2023 SPONSORSHIP PROSPECTUS f CairnsExpo i CairnsExpo y Australian Events l Australian Events Marketing HOME SHOW • CARAVANS • CAMPERS • 4x4 • OUTDOORS airns Expo www.CairnsExpo.com.au 5 - 7 MAY 2023 Cairns Showgrounds
Nambour Expo 31 March - 2 April 2023 Cairns Expo 5 - 7 May 2023 Townsville Expo 12 - 14 May 2023 Mackay Expo 19 - 21 May 2023 expected in 2023 visitors made a purchase in 2022 visitors intended to purchase post event from an 2023 we have a range of new EXCLUSIVE opportunities to showcase your business to this market. This document contains the premium sponsorship opportunities availble for this event.
Saturday 6th May 2023: 8:30am - 5:00pm
15,000 visitors
64% of
FREECALL 1800 671 588 25th - 7th May 2023, Cairns Showgrounds www.CairnsExpo.com.au HOME SHOW • CARAVANS • CAMPERS • 4x4 • OUTDOORS airns Expo
48% of
The event is held at Cairns Showgrounds, Scott Street, Cairns Qld 4870
Friday 5th May 2023: 8:30am - 4:00pm
exhibitorof2022exhibitorsgeneratednewsalesandleads of visitors believe engaging onproducts/serviceslikelythemexhibitorswithmakesmoretobuythedisplay Source: Hill & Partners 82% 75% 78% Expo Industry Statistics of relationshipsbusinesstoin-persontopreferattendeesnetworkbuild Source: Bizzabo, 2021 Important Information In
The great location, established reputation in the area and the variety of displays make this event one of our most popular events each year.
The audience of pro-active shoppers, with adventure at the forefront of their minds as they plan their winter getaways, will make this dynamic marketing opportunity a must attend for businesses in the outdoor adventure industry.
Other Events
Sunday 7th May 2023: 8:30am - 4:00pm
9 Front page cover image on the Official Event Guide (valued at $500).
9 Instagram & Facebook stories with logo and Sponsor acknowledgment on the event Facebook page (valued at $100).
Onsite Benefits
9 10amp power supply included (valued at $150).
airns Expo
9 Logo/branding and Naming Event Sponsor acknowledgment on fence signage strategically placed at the event (valued at $2,000).
• TV commercials
9 1 enewsletter with an exclusive sponsored article feature (valued at $900).
9 Premium feature advertisement placement on the home page of the event website (valued at $440).
FREECALL 1800 671 588 35th - 7th May 2023, Cairns Showgrounds www.CairnsExpo.com.au
9 Exhibitor editorial and image (to be supplied) on the event website and shared to social media (valued at $300).
9 Ticket Scanner - for database capture (valued at $500).
Naming rights Sponsor (1 Opportunity available) Valued at $40,100.00 Investment $29,000.00
9 Instagram post with logo and Sponsor acknowledgment on the event Facebook page (valued at $100).
9 One guaranteed post event enewsletter sent to all the attendees of this event on the Naming Rights Sponsor’s behalf by Australian Events, to be sent no later than 14 business days post event. Email and images can be supplied by the Naming Rights Sponsor or written by the designated event publicist with approval from the Platinum Event Sponsor (valued at $2,000).
• Radio advertising
9 Facebook posts with logo and Sponsor acknowledgment on the event Facebook page (valued at $100).
9 Logo and Platinum Event Sponsor acknowledgment on the event website with links to your website (valued at $400).
9 Live Event Announcements during the opening hours of the event (valued at $300).
9 Ticket PDF Advert (valued at $770).
SPONSORSHIP OPPORTUNITIES
9 A premium site space (valued up to $6,000).
9 Logo and Naming Event Sponsor acknowledgment on the online admission tickets (valued at $770).
9 SMS on arrival exclusive opportunity (valued at $2,200).
HOME SHOW • CARAVANS • CAMPERS • 4x4 • OUTDOORS
Note: If additional site space is required, it will be charged at the event rate price.
9 Logo and “presented by” or simply Logo attached to all brand collateral with the event Name, plus verbal acknowledgement within all collateral (valued at $21,500); which includes but not limited to;
9 Facebook Event page banner feature with logo and Sponsor acknowledgment on the event Facebook page (valued at $300).
9 Name on all Exhibitor langyard passes (valued at $1,000).
9 Feature in the Digital Showbag (valued at $1,000).
Pre-Show Benefits
9 Editorial as Featured Sponsor in the Official Event Guide. Editorial can be supplied by the Platinum Event Sponsor or written by the designated event publicist with approval from the Platinum Event Sponsor (valued at $900).
• Newspaper advertising
• Digtial Marketing platforms.
• Outdoor billboards
9 Logo and Naming Sponsor acknowledgment on the front page of the Official Event Guide (valued at $200).
9 Logo placement on Event ticketing platform.
Post-Show Benefits
9 Exhibitor editorial and image (to be supplied) on the event website and shared to social media.
airns Expo
SPONSORSHIP OPPORTUNITIES continued
Onsite Benefits
Guide.
9
9 Logo and Platinum Event Sponsor acknowledgment on the front page of the Official Event Guide.
Platinum Event Sponsor Opportunity available) Valued at $28,070.00
FREECALL 1800 671 588 45th - 7th May 2023, Cairns Showgrounds www.CairnsExpo.com.au
9 Logo and Platinum Event Sponsor acknowledgment on the event website with links to your website.
9 Logo/branding and Platinum Event Sponsor acknowledgment on 20m fence wrap signage strategically placed at the event.
9 One guaranteed post event EDM sent to all the attendees of this event on the Platinum Event Sponsor’s behalf by Australian Events, to be sent no later than 14 business days post event. Email and images can be supplied by the Platinum Event Sponsor or written by the designated event publicist with approval from the Platinum Event Sponsor.
page.
9 Live Event Announcements during the opening hours of the event.
Onsite Benefits
9 A contribution of 300m2 outdoor site space (30m x 10m) towards your total event space. Note: If additional site space is required, it will be charged at the event rate price.
Post-Show Benefits
9 Logo and Platinum Event Sponsor acknowledgment on printed media e.g. newspapers, other printed and promotional materials.
Logo and Gold Event Sponsor acknowledgment on the event website with links to your website.
editorial and image (to be supplied) on the
9 Facebook posts with logo and Gold Event Sponsor acknowledgment the event Facebook
website and shared to social media.
Gold Event Sponsor Valued at $14,600.00 Investment $12,500.00 Pre-Show Benefits
9 An allocation of 200m2 outdoor site space (20m x 10m) towards your total event space. If additional site space is required, it will be charged at the event rate price.
9 Half page advertisement in the first half of the Official Event Guide publication with directory listing, highlighted directory listing and location pin on the event map.
9 Full page advertisement in the inside front cover of the Official Event Guide publication with directory listing, highlighted directory listing and location pin on the event map.
9
1 x EDM to the event visitor database. This will include Gold Event Sponsor’s image and logo.
9 Exhibitor event
HOME SHOW • CARAVANS • CAMPERS • 4x4 • OUTDOORS
Pre-Show Benefits
on
9 Facebook posts with logo and Platinum Event Sponsor acknowledgment on the event Facebook page.
9 Front page cover image on the Official Event Guide (as agreed between the Organiser and Sponsor)
9 Editorial as Featured Sponsor in the Official Event Guide. Editorial can be supplied by the Gold Event Sponsor or written by the designated event publicist with approval from the Gold Event Sponsor.
9 Editorial as Featured Sponsor in the Official Event Guide. Editorial can be supplied by the Platinum Event Sponsor or written by the designated event publicist with approval from the Platinum Event Sponsor.
9 Live Event Announcements during the opening hours of the event.
acknowledgment within
Investment $25,000.00
9 Logo and Gold Sponsor the Official Event
Logo and Gold Event Sponsor acknowledgment on printed media e.g. newspapers, other printed and promotional materials.
9 10amp power supply included.
(1
9 Up to 3 x EDMs to the event visitor database. This will include Platinum Event Sponsor’s image and logo.
9 10amp power supply included.
9 Logo and Platinum Event Sponsor acknowledgment on the online admission tickets.
9
Pre-Show Benefits
9 Logo and Silver Event Sponsor acknowledgment on the event website with links to your website.
9 Facebook posts with logo and Silver Event Sponsor acknowledgment on the event Facebook page.
Onsite Benefits
9 Logo and Bag Sponsor acknowledgment on email updates sent to exhibitors and visitors.
Onsite Benefits
9 Live Event Announcements during the opening hours of the event.
Bag Sponsor $2,500.00
9 Reusable environmentally-friendly bags enabling continued circulation of your brand after the event. Expo
SPONSORSHIP OPPORTUNITIES
Silver Event Sponsor
Valued at $8,200.00 Investment $7,500.00
9 Logo and Silver Event Sponsor acknowledgment on email updates sent to exhibitors and visitors.
HOME SHOW • CARAVANS • CAMPERS • 4x4 • OUTDOORS airns
9 10amp power supply included.
9 Logo and Bag Sponsor acknowledgment within the Official Event Guide.
9 Exhibitor editorial and image (to be supplied) on the event website and shared to social media.
9 Live Event Announcements during the opening hours of the event.
9 Quarter page advertisement in the Official Event Guide publication with directory listing, highlighted directory listing and location pin on the event map.
9 Editorial in the Official Event Guide. Editorial can be supplied by the Silver Event Sponsor or written by the designated event publicist with approval from the Silver Event Sponsor.
9 Logo and Bag Sponsor acknowledgment on the event website with links to your website.
Investment
continued
FREECALL 1800 671 588 55th - 7th May 2023, Cairns Showgrounds www.CairnsExpo.com.au
9 An allocation of 100m2 outdoor site space (10m x 10m) towards your total event space. If additional site space is required, it will be charged at the event rate price.
9 Logo and Silver Event Sponsor acknowledgment within the Official Event Guide.
Benefits
Post-Show Benefits
9 Facebook posts with logo and Bag Sponsor acknowledgment on the event Facebook page.
9 Company logo appearing on bags available to visitors attending the event providing a moving advertising opportunity for your brand (bags to be supplied by Bag Sponsor).