The Magic of Future Fabrics

Beautiful and durable: Some of the most important players of the global denim industry present the latest developments in the fabric market for SS20

CANDIANI

The fabrics of the Ink – Stay Raw Denim product family are dyed with N-Denim: even after washing the product numerous times at home, it keeps its raw look. A further plus: the special water saving ingredient Kitotex® – for which Candiani Denim holds the exclusive license in denim production – is used in the dyeing and washing process.

Suit MONKI, Shoes STEVE MADDEN, Earring DRYBERG/KERN COPENHAGEN

ORTA ANADOLU

Archive Chronicles encapsulates 65 years of weaving stories through Orta´s fabrics, about the past, present and future of denim. Though sustainability and technology are the driving forces of the company, vintage remains very much at its heart and soul. There was therefore a natural synergy in working with The Vintage Showroom. Orta returns to its archive to find meaningful models that they can carry into the new sustainable future. A future that is meant to start now.

Dress IVY & OAK

NAVEENA DENIM

Naveena is using a finishing technique called G2 that uses ozone gas and saves up to 90% more water than conventional finishing processes. Due to the advanced coloration process of denim by Archroma, which saves up to 45% of water and 11% of energy as well as producing 12% less carbon footprint than conventional dyeing processes, Naveena can produce beautiful denim hues like Swiss Brown and Camel Brown.

Shirt UNIQLO, Pants UNIQLO, Earrings VIBE HARSLØF

CALIK DENIM

The Weaveland concept is Calik’s answer to the consumer’s need of more rustic and bohemian looks. Best for loose fit jeans, the fabrics are also a great choice for dresses and skirts. Sustainable plus: the innovative technique Mill Wash saves water while providing fabrics with heavy-washed effects without washing the jeans after finishing.

Jeans KARVE BY BAYKANLAR, Shoes STEVE MADDEN

KARVE BY BAYKANLAR

Karve is a cutting-edge jeans brand from Scandinavia. With its attention to detail it develops fits and shapes of supreme quality. From the beginning Karve has been focusing on being a responsible and sustainable new-school denim brand. Sophisticated fabrics, innovative washing techniques and a continuous focus on making every step better takes us closer to being a more sustainable jeans brand.

Denim Jacket KINGS OF INDIGO, Earrings DRYBERG/KERN COPENHAGEN

BOSSA

Denim has undergone a reinvention, back to old-school denim roots. Heritage is inspired by old school denims and traditional authentic fabric constructions. The Tencel- blended heritage denim Lamarcus Blues is bringing on a variety of summery blue hues and indigo shades at every stage of washing.

Dress CLUB MONACO

KILIMDENIM

The production of these two fabrics (rigid/stretch) in collaboration with G-Lab of the Re-Create collection, planned for SS19, is aiming to forgo the use of sodium dithionite in the new generation of indigo dyeing, avoiding the production of toxic waste.

Photography ANDREAS KNAUB

Ad/Styling KATHARINA WILLIM

Set Design ULRICH GAEHLER

Make-up KATHARINA HANDEL