A REVOLUTION IN THE BABY FOOD SECTOR

With its innovative cold pressing process, Swiss nübee AG is not only revolutionising baby food but also bringing unparalleled freshness to the plates of little foodies.

nübee AG, a young start-up from Zurich, has made it its mission to conquer the outdated baby food market with innovative solutions. "Looking at the supermarket shelf with dusty baby jars high in sugar content, we knew: It's about time to change something here!" says Annika Kumar, head of marketing.

The products by nübee stand out due to the innovative HPP process, in which baby food is gently cold-pressed. This allows the preservation of natural vitamins and vibrant colours and achieves a unique freshness that tastes just like homemade but is produced under the highest quality and safety standards. "The carefully formulated recipes were developed together with nutrition experts in Switzerland and are adapted optimally to the needs of babies regarding ingredients, texture, and pH value," Kumar adds. " We have very high standards for taste, quality, and ingredients and we examine every batch in the laboratory for pollutants before our products reach consumers fresh and chilled."

As a premium brand, nübee enables mini foodies to have access to a healthy and balanced diet that tastes delicious and gives parents confidence and peace of mind.

www.heynubee.ch (Switzerland) www.heynubee.de (Germany)