as the Kalenga Touch on the same platform. “I don’t believe that all publicity is good publicity, but as a person in business I think one can effectively use media to position themselves. A good example is when I appeared on E-TV’s Maggs on Media talking about the youth market, I received a call the next day from a prospective client who needed to consult in this area,” Kalenga reveals. I wrap up the interview by asking Kalenga about his Zambian identity having lived away from the country for so long.
lot of the people I meet assume I am South African. My knowledge of Zulu and Zambian languages is equally poor although I understand Afrikaans fairly well. People in mainstream media in Zambia have heard about me and I am working on building my clothing apparel brand called Zamboy there. A broadcaster in that country is also interested in my show Kalenga Touch. I now have a Zambian ID and have acquired land in the country. Hopefully in a few years, I will have business interests and residences in both countries that will enable me to travel back and forth. Other than that I am in the process of writing my first book,” he concludes.. -KEITH KUNDAI
“Those who know me personally know that I am Zambian although a
Pic: Paul Shiakalis
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