Giving Aidonia’s New Album

Mama Kaffe Africa to Jamaica The Poetry of Christena AV Williams

Lisa Mercedez



L3 Magazine | October | 2017 | No. 48 CEO and Editor-in-Chief

Natasha Von Castle – natashavoncastle@gmail.com

Chief Creative Officer

L3 Group of Companies – L3Magazine@hotmail.com

Operations and Distribution Directors Christopher Miller

Publisher

L3 Group of Companies

Director of Caribbean Promotions Keisha Pinnock

Contributing Editor and Caribbean Affairs Editor Tricia ‘ZJ Sparks’ Spence

Contributing Editor and Music Editor Tre Carn

Travel Editor Stacia Von Castle

Music Review Editor Jennifer Menster

Beauty Editor Kay Cunningham

UK Editor Evelyn Germain

Political Editor: Maxine Tomlinson Senior Writers & Photography

Song River | Marcus Weller | Joah Baston | Zakada Milton | Raul Dunkley Contributing Writers Portia Clarke | Mimi Mamichula | Ayeola George | Zakada Milton | Rico Vibes | Andre Gomez | Pia Jordine Roger Lashley | Gelina aka Baby G – UK Correspondent | Michelle Parker | April Stanford | David Peters | SteffyT Sonya Kates


Editors Heart... Once again, this issue of L3 Magazine is very dear to me. It’s dear because of one Soul whose earth name is Jada Kingdom. Jada is an aspiring performing artist who has had to overcome obstacles – major ones – to get to where she is today, and she’s only just begun. When you read her interview with ZJ sparks, you’ll understand why it is so profound. Without giving away too much, I’m applauding Jada’s will and determination. I’m applauding her tenacity and her example. Jada took the cards that were dealt to her, and decided that she was going to change them. She set milestones, and with each one she met, she came up higher and closer to where she wanted to be. No excuses – she worked. Now Jada is enjoying success measurable to where she is. Nothing was given to her – she’s earned everything she has (yay re the 400,000 plus streams on YouTube) and is setting new goals. With Jada as an example, there is no excuse as to why we cannot achieve our goals … another way to look at this is, with Jada as an example, we must all see the talent that is within us and share it with the world. Speaking of sharing… I am heartfelt looking at the damage done by Hurricanes Irma and Maria. The devastation is too much, and we, the Diaspora, are responding. Fundraisers are being held around the world to look after family and friends in the Caribbean, and in the US, Caribbean Day of Giving will be held. People like Nadine Sutherland, Mr. Vegas, Tarrus Riley, and Richie Stephens will be on hand to urge people to give. If a million of us give a dollar, we’ve raised $1 million and we know how far that can go. Considering the population of the Caribbean Diaspora, I know our goals can be achieved. Please join me in making a donation for friends who are in need! #CaribbeanDayOfGiving

Agree or disagree via Twitter @NatashaVonC


Available at Amazon


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October, 2017 Pg. 12 - 13 Dance Immersion celebrates 150 years of Canada’s confederation by giving audiences a showcase they won’t forget. Ballet Creole, COBA, Esie Mensah Creations, Holla Jazz, KasheDance, Lua Shayenne Dance Company and Shameka Blake will be at the Harbourfront Centre Theatre. Pg. 16 - 17 A Clarendon native is giving home owners in Canada a form of home security by way of water! This entrepreneur makes sure that water stays out of their homes via G.O. Waterproofing. Pg. 24 - 25 Oh ‘yeah yeah’ we LOVE Aidonia and can’t get enough of his music. Imagine out happiness when he announced that he’s dropping a new album soon. L3 has the exclusive details ... yeah yeah! Pg. 36 - 37 Mama Kaffe left her native Ivory Coast to make her mark in Jamaica as a Reggae artist, and as a believer in the Rastafarian faith. Not only is she a successful artist, she’s built a bridge through her music. Pg. 44 - 45 Christena AV Williams or Antonia Valaire’s poetry will touch you and move you. This poet extraordinaire hand delivers pearls among stones reminding us of out inner strength and beauty despite the exterior. Pg. 70 - 84 Jada Kingdom has made an immediate impact in Jamaica. Her size and beauty has been the focus of attention, as has her music. ZJ Sparks gets the full scoop ... this interview will shock you. Pg. 86 - 96 Yes VÉRITÉ is backed by a label, and yes that label has resources, but don’t jump to conclusions, she is definitely making music independently and her fans love it! Senior Writer Song Rivers speaks to the musician.

On the Cover:

Lisa Mercedez is a pure ‘badness.’ It’s almost as if she enjoys destroying a beat - she literally does this for fun and has made a career of it. Male dominance is no freight ... but the reason she got into the business will surprise you. Which artist made her jump?! ZJ Sparks finds out! | L3Magazine.com




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dance Immersion

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dance Immersion has announced special programming for Canada 150 highlighting dancers and dances of the diverse African Diaspora with a one-day only presentation of MOVEMENT IN TIME. Featuring Toronto’s own dance companies — Ballet Creole, COBA, Esie Mensah Creations, Holla Jazz, KasheDance, Lua Shayenne Dance Company and Shameka Blake — all will share the Harbourfront Centre Theatre stage to showcase their unique voices and artistic contributions to the fabric of Canada’s culture. Each of the dance companies present a different cultural expression uniquely their own: from Ballet Creole’s Contemporary Afro-Caribbean dance, and COBA’s West African and Caribbean Indigenous Folk dance reflected with contemporary African social realities; to Esie Mensah’s Afro-fusion moves, Shameka Blake’s fusion of hip hop, afro and contemporary, and Holla Jazz’s soulful approach to jazz dance; to KasheDance’s Afro-contemporary dance and Lua Shayenne’s use of West African dance for social change; MOVEMENT IN TIME continues dance Immersion’s commitment to increasing the profile of, and access to opportunities for, black dance artists while showcasing the varied voices within the Canadian landscape. “Movement In Time reveals expressions from artists of the African Diasopra using the art of dance,” explains Vivine Scarlett, Executive Director of dance Immersion. “This presentation celebrates some of the many voices and expressions that reflect Canada, and the existence of our unlimited dance that exists in this country.” MOVEMENT IN TIME will run for two performances on Saturday, October 14 at 1pm and 8pm at the Harbourfront Centre Theatre. On February 2 & 3, 2018, dance Immersion will present a full evening of work from Ronald K. Brown/EVIDENCE (New York), at the Fleck Dance Theatre, Harbourfront Centre. Dedicated to the seamless integration of traditional African dance with contemporary choreography and spoken word, Brown uses movement as a way to reinforce the importance of community in African American culture and to acquaint audiences with the beauty of traditional African forms and rhythms. About dance Immersion: dance Immersion is a not-for-profit organization that produces, promotes and supports dancers and dances of the African Diaspora. The organization was established in 1994 to address the need for additional presentation, skill development, and networking opportunities for dance artists of African descent. Programs introduce various styles of dance and dance artists to the public through a variety of activities that provide a nurturing and supportive environment for professional and emerging dance artists who work and explore diverse styles and expressions. Artists seeking connections look to dance Immersion to bridge the gap and make it possible to develop their artistry on a global scale. And dance Immersion has experienced considerable success in doing so! For more information: danceimmersion.ca FB/danceImmersion Twitter: @danceImmersion Instagram: @danceImmersion


Caribbean Day Of Giving

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Contributed

Reporting agencies worldwide agree that Hurricane Irma and Maria are two of the most deadly and devastating hurricane’s to hit the Caribbean in recent memory. Irma was a Category 5 hurricane followed by Hurricane Maria only two weeks later. It was also the most intense Atlantic hurricane to strike the United States since Katrina in 2005, and the first major hurricane to make landfall in Florida since Wilma in 2005. Irma caused widespread and catastrophic damage throughout its long lifetime, particularly in parts of the northeastern Caribbean such as Barbuda, The Virgin Islands, Saint Martin, Anguilla and Dominica. Singers Nadine Sutherland, Richie Stephens, Tarrus Riley and DJ Mr Vegas have signed on as music ambassadors of the upcoming “Caribbean Day of Giving” (#CaribbeanDayofGiving) (#CDoG), slated for Saturday, October 7th, 2017. On that day, the Caribbean Diaspora and friends of the Caribbean will take action to support Caribbean countries ravaged by recent hurricanes Irma and Maria, including what is shaping up to be a multi-platform media-thon. Singer Nadine Sutherland, who is known for hit songs ‘Action,’ ‘Babyface’ and ‘Inna Mi Blood’ said, “There is no second thought in helping my Caribbean family. We are all so interconnected.” “It is a no-brainer to get on board,” said award winning singer Richie Stephens, leader of the Ska Nation band. “I stand ready to offer my full support,” he reiterated. Mr. Vegas, who recently created a song titled “Dirty Irma Adios,” that has gone viral on social media did not hesitate either to throw his support behind the “Caribbean Day of Giving” event. “I am down family. Let me know what I need to do” the DJ told the Caribbean Diaspora Disaster Relief Coalition when contacted. “Caribbean Day of Giving” will be a full day event and incorporate programmers on WVIP-FM (93.5) in the USA, as well as other participating stations across the USA and beyond. It will also feature other relief efforts including opportunities for people to donate goods. Funds raised directly through “Caribbean Day of Giving” will be given to the Caribbean Disaster Emergency Management Agency (CDEMA), which are the official organizational body coordinating relief efforts to the various Caribbean countries affected by the hurricanes. CDEMA works with the disaster management agencies in the various countries and will prioritize action in partnership with the countries. They are also officially affiliated with CARICOM.


Clarendon Nativ

Waterproofs Hom Mother nature has an interesting way of letting us know she s in control. At times she raises the temperature above normal, she causes the earth to move, or she uses water to flood people out of their homes. Clarendon native, Glendon Ellis, takes on mother nature’s water wrath (and is winning) with his ground breaking company G.O. Waterproofing.

Rated as one of the best in the industry, Ellis’s company has provided home owners and home developers with security when it comes to preventing water damage and flooding to their structure. G.O. Waterproofing’s mandate is to take care of the homes foundation ensuring that the home is protected from damage for at least 40 years. The companies winning solution includes wrapping the home so water cannot penetrate its’ walls. Ellis explains “your home is your castle, and it is the one place you have to protect as much as possible. In the wake of recent natural disasters, I’m encouraging all home owners to make sure their homes are waterproofed.” Canada is not immune to flooding as a natural disaster. In 2017, several homes were flooded in Hamilton (70 kilometers away from Toronto), and many were displaced on the Toronto islands when heavy rains caused water levels in Lake Ontario to rise faster than expected. According to the Government of Canada, parts of Ontario, Quebec, and British Columbia can experience as much as 300 mm of rain which puts home owners at risk for flooding and or water damage. Ellis estimates that if a home experiences flooding, the cost of repairs can be as much as $150,000 whereas taking preventative measures costs much less. He adds “the physical structure of a home can be replaced, but when a flood damages your possessions and family heirlooms, those are not easily replaced, and are things money can’t buy.” Mr. Morgan, who recently had his home waterproofed by G.O. Waterproofing added “I have peace of mind when I sleep at night. I don’t have to worry about water getting into my basement - it’s been waterproofed and guaranteed for 25 years. My Wife and I are happy.” G.O. Waterproofing is currently servicing residents in the greater Toronto area. For more information or for an estimate, call 416-575-7413 or gowaterproofing.ca L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 16


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Jamaica is the mecca for all things Reggae and Dancehall. Known around the world for its distinguished beat syncopation, there is no other genre of music as duplicated and consumed worldwide; from music to the food to the fashion, the culture expressed from the island is sought after by a growing number of people. November 9-12 a global assortment of music industry professionals will descend on multiple venues across Kingston Jamaica for the 5th annual Jamaica Music Conference (JMC). They will join a growing number of local Jamaican music industry professionals who have learned that in order to succeed in the intricate maze called the ‘music business,’ they must be educated and linked with the right resources to help facilitate their success. The Jamaica Music Conference provides a powerful platform for catching up with the latest industry trends, networking and identifying the stars of tomorrow. This 5th staging has been themed, “Reclaiming Our Identity: The rising impact of Jamaica’s music, content and culture.” Given the impact of international recording stars Justin Beiber (“Sorry”), Drake “One Dance” and Rihanna (“Work”), more and more fans are searching for and discovering Reggae and Dancehall artists, and fellow musicians are reaching out with offers to collaborate. Seasoned industry veterans who participate in the conference have answers to questions they know will be asked. Registration is now open for the annual event via the Jamaica Music Conference website (www.jamaicamusicconference.com.) and tickets can be purchased at Bookophilia and Fontana Pharmacy. The fifth staging will feature 7 venues and 10 separate sessions including: the JMC - JaRIA Symposium at JAMPRO headquarters; a Sound System Summit at Edna Manley College of the Visual and Performing Arts; panel discussions at U-Tech TIC Innovation Centre; the Jamaica Music Conference Showcase at Jamnesia; and closes at Skyline’s Kingston Dub Club, ensuring that international attendees get a real feel for Kingston Music City. Delegates from Canada and the United States will also participate in panel discussions which includes attracting the attention of, and being booked for major international Reggae Festivals, as well as attracting the attention of Promoters who produce live stage show events. The Jamaica Music Conference is a platform for independent music professionals, to discuss the challenges and opportunities in the Jamaican music industry, and propose solutions to these issues. This year sees a focus on answering long lingering questions. How can Jamaica and its diaspora retain the lion share of ownership within the reggae/dancehall space? How can the enduring international popularity of our genres embrace the global landscape to benefit Jamaica and Jamaicans at home and abroad? A FREE 3-part “Ready For Di Road” Webinar series is being staged in association with Atlanta-based Artist Launch, artist development agency. Conference attendees are also able to create a FREE electronic press kit when they enter a contest being staged by the Jamaica Music Conference for a chance to meet with international booking agents. For more information visit: www.jamaicamusicconference.com




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/ Coming Soon / Aidonia’s L

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Long Awaited Album

Dancehall Super Star Aidonia has been in the studio working … not on a new single … not on a new video, but a new album, and this is news we LOVE! Having released ‘Project Sweat’ 2 years ago for which he received an honorable mention in Billboard Magazine, and placed in the Top 10 on the iTunes 100 Albums Chart, the compilation was presented as an EP, not an album. The artist’s latest body of work will mark the deejay’s official album debut since his emergence on the scene over a decade ago. Alluding to the lengthy timeline for the album Aidonia says it’s all about timing and he wanted to deviate from the norm, but still, provide an offering that fans and the wider populous will appreciate musically. “I want to provide fans with something exceptional that will transcend time and geographic boundaries. I am not a big fan of expendable music, hence I believe as an artiste it is extremely important to take the time and effort to mould each record on the album in the best way I possibly can. If I expect people to buy this it’s only fair that they receive their monies worth” Aidonia said. “I want when someone downloads or puts my album into their player they can listen to the entire body of work from start to end without having to skip a song because it’s perceived as a sub-par effort” he added. A specific release date for his album has not been given, but based on photos from the artists Instagram page, we know he’s serious about the effort. What’s more, the success of his current #1 single, “Yeah Yeah” is holding fans from Brooklyn to Bahrain. Not only is the song HOTTT on the radio, it is even HOTT-ER in all clubs – fans rush the dance floor when the chune drops! Aidonia and his team have hinted that the album will be released around the first quarter of 2018. The compilation will be executively produced by the artists own 4th Genna Music imprint. When quizzed about possible collaborations a seemingly tight-lipped Aidonia says the album is still in its infancy and he doesn’t want to divulge too much at this time but hinted at a few surprises. In the meantime, tracks “Yeah Yeah,” and “IG Girls” are dominating FM frequencies around the world. “Yeah Yeah” was added to to the’B-List’ of BBC 1Xtra’s Playlist where it enjoys premium daytime rotation among the hottest international A-list recording artists such as Drake, Rihanna and Justin Beiber.


Music We Lov

/ Single / Bugle’s “Boom Bo

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ox” featuring Karra After debuting at No.42 and No.3 on the iTunes Top 100 and Hot Tracks charts respectively with Ganja Remix featuring Shaggy, amalgamated with the No.11 spot on the Billboard Reggae chart for ‘Rising For A Fall’ (Season Change Rhythm) earlier this year. Reggae crooner Bugle has once again been thrust into the international spotlight with his latest release ‘BoomBox’. The former L3 Magazine Cover man’s single, a collaboration effort with EDM superstars Bad Royale, Henry Fong and Karra, has been making waves on the international circuit garnering mainstream attention via some of the biggest platforms for the genre across the globe. Though released late September ‘BoomBox’ has already amassed in excess of half a million views (646K) online as this hypnotic ditty somehow manages to strike a balance between down-tempo, pop and dancehall with ease. According to ‘YourEDM.com’, a Seattle based publication dedicated to the genre, “The vibe is island tropical and the energy infectious, creating a wonderful blend that is both ready for dancing as well as just chilling with friends. Of course, we’re sure none of this was done by accident” Bugle says since the release of the song the feedback has been tremendous annexed to receiving a lot of attention from industry players and fans in markets that are not synonymous with Reggae and Dancehall, which he sums up as a great thing for the genres. Meanwhile, coming on the heels of ‘Boom Box’, Bugle has also joined forces with fellow Jamaican superstar Popcaan for ‘Live Love Laugh’ a joint effort produced on his An9ted Entertainment imprint. Alluding to the project Bugle said, “I actually record the song some time ago and really loved it. Went back in the studio recently and listen to it again and instantly decide that I wanted Popcaan on it. Poppi is like family to me so I reached out, he came to the studio listened the track and the rest is history.” The ‘Live Love Laugh’ is slated for release in October and will be available via iTunes and all other major digital platforms. Watch the video here: https://www.youtube.com/watch?v=N8mJLFk86II


Music We Lov

/ Single / Taddy P’s Take on

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n the Classic “Fly Away” The Carlos Santana of Reggae resides amongst us, and he is one of the most respected, bass playing musicians in Jamaica … Mr. Taddy P! Taddy has worked on countless musical projects and has also worked with countless musicians; the most recent being Reggae star Tanya Stephens. There is no question that the musician has become synonymous with music. In yet another display of musical genius, the veteran bass guitarist has released a four track EP project dubbed ‘Fly Away.’ The renowned musician has chosen the Lenny Kravitz classic as the title track on the collection. What makes this project unique, is despite his usual stellar performance on the bass guitar, and his stellar qualities as a music producer, Campbell has created yet another metamorphosis in his musical presence by featuring only his vocal performances. Having been used to featuring the amazing vocals of the likes of Maxi Priest and Tanya Stephens on his previous projects, Campbell figured it was a great time to bring his vocal abilities to the fore and expose his fans to a different aspect of his musical ability. “Fly Away” was chosen as one of the tracks due to its popularity among Caribbean and non-Caribbean music loving fans, and because of the iconic chord structure that makes the song immediately identifiable. Kravitz, who won a Grammy Award for best male rock performance, enjoyed incredible international success in all markets, allowing Taddy to tap into the established fanbase while introducing those fans to the sweet ‘riddim’ found in Reggae. In another interesting twist where Taddy’s EP is concerned, he created a reggae ballad version of the 1963 Beatles classic “I Wanna Hold Your Hand.” The E P also features two original tracks, the first of which is “Traffic Jam,” a playful musical ode to beautiful women around the globe who can stop traffic with their radiance. The second original track, “Pi Pi,” takes on a more serious tone with an intense focus on the crime situation in Jamaica and around the world. The song deals with not only what creates the environment of crime but how citizens cope with living under fear. This EP follows on the heels of his most recent single, “Give it Up,” featuring Sahara. Fly Away is now available on iTunes. Follow Taddy P on Instagram, Facebook and Twitter for regular updates on his concerts and performances. #BassSession #BassInnaYuhFace | www.taddyp.com


Music We Lov

/ Single / Alam / “Someday

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In those strangest days when the great black flag of uniformisation and selfishness flutters upon our heads, the time may have come for revolution... A soft revolution made of respect for one another, of listening to our desires rather than the society restrictions, of a change of point of view upon our behaviors to put back our humanity at the center of our lives, to write another story more truthful focused at last on our real needs. It’s up to us, human beings, to build a future made of justice and love, tolerance and shareness, to take back that power from those who stole it with or with our consent, to give a final chance to those who walk upon our planet to live throughout tomorrow. Resistance is useless : with « Someday », Alam will take you by the hand to a future written with warm letters in a world at peace and full of freedom. Within the fragile balance between emotion and reason, it sometimes takes a tiny little thing to awaken our senses and carry us to a better place. That’s exactly what Alam has been doing for the past ten years, inviting us on an energizing trip, album after album, show after show, in a universe in which dream and conscience lives in good harmony, style never prevails upon content, a plentiful journey which soothes our bodies and broadens our minds. After more than 700 shows including prestigious openings such as Tiken Jah Fakoly, Pablo Moses, Groundation, Skatalites, U Roy, Clinton Fearon, Danakil, Alborosie and much more, two albums and one EP acclaimed both by medias and public, Alam goes back on the road to preach a profound and intense roots dub reggae, a music devoted to words that strike like true weapons against ambiant cynism. With their promising third album expected in february 2018,introduced by the first sinle « Someday » - on which the experts will recognize a few arrangements from the English prodige Flox, Alam shows the way to a conscious reggae bourne by Marie’s bewitching voice, in which intersect the most ancient roots sounds and the most contemporary melodies, in which vibes get stronger and stronger to raise at its highs their ferocious will to make our body moves while our souls enlighten. A single to discover now, spicy appetizer for the new album... Follow ALAM on their website >>> http://alamofficiel.com/


Music We Lov / Artist / Sydney Price on

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the Lover’s Rock Tip Hailing from Lewisham, South London, Singer / Song Writer Sydney Prince has been involved in the music industry since his early teens. His musical journey was inspired by his mother who he would often hear singing at home and at Church. With his soulful and spiritual sound Sydney quickly became an established member of his local Church choir where he gained much confidence as a Singer. He later joined a local Reggae band called ‘Mellow Roots’ as a Backing Singer and after a short time his vocal talents were soon recognised. As Sydney gained more experience, he became an integral part of ‘Mellow Roots’ as both backing and lead vocalist. In time, Mellow Roots disbanded but Sydney pursued his solo musical career. After leaving Mellow Roots Sydney collaborated with a number of Producers, musicians and artists providing backing vocals to the likes of Sister Audrey, Horace Andy, King Sounds and the late great Alton Ellis ... the list goes on! Over the years Sydney has worked with song writer and musician D. Lithchie, on collaborations with other artists and on his own projects. Sydney released his first solo single “Love Alone” which was a collaboration with D. Lithcie and Stephen Litchmore. That experience propelled him to push his talents further. Sydney is currently collaborating with D. Lithcie, Joe G of JOE G’s Music and Productions and Stevie P Music Productions. His later projects include the hit single “Love Is All We Need” and “Losing My Mind.” His soulful and spiritual sound has often been compared to Beres Hammond which the artist sees as a compliment. His unique sound crosses the Lover’s Rock and Roots boundaries, connecting with fans and offering them a flavour that makes them return for more. In addition to collaborations, Sydney is enjoying the day to day activities that come with running his own SCS Productions alongside Chris Dunbar and Stephen Litchmore. The first priority is the release of the artsist first album which will include the singles “Dem a Watch Me” and “Losing My Mind.”


Music We Lov / Artist / Rage /

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ve We first got to know this artist when he recorded a promo video for author Tilsa Wright and her book ‘Lady in Red.’ As soon as we saw him spitting lyrics in his car, we knew we had to get to know more about him … forget us … our readers need to know more about him, so this is what we’ve learned! Artistic, exceptional and entertaining are just a few words to describe Kingston, Jamaica born Rickardo Dinham. The New York based Artiste set out on a mission to add his voice and style to the genre’s landscape and has been successful to date under his performing name RAGE! A talented Reggae Artiste and a dynamic Dancehall contender, Rage’s energy is felt the moment he takes the stage or is heard over the radio. As a singer, methodical and prolific songwriter and DJ, Rage is a triple threat being one of the few Artistes in the industry to accomplish and master such a feat. He lends his craft to the Downsound Records label where he ghostwrites for numerous artistes signed to the label. His most notable penned song is ‘ Ninja mi Ninja” for Dancehall Legend Ninja Man, which is one of Ninja Man’s biggest hit records to date! The song has enjoyed more than 2.2 million views on YouTube and an equivalent amount on Spotify and other streaming dites. Rage has a buzzing new single titled “UP INA U” produced by his record label, Brawlin Records. The new song appeals to a mature female audience and is enjoying heavy radio rotation in the United States. Rage penned other interesting and compact singles such as “FALSE PRETENSES,” and “NO MORE FREE NIGHTS” which was shot in Jamaica and is a remembered single on various TV and Cable network charts “THE STRUGGLE,” featuring Nature and “HULLIGANS” featuring Legendary Reggae crooner John Holt and was produced by Downsound Records and Shadyville Music. RAGE is currently working with his label to have a commanding influence on the industry in the United States and is expanding his career by increasing his appearances both locally and internationally. He also has ambitions of venturing into the film industry. Look out for Rage as he will soon be one of Reggae and Dancehall’s most talked about artiste. Look out for his promo video promoting Lady in Red on social media. Check “Free Nights” on YouTube: https://youtu.be/le4XhVaZIv8


Music We Lov / Artist / Mama Kaffe

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By: Bléhiri Serge Alex | Contributed by Sonya Kates The profound voice of Mama Kaffe comes to the world through Ivory Coast, and now resides in Jamaica amongst the cream of the Reggae crop in the country. She is the first African woman to have signed with a major record label in 2014. Named by her big brother, Mama Kaffe represents the artists love for coffee which she must have every day, and which represents a natural element of her country Côte d’Ivoire. BSA: How does your story begin with music? MK: It all began around 1995 with traditional music. I learned to play traditional instruments such as “ Djimbé,” “Kenkeni “ ... I was listening to traditional bands. Adama Dramé, Yélemba, the National Ballet of Guinea, Mali ... Then in 1996 I heard the song ‘’ Stir It Up ‘’ by Bob Marley. It touched me so much that I decided to dedicate my life to the Reggae music by studying it deeply. BSA: Tell us how it all led you to Jamaica? MK: It was Reggae and Nayabinghi that drove me to Jamaica. I did not even speak English, but I said I wanted to study this music in depth. I did not know anyone in this country, but I decided to live my adventure. BSA: What is your life like in Jamaica? MK: My life in Jamaica is sweet ... There are many rivers, spring waters, different vegetables, fruit, the sun shines every day as at home in Ivory Coast. There are 2 months of rainy seasons too. People live a lot with the American style, and in the countryside you have a bit of African style. To tell you that Mama Kaffé is a woman, a singer, a Jamaican and African citizen. BSA: Do you know any Ivorian artists, have you ever collaborated with them? MK: Yes, I know old Blondy, Isaac Isaac, Kajeem, Tiken Jah and ... Not really collaborate with them, but I know that they are great Ivorian Reggae, African and even in the world. Big up to them. BSA: Tell us a joke… MK: In 2011, I was in Cocody to meet Alpha Blondy for the first time, but I got lost and there I saw two armed soldiers falling on me and asking me what I do. They were overexcited. They asked me to open my bag, which I did. Inside there was my CD, CDs from Lucky Dube, Peter Tosh, pictures of me in Jamaica. The two soldiers hijacked their rifles and asked me: What music is that? I told them ‘’ Reggae ‘’ and I live in Jamaica ... I gave a copy of my CD to each and they let me go. That day, I missed my meeting with Alpha, but Reggae and Jamaica saved me from the anger of these two soldiers ... To say that Reggae unites people ... For more info: http://mamakaffe.blogspot.ca/


Music We Lov

/ Artist / Royal Messenjah

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Royal Messenjah Contributed by Sonya Kates Music is one of the few mediums in which language doesn’t need to be understood for the emotion of the song to be interpreted and felt. Royal Messenjah (real name Ali Gaye) is a Reggae artist based in Banjul, Gambia who translates emotion into song which is felt the world over. Gaye was brought up in a musical family with ancient music traditions. His parents are griot. His mother is a singer and his father a veteran Senegalese drummer playing various West African Sabar drums like the Djembe, the Nder, the Mbombong or Mbeng mbeng, the Gorong talmbat and the Xiin. In those days, his father used to play various West African drums like the ‘Sabar’, ‘Djembe’ and the ‘Nder’ among others. Growing up in the nineties to the sounds of reggae music such as Bob Marley, Sizzla, and Buju Banton inspired him to start writing songs. Royal Messenger’s heartfelt lyric tells stories about his surroundings, struggles and happiness. With his melodious voice and honest everyday lyrics, Royal Messenger has participated in many compilations with various artists and worked with different producers in the Gambia and Senegal. That background prompted him to follow his passion for music so he started producing his own music, and in February 2016 he launched his debut album titled ‘The Griot’ at Alliance Francaise. Some of the lead singles from the album that have caught the worlds attention is “Heartbeat,” “Duma dem bai la,” “Mama (Yai Boye)” and “Griot.” The latter, which is the albums title track, holds special value. Griots in the African context are the ones who are known to have an in depth knowledge about a particular history like kings, tribes and important events. ROYAL MESSENJAH representing The Gambia, is a genuine, Griot Singer, reggae extraordinaire songwriter, recording soloist. He is one of the most promising seasoned reggae performing artistes worldwide. Recently, he wrote a new song about his country called “The Gambia” and featured recording artiste and Billboard chart topping Joss Stone who is currently touring in Senegal, West Africa. From the outset, the song makes it clear that The Gambians are all one – united. Watching Royal Messenjah perform is a magical experience. He delivers powerful music at its best, making sure that his positive message is well received by the audience; he always leaves them asking for more. He closes every show by saying ‘share love, love is the greatest idea in existence … more love.’ Surrounded by the oldest tree, and acoustic musicians, Royal Messenjah and Joss Stone sing of unification which you can watch here: https://www.youtube.com/watch?v=FpeOZqcJHgI Watch the album launch for ‘The Griot’ on YouTube: https://www.youtube.com/watch?v=kgZsu-zlVDc


Music We Lov

/ Producer / King Bubba FM

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M ... #SocaMadeMeDoIt! It is not possible to go to a Soca jam, and not wine to music created by super producer King Bubba FM. He is simply one of the best at what he does, and is the reason why so many soca-philes, Carnival revelers and Fete-aholics have memories from here to every Soca loving country around the world. This type of impact comes from a very special talent. Adam Elias, known as King Bubba FM, is the Caribbeans premiere producer, composer, Disc Jock, artist and performer who specializes in Soca. Racking up hundreds of thousands of views on YouTube and even more on Spotify, some of Bubba’s hits include “Mashup,” “Whole Night,” “Tequila,” and “Monster Winer.” King Bubba FM began his musical journey at the age of 14, coming from a family of musicians and music enthusiasts. He began as a DJ, transitioning into a producer and artist and placed second in both the Party Monarch & Roadmarch 2015 competitions with his smash hit Mashup (When ah Touchdown). Among his many accolades as a DJ and artist, King Bubba FM has produced and written alongside artists like Kerwin Dubois and Lil Rick. That collaboration resulted in the hit song “Monster Winer” which was featured on Soca Gold 2014 and earned millions of streams on YouTube and Spotify. Further collaborations include Beenie Man, Bunji Garlin, Machel Montano, Skinny Fabulous, Lil Rick, Peter Ram, Leadpipe & Saddis, Denise Belfon, Destra, Patrice Roberts, Problem Child, Gorg, Big Red, Blaxx, Erphan Alves, Sekon Sta, Alison Hinds, Jah Cure, Konshens, Ravi B, Dr Evil, Shal Marshal, Lava Man, Verseewild and many more. King Bubba is in the upper echelon of musical talent. King Bubba FM has been able to travel around the world to share his music with adoring fans. He continues to work at Platta Studios creating amazing music not only for himself but other greats in the industry. Anywhere you are in the world, any Fete you’re attending, raise a glass of Tequila and toast King Bubba with thanks for giving us so much great Soca! Connect with King Bubba FM via kingbubbafmbookings@gmail.com


Music We Lov

/ Compilation / Reggae Sist

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tas | Bugle “BoomBox”


Lyrics We Lov

/ Poet / Christena AV Willi

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iams aka Antonia Valaire Spiritual, Conscious, natural are just some characteristics to describe this Nubian Queen. Christena AV Williams or Antonia Valaire as some may know her as is a poet, author, aspiring Historian and Philosopher. She began writing at age ten and ten years later Brian Wrixon, Canadian, published her first collection of poetry, “Pearls among Stones”. This eventually earned her one of the most prestigious awards ever given to youths in Jamaica, The Prime Ministers National Youth Awards for excellence in Arts and Culture. Also, Youth empowerment award from Jamaican Youth empowerment through culture, arts and nationalism, (JAYECAN). She writes with passion and radical evoking feelings. This young poet through a lot of circumstances writes like a lioness, a warrior at heart. She writes just about anything and sometimes she cannot explain where she emanates the inspiration but believes it must be God. Her dreams and aspirations are to write poetry and learn from the veterans as well as to inspire change and hope. She knows it is not easy but hopes that her poems can influence positivity. The poet greatest Inspiration is her Mother. Her Father left her when she was two year old as she reflects on her Mother; a strong black woman of whom she loves and emulates worked very hard that she may know the importance of perseverance, love, dedication, Hard work and that dreams are not impossible however possible to attain. Other influences are: Late Hon. Louise Bennett, Late Dr. Maya Angelou, Late Bob Marley, Yasus Afari, Mutabaruka, Langston Hughes, Emily Dickson, Tupac Shakur, Jah 9, Chronixx and Tracy Chapman. She is recognize for her countless contributions to anthologies, charity anthologies, and literary websites, blogs, and blog talk radios and so on. She features on national television, radios and was recently featured on Jamaica Poetry festival alongside the likes of Mutabaruka and Yasus Afari. Some of her publications includes only to name a few are: Gleaner newspaper, Jamaica, Poetry NZ 47, New Zealand, reflection magazines, India, shortlisted in Desmond O’ Grady poetry competition in Ireland, Among Top 3 In Indian Magazine, “Radical (Global –web- Magazine- In English)” and Among top 30 in World healing, World peace poetry Anthology in USA. When she is not writing you will find her volunteering for she is closely linked to organizations such as Manifesto Jamaica, Positive org and JAYECAN. For further information about her works can be accessed via https://www.facebook.com/worldclasspoet


The BIG CHUNE!

Click the image to play



Just Press PLAY!

Click the image to play



Work Your W

/ By: Steffy T / Playlist to

Autumn is here in Toronto, but the Summer sizzle doesn’t have to end! Enjoy the sun and good times... And keep those hips and thighs moving! Remember all you need is your music and a space to move to tek a likkle wine, and keep the vibez alive! Plug these songs into your tracklist and free up yourself!

L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 50


Waistline

o Keep Your Waist in Shape! Deji Abdul - Lifestyle Ricky T - Freaky Girls Alkaline - Sidechick Beach Boii - Rude Vybz Kartel - Reverb No Delay RDX - Bang YCee ft Maleek Berry - Juice QQ (major lazor remix) - One Drop DJ Khaled - I’m The One Bunji Garlin - Turn Up Razor B - Don’t Stop it Jinyus - Fi Di Gyal Dem Sean Taylor - Ginger Says’z - One Dance (remix) Dotman - My Woman Klassik Fresco - Benz Truck Spragga Benz & Lady Saw - Backshot RDX - Everybody Dance


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L3’s Top Independent Spins

TOP DIGITAL SPINS

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20.

Aidonia – Yeah Yeah Alkaline – Golden Hold Kranium ft. Ty Dolla $ign & Wizkid – Can’t Believe Shenseea – Nothing Them Have Ova Mi Waistline Ting Busta Rhymes ft. Vybz Kartel and Torey Lanez – Girlfriend Charly Black – My Girl Now Charly Blacks – You’re Perfect Chronixx – Likes Konshens – Turn Me On Linky First – Caribbean Queen Protoje – Blood Money Damian Marley ft. Stephen Marley – Medication Charly Black – You’re Perfect Alkaline ft. Sean Paul – Gyalis Pro Busy Signal – Phone Stress Mavado – Memory Bunji Garlin – Big Bad Soca Ultimate Rejects – Full Extreme Gentleman ft. Sean Paul – Ovaload

*Charts are based on radio airplay in Canada / YouTube Views / Live Event Selection Fan Feedback


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WATCHED VIDE O ’ S

Rico Vibes Top 10 Watched Video’s 1. 2. 3. 4. 5. 6. 7. 8. 9. 10.

Kranium ft. Ty Dolla $ign & Wizkid – Can’t Believe Aidonia – Yeah Yeah Shenseea – Nothing Dem Have Ova Mi Busta Rhymes ft. Vybz Kartel & Tory Lanez - Girlfriend Jahmiel – U Me Luv WSTRN ft. Alkaline – Txtin’ Estelle ft. Tarrus Riley – Love Like Ours Razor B – Don’t Stop It Jesse Royal – Blowin’ in The Wind Vershon – Wet *Based on recent YouTube views


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YRICS


Lisa Mercedez Pure ‘Badness!’

By: Tricia ‘ZJ Sparks’ Spence | Contributing Editor and Caribbean Affairs Editor

LM



After my shift on Zip 103 fm one night, this video of a chick dropping a dope freestyle appeared on my Instagram suggested videos and I decided to have a look. I watched the video over and over … about 5 times and wondered who the hell the chick was. I thought to myself you know what, let me post this on instagram and find out who she is. I made a post in the early hours and within a few minutes quite a number of persons commented and said she was in Stylo G’s camp, so I immediately contacted Dj Corey who I know is good friends with Stylo and inquired about her. It was something in her confidence, her whole demeanor while spitting some banging lyrics that got me. You don’t see that very often in female artistes; it’s almost like she was born to do this. That, ladies and gentlemen was my intro to Lisa Mercedez and if you don’t know her, here is your introduction. Trust me you need to ‘YouTube’ her. Lisa commented on the instagram video that I posted with her and from there we made the link. TS: For persons who might not be familiar with you, tell us a little about where you are from and how you got into the game? LM: I left Jamaica early 2000 for the UK. When I was growing up I idolized Lady Patra. I mean proper idolized her. When I was 12 or 13 years old I would just go in front of the mirror and sing her songs. I was really obsessed with her. Even when I came to London, the obsession was still there; I would say it was her who got me into music.

In 2008 I started doing music, but it was a proper struggle because it is such a male dominated place. I used to be all over enuh, West London, South London, North London, all over the bloody place and then I met Stylo in 2009 when I started going to his studio and we did a collaboration. I can’t remember the name now, but it was with the Warning Crew. That was a tester for me.

TS: That goes to show how many songs you have done! LM: (She chuckles) It’s unbelievable. (She jumps into patois) Di mount a songs mi ave (I have so many songs in my catalogue). Listen it’s unbelievable. Yaow the other day when I put up a freestyle on Radar Radio, Safaree commented on it and I was like ‘WHOAAA!’ He messaged me and said ‘yow yuh mad man’ (Translation: you have good dj skills). Even though I have been doing it for years; it is only now that many people are knowing of me and giving me props. I’ve done quite a bit of remixes with the Warning Crew. I was on and off and then I became pregnant in 2014 so I stopped for a bit and then in 2015 I said to myself ‘you know you are born to do this; I am not going to let anything stop me.’ TS: Was it motherhood that gave you that renewed drive because you had a new life to care for? Was it motherhood that gave you the charge; that made you feel like no, no, no, I can’t give up?

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LM: [Exclaiming] Yep! Definitely. I was like listen you need to jump back on this thing. My present Manager, who I’ve known for years, was like ‘c’mon let’s get back in this thing. I’m not giving up’ and I was like ‘Yeah, let’s do it!’ I don’t know if you know Steflon Don over here. TS: Oh yeah, when I put your video up, persons wrote you and Steflon Don are hot properties right now. I never heard of you before, but I am glad I encountered you on the ‘Gram. Thank God for social media. LM: When I saw you put it up, I was like “OMG I CAN’T BELIEVE IT!” TS: What would you say is the song that put you out there that made persons start looking at you more seriously and made persons say to themselves ‘this chick deserves some attention’? LM:

I’d done a freestyle called ‘Bullet.’ My double timing bars had people looking and it went viral. So Giggs, Drake Cosigned him, put me up and his social media and that had everyone gassed. I also did a freestyle of JHus song and that had people saying ‘Rah, who is this girl?’ I mean every time I perform the Bullet tune because it got a real entry sound and I had done it on a Nicki Minaj beat people always say ‘Rah!’

TS: Speaking about Nicki Minaj, you are very colorful. Your sense of fashion and your hairstyles are very colorful, what is your inspiration? LM: Well, I am from Jamaica. I remember when I was about 12 and I mixed strawberry kool aid and I put it in my hair to make it red. Remember I grew up in Jamaica and I would see Dancehall Queen Carlene with the colorful hair and I thought ‘this would suit me as well’. I always loved bright colors. My father even spanked me and asked me ‘likkle girl a wah yuh a duh?’ [Translation: What are you doing?”] I would still do it anyway (she chuckles). Even in London now, when I just got here, people used to say ‘oh she wants to be Nicki Minaj’ . This is just me, I’ve always been colorful, this has nothing to do with Nicki. It’s real good to be compared to here, but this is just me. TS: We have been speaking for a minute now and I just realized I haven’t asked you how you got your moniker. Did you name yourself or did someone else do it? LM: It’s all obsessions! When I was a child I was obsessed with Mercedes vehicles. My dad used to have an old Mercedes and he was always cleaning it. I was like ‘Dad why are you so into this car?’ He was like ‘This car is the best, no other car can compare to this car.’ He used to sink it in my head ‘There is no other car can compare to this. When you get older you will understand.’ When I was like 17 years all I would do is admire Mercedes, especially when I was walking through Half Way Tree in Kingston. I even went as far as putting a Mercedes tattoo on my lower back and one of my friends was like ‘No man you are really obsessed with Mercedes. From now on I am calling you Mercedes’ and the name stuck. It’s crazy. L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 62



TS: It just shows that you are very focused and when you’re zooming in, you go all in. LM: So now in 2015 me and Stefflon Don did the Kitty Kat song before she got signed and that is when people on the Dancehall side started looking at her as well. Then Link Up Tv threw the video up and it got over 100k views. Early 2016, my Manager was like ‘look we need to start going in.’ So we started going in, in 2016 and we started getting shows. I think Giggs posting my freestyle on social media also helped a lot. I am now on the big Festivals. It’s like a dream from me. I never dreamt that I would be on a show with Jay-Z. (Subsequent to this interview she performed on V Fest where Jay-z was also a performer). I’ve got Glastonbury and so many more. TS: So you are making the rounds LM: Yeah, I think that this is my year. God has been so good to me. TS: I don’t know if the BBC clip drew a new set of eyes to you ... LM: It did TS: You artistes are always working in the studio; who are some of the producers that you are working with and what are you up to? LM: I am working with The Finnaticz, Diztortion, The Party Squad. So since BBC1 Extra freestyle, I have got so many persons wanting me to do collaborations with them. I am like ‘Sheryl this is crazy’ TS: Did you just say Sheryl? What is your real name? LM: Oh no Sheryl is my Manager. TS: What is the name on the Goverment paper by the way or are you one of those artistic persons who don’t want your real name out there? LM: [She laughs] my real name is Alicia, but when I was growing up my Dad called me Lisa. TS: Ok , so before you go just tell the readers of L3 Magazine, what is your philosophy on life and what gets you moving. LM: Do unto others as you would want them to do unto you. Once you have a dream, don’t let anyone tell you you can’t do it. Always have that push and that drive. Never give up! Twitter, Instagram, Snapchat: lisamercedez L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 64




Lisa Mercedez “Badness” on YouTube Here!


L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 68


Stream Lisa Mercedez on iTunes Today!


Jada Kingdom On Her Own Terms

By: Tricia ‘ZJ Sparks’ Spence | Contributing Editor and Caribbean Affairs Editor

JK



I remember a few months back, someone had either tweeted or sent me a private message via twitter or instagram asking me if I knew Jada Kingdom and that she was soooo dope and that I should check out her song. Mark you, this is not a rare occurrence given that I am also a DJ. Anyways, I went on her instagram and listened to a snippet of her upcoming track ... so now, here we are at Zip 103 Fm Studio B for this interview. Wearing her own brand of clothing and hair from her own hairline, Ms Kingdom was on time complete with her stew peas and white rice. Addicted to social media, within two minutes of sitting in the chair, she needed the wifi code. I playfully declined to give her the password and she started shaking like she was on caffeine withdrawl. I teased her and we both burst out laughing uncontrollably. I just knew this interview was going to be a rollercoaster of a ride and well ... I am sure you will agree. I am trying to interview her, while she is on her instagram story trying to video me. She is just a kid at heart with an old soul. Hell she loves Minnie Riperton music. How many 18 years old do you know who even know of Minnie? TS: Jada Kingdom. Hmm, is that the name that is really on Government Paper? JK: Yes it is (smiling as she says it) TS: So tell us a little about you cause I don’t know anything about you except that Kendrick Lamar would love you because you don’t have any photo shopping happening over your instagram. We get to see stretch marks and cellulite which just makes everything so natural. We don’t feel like you are fake. We just feel like it’s all you. If anyone goes on your page they will see that you lay it down as it is. So tell us about you, where are you from? JK: Well, honestly I just feel that is the best way to do it. Yuh zimme! I am a straight up kinda person. If someone would approach me and ask me if my bumper is real or not; I would answer straight up. If they ask me if I would do plastic surgery on my bumper if I didn’t have it, of course I would. At the end of the day though, I am about body confidence and body positivity because I have been slim and I’ve been fat and all of that. So I am I am not frightened about size. Look I just want to be myself and it’s supposed to be ok for me to be myself. Why should I pretend? It makes no sense being false. TS: Hmm, but you know you have not answered what I asked you though? ( We both laugh) JK:

Oh (she chuckles). What was your first question?

TS: Where are you from? L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 72



JK:

I am from Jamaica

Pregnant pause and again we both laugh out loud because she knows she needs to be more specific JK: East Side, Bull Bay, St Thomas, but I don’t wanna talk about there. (She exhales a big sigh) TS: Why? JK: That was a place where (she pauses and rolls her eyes) ... listen, when you come out of a certain place, you have to clap yourself. You know what I mean? The situation that I was in, people wouldn’t look at me now and think that I used to sleep on the floor. No one would know that unless I told them so. I hate when people come to me and say ‘you too hype’. Well, so what if I want to act like I am hype. I am self made. Nothing was handed to me. When I look back at my life and see how I guided myself to get to where I am right now, I am never looking back. It is forward only! I am not where I want to be yet, but I am taking my time. TS: I like how you are positioning yourself, because you are not even 20 yrs old yet, but you have this very assertive attitude. Was that always you or did something happen that made you say to your self ‘I am tired of people coming at me; I am going to step out!’ JK:

(She blurts out) Oh, I will be 19 tomorrow. I have always been demanding. I have always been aggressive. I don’t care. Once I say ‘I want this!’ That is what I want. If I don’t get it, I am going to build it. For example, I wanted my music career, so I used to just go studio to studio. Even if I wasn’t doing anything, I just wanted to be at the studio. I used to be one of those girls you would always see at the studio. I would just voice songs even though producers would sit on my songs or ask me for sex to release my song. I have been through a lot. I almost got raped at the studio. (She pauses for a breath, almost like she had a flashback to that episode). That is for another time ... I have always been a person who knows what I want from day 1 and I have to get it. The idea is to plan and execute. I have no time to shoot and miss.

TS: You talk about coming from a rough past, from sleeping on the floor ... How were you able to make the transition from such a life to where you are now, with a hot bubbling single called ‘Love Situa tions’? JK: Oh, you mean how did I get out of Bull Bay? TS: Yeah, because you mentioned people looking at you telling you that you are hype when they wouldn’t even know that you are not from a place of privilege; you were not born with a gold spoon in your mouth. You went through some rough times…

She interjects with a totally dead pan face L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 74



JK:

I ran away! I packed up my clothes and left. I was raped! I was literally raped! A man f#*ked me against my will and no one believed me. I walked up and down with a board in my hand because I wanted justice. If you didn’t believe me; I wanted to hit you down. Why would I tell such a lie? No one believed me; so I packed all my clothes and left for Kingston. I started working in bottle service and started saving. I rented a room for $15,000 until I stepped up my game. I wouldn’t say I did it all by myself, I got a little help, but it wasn’t any big major help that changed my life. I took my time. If I would get $10,000. I would save $5,000.00 and use $5,000.00. I could not stay there (in St Thomas) ; mentally I couldn’t focus, I couldn’t flourish. I wanted to write and I wanted to be successful, but being there was so negative, it would just hold me back. People would laugh at me and not believe me; it was too much. I had to leave.

TS: So you came to Kingston and started in bottle service; how was it? JK: Well I working for Rosie’s Entertainment. Big up Sabrina the owner. It was a hustle. You would get a flat $3,000.00, but you could carry home more in tips on a good night. Sometimes, I would take home $30,000 and I would save that. The patrons loved seeing me shake my ass , so I would shake it, serve their drinks and collect my tip. TS:

So you worked your ass-ets?

JK:

Yeah. I had to. The only hard thing about it was the all night working and sometimes going home with no tips.

TS: You have a swimsuit line? Did that come before your music career, at the same time or after? JK: It’s a full brand. I have t-shirts, caps, hair and my lingerie line is coming in December. It came in between because I have always been doing music, I have always been writing even though some of the songs did not come out. I am trying to push everything at once. My music has to be behind my brand and my brand behind my music and both of them have to be behind me. I own two busi nesses, my hair company, Hair Heaven Ja and Jadur Kastel. So I am focusing on those and my music. It is difficult, but if I don’t do it for me, who will? TS: For someone who has gone through what you have, you are very determine. Your song now, ‘ Love Situations’ was that a situation that someone went through or did it just come to you on a whim? JK: ‘Love situations’ is reality. ‘Love Situations’ is scary. You know why? The words might sound pretty and easy to sing along with, but deep down within those lines, they mean something. It’s like the first verse when I say ‘we got a love situation and this ah wah mi get fi understand you can’t keep yuh d*ck inna yuh pants; yuh tink fucking every gyal mek yuh feel more like a man ...’ . I was with someone who was sleeping around and they found pleasure in that ... you can’t force someone to change ... there is a space for everyone. Like strippers, if they don’t strip who is going to? You have to have strippers ... no matter how you try to fight it, they will always be there. It’s like gay people, you can’t get rid of them. They can’t get rid of us at all. I am bi-sexual. L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 76



con’d... People might say b#ttyman fi dead ... blah blah blah ... but at the end of the day as one gone another one born. You can’t get rid of them. Is either you stay inna your lane or them stay inna their lane. You stay in your lane and we stay inna our lane, we nah trouble unno. You can’t change people. Love Situations is just speaking facts. It is reality. It is what I was going through. Is not just one person. It got to the point where you just start thinking everyone is the same thing. (She quotes a line from her song) ‘... think yuh a mi best friend, who yuh texting’ . I am not asking who you texting. I am saying I thought I was your best friend; so who you texting. Everyday you telling me that these women are upsetting you and that they want you, but you don’t want them ... blah blah blah. Ok . So I am patiently waiting cause it’s not my time you are wasting. People can relate. TS: You made a statement earlier. You said you were bi-sexual. Have you found that people are resis tant to your music because you are? Have you always been open about your sexuality? JK: Yes, I have always been open about my sexuality because my virginity was taken without my permission when I was 14. I have always liked girls even before I started having sex with male and female. Then the rape happened and I was like ‘f3ck off with men’ , ‘men and women are the same thing’ , ‘everybody just leave me alone’ . It was a raft of feelings. After the rape thing, I started talking to girls. I had sex off my own will with a man when I was 17 and that was last year for my birthday. (She exhales long and loud) My feelings for men vary. Sometimes, it was 100%, if he were spending, even though I always felt like they were in it for something.

I only just found real love the other day. I am talking to a guy now and the feelings are there, but at the end of the day I still like girls. I love seeing a big booty.

TS: So does this mean that you are in an open relationship with your guy? JK: Good question. I don’t know ( she chuckles ) TS: Don’t get shy with me. You have been very open so far. (She folds over at the waist while sitting on the chair and laughs sooo hard, her afro vibrates) Does your boyfriend look at you and say ‘Yo Jada that chick is hot’ and you look at him and say ‘oh yeah I was looking at her too’ ( She jiggles ) JK: No he is not like that. I am always the one to say ‘Yo that girl is sexy’ and he would be like ‘hmm and wah now’ cause he knows and I would just leave it right there. He is a bit insecure even though I can still have fun if I want to, but I don’t have fun with any and anybody because most girls in Jamaica chat too much, pretend, are curious cause they wanna experiment so they can chat or are not serious. L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 78



TS: Is that content for a next song? JK: ah ... could be TS: Have you recorded a song dealing with that kind of situation? JK: Hmmmmmmmmmmmmm (she starts rocking in her chair and looks to the ceiling) TS: Wait, so yuh nah ansa? Why yuh a wife up the answer? (Translation: Why are you so tight lipped? ) JK: ooooooookkkkkk (She starts clapping her hands and jiggling) TS:

Hi. Why yuh clapping? We not in the stadium. (She laughs furiously and her hair is bouncing all about). I love your hair.

JK: Thank you. Ok ok kinda. I kinda have a song like that. TS: Let me get to the music video for Love Situations. I was mesmerized. It reminded me of Dexter. Whose concept was that? I feel like you had input on the direction of the video. Was I wrong? JK: Everything was my idea TS: Why did you decided to go with that kind of direction? JK: Everyone asked. When I was thinking about the video, I was literally watching a video of an African man chopping up a woman on YouTube. A random video on YouTube. It was graphic. So then I thought, what if the woman was doing that to him? So I did a plot twist. If a man had done the video, people would say ‘he is portraying violence’ but the truth is alot of women think like what was shown in the video. Even though alot of times women are in relationships where men are cheating on them and testing them and she wants to kill him, yet at the end of the day it is the man who kills the woman. You have alot of violent relationships where it ends like that. I lost a cousin violently. A man shot her in her vagina, R.I.P Shauna and she got more than one gunshot. He killed her. It is situations like that that also inspired me to do the plot twist. Some people say it is too graphic, but at the end of the day it is creative and it has a message. It is not just kill kill kill; it is what if we were the ones doing that to you. TS: You don’t seem like someone who randomly does things ... JK: I plan out everything. L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 80



TS:

Where does Jada Kingdom see herself in 5 years

JK: I took 2 years to meditate and focus and balance myself. I have been writing and doing music for the future; so in 5 years mi a guh buss already (translation: I would have made a mark) . I will be touring the world. Right now I am just setting my foundation. Taking my time. I just released my song and already people are asking for an album. It doesn’t work like that. This is why alot of ar tistes in the industry crumble. The artistes putting out too much songs too fast. Why are you draining out yourself like that? It doesn’t make any sense. You can’t release a song everyday. You are making yourself common. Unless you want to make some 6 months song. Look, when is album time is album time. Right now I am working on my EP. I am young right now. I am at the creeping stage, but I am setting it. TS: You don’t use social media to complain, yet you have a number of young people who use it to criticize, complain ... You, however, use social media to promote yourself and your business in a positive way. What advice do you have for young people who don’t have a vision and dwell on the negatives? Encourage them. JK: For young and old people, I don’t want to say believe in yourself because everyone says that. I did not believe in myself at first. If one person didn’t look at me and tell me that they believed in me, I would not have believed in myself. TS: Who is that person? JK: Tarrus Riley. Big up Singy Singy. He gave me this necklace for my birthday last year. He is like the sweetest person, my best best friend. Golden heart wi say. If he didn’t say to me ‘I believe in you, you are a star’ I would not have believed. So I am saying to the young and old ones out there I BELIEVE IN YOU, YOU CAN DO IT! Don’t make anyone, not even yourself doubt . Doubt in one of the wickedesst things. Tell yourself you can do it. Put one foot in front of the other. It is easy to think about, but hard to execute; just try. Don’t lose your way. Focus on yourself. Find one or two per sons who believe in you. You don’t need to be signed, you don’t need to be sleeping around to get by. Just find one or two persons who believe in you who say you and get things done. Just like that. Don’t make people trick you. Build you. Do you! Stay focused. If you have questions Dm me. I answer to most of my Dms. You can do it! Connect with Jada on Instagram @ms.kingdom

L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 82



L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 84


Stream Jada Kingdom on YouTube Today!


VÉRITÉ

The ‘Saint’

By: Song River | Senior Writer | Photography: Eric Ryan Anderson

V



The spellbinding sounds of VÉRITÉ, who just released her highly anticipated debut album Somewhere in Between on Kobalt Music Recordings, sat down with me recently to talk about her music. Her collection on this project includes collaborations with producers Liam Howe (Lana del Rey, Ellie Goulding, fka twigs), Tim Anderson (twenty one pilots, Solange, Mr. Little Jeans), Peter Thomas (Selena Gomez, Betty Who), James Flannigan and Zach Nicita. VÉRITÉ vocally is hypnotic and her album, Somewhere in Between is tantalizing mesmerizing and emotive form of work surrounded by an otherworldly sound. SR:

Looking back over the name and its stylization: VÉRITÉ what was the metamorphosis that lead to the word being what you identify yourself under musically?

V:

When I started this project, I needed a clean delineation between myself and the project. At the time, I wasn’t comfortable enough in my own skin to inhabit the music as myself in a way. I think having a moniker created a space for me to grow into.

SR: Reading through some former press, the establishment and your passion for Applebee’s came up a few times. Do people not realize that many artists work multiple jobs in order to do what they LOVE? V: SR:

I think it’s extremely common for people to have side hustles while they pursue what they want to be doing. I just happened to take mine to the extreme.

V: SR:

I had worked in restaurants since I was 14. I worked at an apple orchard when I was 12. I worked at a local clothing store for a minute. Other than that, just waiting tables.

V:

Yes and no. Today, there is greater access to distribution and the ability to find success as a musi cian on various levels. The idea that you will get “discovered,” sign to a major label and “make it” I hope has dissipated.

SR:

Congratulations on your debut album Somewhere in Between via Kobalt Music Recordings. You chose a wide array of producers to work with. What was it you were looking for on each one you placed them in line with?

Of course you spoke fondly in the articles of Applebee’s, so possibly singing / writing and waitress ing area your loves ... what have been some of the other jobs you have held down along the way?

Is the ‘Dream’ to be a big rock star today still as plausible as it was when your own parents were about your age?

L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 88



... con’d V:

I started the album in a phase of experimentation. A lot of the initial productions were born out of that time. From there, I intentionally funneled the tracks to specific producers to finish the produc tion in line with the world I was trying to create.

SR:

Life has a way of showing us what and where we need to be or do... if we listen. Back in 2014, your time in Europe seemed to help shape a direction. Having been involved in music since you were re ally a child... how much of you and life do we find coming through on this debut album?

V:

This album is obviously shaped by a life of experience and perspective. While writing it, I did really focus on where my mind was in the present. The album isn’t nostalgic.

SR:

Some may not realize though that Somewhere in Between may be your debut on Kobalt Music Recordings, but you have released is it 3 other EP’s independently?

V:

Yes. I’ve maintained my independence through three EPs and the album. Kobalt Music Recordings was an ideal partnership at the time of release because they allowed me to remain independent and in control while adding valuable resources to help me scale.

SR:

What was the deciding factor for you to go with Kobalt Music Recordings? What did it take for you to say “this will work for me?”

V:

The deciding factor was remaining an independent artist and keeping ownership of my music.

SR: V:

Many bands are DIY and independent. It seems to be the 21st Century way. Is it because we are all hesitant or is it a trust inclined dilemma to know what is the one to take and the one to throw back in the sea?

SR: V:

This can be an open-ended and maybe unfair question- but have you found staying in control to be honored and respected in this industry? What about with those who are close to you... what do they think?

I think that today there is tremendous value in having flexibility. Being DIY / independent allows you room to take risks, gather data and make changes in real time without waiting for approval from others.

To me, it feels like no one in the music industry really cares that I am independent. People value statistics and measured success. I am very lucky to have numbers / stats that people may gauge as “successful.” People close to me, my family and friends, understand and respect the idea of independence for sure. L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 90



V:

I started the album in a phase of experimentation. A lot of the initial productions were born out of that time. From there, I intentionally funneled the tracks to specific producers to finish the pro duction in line with the world I was trying to create.

SR:

Life has a way of showing us what and where we need to be or do... if we listen. Back in 2014, your time in Europe seemed to help shape a direction. Having been involved in music since you were re ally a child... how much of you and life do we find coming through on this debut album?

V:

This album is obviously shaped by a life of experience and perspective. While writing it, I did really focus on where my mind was in the present. The album isn’t nostalgic.

SR:

Some may not realize though that Somewhere in Between may be your debut on Kobalt Music Recordings, but you have released is it 3 other EP’s independently?

V: SR:

Yes. I’ve maintained my independence through three EPs and the album. Kobalt Music Recordings was an ideal partnership at the time of release because they allowed me to remain independent and in control while adding valuable resources to help me scale.

V:

The deciding factor was remaining an independent artist and keeping ownership of my music.

SR:

Many bands are DIY and independent. It seems to be the 21st Century way. Is it because we are all hesitant or is it a trust inclined dilemma to know what is the one to take and the one to throw back in the sea?

V:

I think that today there is tremendous value in having flexibility. Being DIY / independent allows you room to take risks, gather data and make changes in real time without waiting for approval from others.

SR:

This can be an open-ended and maybe unfair question- but have you found staying in control to be honored and respected in this industry? What about with those who are close to you... what do they think?

V:

To me, it feels like no one in the music industry really cares that I am independent. People value statistics and measured success. I am very lucky to have numbers / stats that people may gauge as “successful.” People close to me, my family and friends, understand and respect the idea of independence for sure.

What was the deciding factor for you to go with Kobalt Music Recordings? What did it take for you to say “this will work for me?”

L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 92



SR:

Another tool you have really channeled of course has been Spotify. How much of the business side has been and is controlled by you and how much is it fed by ‘advisors?’

V:

All of the business sides is controlled by me and my manager. We obviously take opinions and advice from people we trust.

SR:

You are a songwriter that is clear. What you have to say does not hold anything in the dark. What is it you have been seeking to divulge or impart to those who will listen and what do you feel people are really desiring?

V:

I think people are looking for honesty and transparency. I don’t feel the need to put on a persona. I just want to create music that resonates with people and I can be proud of.

SR:

Touring life. It is one of the best parts- even with late nights, fast food, and little sleep- how are you feeling about it all at this point and what are you expecting on the other side?

V:

Everything about touring is the best part of touring. You get to funnel your whole life into kinetic energy. It’s amazing to see your hard work pay off and have people to celebrate with.

SR:

Take us out into 2018... what can we be looking forward to with VÉRITÉ?

V:

I’ll be putting one foot in front of the other and continuing to build. http://veriteofficial.com/ | https://www.instagram.com/verite/

L3 Magazine | October, 2017 ft. Lisa Mercedez - Pg. 94




Stream VÉRITÉ on YouTube Today!



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