2018 TPS Advertising Opportunities

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ADVERTISING OPPORTUNITIES Updated January 2018 Advertise with The Pyramid Society! Let us help you extend, and optimize your media exposure! Contact us today to build an advertising package that’s right for you. info@pyramidsociety.org | 859-231-0771 | pyramidsociety.org/advertising

PRINT REFERENCE HANDBOOK OF STRAIGHT EGYPTIAN ARABIAN HORSES WORLDWIDE, VOLUME XIII PARTICIPTION DEADLINE: MARCH 30, 2018 Immortalize your horses through participation in the most sought-after reference book within the worldwide Straight Egyptian Arabian community! For complete information, including pricing and benefits, please contact us, or visit www.pyramidsociety.org/reference-handbook-xiii Generously sponsored by Alfala Stud, Kingdom of Saudi Arabia

2018 MEMBERSHIP DIRECTORY Bookings: January 31, 2018 Print Ready Art: February 14, 2018 RATES* 1/2 page B&W Full page B&W Two pages B&W Full page COLOR Two pages COLOR

$125 $175 $275 $325 $525

AD SPECS Size: 4.5” x 7.5” (full page) 4.5” x 3.5” (half page) Format: 300dpi CMYK PDF/JPG/TIFF

Inside Front Cover* $550 Inside Back Cover* $500 Back Cover* $600

*Advertisers who reserved these pages in 2017 have first right of refusal in 2018.

2018 EGYPTIAN EVENT SHOW PROGRAM Advertising Opportunities for the 2018 Egyptian Event Show Program will be announced in the Spring of 2018.


DIGITAL ADVERTISING Website Horse for Sale Listings Standard Horse Listing $15/month List your horse on the Horses for Sale page with a unique profile page detailing your horse’s bio, pedigree, photo gallery, video (optional), and contact information. Featured Horse Listing +$35/month Boost your standard listing to the top of the page, and receive a second appearance on The Horse page. Marketplace Featured Horse +$45/month All of the perks of a Featured listing, plus showcase your horse on The Marketplace page.

Website Stallion Listings Standard Stallion Listing $15/month* List your horse on the Stallions at Stud page with a unique profile page detailing your horse’s bio, pedigree, photo gallery, video (optional), and contact information. *$12/month for stallions enrolled in the EBC! Featured Stallion Listing +$35/month Boost your standard listing to the top of the page, and receive a second appearance on The Horse page. Home Page Featured Stallion +$85/month All of the perks of a Featured listing, plus showcase your horse on both the Home page and The Marketplace page.

Website Farm Profiles Enhanced Farm Profile $10/month Upgrade your basic member profile and be listed among the Featured Farms, with unlimited text, additional photo and video links, and more! Featured Farm Listing +$35/month The benefits of the Enhanced profile PLUS a listing at the top of the Membership Directory page. Home Page Featured Farm +$85/month Boost your Enhanced Profile directly to the Home page.

Website Banner Ads*

Home Page $100/month Egyptian Event Page $45/month Premium Page $50/month Standard Page $30/month

E-BLAST $200 each*

Send your promotions out to the active subscriber list. Single image with web link. Package discounts available. *Ad rates do not include design. Banner ads, and e-blast ad placement is on a first come, first serve basis. For more details, including file specifications, and for a package proposal, please contact:

info@pyramidsociety.org | 859-231-0771 | pyramidsociety.org/advertising


ADVERTISING GUIDELINES Updated January 2018

General Terms Unless otherwise noted, all advertising programs are reserved for current, paid Pyramid Society members, select program sponsors, and select Egyptian Event corporate affiliates. The purchase of Pyramid Society advertising constitutes agreement with these guidelines and any subsequent changes or additions. All horses advertised, pictured or mentioned in an ad must meet the Pyramid Society’s definition of Straight Egyptian or Egyptian-Sired. Advertising Rates apply for the year of booking. Advertising does not promise or guarantee the sale of your horses, stallion services, or any other products or services. Pricing based on print-ready ads. Design is not included. Any ads containing sale horses must appear without pricing. Month-specific ads will always begin on the first business day of the month, which may or may not be dated the 1st. The EBC Program Stallion reduced listing rate is contingent on the listed stallion’s enrollment and complete participation in the current year Egyptian Breeders’ Challenge program. The Pyramid Society maintains the right to display a horse as “SOLD” on the Pyramid Society marketplace for up to two months after a sale is reported, whether or not the sale resulted from a listing on The Pyramid Society’s website. All advertising materials are subject to approval by The Pyramid Society. The Pyramid Society reserves the right to edit, alter or reject any and all advertisements that contain questionable content or which do not meet Pyramid Society definitions and standards. A $50 editing fee will be applied in the event that materials submitted do not meet advertisement specifications and require alteration by The Pyramid Society prior to ad placement. Published web traffic statistics are generalized figures based on previous site usage and are not a promise or guarantee of future web traffic. The Pyramid Society cannot guarantee “clicks” on your advertisements. Acceptance of an Advertising Proposal, at any time, whether verbal, written, electronic, or implied via payment, constitutes a binding contract with The Pyramid Society and implies agreement with all standard and additional Advertising Guidelines and any special terms set forth therewith. A 3% processing fee is applicable to all credit card charges. No processing fees with ACH bank draft. Full payment is required before materials are published.


ADVERTISING GUIDELINES Updated January 2018

All Digital Advertising All digital Advertisement graphics and photos must be submitted in one of the following formats: JPEG, TIFF, or PNG, and must measure at least the state pixel dimensions of the ad at a minumum of 72dpi. Website Banner ads run at 200x325 pixels. Facebook ads run at 851x315 pixels. Please contact us with questions regarding image or ad suitability. Web Advertisements will be placed with 3-5 days upon receiving full payment and complete materials (copy and photos/videos). Minor changes to dynamic Web Advertisements (i.e. addition or subtraction of copy, photographs or videos) will be accepted after publication, but may take 5-7 days to complete.

All Print Advertising All Print Advertisements must be professionally designed, submitted at a minumum of 300dpi in one of the following formats: TIFF, PDF, or JPG, and must be ready for publication. Any ads that do not meet these submission requirements will be rejected. Submission of a print advertisement constitutes purchaser approval of all ad content. The Pyramid Society is not responsible for the printing of typographical errors as included in an advertisement or the printing of incorrect horse/contact information as submitted with an advertisement. Pyramid Society Yearbook Member advertising programs are handled by Arabian Horse World magazine and are subject to its advertising guidelines, policies and submission procedures.

Any Photograph Submissions By submitting a photograph to The Pyramid Society for consideration or inclusion in your ad, you assume all liability for its content and agree that you either hold or have obtained all rights necessary to release all submitted materials for present and future use by The Pyramid Society, both online and in print. The Pyramid Society reserves the right to reject any photograph. Photographs may be cropped prior to publishing to ensure the proper display of overlaid text and other page elements. All photographs of horses must be of Straight Egyptian or Egyptian-sired, as defined by The Pyramid Society. No photographs will be accepted that depect any unethical treatment of horses or any misconduct of riders/handlers.


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