Making EvEry Job PErsonal: Powering the Parkland One Job at a Time by Trina annand Photos Simple ShoTS by Jackie
s a society we are obsessed with electricity; it is something we all use, but do not think about until we don’t have it. Daily life is literally thrown into chaos when the power is out. At Pure Power Electrical Services, the staff knows the important role that electricity plays in everyday life. With a dedication to their customers that is second to none, the company is quickly making a name for themselves across southern Saskatchewan.
“From the beginning we decided on 24 hour service; it was something that was lacking in our area. Times have changed and businesses don’t run nine to five anymore; the world is working 24 hours a day. Our clients need someone they can rely on, someone who will come out in the night and fix a problem,” notes Colin Popoff, owner. In business and agriculture, loss of power means loss of productivity and money. By providing the best possible service with a team
of journeypersons, electricians and apprentices, Pure Power has created a culture of care where each and every job receives personalized service. “Our team approaches every job as if it is in their own business or home. They make sure a job is done right the first time, helping the clients make the important decisions,” remarks Popoff. By recruiting staff from a wide variety of backgrounds, Pure Power ensures