What do you crave and how many times do you crave it?
I have a sweet tooth, so my answer is naturally: cake. I crave it all the time. Would never say no to good cake. Or ice cream.
Who does the photography for you? If you do it yourself, how did you learn the process?
COURTESY PHOTO
I do the photography myself, though, many times I wish I had an assistant photographer. Cooking and baking is a very involved process, so doing both at the same time can be quite challenging. I learned gradually, as I started with an entry-level point and shoot camera, and then found myself using a DSLR and processing RAW images on Lightroom. I still don’t think I take amazing photos, but I feel like they tell the story of the dish better, since I made it and could probably highlight its best features. Photos can be made art by some very talented
Are you planning on making a cookbook? individuals, but to me, they just encapsulate the visual appeal of a dish.
What advice do you have for aspiring food bloggers?
I say do not get discouraged by the large number of food bloggers that are already there and established. The world cannot have enough food bloggers. Self-publishing is the greatest tool we are blessed with. Trust me, even if you get very little audience out of it at all, it’s something worth keeping up with and pursuing. It changes the way you think about food, and the way you interact with it. Make sure you deliver good, authentic content and the rest will fall in place.
Yes! I’m in fact in the process of writing it right now, and I’d say I’m about 75 percent done. I can’t express how excited I am. It’s a baking book in Arabic that focuses on qualitybaked goods with proper methods, real ingredients and deliciousness all around is the top priority. Photos included, of course.
If you had to choose between a kitchen aide add-on and a fancy shoe, which one would you choose? I’d go against my first instincts and choose a fancy shoe, because my kitchen is overflowing with equipment and tools. Web: yasmine.ws yassoma
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