5 minute read
Prolific Charlotte Tilbury
CHARLOTTE TILBURY
THE ICONIC BRAND SHINES AT NEW YORK FASHION WEEK
The media often portrays the Big Four Fashion Weeks (New York, Paris, London, Milan) as exclusively focused on clothing and on new designers breaking ground in the industry. However, these events are also precursors to the season’s makeup looks and professional artists from the world of beauty, film, and TV have their eyes firmly placed on trending looks. It was on the catwalk that the tendencies everyone is raving about (think Euphoria-style coloured eyeliner or eye crystals) began and it is there that they will be replaced. WORDS MARISA CUTILLAS
Every season, one of the biggest movers and shakers behind the scenes is Charlotte Tilbury: the British brand founded by a makeup artist who has an MBE to her name. Charlotte acts as show makeup director for a variety of brands – including Prada, Cavalli, and Lanvin, and she has worked as Creative Director for brands the calibre of Tom Ford.
CHARLOTTE’S BEGINNINGS
Brand founder, Charlotte Tilbury was born in England and raised in Ibiza. The island’s boho chic vibes and laid-back glamour provided the perfect environment for her father (who was a painter) to stimulate his creative juices. Far from having a hippy upbringing, Charlotte was immersed in luxury, since her mother, Patsy, worked in luxury production and took good care of her skin with top-of-the-range products. Patsy taught her daughter that lipstick is “happiness in a tube” and she applied it liberally, in bold red. “Lipstick is instant glamour and it will take you anywhere,” said Patsy, and Charlotte was hooked on the capacity of makeup to empower women and make them more confident. As she told Harper’s Bazaar, “There is a psychology to make-up. If you look good, you feel good, and the world reacts to you in a powerful way.”
SCHOOLING HERSELF IN THE ART OF MAKEUP
Charlotte trained at the renowned Glauca Rossi School of Makeup in London. Her mentor was famous makeup artist Mary Greenwell, who taught her the ins and outs of this creative yet competitive industry. Charlotte’s early days were characterised by ambition and heavy networking and she quickly built up an impressive list of contacts from the fashion and beauty worlds. Charlotte has added her sparkle to some of the most famous faces in the world – including Kim Kardashian, Amal Clooney, and Gisele Bündchen.
THE MAKING OF A TOP-SELLING MAKEUP BRAND
In 2013, Charlotte launched her own brand, which featured both skincare and makeup. In 2015, she opened a flagship store in London and since then she has launched many more in an array of countries ranging from Dubai to Hong Kong. In June 2020, Charlotte sold a majority share of her company to Spanish fragrance and fashion giants, Puig. She still has a sizable minority stake and continues to work as Chief Creative Officer.
NEW LAUNCHES
In February this year, the brand showed off its brand-new baby on the New York Fashion Week runway: the Collagen Superfusion Facial Oil, designed to reduce water loss and plump and smoothen the complexion while reducing the appearance of fine lines and wrinkles. The product is infused with gentle, naturally fragrant essential oils like neroli, rose absolute, damask rose, and eucalyptus. In case you didn’t know, facial oils are selling big in the beauty world, including among oily-skinned consumers. These oils actually balance out skin and stop sebaceous glands from going into overdrive.
Earlier this year, Charlotte Tilbury released another big hit: Beautiful Skin Foundation, a buildable, medium-coverage, hydrating foundation that gives skin a natural glow. It has received rave reviews, above all because of its gentle luminising effect and long-lasting, crease-proof formulation. One of the coolest things about this product is its numbering. Forget about complex names or codes. It has a simple system that goes from one to 17 and each shade is labelled as neutral, warm, or cool.
BEAUTIFUL BEFORE, BEAUTIFUL AFTER
Charlotte insists that makeup exists to highlight natural beauty, not to mask it. Her brand is arguably bestknown for its natural and peachy/ rosy hues and its medium-coverage looks that allow skins’ characteristic features – including freckles – to shine through. Check out a few of her must-have products. ›
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CHARLOTTE TILBURY IS SUCH A PROLIFIC BRAND THAT THERE ARE ALWAYS NEW PRODUCTS VYING FOR YOUR ATTENTION. WE TRIED AND TESTED A WIDE SELECTION OF PRODUCTS AND RECOMMEND THE FOLLOWING.
1 – CHARLOTTE’S MAGIC CREAM
A moisturiser that hydrates and firms up skin. Ideal for everyday use.
2 – AIRBRUSH FLAWLESS SETTING SPRAY
Spray this product on to set your makeup looks and make them last all day and night.
3 – HOLLYWOOD BEAUTY LIGHT WAND
A gentle highlighter that comes with a handy sponge applicator.
4 – CHARLOTTE’S BEAUTIFUL SKIN FOUNDATION
The brand’s newest mediumcoverage foundation that hydrates, plumps, and smoothes skin.
5 – HOT LIPS
A long-lasting lipstick that protects and hydrates lips. It comes with a unique applicator that gives your look an ultra-precise finish.
6 – AIRBRUSH FLAWLESS FOUNDATION
A light foundation that will give your skin a beautiful glow. 4 2
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