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ABDULMOHSEN AL AJAJI, 27 Enjaz Commercial Company enjaz.com.sa
12
NADA HAKEEM, 27
The Loft Creative Hub theloftme.com
Graduated from Halifax, Canada, Abdulmohsen Al Ajaji was part of a social security firm for three years in Saudi before he decided to co-found Retail Experts Company which brought in the Japanese Concept store in the Kingdom. He has now move on to establish Enjaz Commercial Company specializing in building materials, which has now expanded to cover both Riyadh and Jeddah.
Nada Hakeem founded The Loft Creative Hub in 2012, a business that merges fashion, design and film. The business started out as a project between herself and two of her friends, filmmaker Farah Jouni and designer Ruba Sidani. It is the first business in Jeddah to introduce video promo services to fashion businesses. 13
EBRAHIM ALJASSIM, 27 HungerStation Hungerstation.com
Ebrahim AlJassim grew up in Khobar and studied business administration and finance in Bahrain. His grandfather, an ambitious businessman and entrepreneur, encouraged him to challenge himself and take risks. AlJassim decided to establish an online food ordering platform with many different restaurants. This service is available through website and smartphones. Since its launch in November 2012, the number of customers and restaurants registered in HungerStation increased spectacularly. 28 DESTINATION RIYADH JANUARY 2016
15
ALAA BALKHY, 26 Fyunka fyunka.co
A product of a bi-cultural childhood of growing up in Canada and Saudi Arabia, Alaa Balkhy has two passions: illustrating and fashion. The result is the explosive Fyunka, a designer handbag and shoe company based in Jeddah, founded in 2011. Never one to rest on her laurels, Balkhy went to New York City to take courses in fashion business management, fashion journalism and social media as part of her plans to expand Fyunka and continue to build her brand.