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Hello

In the 1970s the DIY market became prevalent and again presented opportunities for the commercially astute Beerkens Senior to develop products and realise his dream of building a business for future generations. Fetim, having established close relationships with DIY and construction suppliers adapted its product range to include parquet flooring, laminate, window frames, staircases, doors and readymade furniture for kitchens. As the DIY market continued to grow, so did the Company. Two more sons, Frans and Willem Beerkens joined the family firm and as the company celebrated its 50th anniversary, its focus moved from wood products to processing synthetic materials and metals for commercial and domestic use. The company went from strength to strength, continually developing. It was with this in mind, 2nd generation, Willem and Frans Beerkens looked to ensure the legacy of their father was prepared for the long term. Further expansion, 30,000 sq.m. was added to the site in Rigakade and then in 2000 having expanded the product portfolio even further, the decision to relocate to the western port area of Amsterdam was made. The Amsterdam location is now Fetim Group headquarters, based at the purpose built Sales & Distribution centre with a modern infrastructure, to stock all product lines and meet the expectations of our customer and suppliers in Amsterdam. However, expansion has not stopped, through the last decade a number of acquisitions have taken place to shape an international business that operates in over 40 different countries. We have 600 employees, 25 individual brands, 15,800 products and we know 30 millions families have at least one Fetim product within their home, so we are making progress on our aim to have at least one Fetim product in every home!

from Fetim Group UK

The overseas expansion has led the company to establish its own Fetim Group Outlets and nurture a presence in the local communities. All our European activities have been bought together under the Fetim Group identity but are managed by the local management team. The company continues to evolve, turn to page 20 to meet the newest members to join Fetim Group UK.

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Profile for Fetim Group UK

Hello from Fetim magazine summer 2015  

The magazine has been created as part of our marketing communications programme to keep you updated on the company’s sales and marketing in...

Hello from Fetim magazine summer 2015  

The magazine has been created as part of our marketing communications programme to keep you updated on the company’s sales and marketing in...

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