2023 Emerging Leaders Academy Participant Workbook

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The future

to you! 2023 Participant Workbook
belongs

WELCOME

Dear Brothers,

Welcome to the Emerging Leaders Academy and to the Caraway Conference Center & Camp!

Thank you for taking the time out of your summer and traveling to Sophia, North Carolina. ELA is one of the most exciting programs offered by the Order. Here you will meet brothers from all over the country. These will include new initiates, new members hoping to charter their own chapter, officers looking to further their education, and older active members who are serving as team leaders.

You will enjoy our general sessions, leadership lecturers, team meetings, team challenges, and track sessions. Further, the team experience is your time to learn more about chapter operations and how best to improve your chapter upon your return to campus. The topics that will be discussed in your team experience will allow you to gain vital knowledge of how efficient chapters excel.

Enjoy the brotherhood. Take heed of the education. Set your personal goals for your engagement in the chapter and identify areas of KA operations that YOU can impact. If you take a leadership role this coming year (elections are in November) you will be leading your chapter with hundreds of other officers in their search for excellence…the future belongs to you!

Fraternally,

ELA is 100% alcohol/drug-free; and I agree to not bring, possess, use, or consume alcohol or drugs during the program’s entirety. Violation of the Alcohol and Drug Policy will subject all violators to a major offense charge(s)and possible expulsion from the Order.

You are representing your college or university, chapter, province, and the Order. Remember that all of your actions will reflect upon their images. Watch your language.

Arrive to sessions on time and make sure to bring your manual, something to write with, and nametag. Make sure all your chapter members attend as well.

Be courteous during general sessions and refrain from disturbing others and talking loudly. Do not use your phone during general sessions and team meetings. Do post positive ideas, pictures, or new thoughts on social media during breaks.

Keep noise down in the conference center hotel. Be respectful of the other brothers in attendance. You do not want to disturb anyone. Caraway Conference Center has the contact information for the national staff.

Complete your conference evaluation when you receive your survey link. Your feedback is important so that we can continue to make this program better every year.

Remember, much time and effort has gone in to planning ELA, and many volunteers are giving their time this weekend. You are required to attend all activities.

Finally, remember you may not leave campus unless scheduled or approved by Evan Hanna and that you must follow the checkout procedures on Thursday morning.

SOCIAL MEDIA

Share your thoughts!

Get a head start on getting your brothers on board with new ideas and goals. Share what you are learning at ELA on social media. Remember, your alumni are watching. Your school is watching. Share with them the great plans you are developing!

@KappaAlphaOrder

@KappaAlphaOrder

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GENTLEMEN’S CODE
Kappa Alpha Order Alumni (Official)
Use the hashtag #KAELA on all social media & tag @kappaalphaorder as well!

SCHEDULE

THURSDAY, JUNE 8

1:00pm Conference Registration, Lobby

5:30pm Dinner, Dining Room

6:30pm Welcome, Hollifield Hall

Evan M. Hanna, Director of Chapter Operations

6:45pm Values in Context: A Moral Compass for the Modern Gentlemen, Hollifield Hall

Anthony M. Graziani, Assistant Executive Director for Chapter Services

7:00pm Values in Action: Diversity and Inclusion, Hollifield Hall

Marlon L. Gibson, Ph.D., Director of Community Engagement

8:15pm Track Session #1

See page 4 for meeting locations.

9:15pm Team Meeting #1 - Goals for Your ELA Experience

10:15pm Team Challenge #1 - Dodgeball

FRIDAY, JUNE 9

8:30am Breakfast, Dining Room

9:30am Team Meeting #2 - Project Outreach, Social Media, and Public Relations

10:15am Into the Streets - Community Service Projects

12:30pm Lunch, Dining Room

1:30pm Risk Management and Crisis Communications, Hollifield Hall

Anthony M. Graziani, Assistant Executive Director for Chapter Services

Linda Wright, Risk Management Consultant

2:30pm Track Session #2

3:30pm Team Meeting #3 - Active Chapter Expectations

4:30pm The Independence Fund and Operation KARE, Hollifield Hall

Michael Esposito

5:30pm Dinner, Dining room

6:45pm Leadership Lecturer #1 - Leadership of General George C. Marshall

Dr. James M. Schmuck, Member of the Executive Council

8:00pm Team Meeting #4 - Leadership Workshop and Case Study

9:00pm Track Session #3

10:00pm Team Challenge #2 - Sand Volleyball

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SATURDAY, JUNE 10

8:00am Breakfast, Dining Room

9:00am Leadership Lecture #2 - Better Than Gold, Hollifield Hall

Kenny Davis, Captain of the 1972 U.S. Men’s Olympic Basketball Team

10:00am Track Session #4

11:00am The Power of the Ritual

E. Preston Pritchett III, Dunwody Province Commander

12:00pm Lunch, Dining Room

1:00pm Team Meeting #5 - Recruitment and Retention

2:00pm Advocating for the KA Experience, Hollifield Hall

Larry Stanton Wiese, Executive Director

3:00pm Lake Time

5:30pm Dinner, Dining Room

6:45pm Knight Commander’s Address, Hollifield Hall

C. Douglas Simmons III, Knight Commander

7:30pm Track Session #5

8:30pm Team Meeting #6 - The Need for Personal Accountability

9:30pm Team Challenge #3 - Night Hike, Trivia, and Bonfire

SUNDAY, JUNE 11

7:30am Breakfast, Dining Room

8:00am Check Out

All attendees must be checked out of their rooms by 8:00am

8:30am Team Meeting #7 - Implementing Values into Organizational Leadership and Effectiveness

9:45am Worship Service & Recognition Ceremony, Hollifield Hall

Dwain P. Knight, National Chaplain

10:30am Departure

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Stewards of the Order

Miller Room

1. History of Our Ritual, the Order, and Values Education

2. Mysticism and Symbolism Throughout History

3. Ritual Practice

4. Ritual Practice

5. Ritual Practice

Certified Chapter Recruiter Course

Harris Room

1. Review of Benefits of Joining Using Peer Reviewed Research

2. Creating a Chapter Recruitment Plan

3. ChapterBuilder

4. Names Generation

5. How to Prioritize and Plan

Lifelong Learning: Continuing Education

Kappa Alpha Room

1. Educating Our Members

2. Values Education and Philosophy

3. Professional Development, Networking, Résumé Building, and Campus Resources

4. Benefits of Campus Involvement

5. Academic Excellence

Finance, Event Management, and Academics

Hollifield Hall

1. Basics of Financial Management

2. Risk Management Policy Review and How to Set Member Expectations

3. Cultural Competency and Sexual Misconduct Prevention

4. Academic Success Strategies

TRACKS & SESSIONS TEAM MEETINGS

5. How to Run an Award-Winning Chapter

Meeting Location

Hollifield Hall

Kappa Alpha Conference Room

Miller Conference Room

Harris Conference Room

Conference Room #1

Conference Room #2

Conference Room #3

Conference Room #4

Conference Room #5

Conference Room #8

Lakeview 2

Dining Room

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1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12.
Team

EDUCATION

General Sessions & Leadership Lecturers - Large Group

Throughout ELA you will hear from experts in their fields, leadership lecturers, and accomplished KAs. Topics will include Risk Management, Campus Involvement, Leadership, Communication, Reverence, Professional and Personal Development, and Values.

Team Experience - Small Group

Throughout ELA you will be a part of a small team comprised solely of undergraduates. Each team will have a Leader (peer facilitator) to lead your small group discussions and Team Challenges. In your team meetings, you will discuss Social Media usage, Risk Management, Kappa Alpha Laws, Values, Chapter Operations, Accountability, and Problem Solving.

Track Sessions - Operational Learning

Prior to your arrival, you chose a track session to follow throughout ELA. This year we have four track sessions; Stewards of the Order, Certified Chapter Recruiter Course, Lifelong Learning: Continuing Education, and Social Event Management. Throughout the weekend there will be six sessions of your chosen track that will dive deep into each topic and will provide you with operational knowledge in that area to take back to your chapter.

Service Learning

Through our Into the Streets experience, you will participate in various community service activities. This experience will serve as a catalyst to springboard your chapter’s Project Outreach initiatives.

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MISSION STATEMENT

Mission Statement

Emerging Leaders Academy strives to inspire, educate, and prepare future leaders of Kappa Alpha Order.

Learning Outcomes

Emerging Leaders Academy:

At the conclusion of ELA attendees will be able to…

1. identify ways to get their chapter and chapter members involved with their campus community.

2. create community service opportunities for their chapter.

3. explain the Active Chapter Expectations of Kappa Alpha Order.

4. identify potential risk management concerns within their chapter.

5. explain Kappa Alpha Order’s six values.

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LEARNING OUTCOMES

Lifelong Learning: Continuing Education:

By the end of the track session attendees will be able to…

1. effectively lead a new member education program with in person education and Phase I of The Crusade.

2. lead an in-person Council of Honor program and a Phase II of The Crusade

3. create and implement a schedule of leadership and professional development programs for their chapter.

4. implement all four Phases of the Crusade into their chapter.

Stewards of the Order:

By the end of the track session attendees will be able to…

1. describe the mechanics, regalia, and symbolism of the KA ritual.

2. explain the mechanics and symbolism of the KA ritual to their chapter.

3. identify what areas of the initiation ceremony their chapter needs to improve on.

Certified Chapter Recruiter Course:

By the end of the track session attendees will be able to…

1. facilitate a recruitment workshop with their chapter.

2. create a brand for their chapter.

3. create a chapter specific recruitment plan.

4. apply Chapter Builder and its programs to their chapter recruitment plan.

Social Event Management:

By the end of the track session attendees will be able to…

1. identify and mitigate potential risk management challenges

2. effectively prepare a plan to host a social event within the parameters of the Kappa Alpha Order Risk Management Policy

3. explain the importance of choosing appropriate themes and how cultural sensitivity applies to social event planning

4. describe best practices for sexual misconduct prevention, crisis management, and member accountability.

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SPEAKERS

Thursday at 6:30pm

Evan M. Hanna (Epsilon

Evan joined staff in May 2018, after graduating from Arkansas Tech University with a degree in broadcast journalism. There, he and his chapter brothers worked to re-establish the Epsilon Zeta chapter. Since then, his efforts have focused mainly on the cultivation of the Order’s provisional chapters, and assisting these chapters in their goal of regaining their charters. Evan hopes to continue to serve the Order to the best of his abilities in his role as Director of Chapter Operations.

Thursday at 6:45pm and Friday at 1:30pm

Anthony M. Graziani (Zeta Pi–Florida Gulf Coast ’07) is the Assistant Executive Director for Chapter Services supervising the Director of Chapter Operations, Director of Chapter Development, Director of College & University Relations, Director of Risk Management, Associate Directors for Chapter Services/Development, and the Fraternity Services Assistant. Anthony joined the staff as an Associate Director for Chapter Services in 2011 and returned in 2014 to become the Director of Chapter Development. He has served as the Zeta Pi Alumnus Advisor and Number I, 2010 E. Fleming Mason Memorial Intern, and while an undergraduate, he was the IFC President and Student Body Vice President.

Thursday at 7:00pm

Marlon L. Gibson, Ph.D. joined staff in January 2020 as Director of Community Engagement. In his role, Marlon develops and facilitates the curriculum for educational initiatives related to the Order’s values alignment on campus. He is a member of Kappa Alpha Psi, a seasoned higher education professional, and completed his doctorate at the University of Georgia in 2021. Previously, he was the Director of Greek Life at Emory University, where the Order recently rechartered our Epsilon Chapter. Marlon has worked extensively with members of sororities and fraternities across the country. He is married to Dr. Sheree Williams Gibson and they have a son, Adam Patrick.

Friday at 1:30pm

Linda Wright joined the National staff as a Risk Management Consultant in March 2023. A long friend of Kappa Alpha Order, Linda has been helping national fraternity headquarters, fraternity chapters and individual fraternity members navigate the difficult world of claims and litigation for 30 years. She has spoken at numerous fraternity leadership programs as well as headquarters staff training events. She believes strongly in the value of the fraternity experience and has been a vigorous advocate.

Friday at 6:45pm

Dr. James M. “Jim” Schmuck (Alpha Eta–Westminster ’69) spent more than 33 years as a teacher of English and Communications at the high school and college levels. An award-winning cross country and track and field coach, Jim has been named to the Missouri Cross Country and Track Hall of Fame as named the National Coach of the Year. Jim served as Commander of Henry C. Chiles Province from 2007 to 2015, before being elected to served on the Executive Council at the 76th Convention & Sesquicentennial Celebration. Jim is a member of numerous Courts of Honor. He is a Forever KA participant, a member of the Loyal Order, and an 11-year member of the KAOEF Crimson & Gold Society. He and his wife, Judy, live in St. Louis, Missouri.

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Zeta–Arkansas Tech ’17)

Saturday at 9:00am

Kenny Davis (Beta Delta–Georgetown ’68) is one of the most decorated players in Kentucky Basketball History. A high school All-State Player, three time College All American, and a three time AAU All American ranks him as one of the best to ever hit the hardwood in the “Hoops Crazy” Bluegrass State. A member of the 1970 World University and 1971 Pan American Team, his big break came in 1972 when he was named captain of the U.S. Olympic team that competed for the gold medal in Munich, West Germany, which was named by USA Today as “The Most Controversial Sporting Event in the History of the Olympics.” Now, more than 40 years later, he talks about Munich, terrorists, the slain athletes, medals and keeping life in perspective.

Saturday at 11:00am

E. Preston Pritchett (Nu–Auburn ’10) is a lecturer and program coordinator at Troy University. As a professional educator, Preston has instructed classes in middle school, high school, and higher education. Prior to his career in education, Preston previously served as an Associate Director for Chapter Services for KA. While an active member, he held the roles of Number IX and New Member Educator. A lifelong Tigers fan, Preston received both his undergraduate and graduate degrees from Auburn University, and was also a member of the AU Football Team. Currently, Preston is pursuing his doctoral degree in Global Leadership from Troy University.

Saturday at 2:00pm

Larry Stanton Wiese (Gamma Omega–Midwestern State ’87) is the Order’s Executive Director and General Counsel, as well as President of the Kappa Alpha Order Educational Foundation. Larry served as an Educational and Leadership Consultant from 1990 to 1991, Mikell Deputy Province Commander from 1991 to 1995, and Assistant Executive Director from 1995 to 1996. Larry is a past President of FIPG, Inc., the Fraternity Executive Association, and the Fraternity and Sorority Political Action Committee. He is a member of the American Society of Association Executives. Larry is admitted to practice law in the Commonwealth of Virginia and the District of Columbia.

Saturday at 6:45pm

C. Douglas Simmons III (Beta Tau–Mississippi State ’95) is the 41th Knight Commander. He holds a Bachelor of Science Degree in Agricultural Economics. He is the managing Partner in Simmons Planting Company in the Mississippi Delta where his family has been engaged in row crop production agriculture for several generations. On behalf of U.S. Department of Agriculture, he has officially represented the soybean and rice industries on five continents and in numerous countries. He is the recipient of the Knight Commander’s Accolade, and a member of multiple Courts of Honor. A long-time ritual lecturer and former Model Initiation Director, he authored the Stewards of the Order Program He resides in Tribbett, Mississippi.

Sunday at 9:45am

Dwain P. Knight (Delta Kappa–Stephen F. Austin State ’04) is the Order’s National Chaplain and has held that distinction since 2009, as well as serving as the Secretary of the East Texas Alumni Chapter. In 2007, he was inducted into the William A. Walsh Court of Honor for his meritorious service to the Walsh Province. He is recognized as a Steward of the Order and as a member of the Crimson and Gold Society. Dwain is a retired high school teacher and coach, an ordained minister, and resides in east Texas with his wife Camille.

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TEAM EXPERIENCE

The ELA team experience groups an array of undergraduates from various backgrounds into teams. Team leaders or peer facilitators are selected by the National Administrative Office Staff based on past ELA experience and KA leadership experience. These men are leaders in their own chapters and on their respective campuses. The peer facilitators will lead their teams through small group discussions over various topics that relate to active chapters and undergraduates.

TEAM MEETINGS

1. Goals for Your ELA Experience

2. Project Outreach, Social Media, and Public Relations

3. Active Chapter Expectations

4. Leadership Workshop and Case Study

5. Recruitment and Retention

6. The Need for Personal Accountability

7. Implementing Values into Organizational Leadership and Effectiveness

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NOTES

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TEAM MEETING #1

GOALS FOR YOUR ELA EXPERIENCE

Brothers, Greet Your Brothers!

Where are you from?

What do you hope to achieve during your time in college?

WHAT DO YOU HOPE TO GAIN?

What do you most hope to gain from ELA?

What challenges has your chapter faced in the last year?

What has your chapter been able to accomplish over the last year?

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What defines a successful chapter?

What do you think should be the top 3 goals of your chapter this year?

1.)

2.)

3.)

What changes to operations will need to take place to achieve these goals?

How can you best prepare your chapter to succeed?

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NOTES

Dozens of KA Chapters are actively fundraising to donate a track wheelchair to a severely wounded veteran.

If your chapter is interested in participating in this effort, please contact Michael Esposito at michael.esposito29@gmail.com

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PROJECT OUTREACH

At the heart of the code of chivalry and the fabric of KA is service to others. KAs aim to serve those in need as students and citizens through community service, volunteerism, and philanthropy.

INTO THE STREETS

Into the Streets is a national community service project, sponsored by the Campus Outreach Opportunity League, designed to bring campus groups together to perform hands-on community service. KA was the first national fraternity to incorporate the Into the Streets experience into an annual meeting, the National Leadership Institute. Today, we are going to volunteer our time at several different places in the community.

THE INDEPENDENCE FUND

In 2016, the Zeta Phi Chapter at High Point University partnered with The Independence Fund and began a student-led initiative aimed at raising money to provide Track Chairs for wounded veterans. Since then, KA chapters across the nation have raised nearly $1,000,000 and have given away more than a dozen track chairs. Visit KappaAlphaOrder.org/Independence-Fund for more information.

OPERATION CRIMSON GIFT

Operation Crimson Gift is a nationwide blood drive within the Order. Your chapter’s event can take place during the spring or fall semesters. Blood drives are usually organized several times during the year within your community or college campus. Take advantage of local blood drives or plan a Kappa Alpha sponsored campus-wide event. In the spirit of competition, the Knight Commander will be awarding the Knight Commander’s Cup to the chapter displaying an outstanding level of participation. All chapters reaching 100% participation no matter the size of the chapter, will be recognized and included in the Crimson Gift Century Society.

OTHER PROJECT OUTREACH ENDEAVORS

We know each of your chapters have unique endeavors and groups you support locally. The Order supports these following causes as worthy endeavors true to our values and those of the Order, as well as relevant to our membership:

• Support a women’s shelter or any other women’s safety program in your local community

• Raise funds for Septembeard, an effort aimed at eradicating prostate cancer

• Partner with a local organization to provide food and supplies to a local food bank

List the various efforts organized by your chapter this past year and indicate those efforts in which you participated.

Philanthropy Events

Community Service/Volunteerism

Blood/Clothing/Food Drive, etc.

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TEAM MEETING #2

PROJECT OUTREACH, SOCIAL MEDIA, AND PUBLIC RELATIONS

What kind of reputation does Greek Life have in the general public?

What are the most prominent stories in the news or when you Google “fraternity?”

Does the news media accurately reflect your fraternity experience or KA’s values?

Why or why not?

What can your chapter and its individual members do to help promote all the great things Greek life accomplishes?

How does what you post or like on social media say about you and your values?

How do your social media posts affect the reputation of your chapter or KA?

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Kappa Alpha Order is pledged to the pursuit of excellence, and our brothers are committed to the development of themselves and others. With this challenge, we must assume responsibilities in many areas. Undergraduate and alumni volunteer activities are an important aspect of fraternity life. The concept of serving others is inherent in the philosophies of the Order and has great value. The work we do for others is often priceless in its impact upon society and upon ourselves. In responding to this obligation, we work to cultivate communities and develop ourselves.

What is Community Service?

Who benefits from Community Service?

How can your chapter improve their community service efforts?

What is Philanthropy? How is it different from Community Service?

How can your chapter improve their philanthropic efforts?

Which is more important, Community Service of Philanthropy? Why?

How will you continue giving back to your community throughout your life?

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TEAM MEETING #3

ACTIVE CHAPTER EXPECTATIONS

Academic Performance

An Active Chapter will achieve an overall term GPA no less than 3.0.

Membership Growth

An Active Chapter will have a minimum membership of 30 or have a membership level higher than that of the average size of an IFC chapter on their campus, whichever is greater.

National Financial Status

An Active Chapter will remain solvent by maintaining a zero account balance with the National Administrative Office and all other creditors and shall annually file the appropriate IRS Form 990.

Membership Education

An Active Chapter will have a minimum of 70% of its total membership attend no less than 2 educational programs during each term.

Acceptable areas of personal development and/or Kappa Alpha education are but are not limited to: alcohol and drug abuse awareness, hazing prevention, fire-health-safety, risk management, time management, personal finance, ritual, Kappa Alpha Laws, leadership, and career development. Attendance at Province Council may satisfy 1 required program. A Council of Honor program may satisfy 1 required program.

How well does your chapter meet the Active Chapter Expectations?

Are the active chapter expectations a part of your chapter’s goal-setting process?

How can your chapters improve their performance by following the outline of the active chapter expectations?

What areas can your chapter improve on outside of the ones listed out?

How can you contribute the improvement of your chapter?

What are other areas that your chapter should be measured on?

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Thank you to the Graphic Cow Company for sponsoring our Emerging Leaders Academy t-shirt again this year!

Please consider using them for all of your event, recruitment, and specialty t-shirts! They are officially licensed to sell products with KA’s marks and imagery.

www.grafcow.com

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NOTES

TEAM MEETING #4

LEADERSHIP WORKSHOP AND CASE STUDY

Use the space bleow to take notes and answer the questions as prompted by your Team Leader.

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NOTES

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TEAM MEETING #5

RECRUITMENT AND RETENTION

What is one aspect of your chapter that can inspire confidence in members?

Where does your chapter generally find most of its members?

When does your chapter start reaching out to potential new members?

Who was the brother who recruited you? What did they do to convince you to join?

What benefits does your chapter provide that add value to the college experience?

How does your chapter actively work to market itself? How can this be improved?

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There is no better time to plan and engage in recruitment efforts than RIGHT NOW! This guide will give you some insight, tips, and resources to bring in quality members this year!

Lead with Confidence and a Winning Attitude Focus on the True Value of Joining a Fraternity

Confidence is contagious. We need to approach recruitment with a winning mentality and not be discouraged by the current challenges. People want to associate with confident leaders who have a clear vision and excel when confronted with challenges or adversity. Chapters who embrace the present challenges and overcome them through planning and ingenuity will succeed and lead the way on their campuses. This is not the first time in the Order’s 155-year history that our country has faced challenges. In every instance, the Order has adapted and become stronger as a result. This time is no exception. Our core value of EXCELLENCE guides us to not settle for mediocrity and to be better tomorrow than we are today.

Start Now, Don’t Wait

Incoming freshmen typically join the first group who reaches out to them. Use the down time this summer to your advantage and start your recruitment efforts now. Don’t wait until you get the IFC rush/ recruitment list before you start recruiting, because it may never come, and it will be too late. Our value of LEADERSHIP directs us to take our chapter’s fate into our own hands. Start generating a shared names list of potential members now, pick up the phone and call them. Reach out to your high school, alumni, parents, family and friends to ask for recommendations of men who are coming to your campus this fall.

Focus on Personal 1 on 1 Interactions

Think back to when you were going through rush/recruitment. Chances are that you can point to one brother who ultimately influenced you to join KA. You need to demonstrate that level of BROTHERHOOD for each potential member. The best recruiting chapters build their new member class one man at a time through personal one-on-one connections. Members don’t join because of a recruitment event or the house. They join because of the personal connections they develop with brothers at the house or recruitment events. The good news is that we can recreate those personal one on one connections with potential members over the summer and into the fall. Incoming freshman are sitting at home bored, looking for something to do. Everyone is starved for in-person human interactions. Invite potential members to lunch, dinner, or an outdoor activity this summer and make personal connections with them. You should also be virtually connecting with potential members over the summer through text, phone call, Facetime, or Zoom. Get to know them, tell them why you love being a KA, what the experience has done for you personally, and that you are looking for men who share our values and want a similar experience.

Money is tight for everyone right now. We must demonstrate the true value of joining KA by talking about the right things during recruitment. Research has proven that incoming freshmen are seeking out experiences and organizations that are values-based, and provide opportunities for philanthropy, service, alumni networking, internships, leadership development, scholarships and academic support. No other organization on campus does a better job of providing all of those benefits in one experience. Our brothers need to be talking about our value of GENTILITY, respect for all, and their personal experiences during recruitment. They already expect social events, those won’t be a differentiator. Leading with our values and talking about the true value of KA will set us apart from other fraternities on campus.

Develop a Comprehensive Marketing Campaign

We need to get the word out to potential members about KA now. This involves posting about the topics above on all social media outlets as well as focusing on hard copy marketing materials. Many chapters are recording quick video clips of house tours and an introduction to KA that they can share with potential members on social media. Everyone is being flooded with emails and digital content. Think about the last time that you received a personalized hard copy letter or brochure in the mail. Chances are that it got your attention because no one sends things through the mail anymore. It’s easy to delete an email but an incoming freshman will notice a well-designed and professional recruitment brochure and letter. The dual benefit is that a potential member’s parents will likely see the brochure as well. KA is providing FREE recruitment brochures to all chapters who request them. Focus on getting home addresses for potential members and send the recruitment brochure along with a personalized letter from your chapter to all potential members this summer.

Provide a Scholarship for Incoming Freshman

Most colleges and universities will help you promote a KA scholarship that you can offer to all incoming freshman males. This will show that your chapter prioritizes KNOWLEDGE, lifelong learning, and academics. This will ensure that every incoming freshman male hears about KA before they get to campus. Most chapters typically offer a $500-$1,000 scholarship. Offering a scholarship will provide an opportunity to attract men who meet our academic standard and the amount of recognition and promotion your chapter will receive is well worth the expense.

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Reactivating Your Recruitment

TEAM MEETING #6

THE NEED FOR PERSONAL ACCOUNTABILITY

What is accountability?

How do we hold our brothers accountable?

What do our values say about accountability?

What is KA’s judicial system?

What is a minor offense?

What is a major offense?

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ChapterBuilder makes recruitment:

• Easier

• Organized

• Year-Round

• More Focused on Relationships

www.ChapterBuilder.com

25 NOTES
“Game Changer. Recruitment spreadsheets are dead!!!”

TEAM MEETING #7

IMPLEMENTING VALUES INTO ORGANIZATIONAL LEADERSHIP AND EFFECTIVENESS

ELA Mission Statement: Emerging Leaders Academy strives to inspire, educate, and prepare future leaders of Kappa Alpha Order.

Kappa Alpha Order is a Moral Compass for the Modern Gentleman with a lifelong emphasis on reverence, gentility, brotherhood, leadership, knowledge, reverence, and excellence. You come to college with your values intact; you have learned from family and friends what is right and wrong. While in college, KA helps you keep your compass straight, develop your values-set and experiences, and points you in a great direction for your future. Then, with our history and your experience, your journey in life, forever KA, becomes clear.

Reverence. Our motto is “Dieu et Les Dames” (God and the ladies) and reminds each of us that there is a Higher Being in our lives. Just as our founders were in 1865, we are called together to demonstrate our Reverence for God and to cultivate our moral faculties.

Gentility. The second part of our motto reminds us that the Age of Chivalry idealized woman and honored her. The modern gentleman continues this practice of Gentility, showing respect and humility to all he encounters on his campus, in his family, in his community, and in his career.

Knowledge. The mind is immortal, and we are called upon to seek Knowledge and develop our character throughout our lives. Our quest for this lifelong learning is manifested in our academic success, our career achievements, and the positive impact we have on our communities.

Leadership. We are leaders among men. We demonstrate this Leadership by setting the proper example of the modern gentleman and by serving mankind in whatever manner we are called. We demonstrate courage and perseverance as we both lead and follow.

Brotherhood. We are bound to each other−for life. We befriend and assist our brothers, especially in times of need. We are Brothers faithful unto death.

Excellence. Our aim is Onward and Upward, and it is in this direction that we continually strive. Through hard work and dedication, we endeavor to achieve this Excellence in all that we undertake, with a vision of making the world a better place.

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Does your chapter uphold KA’s Values?

How can your chapter better uphold KA’s Values?

What other Values do you consider to be important? Your chapter consider to be important?

Are KA’s Values evident through your chapter’s operations? Events? Members?

Does your chapter host events that contradict our Values?

Does your chapter recruit new members that have the same Values as KA?

How does your chapter compare to other chapters on campus academically? In recruitment? Financially?

How can your chapter improve academically? In recruitment? Financially?

Does your chapter take the ritual seriously? Do the officers practice for initiation?

How can your chapter improve in other areas of chapter operations?

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TM #7 continued

CHAPTER OPERATIONS

NUMBER I - Shall cause the chapter to obey the laws of the Order and the lawful requirements of its officers; preside at all meetings of the chapter; maintain good order and decorum; secure in discussion the observance of parliamentary rules; submit questions to a vote at the proper stage; cause meetings to be held as prescribed; privately counsel with and advise the chapter officers concerning the decision of their duties; require respect for and compliance with the customs of the Order.

NUMBER II - Shall perform any of the duties of the Number I in his absence or inability to act and generally assist the Number I in the discharge of his duties; count the votes on questions submitted to the chapter; report to the chapter violations of the laws of the Order when the same are not reported by the Number VII; and privately counsel with and advise the Number I concerning the discharge of his duties. Most Number I’s appoint the Number II to supervise the new member education program for the chapter. This brings a lot of responsibility to maintain a positive program abiding by our laws and risk management policy. The main goal is to prepare the new members for initiation.

NUMBER III - Shall keep full minutes of the chapter proceedings in a permanent minute book; call the role at the opening and closing of each meeting of the chapter; furnish the Number VII during the progress of each meeting with a list of absentees upon all roll calls not theretofore presented him; read the minutes of the previous meeting; submit his minutes to the chapter for approval and signature; and be responsible to the Number I for the minute book and other records of the chapter used directly in connection with chapter meetings. The Number III is the scholarship officer.

NUMBER IV - Writes and keeps copies of all correspondence. It is his responsibility to submit material for publication in the Kappa Alpha Journal. The Number IV is the recruitment officer.

NUMBER V - Chapter historian and is in charge of the chapter register. Many chapters delegate social media to the Number V and a committee.

NUMBER VI - In charge of maintaining the chapter’s finances through the Vault on OmegaFi; filing the Form 990 with the IRS; and is an ex-officio (non-voting) member of the Prudential Committee.

NUMBER VII - The chapter’s law officer and parliamentarian. His primary duty is to know the laws and customs of the Order, the by-laws of the chapter, and the rules of parliamentary procedure. Has the authority to impose fines on his own motion up to specified amounts for various offenses.

NUMBER VIII - Must know the proper entrance to a chapter meeting so that he will only admit persons lawfully permitted to be present. He is also in charge of risk management for the chapter.

NUMBER IX - Directs the initiation ceremony and has an important part in ceremony as well. He is responsible for preservation of initiation regalia and chapter room equipment/properties. Also, introduces visitors and alumni at every chapter meeting.

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II III IV V VI VII VIII IX

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NOTES
New Member Ed. Committee Recruitment Committee IPrudential Committee Risk Mgt. Committee Scholarship Committee Alumni Relations Committee Council of Honor Committee

RISK MANAGEMENT

The Risk Management Policy of Kappa Alpha Order consists of expectations that shall apply to all entities and all levels of membership. Compliance with this policy may result in a safer fraternity experience. If members choose not to comply with the policy and expectations, the Order may impose sanctions for non-compliance. Additionally, all members are expected to follow all applicable federal, state, county, parish, and municipal laws and institution of higher education policies. Provisions of the Risk Management Policy are below:

ALCOHOL AND DRUGS

1. The possession, sale, use and/or consumption of alcoholic beverages while on chapter premises, or during a fraternity event, in any situation sponsored or endorsed by the chapter, or at any event an observer would associate with the fraternity, must be in compliance with any and all applicable laws of the state, county, parish, city and institution of higher education, and must comply with either BYOB or Third Party Vendor guidelines.

2. No alcoholic beverages may be purchased through or with chapter funds nor may the purchase of same for members or guests be undertaken or coordinated by any member in the name or on behalf of the chapter. The purchase or use of a bulk quantity or common sources of such alcoholic beverage, for example kegs or cases are prohibited.

3. Open parties, without specific invitation, where alcohol is present are prohibited. Open parties have been defined as those functions at which the guest to member ratio exceeds three-to-one.

4. No chapter members, collectively or individually, shall purchase for, serve to, or sell alcoholic beverages to any minor (i.e., those under the legal “drinking age”).

5. The possession, sale and/or use of any illegal drugs or controlled substances by a member are strictly prohibited.

6. No chapter may co-sponsor an event with a distributor of alcohol, charitable organization or tavern (tavern defined as an establishment generating more than half of its annual gross sales from alcohol) where alcohol is given away, sold or otherwise provided to those present. This includes any event held in, at or on the property of tavern, as defined above, for the purposes of fundraising. However, a chapter may rent or use a room or area in a tavern, as defined above, for an event held within the provisions of this policy, including the use of a third party vendor and guest list.

7. No chapter may co-sponsor or co-finance or attend or participate in a function where alcohol is purchased by any of the host chapters, groups or organizations.

8. All recruitment or rush activities associated with any chapter will be non-alcoholic. No recruitment or rush activities associated with any chapter may be held at or in conjunction with a tavern or alcohol distributor as defined in this policy.

9. No member or pledge/associate/new member/novice shall permit, tolerate, encourage or participate in “drinking games”.

10. No alcohol shall be present at any member awaiting initiation/pledge/new member program or activity of the chapter. This includes, but is not limited to, activities associated with “bid night”, “big brothers - little brother” events or activities, “family” events or activities and initiation.

SEXUAL ABUSE AND HARASSMENT

The fraternity will not tolerate or condone any form of sexist or sexually abusive behavior on the part of its members whether physical, mental or emotional. This is to include any actions, activities or events, whether on chapter premises or an off-site location which is demeaning to women or men, including but not limited to verbal harassment and sexual assault by individuals or members acting together. The employment or use of strippers, exotic dancers or similar, whether professional or amateur, at a fraternity event as defined in this policy is prohibited.

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HAZING

No chapter, student or alumnus shall conduct nor condone hazing activities. Permission or approval by a person being hazed is not a defense. Hazing activities are defined as: “Any action taken or situation created, intentionally, whether on or off fraternity premises, to produce mental or physical discomfort, embarrassment, harassment or ridicule. Such activities may include, but are not limited to, the following: use of alcohol; paddling in any form; creation of excessive fatigue; calisthenics, physical and psychological shocks; use of pledge books or signature books, quests, treasure hunts, scavenger hunts, road trips or any other such activities carried on outside or inside the confines of the chapter house; wearing of public apparel which is conspicuous and not normally in good taste; engaging in public stunts and buffoonery; morally degrading or humiliating games and activities; and any other activities which are not consistent with fraternal law, ritual or policy or the regulations and policies of the educational institution.”

FIRE, HEALTH, AND SAFETY

1. Calling 911 to contact the appropriate first responders is the first action a member or members should take in the event of an emergency, or if any person appears to be in need of immediate medical assistance.

2. All chapter houses shall, prior to, during and following occupancy, meet all local fire and health codes and standards.

3. All chapters must have posted by common phones and in other locations emergency numbers for fire, police and ambulance and should have posted evacuation routes on the back of the door of each sleeping room.

4. All chapters shall comply with engineering recommendations as reported by the insurance company or municipal authorities.

5. The possession and/or use of firearms, archery equipment, incendiary devices such as fireworks or explosive devices of any kind within the confines and premises of the chapter house are prohibited.

6. Pets are not permitted in any chapter house, lodge or facility.

7. Permanent or make-shift pools are not permitted at any chapter house, lodge or facility.

8. Make-shift or temporary builds or structures are prohibited, provided, however, that they may be approved if the procedures are followed in the Special Events section, Part 3.

SPECIAL EVENTS

Special events are defined as any event/function (1) where alcohol will be present, and the guest to member ration exceeds three-to one; (2) involving athletic events or competitions; or (3) that involves any activity that is deemed to be potentially hazardous by the Alumnus Adviser, the Alumni Advisory Committee, the Province Commander, the Executive Director, or the Order’s insurance broker.

Any chapter wishing to host a special event must do the following:

1. Complete a comprehensive, written description of the event and forward it to the Province Commander and the Executive Director for review and approval. This information must be received by the Executive Director at least 60 days prior to the event; and

2. Secure a Special Events Insurance Policy (“Policy”) or pay a risk management assessment fee in an amount to be determined by the Order’s insurance broker. If the Policy option is selected, the Policy shall be in the amount of $1,000,000 available through the Order’s insurance broker and shall name Kappa Alpha Order, a Virginia Corporation, as an additional insured.

EDUCATION

Each Active Member and Member Awaiting Initiation should be instructed annually on the Kappa Alpha Order Risk Management Policy. A copy of the Risk Management Policy shall be available on the fraternity website.

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ACADEMICS

ACTIVE CHAPTER MINIMUM EXPECTATIONS

• An active chapter will achieve an overall term GPA no less than a 3.0.

NEW SCHOLARSHIP STANDARDS:

• Each active chapter must achieve a 3.0 overall GPA on a 4.0 scale from the immediate preceding college semester or quarter.

• Any chapter that achieves between a 2.70-2.99 from the immediate preceding college semester or quarter must submit a written scholastic plan to address academic deficiencies. This written scholastic plan must be submitted to the Province Commander, Deputy Province Commander for Academic Affairs, and the National Administrative Office.

• Any chapter that achieves below a 2.70 from the immediate preceding college semester or quarter will lose social privileges for one semester or quarter. Notification of social restriction will be sent to the Province Commander, Deputy Province Commander for Academic Affairs, and campus fraternity professional.

• If an individual to be elected to membership is classified as a freshman and has not earned any prior university/college grades, he must have achieved a high school grade point average of a 2.7 on a 4.0 scale or its equivalent to join.

• If an individual to be elected to membership has earned any prior university/college academic credits, he must have achieved a grade point average of a 2.70 on a 4.0 scale or its equivalent to join.

• “No active member or member awaiting initiation shall be eligible to attend or participate in any social function sponsored by an active or alumni chapter if he has failed to maintain a grade point average of 2.70 on a 4.00 scale, or its equivalent, from the immediate preceding college semester or quarter.

• A member is ineligible to serve in any office of an Active Chapter if he has failed to maintain a grade point average of 2.70 on a 4.00 scale, or its equivalent, for the immediate preceding semester or quarter.

CHAPTER SCHOLARSHIP OFFICER

• Each chapter will be required to have an active Scholarship Chair who will also serve as the # III of the chapter.

NATIONAL SCHOLARSHIP RECOGNITION

• The National Scholarship Trophy will be presented annually to the Active Chapter that achieves the highest collective grade point average for the academic year. The name of the winning Active Chapter each year will be engraved upon the trophy and permanently displayed in the National Administrative Office

• Scholastic Excellence Awards - Each chapter that achieves a semester or quarterly grade point average of at least a 3.25 will be recognized by a Scholastic Excellence Award. The Scholastic Excellence Awards will be bestowed at province council for the immediate past spring and fall terms. Chapters will be recognized in the Kappa Alpha Journal.

• The Scholastic Achievement Awards are given each semester/quarter to each Active Chapter that achieves a collective grade point average higher than both the All-Men’s and All-Fraternity average or that are academically ranked in the top 25% of fraternities, and is higher than the Kappa Alpha Order National Average at their respective institutions.

• Academic Achievement Awards are also awarded to chapters that achieved a 3.0 GPA or higher the last two academic semesters.

• Citation of Academic Excellence - Any undergraduate brother, who maintains full-time enrollment status on their respective campus and achieves a 4.0 semester or quarterly grade point average, will achieve recognition. Citations of Academic Excellence will be bestowed at province council and the submission of individual eligibility will be the responsibility of each undergraduate chapter at the completion of each academic term.

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33 NOTES 33
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NOTES

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LEADERSHIP EDUCATION

The Order’s educational programming is an intentional training schedule designed to deliver targeted and timely education to our chapters and members, affording them the best possible opportunity to learn, develop, and lead effectively.

The second oldest fraternity leadership school in the nation, NLI has occurred in various formats since 1946. The focus of the Institute is to educate and empower the I’s to understand their role and responsibility as the chapter’s highest elected officer, recognize the tools and support systems provided, and to understand the standards and policies of operating an active chapter. January 4-7, 2024.

In the spring of 2024, five regional meetings are taking place across country to educate our officers and emerging leaders. Participants will receive officer specific training as well as education on leadership, risk management, recruitment, ritual, scholarship, member education, and KA values. Kappa Alpha Laws 7-215 state that all nine officers are required to attend unless excused by the Province Commander. Dates and locations still to be determined.

ELA utilizes leadership sessions, peer education, experiential learning, operational tracks, and service learning to provide training for current and future officers. The Academy also offers the innovative ways to improve leadership skills as peer facilitator opportunities for seasoned chapter leaders. ELA typically takes place in Lexington, near our founding site, Mulberry Hill & on campus at Washington & Lee and Virginia Military Institute. June 2024 (TBD).

Stewards of the Order standardizes education on the customs of the Order for our undergraduates and alumni. This intense, eight-hour workshop focuses on the symbolism and philosophy of the ritual, daily application, and the production of the initiation ceremony. To become “Stewards” of the Order, participants must pass an oral exam. A Steward receives a lapel pin. June 2024 (TBD).

The Crusade is our total membership development program designed to provide our undergraduates with educational opportunities throughout college. Based on the customs of the Order, the program emphasizes gentility, knowledge, leadership, perseverance, reverence, service, and excellence. A member of Kappa Alpha Order begins The Crusade immediately after he is inducted. He begins with the first phase, Voyage for Brotherhood and moves sequentially through the remaining three phases, Honor Bound, Quest for Leadership and The Journey Beyond, while in college.

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THANK YOU

Thank you to the KAOEF for providing the support needed to hold our leadership education programs.

LEADERSHIP EDUCATION

The KAOEF provides funding annually for educational programs including: Number I’s Leadership Institute, Emerging Leaders Academy, Officer Training Conferences, and The Crusade.

SCHOLARSHIPS & INTERNSHIPS

The KAOEF provides scholarships annually to deserving members, and funds the Kappa Alpha Order Internship Program in Washington, D.C., Atlanta, Georgia, and Dallas, Texas.

ALL programs and benefits are funded through alumni donations, given annually, for the benefit of the Order.

The KAOEF is a 501(c)3 charitable organization. President Larry Stanton Wiese leads day-to-day administration and is assisted by Executive Vice President Ben Satcher, Chief Development Officer Andrew Carr, Director of Development Tanner Gellinger, and Director of Annual Giving & Stewardship Aaron Masey.

The KAOEF is governed by a Board of Trustees which is comprised of alumni who volunteer their time and see to it that gentlemen like YOU are given the best training in the fraternal world.

Learn more and donate today at www.KAOEF.org/donate!

Ask about becoming a Foundation Chapter and receiving benefits and recognition within the Order!

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