VANNI MAGAZINE N.22_MAR2013_EN

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magazine n째22 - MARch 2013

trend VANNI collections VANNI SHOW fantasia on a cube

pixel by vanni

VANNI is a trademark of NICO s.r.l. NICO s.r.l. Via Giacinto Collegno 46/bis - 10138 Torino, Italy +39.011.447.4771|info@vanniocchiali.com www. vanniocchiali.com

Copyright 2012 Nico-de s i g n All righ t s res erved - p.i v a 05390870011

on TV and at the Cinema


CO LLE cTI oN S

C O LLE c tio n s

p

IXEL

by VANNI: classical

refinement in technology.

an

age

of

The smallest unit of information in a digital image is the pixel. Here it forms the ‘grain’ of a block-acetate designed exclusively for VANNI.

VANNI, Pixel v1922

VANNI’s Pixel collection takes the infinitesimal squared mesh of digital graphics and makes it 3-D, playing on the transparency and light effects of a material that is all micro-cubes of varying sizes and colours, alternating full-empty spaces, and withal a rich classical refinement.

This collection yields its qualities to the discerning eye, alert to the minute detail. The shapes are unisex, with single-colour tops or a plain ground. To enhance textural subtlety we have coffee-gold, anthracite grey or vibrant violet-yellow.

VANNI, Pixel v1926


To UR a oF THe Wo RLD

to u r

novelty in the VANNI Magazine: a column

about the world cities that have hosted the top eyewear exhibitions VANNI has taken part in. New York is currently holding its Vision Expo East, so we can kick off from there. Our guide to some of the lesser-known corners of the Big Apple is a genuine Italian lady who has lived in the States for close on a decade. Elisabetta G., an inquisitive follower of the latest trends, also took the photos you see alongside. Ready for an unusual tour? We’re off.

West Side Manhattan - something wanted, created and still being kept up by the resident community, the Friends of High Line. A riot of wild flowers in the heart of Manhattan and a magnificent example of industrial archaeology. The penultimate stretch is now also open, from 25th Avenue to about the Jacob Javits Center (where the eyewear fair is held: well what do you

Explorers in search of new ground have put it on all their maps: the new High Line (http://www.thehighline.org/) the hanging park built above the railway lines that ran along the factories and houses down

Highline

Brooklyn

o f

t h e

wor l d

know?). We recommend entering at the Meatpacking District end (NYC’s latest trendy district in the old municipal abattoir http://www.meatpacking-district.com/), after snacking at the Chelsea Market gourmet boutique (http://chelseamarket. com/) between 14th and 15th Avenue, and dropping in at the packed Apple Store.


to u r

Can you spare some time for art? The always something interesting on (for free, MOMA’s opened an extraordinary new too):http://www.timeout.com/newyork/ section of historic Videogames in the museums-institutions/the-new-york-public“Applied design” area – and you can play library-stephen-a-schwarzman-building as well. http://www.timeout.com/newyork/ 3- The international photography museum things-to-do/see-momas-new-playable- http://www.icp.org/museum video-game-exhibit and of course the design museum. You can’t leave NYC without living – and If you feel like a diversion across the East above all eating – like a Newyorker: River, walk over Brooklyn Bridge as far as DUMBO (Down Under the Manhattan Bridge Overpass) – a fully and newly restyled district with its amazing park, the Fulton Ferry Port on the riverside so that all Manhattan lies before you. Nothing more iconic than this, take a look at the photos alongside. When Museum Mile begins to pall (the mile down Fifth Avenue from Central Park to Upper East Side, which is packed with the most famous museums, crowned by the Metropolitan, of course), but not before you have seen the little-known Frick Collection (http://www.frick.org/) your tour could include: 1- The brand-new art museum for (and figuring) children at Soho: http://www. cmany.org/ 2- The NYC Public Library, where there’s

o f

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So don’t miss: - the best bagel and lox (a bagel with slices of salmon and onion, which started here and has spread all over America), - Kat’s Deli on Lower East Side, an institution in Manhattan, the best pastrami sandwich in town http://katzsdelicatessen.com/ - a new trend which is catching on all over, but was born in NYC, the Food Trucks, scattered about the city and often run by famous chefs... - if you feel like trying the famous gaudycoloured cupcakes, or New York cheesecake, this is the bakery for you... http://www.amysbread.com/locations - and for lovers of Italian Style (which you obviously are) drop in at Eataly: it’s a must, on Fifth Avenue, of course. www.eataly. com The best tips are in NYC TimeOut written by and for locals!

New York City

New York City

wor l d


TRe ND S

T r e n d s

w

ith the snow still lingering on Europe’s shady meadows, the Milan

and Paris Fashion Weeks have come and gone. They regard the autumn/winter collections –not the present but next winter, remote though it seems. Luckily for those addicted to the warmer climes of spring

and summer, in a matter of months our wardrobes will be undergoing a facelift and ushering in some milder weather. It has become a ritual for VANNI to gather the hot fashion tips for the coming season. This year the cool look is all about bright, bright colour on clothes and accessories, and tailored perfection in men and women’s wear. But first a glance at the bibles of style.

Fantasia on a cube

Just try some of these! Squares, rhombuses, and stripes too: this year we’re going in for cubism. Geometry is running rife on suits and trousers, skirts as well. Somewhat sixtiesstyle, this is 3-D fantasy gone wild, writ large on all fabric in glaring colour. Shoes and bags have gone back to openwork, which had gone out completely and looked quite plonkingly out of fashion on men especially. Many (of either sex) will like it, though the total look is more likely to parade on the catwalks than down the street. Nice, though, to mix in the odd piece here and there.

Hermès

Luis Vuitton S/S 2013


T r e n d s

super-fashionable (if quirky) skirts and cult handbags on all occasions; the next generation up wear heels to pick up the kids from school and pull their ‘bon ton’ shorty coats around them at -12. Well, summer fashions bear this out too: being chic is in. Sculptural shoes are on offer, Grace Kelly outfits in soft floral patterns, palazzo pants in the posher materials (the sort that ‘fall’

W. Voulaz Collection

New minimalism

Minimalism is known to come and go, not just in fashion but in art and design. This summer women’s and men’s clothes will have sharp cuts and folds, criss-cross and overlapping, like origami. The clean, clean line. Just when the winter season has surfeited us with rococo. Never underestimate the subtle lure of a return to simplicity, with pastel shades and everpopular white.

My style

In contrast with the above trends, there are actually human beings with their feet on the ground, who don’t gamble all their savings on fashion but stick to work and play, just so long as they feel a little bit cool. For all such men and women, My Style has sprung into being. Meaning: looks are all very well, but comfort’s the thing, plus feeling warm/cool as the weather dictates. Ours not to parade around. So on with the sporting look, the college perennial, high-comfort materials, jeans and a well-cut jacket, mish-mashes, or a well-judged fashion detail thrown in with all the rest. A word of warning: a style detail makes all the difference … who knows, even the right glasses? Feel the energy!

So what about eyewear?…

Madame c’est chic

I guess you’ve seen it in your neck of the woods: ladies these days love dressing smart. The young ones strut around in

so perfectly). Accessories are fabulously feminine, with a slight suggestion of Asia.

Dior S/S 2013

Metal is back, as we foresaw. Thus for the top fair of all, MIDO, VANNI flaunted its fancysurface metals – the marble or hammered effect - in well-balanced shapes. Plain colours and then a “warm” comeback by gold, though pret-à-porter and twinning with dark red or ochre. Minicubes are all the rage in acetate, so we are spot on with the new Pixel collection picking up the

VANNI Mock-Rock

digital graphics grid of mini-squares and doing it in 3-D. The varying size and colour of the microcubes highlights the material’s transparent sheen. VANNI’s concession to fashion this season is to match nail polish with frame colour. Style from head to foot.


VAN NIo cc HIA LI.c oM

press release

vanni on

Very Elle - March 2013 - Italy

Vinicio Marchioni in “Amiche da Morire”

vanni vip Luciana Litizzetto at Sanremo Festival wears VANNI

vanni in the world

press release

VANNI’s window MARTEL OPTIQUE at Puy en Velay France

La Stampa - March 2013 - Italy

vanni fiction Francesca Chillemi in “Che Dio ci aiuti 2” - Fiction


VA NNI VA SH OW

va n n i

NNI on TV and at the Cinema

“Che Dio ci aiuti 2”

“Che Dio ci aiuti 2”

Vittoria Puccini

Francesca Chillemi

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va n n i

V

ANNI map aT THE Cinema

Turin has unexpectedly figured as the setting for many films, some of which made history internationally. Via the Baricole showroom, VANNI eyewear has crowned its long collaboration with the cinema world by sponsoring the town theme-map scheme, which charts all the film sets. Look carefully, you may be in for a surprise.

V

ANNI Magazine special edition (don’t say you missed it?)

It’s been a winter packed with art-related incident for VANNI: first the show for the winner of Autofocus, which VANNI promotes under GAI patronage. Then everyone in the cells. VANNI did a spell in the former Turin prison with an exhibition covering four years’ commitment to the world of young art. The Others art fair found room in a minute individual cell for the works of our four prize-winners to date.

But that’s not all. What better opportunity to run a special issue of VANNI magazine? In the cell and all! That’s where the new eyewear models were shot, worn by artists, art critics, collectors, gallery-owners – against a backdrop of their favourite artworks. In trilingual hard copy it went out to all overseas distributors and Italian opticians, and may be had upon request – or viewed on http://vanniocchiali.com/index. php?p=magazine_archivio

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va n n i

d

o not miss AT NEW YORK...

Gravity and grace adorn the works of Ghanaian sculptor El Anatsui, whose broad wood and metal expanses capture a surprising 3D effect playing on the transformation of everyday objects. On until August at the Brooklyn Museum (http://www.brooklynmuseum.org/ exhibitions/el_anatsui/) (see the fabulous pics which are a reminder of Pixel)

O

ne book in the bookshops: “L’occhiale da necessità a virtù”

(Eyewear, a virtue of necessity) by Benedetta Terenzi, newly released by Fabiano Publishers.

The world has been raving about design in nearly everything, including toothbrushes and aeroplanes, so it’s odd there wasn’t a book on eyewear design. Well, now there is. And lo and behold, it mentions VANNI. www.fgeditore.it

E

yewear at the Milan design week

Glasses will be figuring for the first time at the muchacclaimed Fuorisalone which takes the town by storm during the Furniture Salon.

From 11-14 April in the entrance tunnel at the Nhow Hotel, via Tortona 32, you’ll find a select range of brandnames. Including VANNI, of course. Out of Mido: www.mido.com

S

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tYle BY THE cubE, London is fêting David Bowie

with a review of his career, presenting the fruits of his joint efforts not just with the music world but with design and fashion. Just right for those who continue star-gazing while thinking of Major Tom. On until 13th August at the Victoria and Albert Museum (www.vam.ac.uk )


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