Edge Magazine | On Trend

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s u m me r 2 0 1 3

ON TREND/IN DEMAND

edge HELENA/MONTANA


Front to back beauty & attention to detail.

Fine Art | Fine Handcrafted Furniture | Craftsman Studio Great Northern Town Center in Helena | 406.443.3342


VOLUME 2 / ISSUE 1

ON TREND 02 Welcome

We’re here to help you stand out and step it up. Also, take a look behind the scenes at Edge Magazine.

04 DIY: the TANGIBLE PHOTOGRAPH

08 INSIDE SCOOP

A photographer’s take on preserving our history leads to some serious DIY projects.

See what Helena’s breweries are suggesting for summer, and get the recipe for a light and fruity lemon poppyseed ice cream.

06 Featured Interior

11 the local flavor

This issue’s featured interior showcases some truly mad style – think Mad Men meets 21st century simplicity and elegance.

Downstairs at the Brewhouse epitomizes coolness, with food, drinks, and an atmosphere to keep you coming back again and again.

14 wardrobe editing

Get your closet ready for a new season, and follow the handy flowchart to see what can stay and what definitely needs to go.

16 fashion: work wonders

From corner office to creative chic, we’ve got you covered with styles found right here in Helena.

24 the cool table

Add a little luxury to your home with the latest products we found online. Plus, a few of the best personal-style blogs.

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summer 2013

ON TREND/IN DEMAND

edge

the team at edge magazine

HELENA/MONTANA

online flipbook

LORI PEDERSON

CREATIVE DIRECTOR and oWNER

deanna satre webmaster and oWNER

to advertise P: 406.996.1361 F: 406.996.1362 www.helenaedge.com 1131 Poplar Street Helena, Montana 59601

cover photography Wandering Albatross Photography www.wanderingalbatrossphotography.com

darla oropeza

magazine sales and marketing

a product of

diana norton www.edgemarketingdesign.com

project manager

standing out welcome to edge/on trend

$recently Deanna and I were asked, as owners of a business in a creative field, to be panelists for a middle school career day. While the reality of a career might not be the first thing on their minds, I wanted to be sure to impart some sweeping wisdom that would inspire the youth of America to do great things and be great people. No wonder I started to get nervous the day before. We explained our education, our previous jobs, our paths to our current jobs, how much we love our jobs (true story!), what we do every day, the rewards of finding your passion. But I also found myself telling them to think about how to be a little bit different, to stand out, don’t do the expected – so crucial in the creative realm. I also kept telling them that we remembered life before the internet, which might not have been the most relatable tidbit. Being a graphic designer wasn’t even in my realm of knowledge at their age, so I began thinking back to that time. Did I stand out? I distinctly remember a sixth grade project that involved cutting out adjectives from magazines and pasting them on construction paper. I ended up pasting my adjectives to form the word ‘adjective.’ My teacher hung just mine above his desk for the rest of the school year. How good did that feel! And, I guess, it was the early signs of a graphic designer. (We won’t talk about what my electrical wire jewelry or unsharpened pencil collection meant.) So of the hundred or so kids we saw in six different groups, who do I remember? Who stood out? The girl who loves Tom Hanks. The boy who drew the entire time we talked and later shared his Mario Brothers-like illustration. The two students who came up at the end and so sweetly thanked us. The girl with the mismatched, striped, knee-high socks. They stood out, not because they were the loudest in the room, but because they had something unique to share. So here’s to doing things just a little bit different, to stepping it up and standing out. From firming up that handshake (In Demand, page 4) to testing out the power of high heels (On Trend, page 16) to using your unique talents to give back to the community (In Demand, page 14), give it a try. -Lori Pederson

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summer 2013: behind the scenes fashion frenzy

montana state fund

downstairs Photo shoot

Getting to shop for clothes, shoes, and

Our vision for the fashion shoot was an

Heading out of work a few hours early.

accessories? Always fun. Getting to do that

urban-esque office. In Helena, you ask?

Catching up with good friends. Enjoying some

while at work? Even cooler! Seeing this shoot

Yes! MSF is LEED Gold certified and sets

cool food, made just for us, in a chic space.

come together was pretty rewarding. Special

an incredible example for sustainability

Boy, do we have it made! If you haven’t been

thanks to photographer Ginny Emery, hair

and energy efficiency. We must admit that

there yet, make Downstairs at the Brewhouse

and makeup artist Erin Weninger, models

spending a Saturday there didn’t feel a bit

a stop this summer. We bet you’ll be back

Kevin and Annie McCutcheon, and all the

like work. Special thanks to Mary Boyle

again and again. Special thanks to Kitty

generous Helena retailers.

and Montana State Fund.

Brown and Zo-Mak Photography.

season number fifty-nine subscribe today

july 20 SEPTEMBER 14 October 19 december 8 december 15 January 25 february 20 february 22 march 29 may 3

SYMPHONY UNDER THE STARS: Fiesta

Latina! ExERgY MASTERwORkS CONCERT I: Heroic Portraits ExERgY MASTERwORkS CONCERT II: Viva Verdi! NON-SUbSCRIPTION CONCERT I: Christmas in the Cathedral NON-SUbSCRIPTION CONCERT II: Home for the Holidays (& kid konductors!) ExERgY MASTERwORkS CONCERT III: beethoven & the Mighty Piano STUDENT ASSISTANCE FOUNDATION: Youth Concert, Peter VS. The wolf ExERgY MASTERwORkS CONCERT IV: bernstein & beethoven ExERgY MASTERwORkS CONCERT V: Myth & Mystery ExERgY MASTERwORkS CONCERT VI: war, Peace, & Fate Y

H S

P

Y

Y

H S

H S

P

P

www.helenasymphony.org + 406.442.1860

Photos ©2013. Allen S. Lefohn

Denotes that the concert is included in the new YOUNG PROFESSIONALS CONCERT SERIES

Y

H S

P

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EDGE DIY

the ta n g i b le photograph A Photographer’s Take on Preserving Our History W r i t t en a nd P h o t o g r a p h ed b y Ginny E m e r y, W a nde r in g A l b a t r oss P h o t o g r a p h y

Photos in Vases

A variation on an idea by Monica Rich Kosann via www.countryliving.com


Upcycled Rock Photo Holders An idea by Upcycling

author Danny Seo via www.countryliving.com

What the heck is washi tape? Washi tape originated in Japan. Simply put, it’s a decorative natural fiber tape (usually paper) similar to masking tape. Over the last few years, it’s exploded in popularity among crafters and decorators because it’s easy to use and available in a myriad of patterns and colors.

Photos On Parade Last winter, on a particularly frigid day, my mom and I decided to cozy up to a bottle of wine and sort through an over-stuffed box full of family photos. We rediscovered snapshots and kitschy portraits ranging from my grandparents’ youth all the way up through my own childhood. For me, it was a sort of therapy: an afternoon of fond remembrances of those no longer with us. The afternoon also served as an excellent opportunity for my mom to pass along oral history and entertaining stories about our loved ones. As a professional photographer, I spend a lot of time working with digital media, which I love for its convenience and broad technological possibilities. But I’ve started to doubt how viable bits and bytes are for recording and preserving our life stories and family histories. In one hundred years, can we really imagine our descendants tracking down obsolete technology or digging through boxes of dusty hard drives to find photographs of their ancestors? How many physical photographs of our families and ourselves even exist in these days of Facebook profile pics and Instagram phone photography? Even in my own case, the answer is worryingly few. Also troublesome is the fact that all digital storage options have a shelf life. The lifespan of recordable media like CDs and DVDs can be as short as five to ten years depending on manufacturing quality and handling. Hard drives may be a better option for digital storage but their longevity can also vary wildly. In a moment of ironic revelation, I’ve decided the answer to recording and preserving memories might lie in a more tangible, tactile format: the good old fashion photographic print. A high-quality physical print, when taken care of, stands a good chance of still being around as a record in one hundred years when laptops, hard drives and iPhones may be nothing more than novelty antiques.

DIY: Embroidery Hoop Photo Display *Adapted from a project from www.natalme.com

Here’s what you Need Embroidery hoops (I scored super inexpensive used ones at the thrift store) Decorative washi tape or fabric tape Twine or string Mini clothespins Glue Photos you treasure Go for it 1. Cover the embroidery hoops with washi or fabric tape. 2. Using twine or string, tie the hoops together leaving enough space for photos between tiers. 3. Glue the mini clothespins to the hoops.

Be Archival Savvy If you decide to invest time preserving your photographic history with prints, it’s worthwhile to understand the basics of printing and storing archivally. Not all inks, paper and storage methods are created equal and each can drastically affect how the color and vividness of an image hold over time. Whether you decide to print at home, or use a professional photo lab, be sure to educate yourself on the longevity of different photo paper, printing and long-term storage options.

4. Add photos and enjoy.

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MadStyle

MAD MEN WISDOM

MAKE IT SIMPLE BUT SIGNIFICANT


e

featured interior

P h o t os b y Ginny E m e r y, w a nde r in g a l b a t r oss P h o t o g r a p h y

This issue’s featured interior beckons you to step back a few decades, pour yourself a cocktail and put your feet up. The homeowner teamed up with the designers at Boxwoods to create an inviting mid-century modern rework, incorporating local art, furnishings and fresh colors that all remain true to the original style and age of the house. Those elements, combined with the use of simple, clean lines, appropriately scaled furniture and ample lighting result in a relatively small space that’s wide open to all the possibilities of living large.

The Design in the Details Chunky, luxurious textiles (including the original curtains with redone with fresh hardware) paired with a simple area rug and hardwood flooring give new life to a bygone era of design. Glass and metallic accents along with the chrome-legged chairs, form the simple, modern framework for showcasing the colors and art. The fireplace mantle and accent tables, all locally crafted by the A.L. Swanson Gallery, lend a one-of-a-kind artistic depth and beauty to the room. Large paintings by artists Dale Livezey and Russell Chatham along with smaller handcrafted works of art transform the already inviting space into a luxuriously livable art gallery.

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HELENA EXPERTS WEIGH IN

inside scoop

dairy-free lemon poppyseed ice cream with grain-free almond shortbread cookies

local experts

BLACKFOOT RIVER BREWING COMPANY AND LEWIS & CLARK BREWERY

SUMMER BREWS Ah yes, summer is finally here. In Montana it is a time for the many outdoor activities that bring family and friends together. Often times these endeavors culminate in gatherings around food and the occasional adult beverage, cold beer. Summer seasonal beers tend to be lighter in color and flavor than their darker and richer cousins of winter. A summer beer typically will have a floral or fruity flavor profile. Here in Helena we are lucky to have two terrific breweries, Blackfoot River and Lewis & Clark. So with the advent of warmer weather and outdoor grilling upon us here are their suggestions for the season. At the Blackfoot their first summer offering is a Bavarian Pils with a gentle aroma of floral hops and crisp flavor. Or you might want to try their Woolybugger Wheat, a Germanstyle Hefeweizen that has the classic clove-banana flavor profile. If an ale is your preference than give their Kolsch a try, a well balanced, lightly hopped German ale. Over at the Lewis & Clark, summer offerings include their Yellowstone Golden Ale. Clear, delicate and refreshing this ale is light in body but not short on flavor. A silver medal winner at the 2012 World Beer Cup is their Miners Gold Hefeweizen, L & C’s most popular beer. As for the hop heads, be sure to try their award winning Tumbleweed IPA. Made with plenty of Cascade & Centennial hops this IPA will be sure to refresh you. Whatever your palate desires, you’ll be sure to find what you’re looking for at either respective tap room but the fun is in the tasting. You can also visit Helena’s local breweries online at blackfootriverbrewing.com and lewisandclarkbrewing.com. Go see what’s brewing! 8

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KEEP UP ON LOCAL TRENDS

Summer is around the corner! You know what that means – light, fruity flavors will start appearing in recipes around the blogosphere and in magazines like crazy! I was delighted when the creative and trendy ladies of EDGE Marketing and NORA NEELY Design approached me to come up with a “summery recipe” to be featured in the NATURAL upcoming issue of their magazine. NOSHING BLOG I immediately started brainstorming a unique summer treat that would be worthy of making their fashionable publication. I knew I had to stick to my roots and feature a rockin’ gluten-free recipe that wasn’t complicated or require strange ingredients. Bam, it hit me. How about create a dairy-free ice cream recipe that plays off the flavors of the popular lemon poppyseed muffin? Unique yet approachable and oh-so-refreshing, this vegan ice cream will satisfy your sweet tooth but not weigh you down. It’s free of refined sugars, gluten, dairy, eggs, nuts and soy. Eliminate the optional vodka (though it produces a more creamy end result), and you have a grain-free Paleo treat ... and isn’t Paleo all the food rage these days? I also adapted my pie-crust to create a quick grain-free, dairy-free almond shortbread. Simple, easy and delicious. What’s not to like about ice cream and cookies? Dig in and enjoy the flavors of summer!

$

dairy-free lemon poppyseed ice cream Yields 4 cups 1 can of full-fat coconut milk 1/4 cup freshly squeezed lemon juice (I used two medium lemons) 1/4 cup agave or your favorite neutral flavored liquid sweetener (honey or coconut nectar) 1 Tbsp gluten free vodka*, optional Pinch of stevia to taste or 1 more Tbsp of sweetener Zest from one lemon 1 Tbsp poppy seeds Lemon zest for serving

per your maker’s instructions. (I used a Cuisinart 1 1/2 quart ice cream maker and it took about 20 minutes to freeze down). 4) Serve immediately for a soft-serve version or pour into a freezer-safe container and let freeze until hardened. Scoop and enjoy! *This recipe was tested with Smirnoff vodka, but Chopin and Blue Ice Vodka (make sure you buy the blue bottle as it’s potato based) can be used. The vodka allows for a creamier ice cream consistency but feel free to omit if desired.

grain-free almond shortbread cookies Yields 15–16 cookies

Grain-free Almond Shortbread cookies (recipe below), for serving

2 cups almond flour (I buy mine from nuts.com)

DIRECTIONS

2-3 Tbsp coconut palm sugar or other granulated sweetener

1) Combine all ingredients in a medium bowl and whisk well until combined. 2) Let chill for 30 minutes to an hour. 3) Pour into your ice cream maker

1/8th tsp sea salt 1/4 cup + 2 Tbsp butter, ghee, coconut oil or Earth Balance softened (use oil or Earth Balance for vegan and dairy-free)

2 Tbsp honey or agave (use agave for vegan) 1/2 tsp pure vanilla extract 1/4 tsp almond extract Optional add-in: 1 tsp poppyseeds DIRECTIONS 1) Preheat your oven to 350F. Line a baking sheet with a silpat mat or parchment paper and set side. 2) In a small bowl, combine dry ingredients until combined. Add wet ingredients and stir until a thick dough forms. 3) Refrigerate dough for 20-30 minutes until chilled. 4) Line your counter with parchment paper and place ball of dough. Roll out to 1/2 inch thickness and cut into rectangles (or roll into a log and cut into slices). 5) Transfer carefully using a spatula to baking sheet and bake cookies for 8-10 minutes. Remove cookies from oven and let cool completely before moving as they are fragile when warm. Enjoy!

For more healthy gluten-free recipes, check out naturalnoshing.wordpress.com


p h o t o b y N o r a N ee l y

a de l e c t a b l e s u m m e r t r e a t


a Cut above 833 Great Northern Blvd, Helena silverstarsteakco.com

celebrat ing

years We are pleased to offer fine furniture, gifts, accessories and interior design services to the Helena community

thank yo u

eaSy with an

edge See what’s new for summer. 828 Great Northern Blvd, Ste 102 Helena 442.0422

w w w. b o x w o o d s . n e t

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Cobblestone Clothing great northern town Center

449-8684


THE LOCAL FLAVOR

do w ns ta irs at t h e b re w h o u se

helena under ground This cool space is certainly sizzling this summer. After Helena’s Lewis & Clark Brewing Company outgrew the location, the upstairs owners of The Brewhouse took on the challenge last year. We invite you inside this elegant, after-work wind down spot that’s perfect for enjoying a glass of wine, a beer, and some stylish food. p h o t os b y S u z ie M a u r o , Zo - m a k P h o t o g r a p h y

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THE LOCAL FLAVOR

do w ns ta irs at t h e b re w h o u se

Downstairs has a dozen beers on tap, never duplicating what is upstairs at the Brewhouse. That translates to 30 different beers on tap in the building with rotations through many craft seasonal brews. This summer Dan Hunthausen and the Train Wrecks will be playing every Wednesday after Alive at Five, and look for even more music events, too.

With their excellent wine selection, you are sure to find the perfect pairing.

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The Downstairs’ food is very different from the typical Brewhouse fare. There is no fryer (by choice), so the food is much lighter with a flair for fresh and different. They often do appetizer buffet parties and customize the menu toward the clients’ tastes.

Baked Brie with Huckleberry Sauce

Chicken Saltimbocca

Ahi Tuna “Nachos”

After a day inside the office, unwind and soak up some rays when they open up the former loading door.

after-work wind down SUMME R 201 3 • E DG E/O N T REN D

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wa rdro b e edi t in g Should It Stay or Should It Go? start do you absolutely love it?

Does it fit?

Is it a wardrobe staple? is it flattering to your body?

Are you pregnant or recently gave birth?

Does it have sentimental value? have you worn it in the last 12 months?

Is it your wedding dress?

is it damaged or stained? Is it a special occasion dress?

will you get it repaired this month? Is it currently in style?

Is it part of a uniform for a current job? Is it a costume?

sell, swap donate or trash

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CAn I convince you to get rid of it?

keep it and enjoy!


erin weninger professional MakeuP artISt

Art Meets Function

photoshoots special occasions weddings Specializing In

Makeup

Salon off Broadway 40 S Park ave / Helena / 406.465.3933

Taste the Tradition!

Authentic Vintage Soda Fountain & Hand-Dipped Chocolates.

Harris Art Glass 509 N Sanders, Helena 406-202-0260 www. harrisartglass.com 42 N LAST CHANCE GULCH 406-442-1470

WWW.P ARROTC HOCOLATE.COM


w Peepers Coral and Green Reading Glasses, $26 at Sole Sisters; Gold-tone Hoop Earrings, $8 at Maurices; Worthington Split-Peplum Dress in Bright Cayenne, $30 at JCPenney; Monet Gold-tone and Rhinestone Bracelets, $36 each at JCPenney; Nine West Flax Pump in Field Green, $69 at Macy’s.

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p h o t os b y g inny e m e r y, w a nde r in g a l b a t r oss p h o t o g r a p h y

WORK wonders This summer, step up your wear-to work wardrobe with fresh picks from Helena stores. Add in some inspiration from Montana State Fund’s chic office space, and suddenly work seems like a lot more fun. SUMME R 201 3 • E DG E/O N T REN D

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When it comes to heels, have no fear! Pack a pair of flats for unexpected longer jaunts, but don’t miss out on the power of a classic pump. (Or a pencil skirt, for that matter!)

n poin

High heel how-to

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E D G E /O N T R E N D • S U M M ER 2 013

Land on the heel and roll through to the ball of your foot (not just your toes). For extra balance, spread your toes as you step down.


shake your upstyle

above, On Kevin: Alfani Slim Fit Stretch Shirt in Begonia Pink, $49 at Macy’s; Alfani Slim Fit Vest in Deep Black, $69.50 at Macy’s; Levi’s 514 Straight Fit Dark Wash Jean, $58 at Macy’s; Kenneth Cole Reaction Key Note Moc Loafer in Black, $98 at Macy’s; On Annie: Liz Claiborne Sleeveless Ponte Peplum Top in Black, $34 at JCPenney; Bangle Bracelets, $14 at Maurices; Worthington Belted Fashion-Fit Pants in Mint Bay, $36 at JCPenney; Marc Fisher Joey Peep-toe Pump in Sand Patent, $59 at Macy’s. left: White- and Gold-tone Dangle Array Earrings, $12 at Maurices; Liz Claiborne Floral Print Top, $27 at JCPenney; Worthington Side-Snap Pencil Skirt in Black, $28 at JCPenney; Nine West Flax Pump in Field Green, $69 at Macy’s.

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denim decision Keep your edge by sticking to denim in dark rinses, and definitely give the classic denim trouser a try.

power pieces

Eye Event by JJ International Black Reading Glasses, $26 at Sole Sisters; Silver-tone Geometric Array Earrings, $10 at Maurices; Monet Gold-tone and Rhinestone Bracelet, $36 at JCPenney. Mystree Yellow Drape Neck Blouse, $52 at The Root; Trouser Jean in Dark Wash, $39 at Maurices; Nine West Pump in Blue Multicolor, $69 at Macy’s.

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polished or finishing touch playful

Michael Kors Modern Navy Blazer, $295; Club Room Slim Fit Shirt in Mosaic Blue Gingham, $45; Tommy Hilfiger Stripe Tie, $59.50, All at Macy’s.

Levi’s 514 Straight Fit Dark Wash Jean, $58; Kenneth Cole Reaction Key Note Moc Loafer in Black, $98, All at Macy’s.

Alfani Slim Fit Stretch Shirt, $49; Ralph Lauren Ultra Flex Suit Separate Black Pant, $150; Alfani Red Nuevo Tie Rin201 Yellow, All Dat Macy’s. SUMME 3 • E DG$49.50, E/O N T REN 21


CLUED-IN CASUAL To really do business casual right, you want to wear one part business and one part casual.

8to

5

after

Transition easily from day to night out by ditching the blazer, adding accessories, or switching out the shoes.


a mix of prints This trend takes a certain artistic flair, but a little internet research and inspiration will have you trying it in no time.

ABOVE: Worthington Dot Boatneck Tee, $16 at JCPenney; Worthington Belted Sateen Pencil Skirt in Cameron Stripe, $32 at JCpenney; Marc Fisher Joey Peep-toe Pump in Sand Patent, $59 at Macy’s. LEFT: Claiborne Woven Shirt, $30 at JCPenney; Monet Gold-tone Bracelet, $36 at JCPenney; Michael Kors Modern Navy Blazer, $295 at Macy’s; Kenneth Cole Reaction Key Note Moc Loafer in Brown, $98 at Macy’s; Jeans and Belt Provided Separately.

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on trend

the lust list at-home, functional luxury

touchscreen water ionizer

This high-tech faucet will clean your water, turn it alkaline or make it acidic, all while letting you control it from a touchscreen pane. Tyent USA Under Counter Extreme 9000T, $2795, www.tyentusa.com

beautiful bug zapper

Not just a fancy schmancy lamp! Using a soft glowing LED light and a photo-catalyst reaction, it generates carbon dioxide that attracts mosquitoes Acase InaTrap, $89.95, www.acase.com

serious cooks’ workbench

With built-in cups to hold chopped ingredients separately, you can put aside finished items without using up clean containers. Curtis Stone Workbench, $299.99, www.curtisstone.com

cocktail dispensing robot

Hook the dispensers to various juices and liquors, then choose a drink you’d like to make out of them from your tablet or smartphone. Bartendro, $500–2500, www.partyrobotics.com

express yourself in 3D

Mindblowing – but this 3D printer is super easy to use, and helps you turn your ideas into real stuff you can hold, like toys and jewelry and mugs. Cube 3D Printer, $1299, www.cubify.com

advanced air purifier

This filterless air purifier boasts technology developed by NASA. It clears the air like no other, and looks like modern art while doing it. Airocide Air Purifier, $799, www.airocide.com

stepping it up personal-style blogs

www.thechloeconspiracy.com 24

E DGE /O N T R E N D • S UM M ER 2 013

www.atlantic-pacific.blogspot.com

www.whatiwore.tumblr.com


unique • chic • affordable women’s CLotHinG

reward yourself Higher rates on share certificates Lower rates on loans Visa gift cards

406.443.5400

and more!

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Earn Points Just for Being a Member - Then Redeem Them Federally insured bywww.thecu4u.org NCUA. Equal Housing Lender.

26 Last Chance Gulch Helena 449.2230

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edge % 20 HELENA/MONTANA

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For business our Internet love affair was a gift from the gods.

Entrepreneurs unite!

YOU MUST CREATE IT.

DOES NOT EXIST.

YOUR DREAM JOB

Search

Maya Angelou

success is liking yourself, liking what you do, and liking how you do it.

COTTON

YOU GET

FAIR IS WHERE

USAF Special Ops pilot

STRATEGY

IS NOT A

HOPE

Business Savvy

The purpose of a

BUSINESS

“

Gretchen Rubin, The Happiness Project, www.happiness-project.com

STARTED

NEVER

THAT IS

THE TASK

THAN

EXHAUSTING

IS MORE

NOTHING

Edge


Peter Schutz, retired CEO of Porsche AG Worldwide

Hire Character. Train Skill.

Social media basics.

Meg Jay, Why 30 is Not the New 20. Look it up on www.ted.com

be next.”

who you might want to

that’s an investment in

you are. Do something

that adds value to who

capital. Do something

get some identity

an identity crisis and

“Forget about having

Always plan ahead. And do things.

IT’S NOT

GOOD ENOUGH

THINGS.

DOING

WE HAVE A STRATEGIC PLAN. IT’S CALLED

link to, bookmark, retweet, and email friends about,

GOOD ENOUGH TO

IT’S NOT

IF

Gary Vaynerchuk, author of The Thank You Economy

This rings so true in business and life these days.

Stop the glorification of busy

Leave your worries behind.

The only way to succeed is to not worry about what anyone else is doing

Good answer to have in your back pocket for “Life’s not fair.”

CANDY

Under promise and over deliver, as the old saying goes.

Promise

YOU

Than

MORE

A Little

GIVE

Always

Shiv Singh, author of “Social Media Marketing for Dummies”

CUSTOMERS

is to create a customer who creates


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